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AudiencePlus

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7 reviews
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4.9
Serving customers since
2022
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AudiencePlus

7 reviews

AudiencePlus is a first-of-its-kind software platform for owned media that enables marketing teams to build, engage, and monetize their audience. Purpose built by marketers, for marketers, your team can leverage the power of machine learning to become your own channel for content distribution, build a direct relationship with your audience, and unlock powerful first-party data that converts audience engagement into sustainable business outcomes. With AudiencePlus, you can: - Launch a beautiful media property without writing a single line of code. Host your video, podcasts, articles, and live digital experiences from your branded media property, becoming your own (and best) channel for content distribution. - Build an owned audience of subscribers. Set content as exclusive to subscribers, building a first-party dataset of your audience while exponentially improving web conversions. - Understand (actual) audience engagement. Go beyond views and listens to understand content performance at the individual and account level. Configure an Audience Engagement Score to keep a pulse on your audience, and look for buying signals within your own data. - Connect audience engagement with revenue outcomes. Integrate your CRM and Marketing Automation platforms to finally understand how your content efforts are impacting pipeline and other downstream revenue metrics. And so much more… Companies like Gainsight, Lavender, Crossbeam, Zuora, and more have harnessed the power of owned media using AudiencePlus™. Head over to audienceplus.com today to get started.

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AudiencePlus Reviews

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Zachary H.
ZH
Zachary H.
SEO & Revenue Leader | People Supporting SEOs Nominee
10/12/2023
Validated Reviewer
Review source: Organic

AudiencePlus is the future of owned media, and the future is now.

I strongly believed we needed to rebuild our playbooks to establish a genuine, human-level connection with our audience, but I struggled to find anything to help us create something great. Then, I discovered AudiencePlus. With AudiencePlus, we can transform the way our audience interacts with our content. It's not merely a collection of blogs or a section of the site where content goes to waste. It became immediately clear after the first demo that AudiencePlus would revolutionize how we build a community and boost engagement with our audience. Getting setup and adding content is a incredibly easy. No chaos, no confusion – just a streamlined way to deliver your most important assets to your audience. AudiencePlus, like us, is actively developing our products, and I understand that might concern some, but the team is phenomenal. They are highly receptive to feedback, and Elaine, Ruben, Anthony, and the entire engineering team have gone above and beyond for us, including helping us source designers, reviewing our assets, and acting as strategic thought partners. There's so much to like about AudiencePlus, but I'll stop raving now.
Lindsay K.
LK
Lindsay K.
10/12/2023
Validated Reviewer
Verified Current User
Review source: Organic

A one stop shop for building your audience

I like that it give the visitor a place where they can consume educational and entertaining content that generates a strong bond like a viewership. We can be creative and helpful at the same time and its in a format that is familiar like a streaming service. That makes it stand apart from other platforms. Its easy to use and being one of the early customers allows us to have a voice in features that we feel would benefit our audience.
Todd C.
TC
Todd C.
The worst marketer in the world @ Lavender 💜🧙‍♂️ | Producer @ LavenderLand | Co-Founder: Easy Mode
10/11/2023
Validated Reviewer
Verified Current User
Review source: Organic

The Future of Owned Media

I came to Lavender to build the Netflix of B2B sales content. A streaming service made up of both entertaining and educational content. The problem was finding a tool made to do that. Everything I looked at was either a learning management system or a traditional CMS where we'd have to Frankenstein something together (at a premium price point). We found AudiencePlus and it all became much easier. We met with the team to talk through what we wanted to build: - Series - Categories - Types of content - etc They gave us a detailed list and way to track progress on everything they needed from us in order to build the property (yes, that's included, so no agency necessary). We got them all the assets and they populated everything. At that point they handed over the keys to us and we took over the weekly content scheduling. The UI is incredibly easy to use. They gave us a walk-through before handing over the keys, but I could have very easily just taken over and figured it out on my own. Uploading content takes no time at all. The success team is super reponsive if you do ever have any questions and they add new functionality all the time based on customer feedback. If you're looking to build a modern media machine, can't recommend AudiencePlus enough.

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HQ Location:
Phoenix

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@AudiencePlusHQ

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Year Founded
2022