AudiencePlus

7 reviews

AudiencePlus is a first-of-its-kind software platform for owned media that enables marketing teams to build, engage, and monetize their audience. Purpose built by marketers, for marketers, your team can leverage the power of machine learning to become your own channel for content distribution, build a direct relationship with your audience, and unlock powerful first-party data that converts audience engagement into sustainable business outcomes. With AudiencePlus, you can: - Launch a beautiful media property without writing a single line of code. Host your video, podcasts, articles, and live digital experiences from your branded media property, becoming your own (and best) channel for content distribution. - Build an owned audience of subscribers. Set content as exclusive to subscribers, building a first-party dataset of your audience while exponentially improving web conversions. - Understand (actual) audience engagement. Go beyond views and listens to understand content performance at the individual and account level. Configure an Audience Engagement Score to keep a pulse on your audience, and look for buying signals within your own data. - Connect audience engagement with revenue outcomes. Integrate your CRM and Marketing Automation platforms to finally understand how your content efforts are impacting pipeline and other downstream revenue metrics. And so much more… Companies like Gainsight, Lavender, Crossbeam, Zuora, and more have harnessed the power of owned media using AudiencePlus™. Head over to audienceplus.com today to get started.