I am so happy with Aprimo! This is the solution we've been looking for. When syndicating and needing a large group of image URLs, the past "right-click" one at a time, was SO time-consuming! Now, it's a breeze. It's very easy to use. Although I am very new to the DAM, the training materials are fantastic and I'm confident I will be proficient very soon.

Workflow functionality and the parent/child realtionships of information.

Aprimo has helped us keep track of all marketing content approvals, decreased our approval cycle time and increased our audit / compliance scoring. The request and approval process has been automated and approved assets can be accessed for third party use easily.