A facilidade de mapeamento e roteamento. Além disso, a capacidade de salvar mapas anteriores.

A capacidade de importar qualquer lista de dados e usar no mapa. O programa nos dá controle total de nossos dados e das visualizações do mapa. A curva de aprendizado é baixa e o programa é bastante fácil de usar.

MBO makes me look like a GIS whiz. I evaluated several mapping software packages back in 2018, and concluded on MBO with no hesitation. I needed to create territories for a new salesforce I was supporting, and was able to do so in no time. Adding zip codes, removing zips from an existing territory - all of which very easy with this tool. I also handle many analytics and my clientele likes viewing where the business is geographically. Heat maps, plotting data points, where does the competition exist, etc. - all of which easily mapped. Yes, I use data visualization tools Tableau and MS Power BI - and still believe that MBO is superior to them. I've renewed my subscription every year since 2018.