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Walker Sands Reviews & Provider Details

Walker Sands is an outcome-based B2B marketing agency with capabilities spanning insights, strategy, branding, creative and media, including public relations, demand generation and social. The firm’s outcome-based approach delivers on business objectives related to position, growth, reputation and engagement for 100+ clients around the world. A 10-time Inc. 5000 honoree, Walker Sands is one of the fastest-growing B2B marketing agencies in the world, with offices in Chicago, Seattle and Boston. Learn more at walkersands.com.

Seller

Walker Sands

Discussions

Walker Sands Community

Languages Supported

English

Overview by

Liz Woidat

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Walker Sands Media

Walker Sands Demo - The Walker Sands Team

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Walker Sands is an award-winning agency

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Paul W.

B2B Marketing Manager

Mid-Market (51-1000 emp.)

11/26/2019

"Like Having an In-House Public Relations Team"

5/5

Describe the project or task Walker Sands helped with:

Walker Sands has helped us define and continue build a new category in our space. They continue to provide us with PR strategy and content. They also played a key role in helping is build and launch our first-ever data study which we continue to get mileage out of 6 months later. Review collected by and hosted on G2.com.

What do you like best about Walker Sands?

Organization, weekly touch bases, PR tracking document, relationships with relevant editors and publications, and expertise in retail, loyalty, and technology. Review collected by and hosted on G2.com.

What do you dislike about Walker Sands?

There is nothing that I dislike about working with Walker Sands, but I do wish there were more opportunities to meet in-person. I realize that our locations make that challenging, so it's more wishful thinking. Review collected by and hosted on G2.com.

Recommendations to others considering Walker Sands:

In my experience, Walker Sands is adept at everything they've helped us with on the PR front. The important thing to remember is that you need to make the time to work with them. They would do a great job on their own, but I believe we've achieved success because we've worked together like partners. While they can handle the heavy PR lifting, it's important to make time to build the relationship and offer your own SME feeback. Review collected by and hosted on G2.com.

What problems is Walker Sands solving and how is that benefiting you?

Brand awareness. We're trying to broaden the reach of our brand, product and services to the retail space. Since we started working with Walker Sands, more retailers have become familiar with us and editors continue to adopt our terminology. Review collected by and hosted on G2.com.

Adam W.

Mid-Market (51-1000 emp.)

12/6/2019

"Great experience"

5/5

Describe the project or task Walker Sands helped with:

We use Walker Sands for both PR and content, and they are not always very responsive, but very capable. Great to work with on all accounts. Review collected by and hosted on G2.com.

What do you like best about Walker Sands?

I like their willingness to be strategic and also step back when direction comes from us. Very flexible with how our efforts have evolved on the client side. Review collected by and hosted on G2.com.

What do you dislike about Walker Sands?

Wish they had an office in Salt Lake City. :) Review collected by and hosted on G2.com.

Recommendations to others considering Walker Sands:

You won't regret using them. Review collected by and hosted on G2.com.

What problems is Walker Sands solving and how is that benefiting you?

They saved us in a transitional period when our VP of Communications left for another job and another person with less experience took over. It's been great. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

Mid-Market (51-1000 emp.)

11/21/2019

"A PR Company Who Knows Your Brand Like Their Own"

4/5

Describe the project or task Walker Sands helped with:

Walker Sands helps us with PR support Review collected by and hosted on G2.com.

What do you like best about Walker Sands?

I like Walker Sands best for their attention to detail and their willingness to drop everything for their clients Review collected by and hosted on G2.com.

What do you dislike about Walker Sands?

Since Walker Sands has a lot of clients - there are times where we are not the number one priority Review collected by and hosted on G2.com.

Recommendations to others considering Walker Sands:

Walker Sands is a great PR company to help you with brand recognition. They will ensure your name is in the market through quotes, bylines, interviews and videos. If you have a suggestion or specific need, it's even better and they're great at sticking with a plan. I would highly recommend Walker Sands for PR support. Review collected by and hosted on G2.com.

What problems is Walker Sands solving and how is that benefiting you?

Brand awareness, brand presence, brand recognition - through WS we've been recognized more in the media and have opportunities that we wouldn't have otherwise received Review collected by and hosted on G2.com.

Verified User in Computer Software

Mid-Market (51-1000 emp.)

12/5/2018

"Helpful and informative"

4.5/5

Describe the project or task Walker Sands helped with:

'Ive had the pleasure to work with the Walker Sands team on a number of internet-marketing projects (both SEO and SEM) over the past year. They really get personally involved in projects and do a great job of looking at the entire PR and marketing spectrum to bring clients measurable results. Review collected by and hosted on G2.com.

What do you like best about Walker Sands?

I liked the involved they were they really work and collaborate as a team. I liked that they were responsive and knowledgeable. They are proactive reach outs to the media, they have a deep dive understanding of the business we are in which is complicated and the way they bring in press opportunities. These guys have learned our business, they get us top tier placements unlike anyone I've seen and have brought our share of voice up nicely year over year. It feels very turnkey from the perspective that they "get things done." We recognize the financial return on what they do for us . Review collected by and hosted on G2.com.

What do you dislike about Walker Sands?

dislike that this software can be costly. The software charges you to network with other businesses. There are some tools that are easy to use but I dislike that WalkerSands makes you pay for the tools that they should provide for free and charge only if all their services work successful as they meet the needs and goals for your business. Review collected by and hosted on G2.com.

Recommendations to others considering Walker Sands:

I dislike that this software can be costly. The software charges you to network with other businesses. There are some tools that are easy to use but I dislike that WalkerSands makes you for the tools that they should provide for free and charge only if all their services work successful as they meet the needs and goals for your business. Review collected by and hosted on G2.com.

What problems is Walker Sands solving and how is that benefiting you?

The software itself is very costly and I feel should be a free service and be charged and when the product software is germerating revenue and then it be cost effective Review collected by and hosted on G2.com.

Verified User in Computer Software

Mid-Market (51-1000 emp.)

11/21/2019

"Great PR agency for any Growing B2B Tech Company "

5/5

Describe the project or task Walker Sands helped with:

We leverage Walker Sands as our primary public relations agency Review collected by and hosted on G2.com.

What do you like best about Walker Sands?

Walker Sands has a dedicated team of PR professionals to help any tech company build their profile and awareness. Review collected by and hosted on G2.com.

What do you dislike about Walker Sands?

Walker Sands delivers quality results so nothing more to add here Review collected by and hosted on G2.com.

What problems is Walker Sands solving and how is that benefiting you?

Building awareness through media coverage in key markets was key for us, and Walker Sands did not disappoint. KPI's are consistently met and we've noticed a significant increase in media placements since we started working with them. The team is great! Review collected by and hosted on G2.com.

laura h.

sr director of marketing

Mid-Market (51-1000 emp.)

12/13/2018

"True partner who understand your business"

5/5

Describe the project or task Walker Sands helped with:

Walker Sands serves as our PR agency. They manage media relationships, source new amplification opportunities for multiple verticals. As well, we use them for their research capabilities. Review collected by and hosted on G2.com.

What do you like best about Walker Sands?

The proactive reach outs to the media, the deep dive understanding of the business we are in which is complicated and the way they bring in press opportunities. These guys have learned our business, they get us top tier placements unlike anyone I've seen and have brought our share of voice up nicely year over year. It feels very turnkey from the perspective that they "get things done." We recognize the financial return on what they do for us . Review collected by and hosted on G2.com.

What do you dislike about Walker Sands?

At this moment, there is nothing I dislike about working with Walker Sands. I know sometimes it does get busy with all of us who work in the agency world, and there have been a few times where we'd like them to be more responsive but generally speaking that's not an issue. Review collected by and hosted on G2.com.

Recommendations to others considering Walker Sands:

They have very good standardized processes, they train folks well and they know their media. Review collected by and hosted on G2.com.

Julie M.

Director, Demand Generation

Mid-Market (51-1000 emp.)

12/12/2018

"Quality Agency for B2B SaaS"

5/5

Describe the project or task Walker Sands helped with:

WalkerSands currently manages Paid Search and Social advertising for the SaaS b2b software company . They additionally are our PR firm. I work and manage the Paid search and social advertising team. Review collected by and hosted on G2.com.

What do you like best about Walker Sands?

Easy to work with, creative, specialized team. The Walker Sands team is ready to step up to any new challenge. They take feedback to heart and communicate clearly. As a team we have have been able to increase the quality of inbound leads by 30%. We have bi-monthly meetings to review current results, upcoming projects and in general align our efforts. Review collected by and hosted on G2.com.

What do you dislike about Walker Sands?

Nothing comes to mind. Whenever there has been a topic that I am not satisfied with, we have worked to correct it together. Review collected by and hosted on G2.com.

Recommendations to others considering Walker Sands:

Solid agency to work with for digital, content and PR. However, like working with any agency, you need to develop a working method that works for your team. Walker Sands is very flexible and happy to accommodate your working preference. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

Mid-Market (51-1000 emp.)

12/11/2018

"Attentive and Actionable. "

5/5

Describe the project or task Walker Sands helped with:

Walker Sands provides us with a day-to-day execution of our PR strategy, helping with media pitches, bylines, cited across different industries and publications, research development and execution, award recognitions and overall marketing tactics. Review collected by and hosted on G2.com.

What do you like best about Walker Sands?

The ease of use. Walker Sands is a very easy company and team to communicate with and ask questions. Even if we aren't always clear on an ask - they are great at providing the proper feedback or asking the "right" type of questions to make our jobs easier. It's always a breath of fresh air working with this team - they just get us :). Review collected by and hosted on G2.com.

What do you dislike about Walker Sands?

Turnaround times aren't always 100%. There has been delays in projects that require very quick turnaround or responses. Review collected by and hosted on G2.com.

Recommendations to others considering Walker Sands:

Walker Sands provides a clear understanding of what the goals and objectives are of a project and lays everything out from the very start. They are very transparent and have a willingness to provide even more than the original scope that was discussed. Working with Walker Sands allows for your team and company to know that your PR Strategy is being taken care of at the highest level and you're able to focus on other project goals. I highly recommend working with Walker Sands on any project. Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications

Enterprise (> 1000 emp.)

5/18/2019

"Great service!"

5/5

Describe the project or task Walker Sands helped with:

I am able to make all the graphics I want for use in media and share them with people. Review collected by and hosted on G2.com.

What do you like best about Walker Sands?

i like that I can talk to anyone in the company and they can help me in their own unique way with their personal skills and experience Review collected by and hosted on G2.com.

Verified User in Computer Software

Mid-Market (51-1000 emp.)

12/12/2018

"Invaluable Partner "

5/5

Describe the project or task Walker Sands helped with:

Ongoing public relations & communications (media relations, content and communications strategy) Review collected by and hosted on G2.com.

What do you like best about Walker Sands?

Our account team takes a Partner approach that is invaluable. They are always looking for new ways to make our lives easier and drive a higher ROI. They have proven expertise in our industry and have worked with a few of our partners in the past. Additionally, they are very hard workers - always available and flexible which is incredibly valuable. Walker sands is the best vendor/partner I've worked with in my career. Review collected by and hosted on G2.com.