ST
Subhash T.
Executive
Small-Business (50 or fewer emp.)
"Zoho campaigns makes email marketing less complicated"
4.5/5
What do you like best about Zoho Campaigns?

The best part about zoho campaigns is how simple it is to get started. I didnt need a lot of training or support to figure it out, though their help team is available when you need them. I use it pretty often for newsletters and i really like it connects smoothly with other zoho apps. Review collected by and hosted on G2.com.

What do you dislike about Zoho Campaigns?

Nothing major to dislike, though i wish the design templates had more variety. Review collected by and hosted on G2.com.

Michelle S.
MS
Michelle S.
Psychotherapist
Small-Business (50 or fewer emp.)
"Great for newsletters and patient education"
4.5/5
What do you like best about Zoho Campaigns?

I use it to send bi-weekly newsletters and emails to clients. It helps keep them up to date on ways to manage their mental health. Review collected by and hosted on G2.com.

What do you dislike about Zoho Campaigns?

Zoho Campaigns does not offer a Business Associate Agreement, and therefore is not HIPAA compliant. To maintain HIPAA compliance and protect confidentiality, other systems need to be incorporated for note-taking and related tasks. Review collected by and hosted on G2.com.

Samad K.
SK
Samad K.
SMO Executive
Small-Business (50 or fewer emp.)
"Streamlined Email Marketing Made Easy with Zoho Campaigns"
5/5
What do you like best about Zoho Campaigns?

Zoho Campaigns offers a great balance of features and usability, especially for small to mid-sized businesses. I really like the drag-and-drop email editor—it makes designing professional emails quick and intuitive. The automation workflows are powerful yet simple to configure, and the contact segmentation tools let us target the right audience effectively. Plus, the integration with other Zoho apps (like CRM and Forms) is seamless, which keeps all our marketing data connected and up to date Review collected by and hosted on G2.com.

What do you dislike about Zoho Campaigns?

While Zoho Campaigns offers a lot of functionality for the price, the user interface can feel a bit clunky and outdated. Some features—like workflow automation and advanced segmentation—aren’t as intuitive as they could be, especially for first-time users. Occasionally, email deliverability can be inconsistent depending on the sender domain setup. Also, the reporting tools, while decent, lack deeper analytics compared to other platforms like Mailchimp or ActiveCampaign. Review collected by and hosted on G2.com.

Vishva T.
VT
Vishva T.
Freelance Project Manager
Executive Office
Small-Business (50 or fewer emp.)
"Value-Packed Email Solution with Room for UI Improvement"
4.5/5
What do you like best about Zoho Campaigns?

I like Zoho Campaigns for its strong value for money, offering great features at a competitive price point. I also appreciate the clear reporting and post-campaign data it provides. Review collected by and hosted on G2.com.

What do you dislike about Zoho Campaigns?

I think the user interface can be more simplified. Some features are not just visible or not sure how to use them. Mostly advance automation and segmentation settings can be improved. Review collected by and hosted on G2.com.

Hemang R.
HR
Hemang R.
Assistant Marketing Manager
Mid-Market (51-1000 emp.)
"Sophisticated email campaign solution for enterprises"
4/5
What do you like best about Zoho Campaigns?

Zoho Campaigns is a dependable tool with a sophisticated system ensuring that most of the emails deliver without spamming the domain. The workflows and automations are impressive. Review collected by and hosted on G2.com.

What do you dislike about Zoho Campaigns?

Email validation, and customized report generation stays as a challenge, but still very much capable of giving good information. Email Template builder also can be improved. Review collected by and hosted on G2.com.

Talon M.
TM
Talon M.
CTO
Small-Business (50 or fewer emp.)
"Zoho Campaigns does SOME stuff well"
2.5/5
What do you like best about Zoho Campaigns?

Strong email marketing foundation for small and midsize businesses. Intuitive list management, visual campaign builders, automation capabilities, A/B testing, and reporting Review collected by and hosted on G2.com.

What do you dislike about Zoho Campaigns?

10DLC compliance is a PAIN!!! And Zoho support is hardly helpful in this area unfortunately... Review collected by and hosted on G2.com.

SI
salman i.
Sales Representative at Medivant Health
Mid-Market (51-1000 emp.)
"Zoho One Streamlined Our Operations"
4/5
What do you like best about Zoho Campaigns?

The best part about Zoho One is how it brings all essential business apps under one login — CRM, email marketing, HR, finance, and more. It makes managing everything from one place super efficient.

“I love the integration between apps. Data flows easily between CRM, Campaigns, and Books, which saves a lot of time and reduces manual work.

“The pricing is unbeatable for the number of features you get — especially for small to mid-sized businesses. Review collected by and hosted on G2.com.

What do you dislike about Zoho Campaigns?

The interface can feel a bit outdated and cluttered, especially for first-time users.

“Some apps aren’t as polished or intuitive as others — there's an inconsistency in user experience.

“Customer support is slow at times, especially when dealing with more technical issues.

“There’s a steep learning curve when trying to set up workflows or automation across multiple apps.

“Mobile versions of some apps are limited and don’t offer the full functionality. Review collected by and hosted on G2.com.

Nishant S.
NS
Nishant S.
Head of Digital Marketing
Small-Business (50 or fewer emp.)
"Great product at an extremely affordable price"
4/5
What do you like best about Zoho Campaigns?

Able to play around with a large customer database at a low cost.

Good enough for basic analytics. Review collected by and hosted on G2.com.

What do you dislike about Zoho Campaigns?

Not able to create workflows and segments like we can in tools like Drip. Review collected by and hosted on G2.com.

Ruchi S.
RS
Ruchi S.
Business Development Exceutive
Small-Business (50 or fewer emp.)
"Great for Sending Email Campaigns!!"
5/5
What do you like best about Zoho Campaigns?

The best i like about the Zoho Campaigns is it is easy to use and understand. We can easily send the bulk emails. We can also sync our contact with Zoho CRM. Review collected by and hosted on G2.com.

What do you dislike about Zoho Campaigns?

Sometimes there is inconsistent email deliverability and the email going to spam automatically. Review collected by and hosted on G2.com.

K E.
KE
K E.
Project Manager
Small-Business (50 or fewer emp.)
"User-Friendly and Effortless Email Campaigns"
4.5/5
What do you like best about Zoho Campaigns?

Zoho campaign is user friendly and easy to use. Review collected by and hosted on G2.com.

What do you dislike about Zoho Campaigns?

It doesn't have sufficient AI feature built into it. Review collected by and hosted on G2.com.