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Dynata

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81 reviews
  • 4 profiles
  • 8 categories
Average star rating
4.2
Serving customers since
1977
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Dynata Product Suite

43 reviews

Dynata is the world’s largest first-party data company for insights, activation and measurement. With a reach that encompasses nearly 70 million consumers and business professionals globally, and an extensive library of individual profile attributes collected through surveys, Dynata is the cornerstone for precise, trustworthy quality data. The company has built innovative data services and solutions around its robust first-party data offering to bring the voice of the customer to the entire marketing continuum — from uncovering insights to activating campaigns and measuring cross-channel marketing ROI. Dynata serves more than 6,000 market research, media and advertising agencies, publishers, consulting and investment firms and corporate customers in North America, South America, Europe and Asia-Pacific. Learn more at www.dynata.com.

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MarketSight

26 reviews

MarketSight is dedicated to providing powerful and intuitive software solutions for Market Researchers.

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Dynata Services

11 reviews

Powered by the worlds largest first-party permissioned dataset, Dynata Insights Platform is a single end-to-end solution to address all your insights and advertising needs. It provides seamless access to a wide range of solutions and services to simplify the research process and increase efficiencies. The platform enables researchers and marketers to build actionable insights, drive marketing campaigns at scale, and measure campaign effectiveness with Dynata's connected data solutions.

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Sharpr

1 review

Sharpr is an AI-Powered, SaaS based knowledge sharing system that enables the world's leading brands to more easily and efficiently store, search, and share their most critical research and insights.

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43
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Dynata Reviews

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Star Rating
43
27
10
1
0
Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
09/12/2025
Validated Reviewer
Review source: G2 invite
Incentivized Review

Good tool for data collection and audience insights

Dynata offers access to a wide range of audiences, which makes it easier to reach targeted groups for research purposes. The platform provides flexibility in setting up studies and managing data collection, and the reporting features are straightforward enough to analyze results efficiently.
Joe S.
JS
Joe S.
Director of Digital Sales / General Sales Manager 98.5 WNCX - Audacy
09/11/2025
Validated Reviewer
Review source: G2 invite
Incentivized Review

Director of Digital Sales

I like the Quality Score system. Saves time.
Fernando R.
FR
Fernando R.
Student at DePaul Driehaus College of Business
09/03/2025
Validated Reviewer
Review source: Organic

About

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HQ Location:
Dallas, Texas

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@DynataGlobal

What is Dynata?

Dynata is a global first-party data and insights platform, enabling organizations to obtain the most comprehensive understanding of people by leveraging its network of over 70 million consumers and business professionals. With a vision centered around the power of first-party data, Dynata provides precise, trustworthy data that supports a wide range of business needs, including advertising effectiveness, consumer and brand tracking, and product development. Its platform is designed to deliver real-time insights to industries such as market research, advertising, marketing, consultancy, and more, helping businesses make informed, data-driven decisions. Dynata's suite of offerings includes a range of data collection methods, including advanced analytics and proven market research methodologies.

Details

Year Founded
1977
Website
www.dynata.com