Our organisation is in the final stages of implementing the Emarsys platform, and we can already see that it will be an exceptional tool that revolutionises how we personalise our customer experience. Our ability to build relational data segments within the platform initially drew us to Emarsys. This function has enabled us to be specific with targeting, customisation and personalisation in campaign sends, automation programs and SMS campaigns across the board. The custom URL functionality within the SMS platform adds another layer of personalisation. Creating branded links has enhanced the user experience and improved click through rates as the SMS links have more credibility in the eyes of the consumer. The reporting dashboard is a one-stop shop for reporting and analysing performance, facilitating data-driven decision-making for future optimisations. Emarsys has an easy-to-use interface that simplifies campaign management. Even those without extensive technical expertise can navigate the platform effortlessly. The intuitive layout and seamless integration of features make it a breeze to track results and access actionable insights. The platform offers unparalleled capabilities in my opinion. With its ability to build relational data segments, customizable automation programs, custom URL functionality, and user-friendly interface, Emarsys is a powerful tool for marketers seeking to deliver personalised and engaging campaigns that drive results.

SAP Emarsys is very user-friendly and intuitive to use. Even without prior experience, one can easily learn to handle the platform. I use it daily in my work as a CRM manager and save time and resources with automated customer communication. Our contact person at Emarsys is very competent, easy to reach, and always strives to find a quick solution.

Wir verwenden Emarsys seit mehreren Jahren und haben mehrere E-Mail-Marketingkampagnen durchgeführt (mit unterschiedlichen API-Integrationen und eingerichteten Triggern), die uns eine sehr benutzerfreundliche Benutzerführung ermöglichten.