The support from the team (Paul and Petra) was superb, expert, quick, and detailed. The software itself is remarkably easy to use, has all the functionality I needed (including import, export, partitioning of surveyees, and the actual trade-off analysis and supporting ranking tools). I had previously relied on statisticians and an essentially manual process to do Discrete Choice Experiments or Analytic Heirarchy Process, but this platform really streamlined the process to do everything I needed from a revealed preferences survey to criteria weighting surveys (using their PAPRIKA methodology in the background), to quickly importing business activities to rank using the (now weighted) criteria. Its hard to express how useful of a tool this is for an organization not used to using MCDA methods. The fact that it is an independent platform on the web means no hassle for software installs or updates and means you can work from any computer available.

1000minds is an innovative decision-making and prioritization tool with a intuitive interface and powerful analytical features. We acknowledge the 'PAPRIKA trade-offs' methodology as a core feature of 1000minds, which has allowed us to conduct a thorough, bottom-up evaluation, thereby effectively enhancing our research priorities. We also take this opportunity to thank the 1000 minds team for the remarkable support and flexibility provided to our non-profit organisation. Study Centre of the Italian Society for Rheumatology

intuitive and ease of use are the two biggest advantages of this software. also, the user interface is clean and smooth. overall, a software that you should think about if running studies related to consumer behaviour. furthermore, the installation is easy and does not require any add-ons. lastly, the videos on youtube channel of the company help guide new users.