According to G2 reviews of Zoho Survey, the free tier suits individuals, students, and small organizations running short, infrequent surveys. Zoho Survey's Plus plan at $20 is well-matched for small businesses needing unlimited responses and basic logic features, particularly those in healthcare, education, staffing, and retail. The Pro tier appeals to mid-market teams in financial services, IT, and marketing that require CRM integration, white-labeling, and multilingual capabilities. G2 reviewers from enterprise segments in telecommunications, pharmaceuticals, and higher education gravitate toward the Enterprise tier for user management and departmental workflows. Zoho Survey's pricing structure is especially advantageous for organizations already using other Zoho products.