The people at CanIRank are great, but aside from that, the report pages and other tools included in the service are fantastic. They're easy to use and interact with, and I never have questions about what I'm seeing; the information is always laid out right there for me.

To be able to track our keyword rankings, and get new ideas for keywords. This is also helpful for identifying new blog topics we can cover.

I worked with CanIRank during a trial run subscription, and it was the best SEO tool I've come across. The #1 reason for this, is it doesn't just give you data. In the past, I've seen inconclusive and mysterious SEO data that made it pretty difficult to figure out next steps for my content. CanIRank gives you clear data with step-by-step action plans, actually navigating you, the content manager, toward a brighter SEO future. It diagnoses what areas of your are holding your search engine rankings back, your chances of optimizing your target keywords, and tells you how to market your web site to become a competitor in your online sphere.