PB
Phylise B.
Small-Business (50 or fewer emp.)
"Best Features"
5/5
What do you like best about WRITER?

I was working in Writer before ChatGPT became available, and I'm still working in Writer. The "write more" feature is one of my favorites, as are the templates - they make things so easy. I have used many other genAI tools, and I still come back to Writer. I love the recaps builder. For daily use - I use it constantly while writing - built into all of my apps. There's nothing out there that compares to Writer at the enterprise level - being able to train it on your data and have style guides at the ready - can't touch that. Review collected by and hosted on G2.com.

What do you dislike about WRITER?

Sometimes I'm not getting the best results in the "ask writer" area - I test prompts across three or four different GenAI tools, and Writer doesn't always come out on top. Review collected by and hosted on G2.com.

Vinish G.
VG
Vinish G.
Products Consultant
Small-Business (50 or fewer emp.)
"For intelligence in your content strategy and content operations"
4.5/5
What do you like best about WRITER?

Writer gives you the structure and the right foundations to define what defines an organization's message—the strengths, the semantics, and the boundaries—and it brings that collective intelligence in how different teams communicate and co-design the content development and publishing cycle.

Write is modular—you can build whatever you want for your specific needs and goals, and yet Writer is super powerful for enterprise scale content operations. Review collected by and hosted on G2.com.

What do you dislike about WRITER?

I like everything about Writer—their amazing team running a super-exciting solution for the real-world problems. Review collected by and hosted on G2.com.

Jacob F.
JF
Jacob F.
SEO Manager
Mid-Market (51-1000 emp.)
"Great AI assistant for content creation"
2.5/5
What do you like best about WRITER?

The ease of use of the platform to go from an idea for a piece of content and outline specific headers, key points, and directions for the content to take form. This allows content to be put together far faster than traditionally. Furthermore, it's more user friendly of an experience than we see with generic AI tools today on the market. Review collected by and hosted on G2.com.

What do you dislike about WRITER?

The sales rep was pretty rude during the procurement process. Despite this, I was able to get approval to use the tool and my first few months of usage have been delightful. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"The Easy AI detector tool for your content."
4.5/5
What do you like best about WRITER?

Its helps to checkup the content and confirm the percentage of content identified as Human written or AI written and the ease of using the platform is great. Review collected by and hosted on G2.com.

What do you dislike about WRITER?

Nothing yet, it's beneficial and constructive Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"A fantastic style guide tool with great potential as an advanced marketing agency tool."
5/5
What do you like best about WRITER?

The comprehensive style guide builder is by far my favorite feature. As an agency copywriter, part of my responsibility is ensuring all content we produce for our own website and for our clients is consistent. That means I have to be able to catch off-brand phrases and words quickly. The terms feature is great for that. Also, the built-in inclusive language detector is great. The fact that it works right in the Google workspace is huge for me and my agency since that's our platform of choice.

The summary tools have also come in quite handy. My agency has a lot of client meetings and team brainstorming sessions, and being able to summarize those meetings is a real time-saver.

The proprietary LLM for Writer was a great selling point. I really appreciate that it did not use copyrighted material in its dataset. There's an ethical, humanistic value to that.

Lastly, the AI chatbot feature is about on par with that of larger platforms and is helpful for devising subject lines, headings, outlines, doing research, etc. Review collected by and hosted on G2.com.

What do you dislike about WRITER?

It would be the ultimate marketing agency copywriter tool if it allowed me to create different style guides for our different clients. Switching between different voices can be a challenge, and being able to select different style guides would accelerate my work.

The limits on some of the features seem a little spartan. Especially the summary features.

More templates would be very valuable, too. Jasper AI, for example, has templates for just about every possible copywriting deliverable, from ads and social media posts to emails with different conversion structures.

The jump in price from Team to Enterprise is quite large, especially if the style guide is the primary tool I'd like more people in my organization to have. Review collected by and hosted on G2.com.

AB
Andrew B.
Mid-Market (51-1000 emp.)
"Ease of use, customizable templates"
5/5
What do you like best about WRITER?

Writer has a number of tools that help with content creation. From helping with blog construction to recapping videos and webinars. This is a huge timesaver from how things were done previously. Being able to upload a URL or video link for transcripts and recaps is a big deal. Review collected by and hosted on G2.com.

What do you dislike about WRITER?

There can be a bit of a learning curve when using different tool/templates. It seems a bit intimidating until you get in and play around. Review collected by and hosted on G2.com.

Ambika M.
AM
Ambika M.
Problem setter
Small-Business (50 or fewer emp.)
"AI Content detection with AI"
5/5
What do you like best about WRITER?

The best thing i like about is it gives the percentage of human generated content for checking and analyzing the text which gives more idea to detect the ai content. Review collected by and hosted on G2.com.

What do you dislike about WRITER?

The limit for character is 1500 only for one time,which create time consuming task for large sentences. Review collected by and hosted on G2.com.

Verified User in Computer Software
TC
Verified User in Computer Software
Mid-Market (51-1000 emp.)
"Writer is great! I'm glad we bought it"
4.5/5
What do you like best about WRITER?

The browser extension is easy to toggle on and off. We use Writer this way frequently, less so in their writing tool. Using their tool would probably be better and faster, but I don't see the value in adding another step to my publishing process. I also need to be able to collaborate with coworkers who don't have Writer. I haven't delved into their cool AI features; but it's a cool idea. Review collected by and hosted on G2.com.

What do you dislike about WRITER?

The ability to use it in Google Docs is in beta, and I hope it's being prioritized because that's where we do a great deal of writing. I don't like that you have to scroll through a page to get Writer to evaluate it, I wish it would just evaluate the whole page (even if it's incremental, do the work before I get to that part of the page). Review collected by and hosted on G2.com.

Manish A.
MA
Manish A.
DSA Problem Setter
Small-Business (50 or fewer emp.)
"Detection made easier than Before."
5/5
What do you like best about WRITER?

The very first reason i like the most is that, it doesn't require login to detect ai content, which saves time. Smooth end-User Experience. Review collected by and hosted on G2.com.

What do you dislike about WRITER?

The one and only things i didn't like is that its character limit. But i don't think ita major issue. Review collected by and hosted on G2.com.

Verified User in Broadcast Media
UB
Verified User in Broadcast Media
Small-Business (50 or fewer emp.)
"Interesting tool to deal with AI content"
4/5
What do you like best about WRITER?

Whenever I post content on my website we need to check it's AI % to make sure there is no issue with it. So it is a great tool to detect AI content and avoid vague content on my website. Review collected by and hosted on G2.com.

What do you dislike about WRITER?

It is a great tool. But AI detection can be improved as AI content generation tools are getting better day by day. Review collected by and hosted on G2.com.