I find Dotdigital easy to use and appreciate how it allows us to scale content across 70+ businesses. The software seems to share so much content and have a good community. I switched to Dotdigital because our other business was successfully using it, and we found it to be superior to other platforms. It delivers good results, which is why I'm very likely to recommend it.

flexibility in choices, availability of our support manager, integrations with other platforms

I really appreciate Dotdigital's easy-to-use dashboard and email builder, which allows our marketing team to navigate it quickly and build new templates and journeys effortlessly. The email builder helps us create good looking email communications that align with our brand guidelines and feel optimised for click-through rates. The journey builder is also intuitive, thanks to its drag-and-drop functionality. I also find that Dotdigital allows us to achieve better data segmentation, helping us create more personalised and targeted communications. Moreover, it enables us to automate efficiently without needing too much input from our engineering team. Integrating Dotdigital forms into our WordPress website has been beneficial in keeping our data within the platform, aiding compliance, and making automation easier. Additionally, the initial setup was relatively easy with excellent support from the Dotdigital team.