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ZoomInfo Sales Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

ZoomInfo Sales Media

ZoomInfo Sales Demo - Prioritize the Right Accounts with AI-Powered Targeting
Copilot's Target Accounts feature uses AI to prioritize your best opportunities based on fit, intent, and engagement signals. See your entire account list ranked by likelihood to close, with breaking alerts on account changes, buying signals, and expansion opportunities. Filter by Account Fit Sc...
ZoomInfo Sales Demo - Find Exactly Who You Need with Advanced Search Filters
Advanced Search in Copilot gives you precise targeting with over 300 filters including location, hierarchy, job title, seniority, department, company size, revenue, technographics, and more. Layer on buying signals, intent topics, job change alerts, and champion tracking to identify not just who ...
ZoomInfo Sales Demo - Automate Sales Activities with Intelligent Workflows
Copilot Workflows automate repetitive sales activities so your team can focus on selling. Trigger automated outreach sequences, CRM updates, and follow-up tasks based on buying signals, account changes, or engagement thresholds. Build go-to-market plays that execute automatically when accounts s...
How Seismic Drives Targeted Outreach with ZoomInfo Copilot
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How Seismic Drives Targeted Outreach with ZoomInfo Copilot
How Has Copilot Helped Your Business? - VocalVideo
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How Has Copilot Helped Your Business? - VocalVideo
BOA Merrill Lynch - Our Secret to Finding 400000 Leads!
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BOA Merrill Lynch - Our Secret to Finding 400000 Leads!
Paychex - This is Why We Use ZoomInfo
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Paychex - This is Why We Use ZoomInfo
Clearwater Compliance - How ZoomInfo Helps Optimize Results
Play ZoomInfo Sales Video
Clearwater Compliance - How ZoomInfo Helps Optimize Results
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ZoomInfo Sales Reviews (9,044)

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Reviews

ZoomInfo Sales Reviews (9,044)

View 15 Video Reviews
4.5
9,045 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the product for its ease of use and data accuracy, which significantly streamlines prospecting and lead generation. The comprehensive contact details and powerful filtering options help users quickly identify the right decision-makers, making their outreach efforts more effective. However, some users note that contact information can occasionally be outdated.

Pros & Cons

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Monica R.
MR
TA Coordinator
Small-Business (50 or fewer emp.)
"User-Friendly platform that helps you transform your business"
What do you like best about ZoomInfo Sales?

I find ZoomInfo Sales very user-friendly and extremely easy to use. It’s dynamic and provides a lot of insight into potential prospects and decision-makers, even when full information isn’t available. We’ve run successful email marketing campaigns and closed good deals after using their contact data. The response rate for emails we’ve sent using ZoomInfo Sales contact information has been impressively good.

What I really like is that it helps us reach people we couldn’t have contacted directly through other tools or programs we’ve used in the past. The initial setup was straightforward, and the platform feels intuitive, which minimizes the need for extensive training.

Another function I’ve found especially useful is the company descriptions; the results we’ve gotten from them have been very accurate. Review collected by and hosted on G2.com.

What do you dislike about ZoomInfo Sales?

I don’t dislike anything about the tool. My main suggestion is to keep expanding the data coverage for Latin America. We also use it for searches in Europe, Asia, the Middle East, and the US, and in those regions I’ve found it to be very robust.

It would be great to improve the presence of, and access to, information for countries in Latin America. Also, some of the contact information isn’t updated—there are cases where contacts no longer work at their companies or don’t hold those positions anymore. That said, I understand this isn’t easy to keep current in a world where professional mobility moves so fast.

Overall, I love ZoomInfo and have already recommended it to former colleagues and family. Review collected by and hosted on G2.com.

Heidi  G.
HG
Senior Business Develeopment Manager & Indoor & Outdoor Sales
Mid-Market (51-1000 emp.)
"Comprehensive Data, Phenomenal Support & Easy/Precise Filter Methods for Accurate Target Audience"
What do you like best about ZoomInfo Sales?

I absolutely love ZoomInfo Sales. I've recommended it to a bunch of friends and helped others within their organizations learn how to use it better. The intent and filtering features are incredibly useful and important to me, especially when it comes to revenue amounts and locations. My account manager has been really good, showing me the ropes and being available when needed. ZoomInfo Sales makes it easy to find the correct decision maker by allowing me to input multiple job titles, which is super helpful when dealing with thousands of contacts. I love being able to find cell phone numbers and email addresses, and there’s a lot of valuable information available about the companies, including what they're searching for, which is part of the intent that I really like. My favorite thing is being able to do searches and create qualified lists with filters like revenue, location, and industry, helping me reach the right people. The interface works really well, and I appreciate the speedy communication and resolutions I receive. It was really easy to integrate, I use it 50-100 times a day, & I'm SO glad we have it!! Review collected by and hosted on G2.com.

What do you dislike about ZoomInfo Sales?

Sometimes, if a person's name hasn't been used frequently or searched for in the past ninety days, it doesn't show up in the immediate search with the criteria I put in. Even if I do type somebody's name in very specifically, then it'll pop up, which is a bit of a challenge. It's kind of a turnoff when I'm trying to seek out a company and see only 10 employees, making me think I've reached the end of my search. I wish they wouldn't quite be filtered out like that. Review collected by and hosted on G2.com.

SP
International Business development executive
Manufacturing
Enterprise (> 1000 emp.)
"Prospecting Made Efficient with Reliable Contacts, Intent Data, and Company Insights"
What do you like best about ZoomInfo Sales?

Is that how it makes prospecting much more efficient. Instead of spending hours trying to find the right contacts or verify information, I can quickly identify the right decision-makers and get reliable contact details in one place. I also find the intent data and company insights really helpful because they give context about which companies might actually be in the market for what we offer. Overall, it just helps me focus more on having meaningful conversations with the right people rather than spending most of my time on research. Review collected by and hosted on G2.com.

What do you dislike about ZoomInfo Sales?

One thing I don’t like as much about ZoomInfo is that the data isn’t always perfectly accurate. Occasionally I run into outdated contact details or people who are no longer in the role, which can slow things down a bit. It’s still a very useful tool overall, but I usually find myself double-checking some information before reaching out. Review collected by and hosted on G2.com.

Mason V.
MV
Account Representative
Mid-Market (51-1000 emp.)
"A Well-Organized Way to Build Targeted Prospect Lists and Maintain a Strong Pipeline"
What do you like best about ZoomInfo Sales?

It’s a well-organized way to manage prospecting. Zoominfo sales works well for compiling a list of contacts in relevant positions, which gives me a more structured way to build my call list and maintain a pipeline. It also has some advanced features like scoops that allow you to see in realtime what news/events are happening and which contacts are searching certain articles and guides. Review collected by and hosted on G2.com.

What do you dislike about ZoomInfo Sales?

Sometimes a contact will be outdated and it is a little awkward to call into a business and ask for someone who has been gone for 6+ years. There are also a lot of contacts that don't have complete addresses and while working in territories it leads to some confusion and misdirected leads. Review collected by and hosted on G2.com.

Ryan C.
RC
Account Manager
Mid-Market (51-1000 emp.)
"A Strong Tool for Growing Your B2B Contact List"
What do you like best about ZoomInfo Sales?

It helps me grow my contact list and build real B2B connections. They’re consistently adding more contacts and working to improve the accuracy of each data pull. Review collected by and hosted on G2.com.

What do you dislike about ZoomInfo Sales?

Sometimes you’ll get a contact with data that’s off or incorrect, but that’s part of the game. Another thing that would really help is having a timeline on the info—something that shows when the last data pull happened. You end up with a lot of outdated info, which is also part of the game, and it means you still need to source and verify your contacts. Review collected by and hosted on G2.com.

AP
Carrier Sales Northeast & Canada
Mid-Market (51-1000 emp.)
"Easy to Use, Complete Contacts, and Smooth HubSpot Integration"
What do you like best about ZoomInfo Sales?

sometimes contacts are outdated and I find very complete contacts in zoom info. It's very easy to use, it's connected to hubspot and I can update contacts from it and also do some calls. Customer service has been great when I have needed the support Review collected by and hosted on G2.com.

What do you dislike about ZoomInfo Sales?

Sometimes my session expires too quickly, and I have to log in again. Also, I don’t think it’s necessary to show contact names for contacts that don’t have a phone number or an email address. Review collected by and hosted on G2.com.

Rahul D.
RD
Senior Account Executive - North America
Information Technology and Services
Enterprise (> 1000 emp.)
"Prospecting Powerhouse with Smart Insights"
What do you like best about ZoomInfo Sales?

I use ZoomInfo Sales for prospecting and sales intelligence for my targeted accounts. It helps me identify the right stakeholders in a company along with their contact details. I really like the intent signals part the most because it helps me understand companies who are in the market or might be exploring similar products. It's better than shooting in the dark. They have been bringing a lot of innovation in their product, and I currently don't see any major gaps. Review collected by and hosted on G2.com.

What do you dislike about ZoomInfo Sales?

I think ZoomInfo does not provide real time update as Sales Navigator does. That's what is currently missing. Review collected by and hosted on G2.com.

MR
Director of Business Development
Small-Business (50 or fewer emp.)
"Powerful Drill-Down Tools for Finding Key Targets"
What do you like best about ZoomInfo Sales?

I appreciate the ability to drill into the information and refine the focus to ensure I am finding key targets and not just a mass of junk we won't use. Review collected by and hosted on G2.com.

What do you dislike about ZoomInfo Sales?

The info (even above 85% as a score) is not as valid as I may have thought. I give grace in the instances where the person changed rolls / the rolls changed personnel within the last 3-6 months but there are definitely still some struggle spots. When the person has not been in roll for over a year, that is a bit of a struggle. Review collected by and hosted on G2.com.

KH
Enterprise (> 1000 emp.)
"So easy to find the right people here and contact them!"
What do you like best about ZoomInfo Sales?

They rolled out a lot of new features and enhancements, such as algorithms to predict who might be seeking a product like yours, such as a company who is actively looking for a new IT provider, etc. Review collected by and hosted on G2.com.

What do you dislike about ZoomInfo Sales?

Still dislike the new user interface a lot: I dislike that in this new version, only a few contacts at a time show on your screen. I would like to be able to see many contacts simultaneously in a list. Not a lot of contacts fit on the screen all at once. It makes it harder to focus and I'm a big picture kind of person. I like to see everything on my screen at once instead of constantly scrolling and clicking Review collected by and hosted on G2.com.

Prajwal  B.
PB
Consultant
Consulting
Mid-Market (51-1000 emp.)
"ZoomInfo Supercharged Our Sales Prospecting—Accurate, Fast, and Insightful""
What do you like best about ZoomInfo Sales?

platform is easy to use, and it’s packed with high-quality, regularly updated data that helps our sales team focus more on outreach and less on research.

Implementation was straightforward, and we were able to integrate it smoothly with our existing CRM tools like HubSpot and Salesforce. It’s become part of our daily routine—we rely on it for building lists, enriching contact profiles, and identifying the right decision-makers fast. Review collected by and hosted on G2.com.

What do you dislike about ZoomInfo Sales?

contact accuracy can vary, especially for niche roles or smaller companies. While it’s great overall, a few records can be outdated or missing key details like direct numbers Review collected by and hosted on G2.com.

Questions about ZoomInfo Sales? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Verified User
G2
Verified User
Last activity over 3 years ago

what is the best way to use zoom info

Elizabeth B.
EB
Elizabeth Baskin
Last activity about 1 year ago

Sneaky auto-renewal clause in ZoomInfo contract

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

14 months

Average Discount

15%

Perceived Cost

$$$$$

How much does ZoomInfo Sales cost?

Data powered by BetterCloud.

Estimated Price

$$k - $$k

Per Year

Based on data from 17 purchases.

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ZoomInfo Sales Features
Contact Data Availability
Company Data Availability
Industry Research Availability
Contact Data Accuracy
Company Data Accuracy
Lead Builder
Integration to CRM/Marketing Automation
Data Cleaning/Enrichment
Performance and Reliability
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ZoomInfo Sales