Thanks to Direct IQ we could plan, manage, execute and analyse email marketing projects. All of our marketing team appreciated how simple and fast it is to start using the tool effectively.
1. Has an excellent template library - which is a perfect balance of qualitative and quantitative templates - all of which are customizable
2. Some features are amazing. Like Spamdoctor and Device View. Helps in avoiding spam filters of prospects as well as get a good grasp over how our emails would look like on an iPhone vs an iPad vs a Web Browser vs a Gmail Client vs a YahooMail Client.
3. Campaign Reporting is pretty amazing too, especially for beginners who're starting with marketing campaigns
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