LoudCrowd makes growing your UGC program easy and efficient. They have an excellent onboarding team to help with program set up and asset build out making for a quick launch and easy integration for your internal team to manage.
LoudCrowd is unmatched. I have managed influencer and ambassador marketing on the brand side for 5 years, and I wish I'd had the LoudCrowd software and their team from the start.
At Dropps, a sustainable green cleaning brand, we needed a better way to engage our community. We received UGC and reviews on social pretty frequently, but we had no way to track it, or know who our most engaged organic brand advocates were past anecdotal knowledge.
LoudCrowd completely flipped this for us. With their team, we built a completely out-of-the-box Brand Ambassador program focused on rewarding Dropps Ambassadors for creating UGC, tracking key analytics within the program, and establishing a clear way to measure the program's value. Their team helped us brainstorm and manage everything from the program's launch plan to email flows to sourcing new ambassadors and more.
We were also able to completely tailor the program to our brand needs:
- We rewarded only Instagram and TikTok posts (we plan to add Instagram Stories)
- We structured three rewards tiers to:
* Award ambassadors for UGC
* Introduce Ambassadors to our loyalty programs (Dropps Points on our website)
* Launch new products with our most engaged Ambassadors
* And build a branded experience for our brand advocates to engage with
In short, LoudCrowd helped over triple our monthly UGC volume for social photos and videos. We've welcomed over 1,000 ambassadors to the program within four months of the initial launch in October. At an ROI of over 100%, the tool completely paid for itself within the first three months, and will continue to pay for itself as our program grows.
To the LoudCrowd team - thank you.
To anyone else reading this - if you need a better way to manage UGC, trust me on LoudCrowd.
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