# Yelp Advertising Reviews
**Vendor:** Yelp for Business Owners  
**Category:** [Mobile Advertising Software](https://www.g2.com/categories/mobile-advertising)  
**Average Rating:** 2.6/5.0  
**Total Reviews:** 41
## About Yelp Advertising
Yelp is a website and mobile app that connects people with great local businesses and business owners with their communities.




## Yelp Advertising Reviews
  ### 1. Exellent Business tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jennifer S. | Associate II, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 16, 2023

**What do you like best about Yelp Advertising?**

Yelp Advertising is so simple and easy to use. You can even claim a business if someone else has listed it before you had a chance to sign up! Yelp is the main way everyone can easily find your business and it's very nice and clean! It was so easy to implement Yelp into our growing business. We check it daily and see that our ratings are updated frequently.

**What do you dislike about Yelp Advertising?**

The only problem I have ever had is if a business is listed multiple times and that can be a little difficult, or if businesses have similar or the same name. A vetting process would be a great way to help solve this.

**What problems is Yelp Advertising solving and how is that benefiting you?**

It helped our company get more activity and engagement on the web, we were visible to thousands if not more, customers, and we were able to get much more service very quickly. We were able to advertise our business easily and efficiently with plain advertising guidelines and customer support.

  ### 2. Hidden Fees

**Rating:** 1.5/5.0 stars

**Reviewed by:** alize c. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 06, 2023

**What do you like best about Yelp Advertising?**

It seemed like everything was right in front of you you can check everything easily and the app seem to work easily.

**What do you dislike about Yelp Advertising?**

The hidden fees in a word. I had a $300 credit to try out Yelp ads so I signed up for them and it seemed like everything was good I was getting customers asking questions and visiting my website so I canceled them at $270 only two and a half weeks into the month that I signed up for to make sure I didn't go over my $300 credit. I marked this off as a win and I decided that once the new year begins I will use Yelp ads again and then I got hit with a $70 charge to my account and they stayed at the reason was because the month that I signed up for there was a certain amount of money that should be spent for the month so even though I canceled it before the end of the month and even though I didn't go over my $300 amount there was hidden fees that equaled up to over $70 that was charged to my account even though I didn't use it. I will not be using Yelp ads again what I thought was a good experience was horrible.

**What problems is Yelp Advertising solving and how is that benefiting you?**

It did not solve my problems it added more.

  ### 3. A Solid Way to Get Inquiries and Impressions

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 10, 2024

**What do you like best about Yelp Advertising?**

I like having a dedicated rep for support and strategy building.

**What do you dislike about Yelp Advertising?**

It has not been as effective as other platforms for PPC marketing and it is harder than Google Ads to customize budgets for various locations.

**What problems is Yelp Advertising solving and how is that benefiting you?**

We have a lot of local competition, and it helps us come up first and stand out.

  ### 4. Yelp ad is simple and helpful

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mark B. | Enterprise (> 1000 emp.)

**Reviewed Date:** July 19, 2023

**What do you like best about Yelp Advertising?**

I admire that Yelp Advertising enables my company to connect with and draw in my target clients in my neighbourhood without necessitating my constant management of the marketing initiatives. My business readily attracts the attention of potential clients thanks to Yelp advertising. The platform is simple to use, and the sales agents were helpful in setting up our profile. Additionally, the customer service is first-rate.

**What do you dislike about Yelp Advertising?**

Some customers believe that Yelp Advertising is extremely pushy in advertising its paid plans, and they believe that the prices for relatively inexpensive upgrades are not justified. The parameters for the amount of views required to produce actual business are also not well defined. The adverts may occasionally be shown to those who have no interest in the company, which can be annoying.

**What problems is Yelp Advertising solving and how is that benefiting you?**

Yelp Advertising helped you personally make your review page more visible, you didnt notice a direct link between more visitors to your page and more customers. You do acknowledge that others have had tremendous success using Yelp Advertising and have seen positive results.

  ### 5. Experience with Yelp Advertising

**Rating:** 3.5/5.0 stars

**Reviewed by:** Jennifer T. | Temp Hire, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 27, 2023

**What do you like best about Yelp Advertising?**

I like the option that Yelp has for their advertising and the different options you can select when it comes to your business budget. I also think the tool to find your business, to include additional information about your business whether it's women-owned, has parking, different payment options, and the ability to control the way your business previews to other Yelpers.

**What do you dislike about Yelp Advertising?**

I dislike that the tool to find your business can be wonky, it can take a lot of time to find your business, or create your business if it's not already created by another Yelper. I've had issues transferring Yelp Business pages to another Yelper/User due to business changes. I also do not enjoy the badgering about the Yelp Business Advertising. One year, there was promo for up to $250 to use on Yelp, and I found that a representative was calling every day to see if interested. However, they do not really put you on a do not call list and that's what bothered me.

**What problems is Yelp Advertising solving and how is that benefiting you?**

Yelp solves the issue of people not seeing the business page by running ads and using the metrics to see if I can put my business on top of the page so that more people can see the business. I think that part is good as well as other parts such as the ranking system when it comes to finding a specific business or restaurant, you can land in #1 or #10 depending where thr metrics land. You have to have people consistently going on Yelp to give your page a review so that is good, too.

  ### 6. Business marketing

**Rating:** 3.0/5.0 stars

**Reviewed by:** Clara H. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 18, 2023

**What do you like best about Yelp Advertising?**

I like the fact that my business can be reached and noticed by my ideal clientele in my area without me overseeing all of my marketing

**What do you dislike about Yelp Advertising?**

I'm not a big fan of the pushy representatives making you do a paid ad plan instead of encouraging the free plan. The benefits of a paid ad plan charges for very minor things that I don't think is worth it and I would like to be able to have more accessible options to market my business how I want

**What problems is Yelp Advertising solving and how is that benefiting you?**

Marketing and advertising, bringing in new clients to my business, explaining information so clients know what to expect so it saves me time from constantly answering calls or messages with questions form clients

  ### 7. Sales feel pushy

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 07, 2023

**What do you like best about Yelp Advertising?**

I like that it shows my business on other like business pages. The sales person goes over your page with you to help you set everything up, to ensure you get max out of your advertisement.

**What do you dislike about Yelp Advertising?**

I didn't feel like the ads resulted in sales. I did get more page views, but they couldn't show me the metrics on how many views needed to result in actual business. The sales people that call also feel very pushy.

**What problems is Yelp Advertising solving and how is that benefiting you?**

I don't feel it's beneficial for my business now. I did feel it got more eyeballs on my review page, but that is the only benefit I saw. Generally, more eyes should translate to more business; I didn't see that. However, I know others who have stuck with it and saw great results.

  ### 8. Will never do business with Yelp again

**Rating:** 0.0/5.0 stars

**Reviewed by:** Jennifer F. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 22, 2023

**What do you like best about Yelp Advertising?**

Lots of people use Yelp- you have little choice but to participate

**What do you dislike about Yelp Advertising?**

Yelp will send you a "free trial" offer - but don't use it- it's a bait and switch. Think magazine subscriptions or gym memberships. For instance, you can cancel your Yelp ads on your phone but any add ons must be cancelled by computer only. Makes no sense. You'll end up paying more than you expected for services that are not useful. Did not see any bump in business the two times I used Yelp. It's embarrassing to have your restaurant show up when people are searching for something unrelated- but that's what happens. It's a sign of desperation for a business to use Yelp ads. Yelp makes money off our hard work and then rips us off and exploits us. A monster of a company. Shame on you, Yelp.

**What problems is Yelp Advertising solving and how is that benefiting you?**

They help customers find businesses.

  ### 9. Good customer service, implementations needed

**Rating:** 2.5/5.0 stars

**Reviewed by:** Mitch L. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2023

**What do you like best about Yelp Advertising?**

I like that customer service is on the ball with their phone support. They are willing and able to help you with features of the platform.

**What do you dislike about Yelp Advertising?**

Yelp needs to prove the value proposition in the form of phone calls and leads to businesses by using Yelp ads. They need to make that clear to users as well as show the ads in use and how many extra phone call leads daily you will get. Not just views.

**What problems is Yelp Advertising solving and how is that benefiting you?**

Yelp helps me advertise client

  ### 10. Yelp advertising: pretty expensive clicks for the reach

**Rating:** 2.0/5.0 stars

**Reviewed by:** Jared B. | Marketing Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 27, 2023

**What do you like best about Yelp Advertising?**

If you have a local business, than Yelp can help drive customers to your location; especially if you are just starting out and need to get more reviews (aren't showing up enough in searches).

**What do you dislike about Yelp Advertising?**

I think they are crazy high prices for cost per click. I also don't like their sales practices. They basically require you to pay to play for your business to show up, and the amount of business you get for the price you pay per click is not worth it (although maybe some businesses would disagree).

**What problems is Yelp Advertising solving and how is that benefiting you?**

Yelp advertising helps get visibility for your local business. I tried it out for a service based business, and the amount I had to pay per click wasn't anywhere near profitable to land new customers.

  ### 11. Local Searches and Reviews

**Rating:** 5.0/5.0 stars

**Reviewed by:** Amy Stevens S. | A, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 26, 2023

**What do you like best about Yelp Advertising?**

The thing i like best about Yelp Advertising is that it is a well.known company that reaches local business and companies.  They are big name and compare to many competitors.

**What do you dislike about Yelp Advertising?**

The price to advertise is still overly higher than others, I feel as though if the company looks into this it was improve Yelp Advertising.  It shouldn't be a big adjustment.

**What problems is Yelp Advertising solving and how is that benefiting you?**

Yelp Advertising is solving my advertising issues.  Using the old mailer system way was not logical anymore and not reaching as many potential customers.  My business performance has increased since signing up.

  ### 12. Highly suspicious leads

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 11, 2023

**What do you like best about Yelp Advertising?**

Frequent message leads that simply disappear after the first message. Seems like fake leads.

**What do you dislike about Yelp Advertising?**

Leads don't ever respond after the first message.

**What problems is Yelp Advertising solving and how is that benefiting you?**

Didn't "solve" anything. They are slick too because when you try to cancel the ads or pause the ads they have them separated into two different sections so if you stop one most are going to forget to stop another and they will still bill you even though the ads aren't running.

  ### 13. Advertising purpose

**Rating:** 4.0/5.0 stars

**Reviewed by:** Dafina B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 04, 2023

**What do you like best about Yelp Advertising?**

Valid data for local businesses. Fast turnaround.

**What do you dislike about Yelp Advertising?**

No 24/hr online support and also expensive

**What problems is Yelp Advertising solving and how is that benefiting you?**

Very useful for local businesses focused on providing services!

  ### 14. Most Expensive CPC Platform Yields Average Results

**Rating:** 2.5/5.0 stars

**Reviewed by:** Michael K. | President, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 25, 2023

**What do you like best about Yelp Advertising?**

Yelp Advertising is fairly easy to set up and can help your profile get more visibility.

**What do you dislike about Yelp Advertising?**

The platform charges significantly more CPC than Google yet the results in terms of the quality of leads are the same.

**What problems is Yelp Advertising solving and how is that benefiting you?**

We are trying to advertise to get more customer.s

  ### 15. Finding us has never been easier!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 28, 2023

**What do you like best about Yelp Advertising?**

I love the interface! It is very "with the times". I also love the fact that it is straightforward. You know the price you're paying- and what you will get.

**What do you dislike about Yelp Advertising?**

I actually haven't found any dislikes yet. It really caters to all my needs.

**What problems is Yelp Advertising solving and how is that benefiting you?**

It allows us to reach the end user that is quickly always on their mobile phone. It also allows us to keep track more efficient on who our ads appear to.

  ### 16. Should have read reviews first

**Rating:** 0.0/5.0 stars

**Reviewed by:** Brett R. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 16, 2022

**What do you like best about Yelp Advertising?**

Never experienced worse customer service in my life. A $400 campaign was run and I was charged $106 without my knowing. Not only that, the campaign resulted in 1 map view… 0 leads, 0 clicks to my site, and I was told I would not be refunded the $106 that was sneakily taken from me. This is the worst service I’ve ever received in my life, and until it changes this review will not be changed.

**What do you dislike about Yelp Advertising?**

Everything, the worst product I've ever used.

**Recommendations to others considering Yelp Advertising:**

Don't use it ever horrible customer service and a complete waste of money, it's a money scheme not a service.

**What problems is Yelp Advertising solving and how is that benefiting you?**

Never experienced worse customer service in my life. A $400 campaign was run and I was charged $106 without my knowing. Not only that, the campaign resulted in 1 map view… 0 leads, 0 clicks to my site, and I was told I would not be refunded the $106 that was sneakily taken from me. This is the worst service I’ve ever received in my life, and until it changes this review will not be changed.

  ### 17. Yelp is a scam. Avoid them regardless of what they promise

**Rating:** 0.0/5.0 stars

**Reviewed by:** Steven R. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 03, 2022

**What do you like best about Yelp Advertising?**

Nothing. They are an absolute scam and should be avoided at all costs. They'll pressure you to sign up and promise you ad credit, but they still charge you and claim the ad credit was additional money they "paid" for your advertising. Complete and total fraud.

**What do you dislike about Yelp Advertising?**

Everything. Their whole system is designed to simply scam you out of money. They make big promises and do not deliver. When you call to complain, they basically tell you tough luck.

**What problems is Yelp Advertising solving and how is that benefiting you?**

They have caused more problems and are of absolutely no benefit.

  ### 18. SCAM FAKE LEADS OUT OF AREA NO SUPPORT

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 07, 2022

**What do you like best about Yelp Advertising?**

nothing at all crap support crap leads robot-like.

**What do you dislike about Yelp Advertising?**

Leads are fake all canned avatars and people that are not in the region or at times even in the state. Stick with Google Ads their CPA is high as hell and fake.

**Recommendations to others considering Yelp Advertising:**

Don't trust them or sign up

**What problems is Yelp Advertising solving and how is that benefiting you?**

They don't solve problems they create them! Then no support but sure will bill your credit card all day!

  ### 19. We tried Yelp PPC ads to help get leads. Yelp works best as an organic review site.

**Rating:** 0.5/5.0 stars

**Reviewed by:** Verified User in Construction | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 16, 2022

**What do you like best about Yelp Advertising?**

It was nice to create a custom profile and ads to reach homeowners. We were able to post pictures of our work, highlight logo and create custom ads along with a budget.

**What do you dislike about Yelp Advertising?**

All the traffic we got was from our organic presence, not our paid efforts.  We wanted to use it for leads of homeowners vetting businesses. Ideal for us b/c we have a quality product and good reputation. It did notyield any significant results or leads. Ran thru budget quickly and then you'd be asked to restock the budget.

**What problems is Yelp Advertising solving and how is that benefiting you?**

We like that we have a platform to reach more homeowners looking for a remodeler with good reviews, but forcing the effort with paid did not help.

  ### 20. Good for some businesses where people check usually reviews first

**Rating:** 3.5/5.0 stars

**Reviewed by:** Hrag S. | Digital Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 07, 2022

**What do you like best about Yelp Advertising?**

The intent of their traffic is to spend money. They are looking for a personal trainer, restaurant, accountant, preschool etc. They are in the final stages of choosing a place usually.

**What do you dislike about Yelp Advertising?**

The sales reps are borderline extortion artists. They sometimes come at you with veiled threats about your reviews getting filtered if you don't play ball. Not to mention, they call you all hours of the day and night.

**What problems is Yelp Advertising solving and how is that benefiting you?**

Yelp advertising has helped many of my clients jump-start their businesses. The main benefit is that you get a lot more eyeballs on your business obviously (like any other form of advertising). A side benefit is that they remove other people's ads from your page once you start paying.

  ### 21. Yelp Advertising

**Rating:** 2.0/5.0 stars

**Reviewed by:** Mary K. | Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 06, 2022

**What do you like best about Yelp Advertising?**

It is a good place to be listed --to appear with your competitors.

**What do you dislike about Yelp Advertising?**

The sales process is very aggressive.  They allow competitors who pay for ads to appear under your free listing thereby making it necessary to run a paid ad.

**What problems is Yelp Advertising solving and how is that benefiting you?**

We get very little traffic from Yelp.

  ### 22. Advertising for restaurant and cafe

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sybille P. | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 15, 2020

**What do you like best about Yelp Advertising?**

The advertising builder is a good tool to settle up our campaigns. This is a 3 step creator, keywords will appear automatically and also the finder is very helpful. The reach is high and helps to improve our business activity.

**What do you dislike about Yelp Advertising?**

The billing from the provider is without tax but they never changed also as we said it several times, the invoice data (company name).

**What problems is Yelp Advertising solving and how is that benefiting you?**

Reaching a wide group of customers for the restaurant - better ranking in the search results and good visibility in the single categories. Also a connection with a channel manager is possible, so we can edit and start new campaigns also from there.

  ### 23. Yelp Advertising is pretty expensive, but gets great results and has a high ROI

**Rating:** 5.0/5.0 stars

**Reviewed by:** Levison L. | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 01, 2020

**What do you like best about Yelp Advertising?**

Yelp Advertising is a wonderful way to get your brand out there in a way that seems authentic and natural to your target demographic. By advertising on Yelp you are using untraditional marketing strategies that your competitors might not be aware of. You are more likely to get a lot out of your advertising with Yelp if you have spent some time and money on getting good reviews from your customers, and also if you are not a food establishment or "typical" retail location. By this, I mean that if you are a wedding dress store, which is a kind of service where most do not have any experience or a relationship with. Then, being placed first on Yelp can help you tremendously. On the other hand, if you are a typical café in a small neighborhood, you are not going to see the same results because many people already have a chosen favorite café and they won't be swayed by just seeing your business name and reviews. They need more advertising to be convinced. For us, being in the wedding industry, Yelp Advertising has been extremely helpful.

**What do you dislike about Yelp Advertising?**

There have been some times where we have not had the revenue and profits we were hoping and there are certain times of year where we have to limit our ad budget. During these times, Yelp will call and call and call. They want us "back", even when we explain that we cannot afford it. They keep calling and asking, and they say things like: "you will make the money back in no time". And yes, that has been true during summer months for example, but the amount of people getting married in November is low compared to June. And so, their pressure to buy is uncomfortable.

**What problems is Yelp Advertising solving and how is that benefiting you?**

Most Yelp users do not realize that the first listings they see on Yelp are promoted and that their placement has little to do with their Yelp ranking and more to do with how much more than the competitor they were willing to pay.

  ### 24. Would not use again

**Rating:** 1.5/5.0 stars

**Reviewed by:** Laura W. | Digital & Social Media Strategist & Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 01, 2020

**What do you like best about Yelp Advertising?**

1. Set up is easy and do-it-yourself. 
2. Basic native analytics are built into the platform.  
3. Generates lots of "impressions"

**What do you dislike about Yelp Advertising?**

1. Ads are placed on competitor Yelp pages bypassing search intent.
2. Ads are charged and billed via credit card and difficult to pause and cancel.
3. Detailed reporting is vague and limited in scope for those who want more "details"

**Recommendations to others considering Yelp Advertising:**

Try it as a test in conjunction with other digital marketing tactics

**What problems is Yelp Advertising solving and how is that benefiting you?**

I previously used Yelp advertising to promote small local businesses needing more exposure to their local communities.  Overall, Yelp ads did increase overall business visibility to other Yelp users.

  ### 25. Yelp advertising is beneficial

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Restaurants | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 29, 2020

**What do you like best about Yelp Advertising?**

I like how it is currently not as well know in the marketing world so individuals with a specific niche are able to implement ads with minimal competition

**What do you dislike about Yelp Advertising?**

I wish there was more support for its users but I understand that comes with time

**Recommendations to others considering Yelp Advertising:**

Reach out to your sales rep

**What problems is Yelp Advertising solving and how is that benefiting you?**

I am solving the problem of competition that floods other marketing platforms also from a price point perspective its extremely affordable

  ### 26. Best ever

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Enterprise (> 1000 emp.)

**Reviewed Date:** June 26, 2020

**What do you like best about Yelp Advertising?**

It is so nice to be able to use this to track and manage clicks on ads to advertise my company.

**What do you dislike about Yelp Advertising?**

It isn’t the easiest to get started. Needed to watch videos and trying to train myself.

**What problems is Yelp Advertising solving and how is that benefiting you?**

I am advertising my company and getting our promotions out there.

  ### 27. up and coming

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.)

**Reviewed Date:** June 26, 2020

**What do you like best about Yelp Advertising?**

Yelp already has an established brand and naturally drives traffic to its platform

**What do you dislike about Yelp Advertising?**

it still is not the preferred method. Many people still rely on the Google platform as Yelp is still rather new

**What problems is Yelp Advertising solving and how is that benefiting you?**

Having our jobs and opportunities advertised along with provided services

  ### 28. Yelp Advertising - Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 26, 2020

**What do you like best about Yelp Advertising?**

I like the different components you can choose from.

**What do you dislike about Yelp Advertising?**

The pricing is the one sticking point for me, it is quite expensive.

**What problems is Yelp Advertising solving and how is that benefiting you?**

We are driving more and more traffic into various locations within Yelp advertising.

  ### 29. The bully platform

**Rating:** 0.0/5.0 stars

**Reviewed by:** JAsdeep J. | Sales manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 09, 2019

**What do you like best about Yelp Advertising?**

It's a nice way to advertise a restaurant or local service that you need to search for. The platform itself is a great way to view a menu or hours for a restaurant. For the most part, the ratings help you choose a restaurant following all health code rules and regulations.

**What do you dislike about Yelp Advertising?**

Yelp bullies you into using their service. The second you register your business on many platforms you get hounded for calls upon calls. It also seems like when you deny their request for their expensive advertising, your good reviews seem to get hidden and your restaurant doesn't rank as high on their search results. The algorithm "happens" to stop working regardless of good reviews and business. The worst part of the advertising platform is that it's only good on Yelp. If someone looks for a Chinese restaurant for example, you will have your ad displayed with your total review rating. That is very useless in the sense that people almost always go with the restaurant they want in the top 10 results underneath the ads. The ads are also extremely expensive per impression.

**Recommendations to others considering Yelp Advertising:**

Stop hounding your potential clients with advertising. Instead find a way to sell your advertising in a manner that encourages more businesses to use your platform. Lower the cost of your ads! They are way to expensive for small business owners.

**What problems is Yelp Advertising solving and how is that benefiting you?**

The biggest benefits from using their platform is stopping the numerous calls you get every day and every single week asking you to sign up for advertising. If your business is already doing well, then the advertising is a great way to dominate search results and have your potential customers reach you easier.

  ### 30. Another untapped revenue for advertising. 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Leonardo S. | VP of Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 23, 2019

**What do you like best about Yelp Advertising?**

I like that Yelp’s PPC Campaigns yield tremendous results. Many people have complaints that yelp is dead, but with their search and place, I can get at the fingertips of somewhen when they’re looking for a business.

**What do you dislike about Yelp Advertising?**

I dislike how expensive their PPC Campaigns can be, and sometimes feel like they’re ghost clicks.

**Recommendations to others considering Yelp Advertising:**

I would recommend using Yelp, there’s a considerable amount of traffic that allows you to yield results even with a little bit of adspend.

**What problems is Yelp Advertising solving and how is that benefiting you?**

With Yelp Advertising, we’re able to get leads from people who are looking for our service this second at the same price or cheaper as googles and bings PPC Campaigns. 

  ### 31. An absolute nightmare

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Construction | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 03, 2019

**What do you like best about Yelp Advertising?**

Actually nothing. In theory Yelp would be a good concept, but they aren't honest and transparent in their review system. 

**What do you dislike about Yelp Advertising?**

When you pay to advertise with Yelp, you'll see a slight bump in your review ranking. However don't expect it to last long. There's no rhyme or reason to what reviews they recommend to show. They claim it's people they say are active "Yelpers" however we have recommended reviews that are written by people with no photo and have only written one review, and our unrecommended reviews are ones written by people who have multiple reviews. The other awful thing is that the unrecommended reviews list your 1 star first then move to your five star so it makes you look like this awful company. 

**What problems is Yelp Advertising solving and how is that benefiting you?**

None. We cancelled all advertising with them. We lost money when we were paying to advertise with them.

  ### 32. Hit or Miss with Yelp

**Rating:** 3.0/5.0 stars

**Reviewed by:** Nathaniel A. D. | Insurance Agent, Retirement Specialist, Annuities Expert, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 08, 2019

**What do you like best about Yelp Advertising?**

I like the fact that Yelp is a name brand and most people have heard of it.  

**What do you dislike about Yelp Advertising?**

It's hard to determine of your Yelp Advertising campaign will work or not.  

**Recommendations to others considering Yelp Advertising:**

Talk to Yelp directly.  There are represenative that can help you decide if this is a good fit for you  and your business or not.  

**What problems is Yelp Advertising solving and how is that benefiting you?**

I think the problem that Yelp Advertising solved for my business is having reviews for my services for others to see.  I believe that unbiased reviews are what drives consumers to go with a product or not.  Since I have very positive reviews, I think this fact has helped drive more clients my way. 

  ### 33. Don't Do Yelp Ads!

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Mental Health Care | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 19, 2019

**What do you like best about Yelp Advertising?**

I can't say I have any positives or things I like best. I have heard from some colleagues that they have gotten some business after they put a decent chunk of money into yelp ads. However, I just wanted to put my business on their page for better SEO results and have really disliked my experience so far. 

**What do you dislike about Yelp Advertising?**

I really dislike the amount of harassment I get from yelp. It's finally slowed down after about 3 months but they called me nearly every day multiple times a day to follow up on my yelp listing. It was so frustrating because it started to feel like I was just being spammed with the number of phone calls I would get. Sometimes they left voicemails, sometimes they didn't but they even operate like a spam caller because they would change numbers in an attempt to get me to answer. 

**Recommendations to others considering Yelp Advertising:**

Do it at your own risk of constant junk calls. They harass you till you give them more money for your ads. 

**What problems is Yelp Advertising solving and how is that benefiting you?**

I would have assumed it would be great for marketing my business and gaining new clients but that has not been my experience. I think I get a lot more junk calls just in general  as well because my phone number is now listed on yelp rather than gaining clients like I was hoping. 

  ### 34. Best place to advertise

**Rating:** 4.0/5.0 stars

**Reviewed by:** Spoorthi K. | Software Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 10, 2019

**What do you like best about Yelp Advertising?**

Its simple idea which made a big impact on advertising. It provides a platform for users to promote business to the targeted customers.

**What do you dislike about Yelp Advertising?**

It does not have a option to remove un-important customers

**Recommendations to others considering Yelp Advertising:**

It should also include selling small scale business products

**What problems is Yelp Advertising solving and how is that benefiting you?**

I'm using yelp advertising to sell my small business projects to big companies who can embed it to their systems.

  ### 35. Easy to use, trustworthy platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** April 10, 2019

**What do you like best about Yelp Advertising?**

I like the user-friendly interface and setting. It's very easy to use. No need too much background or training on this. It's very easy for first-time user to understand how to use and implement it.

**What do you dislike about Yelp Advertising?**

I hope Yelp Advertising could add more features to help me target my audience better. For example, to target them by demographic or past search activities, etc.

**What problems is Yelp Advertising solving and how is that benefiting you?**

To review a business. I think Yelp Advertising is a trustworthy platform and people rely on the reviews on yelp.

  ### 36. Yelp experience

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 26, 2019

**What do you like best about Yelp Advertising?**

It's relatively easy for a person with little to no experience to learn and use Yelp Advertising. 

**What do you dislike about Yelp Advertising?**

The downside of opening up a Yelp presence for the business are the reviews- there is a lack of transparency regarding which reviews are shown and which are not. For example, legitimate reviews may be flagged, while exaggerated/inaccurate/unvalidated reviews are posted, bringing ratings down.

**Recommendations to others considering Yelp Advertising:**

Look at the experiences of others before committing. 

**What problems is Yelp Advertising solving and how is that benefiting you?**

Getting new people in the door; a lot of younger consumers use Yelp and the Yelp app.

  ### 37. Great service

**Rating:** 2.5/5.0 stars

**Reviewed by:** Andrew T. | Social Media Community Manager, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 09, 2019

**What do you like best about Yelp Advertising?**

I like that this service provides helpful insights and allows customers to give their feedback.

**What do you dislike about Yelp Advertising?**

I don’t dislike anything about this service. It provides helpful insights to guide business practices.

**What problems is Yelp Advertising solving and how is that benefiting you?**

I am not currently solving any business problems with this service.

  ### 38. yelp advertising

**Rating:** 1.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 21, 2019

**What do you like best about Yelp Advertising?**

I liked that it seemed pretty user friendly. And they seem to updated fairly regularly.

**What do you dislike about Yelp Advertising?**

I feel like it is too much money for not enough results. My reviews seemed to show more when advertising. Then less after I stopped. 

**Recommendations to others considering Yelp Advertising:**

No, I just dont' think it is worth the money. I do think you should be listed on Yelp. But not paying as an advetiser. 

**What problems is Yelp Advertising solving and how is that benefiting you?**

Try to improve brand awareness. Get out in front of the compettitors. 

  ### 39. Good for some industries.

**Rating:** 3.0/5.0 stars

**Reviewed by:** Doniele D. | Creative CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 19, 2019

**What do you like best about Yelp Advertising?**

It's easy to use compared to other social media advertising.

**What do you dislike about Yelp Advertising?**

They call you so much to push the advertising. It's so annoying. 

**What problems is Yelp Advertising solving and how is that benefiting you?**

I didn't really get many leads with it. Maybe a few that I may not have normally received.

  ### 40. Very Disappointed!

**Rating:** 0.0/5.0 stars

**Reviewed by:** Yolanda C. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 20, 2019

**What do you like best about Yelp Advertising?**

I’m sorry, but I do not like anything about this company, 

**What do you dislike about Yelp Advertising?**

My company received a lot of spam email an phone call since we announced my business with yelp.

**Recommendations to others considering Yelp Advertising:**

That Yelp employees do not take revenge when you do not want to put ad with yelp

**What problems is Yelp Advertising solving and how is that benefiting you?**

NOTHING

  ### 41. A Good Way to Advertise

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Music | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 12, 2019

**What do you like best about Yelp Advertising?**

Yelp helps to raise up the search results on Google. It's good for getting my business name out there.

**What do you dislike about Yelp Advertising?**

It's expensive. It needs to be a lot cheaper.

**Recommendations to others considering Yelp Advertising:**

It's a bit complex, but you'll get the hang of it after a while.


**What problems is Yelp Advertising solving and how is that benefiting you?**

Good for getting my name out.


## Yelp Advertising Discussions
  - [What kind of advertising is Yelp?](https://www.g2.com/discussions/what-kind-of-advertising-is-yelp) - 1 comment

- [View Yelp Advertising pricing details and edition comparison](https://www.g2.com/products/yelp-advertising/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-29+10%3A26%3A27+-0500&secure%5Bsession_id%5D=a75cbc8b-0939-4da9-bae7-fe3259af1957&secure%5Btoken%5D=a8eabf4ac25b704a8e5d40ac7b970b5edb9f8af140dc4ef8efe6d035f3c61c32&format=llm_user)

## Yelp Advertising Features
**Platform Interoperability**
- Close Ecosystem API

**Mobile Functionality**
- Mobile Functionality

**Agentic AI - Mobile Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Campaign Management**
- Campaign Dashboard
- Campaign Optimization
- Reach
- Bulk Editing
- Batch Uploading
- Brand Safety
- Fraud Protection
- Frequency Capping
- Budget Pacing
- Creative Optimization
- Rich Media Capabilties
- In-App Ads
- Mobile Rich Media Capabilities

**Targeting**
- Targeting
- Retargeting
- Geo-Targeting
- Contextual Targeting

**Mobile**
- Mobile Tracking
- In-App Ads
- Mobile Rich Media Capabilities

**Platform**
- API / Integrations
- Custom Reports
- User, Role, and Access Management
- Performance and Reliability
- Enterprise Scalability
- Customization
- Workflow Capability
- Internationalization
- Notifications

## Top Yelp Advertising Alternatives
  - [AdRoll](https://www.g2.com/products/adroll/reviews) - 4.1/5.0 (755 reviews)
  - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) - 4.2/5.0 (1,392 reviews)
  - [Marin Software](https://www.g2.com/products/marin-software/reviews) - 3.8/5.0 (442 reviews)

