The metrics which it gathers from multiple social media platforms is enormous

CXM helps to monitor employees, especially when companies shift towards the work-from-home model. It is a valuable tool for most organisations to keep employees on track.

If you're a business that has lots of customers, CXM is for you. The best feature of CXM is that it allows you to connect with your customers by collecting and analyzing feedback. It also improves customer engagement, gets customer insights, and increases ROIs.