What is the best way maximimze click throughs on SMS technology with cellular spam apps?

There are a ton of apps on the various mobile device platforms. Especially, when we are talking about mobile phones. You have Mr Robot, Verizon Message Block, and a few others. Instead of SMS showing up, it's automatically flagged as spam and then the conversion opportunity is dead, because the user never sees it. How do we build successful messages to help yield away from getting send to the corner with dunce cap marked "Spam"?