Agency life is a very “what have you done for me lately” environment where clients expect immediate ROI, a steady flow of qualified leads, and proof that their investment is paying off. Unfortunately, a lot of the changes Google has made over the past few years have mucked up attribution. That’s why I like Customers.ai so much. The visitor ID and email capture features make it easy to see who we are driving to site and who is converting. We can track user behavior, match it back to specific campaigns, and provide clients with actual proof of results. I would add that the ability to combine lead intelligence with advanced audience segmentation has also been huge, especially when managing tech and software accounts where they have very specific audiences. Plus, the accuracy of the data accuracy is outstanding.

I was excited to try this tool as I’ve seen a few other people on X talking about it and I’ve known of Larry Kim for a long time. The results have been really impressive and I now have 11 different clients using the platform. In terms of what I like best, the visitor identification piece is incredibly helpful for targeting people who are actually interested in purchasing something from our clients' websites. For example, we’ve been able to improve email marketing revenue for one client by 35% thanks to the lead intelligence and retargeting capabilities. One client even said to us, “It feels like we’re finally reaching the people we’ve been trying to connect with for ages.” What more can you ask for? I also like and appreciate how flexible and easy to use the platform is. The email capture and ads features have both integrated pretty easily into clients' tech stacks -- that's a big deal when trying to get people to use a new tool, especially since we work with different types of clients. Some are on Shopify, some use Mailchimp, some use HighLevel. It can be a bear but Customers.ai has made it easy. I would also say the support has also been awesome. Honestly, one of the best customer service teams I have ever worked with. They are so knowledgeable and willing to jump in and help. We haven't had to waste any time setting up or troubleshooting. Shout out Hailey and Shawn!

When I first looked at Customers.ai, I was looking for something to level up my Messenger marketing campaigns. But what I got went beyond Messenger due to the power of its OmniChat feature. It lets you have chat automation for all the major chat platforms out there and integrates them all in one consolidated inbox, which helps greatly with juggling everything in one place. All the other features for lead generation and drip campaigns, powered by advanced chat automation, are made even better by OmniChat. I never expected it to be this powerful, and it even automates SMS.