The most significant selling point is to be able to get away from coding, cutting time spent, and improve efficiency.

It is incredibly simple to make a banner, and the best part is you can use the same design and then change the format and size. Great.

That I get a professional looking banners very easily, despite not being a graphic designer, nor a html5-expert. Quick response from support. Very easy to edit and update the finished banners. I also like that I can host the banners on bannerboo's server. This makes it easy to publish the banners without an ad network, which is the case with the site I am running. I can easily incorporate video in the banners I create.