DataChannel has so many different data source connectors, and it is really easy to build dimensions and metrics.

Variety of connectors, ease of setup, no need to write code for many integrations

All we did was set up a few pipelines by entering our credentials and tweaking some source-specific parameters like breakdown criteria, frequency of update, etc. to suit our client’s needs, and that’s it. Now, Eleven different sources are being automatically aggregated & delivered into our AWS Redshift warehouse, at a granularity and frequency of our choosing without us ever writing a single piece of code whatsoever. With DataChannel, our team is now free to solely focus on strategizing campaigns, optimizing ROAS, measuring real-time KPIs, etc., instead of worrying about manual data pulls and data manipulation.