Although there's no way to reach Form Assembly by phone which can wreak havoc if you have a time sensitive question, I appreciate the quick (within a day) helpful customer service, with friendly reps always happy to help with problem solving and solution finding!

-I love how customizable it is – it’s so easy to adjust the look and feel of the form with either a theme or CSS. Functionality-wise you can do more with Javascript. As compared to Formstack, the ability to use Javascript is a huge plus here. They even give users example snippets of code. -Their support is AWESOME – super responsive by email and chat. They have gone above and beyond for me on multiple occasions and the reps are more like partners. -The prefill connector pulls data from Salesforce in a seamless manner by passing variables such as record IDs into the URL. In Formstack, you have to pass every field you want into the URL; FormAssembly just queries the database and “prefills” fields instead. This also allows for scalability; you can use one form for multiple purposes by conditionally showing or hiding information. -The repeater option – which allows you to a) pull in data from multiple records and b) create or update multiple records is very clever. We have used this to pull info from child objects on a one-to-many relationship – for instance, dates and times for modules (child) of a virtual event (parent). Or create many records at once (for instance, for guest lists for a benefit). You can even remove the submit button and use it to display information from your database using the pre-fill connector. -E-checks in FormAssembly/Authorize give us more payment options and flexibility for our donors. We created a form that allows us to collect money from a pledge, passing in the donation ID. Then the form updates fields on the record when the person pays. --Sub-point: You can save and pass Authorize.net transaction IDs into Salesforce records!! This is something Formstack cannot do. -The CSV import of picklist items that populates other fields. We used this to load the entire US school database into a form and populate fields like name, district, and address.

The ability to create a form for multiple users all in one place. It is quick and easy to implement and any changes required are also quick to change. The way it integrates with Salesforce is easy to understand and set up. I have created several different forms with great success and i have now created a Survey for feedback on my forms.