DotActiv is a company specializing in retail software solutions designed to optimize product planning and category management. Their offerings include planogram generation, floor planning, assortment planning, and retail analytics, all aimed at enhancing the efficiency and profitability of retail operations. DotActiv serves retailers, suppliers, and brand owners, providing them with tools to increase sales through improved in-store experiences and data-driven decision-making. They also offer professional services such as training and custom development to support businesses in implementing their solutions effectively.