The ease of use, user interface, and free lifetime updates. The way the UI is set up makes it easy for me to pump out my ideas fast. This for me is crucial because I have to produce at least 5 beats a day. FL Studio also gives all of its licensed users lifetime updates for FREE. For example, say you buy FL Studio 11 (an older version of the program). They will automatically update you to FL Studio 20 at no extra cost and continuously update your DAW when an update or new version is released. This is unheard of for software companies to continue to update their customer's software for no cost. You have to love and respect any company that does that.

For those new to making music, FL studio is a great software to start with as it is easy to learn. It also gives me variety of sound options to work with.

FL studio is an easy software to use and it allows me to make the kind of sounds I want.