Articles

Data science brings the world together and concentrates randomly distributed information into small units.

This post is one part of G2's 2020 digital trends series. Read more about G2’s approach to digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer.

Have you ever thought “Wow, they get me,” when interacting with a brand? It could be as simple as Netflix recommending the perfect show to binge, or Amazon suggesting a product that complements what’s already in your cart. We now expect these personalized experiences from brands. However, with more content, brands, and purchasing channels out there, it becomes difficult to personalize at scale. Enter the customer data platform (CDP). 

More and more businesses today are looking to extract insight out of their systems using data analytics.

Ever been fed up with your cell phone provider? Maybe you had a good deal the first few months, then suddenly your rates shoot up or your service gets spotty. Perhaps you’ve ended a call with customer service saying, “Well, I’ve had enough. I’m switching providers.” 

If you’re someone like me, you enjoy structure, neatness, and simplicity. 

Networks aren't new to us.

This post is part of G2's 2021 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer and Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts.

Computer-aided design (CAD) is one of the most significant pieces of technology influencing design in the industrial, architectural, and manufacturing industries today.

To be successful, companies have to be efficient.