The ability to have my editing done by a professional team. Ala having content marketing done by audienceops.com

To sum it all up, Candidio makes creating effective videos easy. We are like many small businesses in that are resources are limited, yet we will want to produce video content that meets our marketing needs. In a way, Candidio is like having another branch of the business that we can rely on to fill this void. With the planning tools and support offered by Candidio, everything we need to make compelling videos is there for us. But most importantly, all of the headaches we used to experience from trying to do it all on our own are gone. Candidio makes the video process very straightfoward, it can be used anytime, anywhere (completely responsive website), and it's highly functional (you can invite people to collaborate on projects, plan as much or as little of it as you want). What's not to love about that?

The ability to shoot video, upload it via a website and get a professionally edited video that looks better than even I could've dreamt up is what makes me love Candidio.