Coggle has amazing flexibility for usage, from programming and planning out data structures, to simplifying planning among large teams or groups. The ability to place notes, images, and text in a hierarchical format makes plans clear and consistent for everyone to quickly grasp. It's also fairly useful for writing essays or planning out presentations. There's a lot that you could do that I'm sure I've not even aware of yet.

I like that the basic templates are free and that the collaborative versions are only $8/month. It is also nice to not have to download anything - it is a chrome extension that opens in a browser tab. Lots of color/graphic options. Easy to add notes, etc.

Easy to use, No need of manuals, Multiple mapping Color coding Simplified UI Easy Exporting