# Voyado Reviews **Vendor:** Voyado **Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) **Average Rating:** 4.5/5.0 **Total Reviews:** 77 ## About Voyado Voyado is a type of software-as-a-service (SaaS) solution designed to help retail brands enhance customer engagement and foster loyalty through hyper-relevant shopping experiences. By leveraging advanced artificial intelligence, Voyado provides a comprehensive customer experience cloud that empowers brands to understand and anticipate customer needs, ultimately driving business growth. This innovative product suite is particularly beneficial for e-commerce businesses looking to optimize their online presence and improve customer satisfaction. Targeting retail brands across various sectors, Voyado caters to businesses that seek to elevate their customer interactions and streamline their marketing efforts. The products are designed for marketers, e-commerce managers, and business owners who want to harness data-driven insights to create personalized shopping experiences. With its robust product discovery engine, Voyado enables brands to predict and respond to visitors' intentions, ensuring that customers find the products that best meet their needs quickly and efficiently. Key products of Voyado include its powerful product discovery engine, which utilizes deep product knowledge to enhance the online shopping experience. This engine not only helps customers navigate through vast product catalogs but also tailors recommendations based on individual preferences and behaviors. Additionally, a CRM platform that offers invaluable insights and tools for executing automated campaigns, allowing brands to engage customers across various touchpoints seamlessly. This product helps businesses maintain consistent communication with their audience, ultimately fostering stronger customer relationships. The benefits of using Voyado extend beyond just improved customer experiences. By automating marketing efforts and providing actionable insights, brands can save time and resources while maximizing their marketing ROI. The products' ability to deliver personalized content and recommendations enhances customer loyalty, encouraging repeat purchases and long-term engagement. Furthermore, Voyado's rapid growth and expanding customer base across Europe and beyond demonstrate its effectiveness in meeting the evolving needs of retail brands in a competitive landscape. In summary, Voyado stands out in the SaaS market by offering a unique combination of AI-driven product discovery and multichannel marketing capabilities tailored specifically for retail brands. Its focus on creating hyper-relevant shopping experiences positions it as a valuable partner for businesses looking to thrive in the age of AI. ## Voyado Pros & Cons **What users like:** - Users value the **intuitive design** of Voyado, which simplifies tasks and enhances overall user experience significantly. (24 reviews) - Users value the **fast and professional customer support** provided by Voyado, enhancing their overall experience with the platform. (16 reviews) - Users highlight the **helpful support** from Voyado, praising their professional team and hands-on assistance with campaigns. (16 reviews) - Users value the **intuitive and user-friendly interface** of Voyado, enhancing audience segmentation and campaign creation. (13 reviews) - Users highlight the **implementation ease** of Voyado, appreciating its intuitive design and straightforward setup process. (12 reviews) - Users admire the **automation efficiency** of Voyado, enabling seamless customer journeys and personalized campaigns without technical skills. (11 reviews) - Easy Setup (11 reviews) - Users highly value the **user-friendly interface** of Voyado, appreciating its intuitive design and seamless experience. (11 reviews) - Users appreciate the **intuitive UI** of Voyado, facilitating easy campaign setup and efficient customer relationship management. (11 reviews) - Easy Integrations (10 reviews) **What users dislike:** - Users note the **limited features** of Voyado, particularly in advanced analysis and on-site messaging flexibility. (10 reviews) - Users notice a **lack of desired features** in Voyado, with reporting options being either too granular or too basic. (8 reviews) - Users find the **learning curve steep** , particularly due to outdated documentation and complicated initial setup processes. (6 reviews) - Users face **integration issues** with Voyado, requiring extra effort and custom coding to ensure smooth functionality. (5 reviews) - Users find **complex features** of Voyado frustrating, with the need for developer assistance and overwhelming analytics. (4 reviews) - Users find Voyado's reporting to be **complex** , often too granular or too top-level, lacking necessary mid-level insights. (4 reviews) - Complex Setup (4 reviews) - Data Management Issues (4 reviews) - Difficult Setup (4 reviews) - Users find Voyado's reporting to be **inadequate** , requiring them to create their own reports and analyses elsewhere. (4 reviews) ## Voyado Reviews ### 1. Integrates Seamlessly, Enhances B2B Efficiency **Rating:** 4.0/5.0 stars **Reviewed by:** Chenauls W. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 07, 2026 **What do you like best about Voyado?** I like how well Voyado unifies our entire B2B customer data into one smooth, usable system. It gives us a real 360° customer view that lets us truly understand our German B2B clients. I also really appreciate its strong automation and ease of use for marketing campaigns. We can set up personalized workflows, restock reminders, and loyalty triggers quickly without needing heavy IT support, which saves our team enormous time every week. The integration capabilities with our existing systems make it easy to scale efficiently without heavy manual work, which has been extremely valuable for our team. **What do you dislike about Voyado?** One area where Voyado still has room for improvement is in its onboarding and initial configuration, especially for B2B use cases in Germany. While the platform is powerful, it takes more time than expected to fully set up and align with our existing ERP and industry-specific workflows. Some settings feel more designed for B2C retail, so we had to adapt them manually for our B2B structure. **What problems is Voyado solving and how is that benefiting you?** Voyado unifies our customer data into 360° profiles, making personalized campaigns possible and eliminating manual tasks. Its automation allows my team to focus on strategy, while managing loyalty programs efficiently. Integration with systems saves us time and enhances client relationships in our B2B operations. ### 2. Powerful tool for retail marketing, but challenging in setup **Rating:** 5.0/5.0 stars **Reviewed by:** shivshankar k. | Enterprise **Reviewed Date:** February 04, 2026 **What do you like best about Voyado?** The best thing about Voyado is that it is specifically designed for the retail sector. It is a brilliant combination of 'Engage' and 'Elevate', functioning as a hub for CRM and marketing automation. Together, Voyado Engage and Voyado Elevate make the customer experience very personalized and easy to use. Its interface is intuitive and user-friendly, so the marketing team does not feel the lack of technical knowledge for complex tasks. I have greatly benefited from the hyper-personalization feature, which is not limited to just names but provides the right offer to customers at the right time. With an omnichannel experience, it gives brands a 360-degree view of customers. It is capable of creating emotional engagement for loyalty, not just discounts. What I like most is its AI-driven capability, which not only stores data but also turns it into 'action'. **What do you dislike about Voyado?** Voyado is a very powerful retail-focused CRM and loyalty platform, but like any software, it also has some weak aspects that can be improved. Here are some key areas where challenges have been observed: There is a lack of granular data and deep analysis in reporting and advanced analytics, which makes it dependent on external tools. Technical complexity and setup often require technical knowledge or developers. The native push notification feature is limited or requires third-party plugins. The API and documentation can be made easier to navigate. There are slight delays or technical hurdles in real-time data transfer in data syncing. **What problems is Voyado solving and how is that benefiting you?** Voyado centralizes our customer data, giving us a 360-degree view. It strengthens customer relationships through hyper-personalization and loyalty programs. Marketing automation reduces manual work, and AI predictive analysis improves customer retention. ### 3. Robust CRM with Stellar Support and API Performance **Rating:** 4.5/5.0 stars **Reviewed by:** Abdullah F. **Reviewed Date:** December 29, 2025 **What do you like best about Voyado?** I really like that the support team for Voyado is very good and responsive. There's almost no downtime compared to other third-party services, which is important for maintaining a smooth operation. The overall API performance is good, and that's crucial for us since my client is a reputable ecommerce store. It helps ensure that customer experience is top-notch with fast request handling. The initial setup of Voyado was straightforward, with major parts being well documented. **What do you dislike about Voyado?** The API documentation could use some improvement and updates. It's not always easy to find what you're looking for. We had a situation where we were looking for some response structure to do mapping in the code on our side, and the property names were slightly different. It was later clarified by support that we were using a different points system, and that's why it was different in the documentation. The system we use was not documented (or wasn't documented at the time). **What problems is Voyado solving and how is that benefiting you?** Voyado handles CRM, customer loyalty programs, order history, and reward points efficiently. ### 4. Voyado is a highly user-friendly platform for segmentation, automation, and customer communication. **Rating:** 5.0/5.0 stars **Reviewed by:** Tobias F. | CRM Projektledare Kundupplevelsen, Enterprise (> 1000 emp.) **Reviewed Date:** February 11, 2021 **What do you like best about Voyado?** After working with Voyado for several years, I truly appreciate their user-friendly platform. It empowers marketers to be just that – marketers – without needing to rely on coding or development skills. Voyado provides a unified solution for customer data and communication, offering innovative tools that make it easy to create meaningful and personalized customer experiences. **What do you dislike about Voyado?** The only downside concerns the platform's current limited capabilities for advanced analysis. However, Voyado is transparent about this and offers plug-ins for customers who require such features. Another limitation is that Voyado currently doesn’t support sending push notifications natively. To enable this, an external partner is required, which adds some complexity to the setup and daily operations. **Recommendations to others considering Voyado:** If you need a flexible tool for digital communication, go for it! **What problems is Voyado solving and how is that benefiting you?** Voyado has propelled us to the next level in our customer communication. Additionally, Voyado has facilitated our efforts with support for point accumulation and engaging activities tied to our membership club. The platform provides us with a good range of options, from automated customer journeys to manual communications, with dynamic segments based on various attributes. ### 5. Intuitive Interface, Strong Segmentation, Needs Faster Setup **Rating:** 4.0/5.0 stars **Reviewed by:** Nicoline Britt Tordrup L. **Reviewed Date:** November 20, 2025 **What do you like best about Voyado?** I really appreciate how intuitive Voyado is, which simplifies the process of creating segments for our campaigns. The product development efforts by Voyado also stand out to me, especially with the introduction of the new email designer. This feature has been highly anticipated as it now allows me to create and move my own modules easily, significantly enhancing my workflow. Additionally, the seamless integration of Voyado with Situu in the store is another aspect I find valuable, as it works well together in our operations. Moreover, the transition from Klaviyo to Voyado provided us the unique opportunity to work with loyalty points and the store system, adding a great benefit to our business strategy. **What do you dislike about Voyado?** I find it frustrating that when creating an abandoned browse flow using the email designer or module builder, I need to involve a Voyado developer to develop the module for me, which is a bit annoying. Additionally, the initial setup of Voyado was slow, as I expected a quicker onboarding process for the program and simpler flows. **What problems is Voyado solving and how is that benefiting you?** I use Voyado for sending campaign and automated emails and SMS, which generate revenue. Its intuitive design and segmentation options enhance my ability to create personalized campaigns efficiently. ### 6. Very user friendly and a lot of possibliities and good relation to account managers from Voyado. **Rating:** 5.0/5.0 stars **Reviewed by:** Mathilde B. | CRM & Digital Marketing Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** August 28, 2025 **What do you like best about Voyado?** I really like Voyado as a CRM platform because it combines ease of use with powerful features. It gives a 360° view of the customer and makes it simple to create personalized and automated customer journeys. The interface is intuitive, the segmentation is strong, and it integrates well with other tools – which makes it both effective and enjoyable to work with. **What do you dislike about Voyado?** I’m less enthusiastic about is the on-site messaging feature, as I find it less flexible compared to the rest of the platform’s strengths. **What problems is Voyado solving and how is that benefiting you?** Voyado helps solve the challenge of creating personalized customer experiences at scale. Instead of working in separate tools for email, SMS, loyalty, and customer insights, Voyado brings everything together in one platform. This gives a clear 360° view of the customer, makes segmentation very efficient, and allows me to create automated journeys that actually drive engagement and loyalty. The benefit for me is that it saves time, improves targeting, and makes it much easier to measure the impact of campaigns. ### 7. Intuitive CRM with Excellent Support **Rating:** 4.5/5.0 stars **Reviewed by:** victor l. **Reviewed Date:** November 11, 2025 **What do you like best about Voyado?** I really appreciate how easy to use and intuitive the user interface of Voyado is. It significantly simplifies complex tasks, making my daily activities more manageable with its intuitive design. The platform’s high level of accuracy in functions enhances our communications, fostering efficient interactions with customers and prospective clients, which is crucial for building trust and loyalty toward our brand. I am impressed with the great uptime and reliability of Voyado, as we experience no issues in its operation. Additionally, the fantastic support team behind Voyado ensures that any concerns are swiftly addressed, providing an overall seamless experience. The switch from Salesforce to Voyado Engage was also motivated by the ease of use that Voyado offers, which reduces the full-time equivalent (FTE) resources needed for operations. The competent team from Voyado made the initial setup experience quite straightforward and hassle-free, allowing us to get everything up and running smoothly. **What do you dislike about Voyado?** I dislike that the OSM could be better integrated with the rest of the product suite and that the options for styling the pop-ups could be improved. **What problems is Voyado solving and how is that benefiting you?** I find Voyado helps us communicate efficiently with customers, build trust, and manage campaigns across multiple brands. It is easy to use and integrates marketing automation effectively. Its reliability and excellent support enhance our operational capacity. ### 8. Smooth, Efficient Membership Management with Easy Member Communication **Rating:** 4.5/5.0 stars **Reviewed by:** Johan L. | Affärsutveckling, Small-Business (50 or fewer emp.) **Reviewed Date:** January 28, 2026 **What do you like best about Voyado?** t’s a smooth and efficient way to run a membership club, where we can easily collect a lot of information from our members and then communicate with them through newsletters. **What do you dislike about Voyado?** Voyado has a rather poor reporting structure, which means you have to do a lot of the work yourself. They also change their pricing model far too often and can come across as greedy in their attempts to raise prices through add-on services, while the development of what you actually pay for is quite limited. **What problems is Voyado solving and how is that benefiting you?** How I can reach my members in an effective way ### 9. I recommend Voyado to fellow CRM and Email marketers **Rating:** 4.0/5.0 stars **Reviewed by:** Anna T. | Senior CRM/Email Marketing Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** September 19, 2025 **What do you like best about Voyado?** It's extremely user friendly, with very powerful CDP features for companies with big digital presence that need the dots of the customer journey connected. I use it every day for 80% of my tasks and I'm very happy with the support that I get from the Voyado teams. Also, the migration to Voyado was quite smooth, with a big team of experts that led me and my team every step of the way. **What do you dislike about Voyado?** The available reporting is either very granular or very top-level. I'm personally missing something in between within the Voyado environment, which is currently in my disposal on the company's BI tool. Also, the platform is now starting integrating with a variety of tools and other platforms but luckily, the pace is high and the integration is going smoothly **What problems is Voyado solving and how is that benefiting you?** It gives me the tools and features I need to have full control of my database, execute segmentations and A/B testing in the simplest way possible, understand the financial impact of a newsletter beyond the last-click attribution model and helps me build email automations easily by using AI. Last but not least, once a website user is identified, Voyado captures their products of interest, besides the usual abandoned browse and cart triggers, giving one more segmentable data to build the most relevant content. ### 10. CRM Specialist **Rating:** 4.5/5.0 stars **Reviewed by:** Emma F. | CRM Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** June 16, 2025 **What do you like best about Voyado?** What I like the most about Voyado is how simple and smooth it is to work with. It’s a platform I felt comfortable using early on, and it really supports me in my day-to-day tasks. I use voyado daily in my role, mostly to build automated customer journeys or creating segmented campaigns. Voyado is actually the first CRM platform I’ve worked with since stepping into my new role within CRM and I’m really grateful that the interface is so intuitive and easy to use. CRM as a field can be quite complex, so having a tool that feels accessible and straightforward has made a huge difference for me. It allowed me to get up to speed quickly and focus on strategy rather than struggling with tech. I also have to say the support team deserves a big shout out! They’re always super friendly and quick to help whenever I reach out for guidance, which makes a big difference. We’ve implemented a few integrations and custom solutions, and I really appreciate how responsive and open Voyado has been to our needs. They’ve been willing to listen and adapt in order to help us create the best possible setup, all with the goal of delivering a world-class customer experience. That kind of partnership makes a big difference in how valuable the platform becomes for us in the long run. **What do you dislike about Voyado?** I wouldn’t say I dislike anything strongly, but there are definitely a few things I’d love to see improved. The reporting feels a bit limited at times. It doesn’t always allow for the filtering or deep dives we need, so we’ve ended up pushing the data to another tool to get the full picture. Also, I’m really looking forward to the new editor for newsletters, being able to make changes to our templates ourselves will make things much easier and more flexible for us. **What problems is Voyado solving and how is that benefiting you?** Before we started using Voyado, we didn’t have any automated customer journeys or win-back flows in place. Since then, it has helped us take a big step forward in creating more personalized, relevant communication with our customers which is essential in today’s landscape. Voyado allows us to work much more datadriven. We’re now able to collect and act on valuable customer insights, such as behavior and preferences, which helps us make smarter decisions and continuously improve our CRM strategies. It also plays a key role in helping us communicate more efficiently in a way that feels meaningful and tailored to each customer. With Voyado, we are able to strengthen our customer loyalty and reduce churn by building lasting relationships and crafting a world-class customer journey that truly reflects and enhances our brand. ### 11. Easy to Use Customer Engagement Platform That Delivers **Rating:** 5.0/5.0 stars **Reviewed by:** Daniel G. | Senior eLearning developer | Instructional designer | Storyline developer, Small-Business (50 or fewer emp.) **Reviewed Date:** September 18, 2025 **What do you like best about Voyado?** What I like best about Voyado is how easy it is to use, even for people who don’t have a technical background. The segmentation and automation features make it simple to create campaigns that actually feel personalized without spending hours on manual work. **What do you dislike about Voyado?** The initial setup required more effort than expected because we had to align everything with our existing data. Once we got through that stage, the platform became much smoother to use, but I still wish there were more built-in integrations with other tools. **What problems is Voyado solving and how is that benefiting you?** Voyado has helped us bring all our customer data and campaigns into one place, which saves time and reduces errors compared to juggling multiple systems. As a result, we’ve been able to improve targeting, boost engagement, and clearly see how our marketing efforts connect to sales. ### 12. A fantastic platform for our marketing and customer engagement needs **Rating:** 4.5/5.0 stars **Reviewed by:** Georgi K. | Frontend Engineer, Enterprise (> 1000 emp.) **Reviewed Date:** October 10, 2025 **What do you like best about Voyado?** The interface is intuitive and user-friendly, making it easy for our team to segment audiences, craft targeted campaigns, and track results in real time. **What do you dislike about Voyado?** The reporting and analytics dashboard, while powerful, can sometimes feel a bit overwhelming for new users **What problems is Voyado solving and how is that benefiting you?** For my use case, Voyado streamlines customer data and marketing activities by bringing all insights into one place and automating personalized campaigns. This saves me time, increases engagement, and allows for more effective, targeted communication with my customers. ### 13. If you are running an ecom business, Voyago is the tool for you **Rating:** 4.5/5.0 stars **Reviewed by:** Bernardo V. | CRM, CX Head, Enterprise (> 1000 emp.) **Reviewed Date:** October 01, 2025 **What do you like best about Voyado?** Automation functions very well in campaigns spanning email, SMS, and social media, utilizing dynamic content and behavioral triggers. The automation, which is based on customer actions, preferences, and lifecycle stages, is a feature that every marketing and sales professional should have. There is also a loyalty component, which is a positive addition. The platform includes AI features as well. **What do you dislike about Voyado?** The pricing can be a bit complicated, and unfortunately, there isn't a free version available. While the user interface is straightforward for simple tasks, it does require quite a bit of reading to fully take advantage of all its features. **What problems is Voyado solving and how is that benefiting you?** Consumer Insight Retail, integrated into Power BI reports. Personalization roadmap, supporting segmentation, onboarding, tone of voice, and omnichannel automation. ### 14. intelligent search and recommendation **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Hardware | Enterprise (> 1000 emp.) **Reviewed Date:** October 09, 2025 **What do you like best about Voyado?** Voyado Elevate 4 offers a robust and intelligent platform for product discovery and personalization. Its search and recommendation engines deliver highly relevant results, improving both user experience and conversion. The system’s API integration is well-designed, making it straightforward to implement and maintain across different environments. **What do you dislike about Voyado?** However, one area that could be enhanced is the Landing Page API. While it efficiently supports category-based landing pages, it currently lacks flexibility for more advanced use cases. In our setup, we need to filter products dynamically based on customer assortment, but the Landing Page API does not accept POST bodies after creation from API, which prevents applying such runtime filters. Expanding its functionality to allow dynamic filtering would significantly increase its versatility for complex e-commerce scenarios. **What problems is Voyado solving and how is that benefiting you?** Voyado Elevate helps us deliver more relevant and personalized product discovery through intelligent search, recommendations, and seamless API integration. ### 15. A user-friendly and feature-rich platform that keeps evolving **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** September 09, 2025 **What do you like best about Voyado?** Voyado is very user-friendly and easy to get started with. The platform offers a wide range of features that cover many CRM and marketing needs. I really appreciate that they continuously improve the product by adding new functionality. Customer support is responsive and helpful, and there are many integrations available that make it easy to connect Voyado with other systems we use. Implementation is well documented and they offer good support to integrate with our systems. **What do you dislike about Voyado?** There’s not much to dislike, but sometimes the sheer amount of functionality can make it a bit overwhelming to explore everything. I have used systems that has more powerful/customizeable recommendation engines. **What problems is Voyado solving and how is that benefiting you?** CRM, newsletter and SMS-sendouts, merchandising, category and navigation, recommendations, search ++ ### 16. A powerful platform for loyalty and engagement **Rating:** 4.5/5.0 stars **Reviewed by:** Álvaro M. | Community Manager y Diseño web, Small-Business (50 or fewer emp.) **Reviewed Date:** September 30, 2025 **What do you like best about Voyado?** The ease of creating automated campaigns, advanced segmentation, and integration with CRM. Everything is designed to enhance the customer experience and increase loyalty. **What do you dislike about Voyado?** Some advanced features require a learning curve, and the interface could be more intuitive in certain modules. **What problems is Voyado solving and how is that benefiting you?** Voyado has allowed me to automate marketing campaigns and personalize communication with my clients more effectively. Before, it was difficult to segment correctly and measure the impact of each action. Now I can create automated journeys, improve retention, and increase conversion without relying on multiple tools. ### 17. Simplified Email and Loyalty Management, Minor Data Sync Issues **Rating:** 4.0/5.0 stars **Reviewed by:** Anton . **Reviewed Date:** December 11, 2025 **What do you like best about Voyado?** I like how Voyado has a rather simple and easy UI to set up emails and automations. It makes it easy to communicate with our customers. **What do you dislike about Voyado?** Sometimes we have data discrepancy between our e-com platform and Voyado. **What problems is Voyado solving and how is that benefiting you?** I use Voyado for easy customer communication and it has a simple UI for setting up emails and automations. ### 18. Highly Satisfied with Elevate—Great Results, Minor Admin Portal Tweaks Needed **Rating:** 4.0/5.0 stars **Reviewed by:** Mayur P. | Engineering Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 29, 2025 **What do you like best about Voyado?** We use the Elevate product from Voyado for both search and recommendations. It has proven to be a very good solution, and we are highly satisfied with it so far. Customer support is really good. Very easy to use. Integration with API is very easy, do not see any complication yet **What do you dislike about Voyado?** The admin portal could use a few minor improvements, but overall, everything seems good so far. **What problems is Voyado solving and how is that benefiting you?** The search and recommendations features are useful. ### 19. Fast Swedish Support and Great New Features **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** January 27, 2026 **What do you like best about Voyado?** Swedish support, fast support, great new features and overall great impression **What do you dislike about Voyado?** Some of our desired features are not out of the box **What problems is Voyado solving and how is that benefiting you?** High volume email marketing ### 20. Easy to use, and good support **Rating:** 5.0/5.0 stars **Reviewed by:** idaq s. | crm and email spcialistt, Mid-Market (51-1000 emp.) **Reviewed Date:** September 16, 2025 **What do you like best about Voyado?** often easy to understand and it you dont, you get the best support by email. Fast and competent support. **What do you dislike about Voyado?** that the help center is in english only. **What problems is Voyado solving and how is that benefiting you?** voyado helps us maintain contact with our customers and stakeholders who are interested in our product. ### 21. Easy to learn **Rating:** 3.5/5.0 stars **Reviewed by:** Mark L. | Product Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** September 17, 2025 **What do you like best about Voyado?** The platform is easy to learn. The support team is very helpful and answers relatively quick. Whenever we are stuck, they seem to help the best they can. **What do you dislike about Voyado?** Implementation in our Magento webstore through their SDK did not go as smoothly and we ended up having to write quite a bit of custom code to make it work **What problems is Voyado solving and how is that benefiting you?** It expands our marketing campaign and helps with very specific email marketing flows ### 22. Intuitive and Fast UI Makes Work Effortless **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.) **Reviewed Date:** November 26, 2025 **What do you like best about Voyado?** Ease of use. Intuitive. Fast and snappy UI. **What do you dislike about Voyado?** Technical lock in. The BI export is crap. Sftp, come on. **What problems is Voyado solving and how is that benefiting you?** Marketing mail automations, and of course other mail. So, it is our tool to reach customers simply. ### 23. A great business tool **Rating:** 4.5/5.0 stars **Reviewed by:** Victoria . | E-commerce coodinator, Small-Business (50 or fewer emp.) **Reviewed Date:** September 04, 2025 **What do you like best about Voyado?** The best thing about Voyado is how easy it is to use, that there are good contact persons, and that there is a lot to build with in the tool. **What do you dislike about Voyado?** Too few options for statistical reporting. **What problems is Voyado solving and how is that benefiting you?** A more advanced editor that gives us more freedom in the design of our emails. Easier handling of Onsite messages. Being able to set up both simple and more complex automations and personalize mailings based on purchases, dates, items, countries, etc. ### 24. Voyado makes my marketing team work way more efficiently **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 08, 2025 **What do you like best about Voyado?** Voyado helps me retain my loyal customers by giving me the data and insights to know my customers and their preferences. It's easy to use to identify what best performs for us (online e commerce, or in our retail locations) The Customer Support team provides help and troubleshooting whenever we need their services. Voyado was a seamless integration with our software and required little to no work on our end. **What do you dislike about Voyado?** I don't have any dislikes currently about Voyado **What problems is Voyado solving and how is that benefiting you?** Voyado is solving our marketing strategy becoming stagnant and targeting individuals who we really prioritize (our loyal customers) ### 25. Great customer experience platform. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** September 04, 2025 **What do you like best about Voyado?** The in-depth segmentation tool that is available has helped me create intricate flows for our customers. **What do you dislike about Voyado?** Lack of cart abandonment data, for a retail focused platform I would expect more cart abandonment data to be available. Also the email builder feels archaic. **What problems is Voyado solving and how is that benefiting you?** We're able to create tailored journeys through the in-depth segmentation features available, by having custom fields we are able to collect specific data to target these flows. ### 26. Nordic retail company leveraging the complete Voyado suite **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.) **Reviewed Date:** March 12, 2025 **What do you like best about Voyado?** The user-friendly interface, great and fast support, ease of integration. The team at Voyado is always helpful and professional. **What do you dislike about Voyado?** We are fully onboarded on all three products in the Voyado suite but do not receive any financial benefits from this. Voyado is generally quite expensive. It's still clear that Voyado has not yet fully completed the merger with Apptus and ReDeal, both in terms of company and technical structure. Limited support for multimarket operations. **What problems is Voyado solving and how is that benefiting you?** Our customer club provides loyalty benefits like bonus points on purchases and vouchers. Loyal customers are crucial to our business, so it's essential that we can communicate with them easily and quickly, something Voyado enables effectively. Voyado’s AI-driven e-commerce merchandising enhances product findability on our site and helps us leverage customer segments to personalize the shopping experience. Since our products require explanation and storytelling to drive purchases, staying relevant in our communication and product recommendation is key. ### 27. E-commerce Manager **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.) **Reviewed Date:** September 01, 2025 **What do you like best about Voyado?** Voyado is an intuitive and user-friendly platform that’s easy to navigate and quick to learn. The Academy provides valuable resources, and the support team is both reliable and responsive. Integration and implementation were seamless, making the entire process smooth and efficient. **What do you dislike about Voyado?** Only thing I would prefer is a bulk system for the "notify-me" automations. Today all sign-ups are notified independent of stock arrived. **What problems is Voyado solving and how is that benefiting you?** Better and easier personalization than our prior CRM system, and allows Loyalty program which is in the work. ### 28. Exceptional Newsletter Tool! **Rating:** 5.0/5.0 stars **Reviewed by:** Nico T. | Content Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** October 17, 2024 **What do you like best about Voyado?** We use Voyado daily for creating newsletters, and we couldn't be more satisfied! The program is user-friendly and packed with useful features. Voyado excels in providing timely feedback and updates that are invaluable for enhancing your brand. Their insights are practical and actionable, helping you refine your strategies and optimize your campaigns. With ease of integration and implementation, along with continuous improvements and dedicated support, they ensure you're always equipped with the tools and knowledge to elevate your brand’s presence. It makes the newsletter creation process efficient and enjoyable. Highly recommend it to anyone looking to elevate their email marketing! **What do you dislike about Voyado?** While Voyado offers a solid framework for newsletter creation, users seeking more customization options may find it somewhat restrictive. Greater flexibility in design would enhance the overall user experience. But we're sure this will come in the near future. **What problems is Voyado solving and how is that benefiting you?** Overall, Voyado’s solutions lead to enhanced productivity, better audience engagement, and a more cohesive marketing strategy, significantly benefiting my brand's outreach efforts. ### 29. Very nice **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.) **Reviewed Date:** September 08, 2025 **What do you like best about Voyado?** Great customer support, easy to use, always new features. **What do you dislike about Voyado?** Dont know. Everything works pretty seamless mostly. **What problems is Voyado solving and how is that benefiting you?** Mostly e-mail marketing and e-com merchandising via elevate. ### 30. Quick & Easy **Rating:** 4.0/5.0 stars **Reviewed by:** Emma S. | Online merchandiser, Enterprise (> 1000 emp.) **Reviewed Date:** March 06, 2025 **What do you like best about Voyado?** It's very easy to understand and easy to learn with a lot of great tools. **What do you dislike about Voyado?** Sometimes if there's a problem the answering time from support can be a bit slow. **What problems is Voyado solving and how is that benefiting you?** Voyado helps us with merchandising in a smooth and easy way that is simple to understand. ### 31. Efficient and user-friendly CRM system with good support **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 18, 2024 **What do you like best about Voyado?** Voyado is easy to understand and use. The platform is reliable and easy to navigate, making it ideal for both experienced and new users. The customer service is helpful and quick to respond, and we have ongoing contact and development with our contacts to ensure that we succeed together. Additionally, they offer good documentation and support, which further facilitates usage. **What do you dislike about Voyado?** One area where I see potential for improvement is in reporting. There are certain limitations in how much you can manipulate data, which can make it difficult to conduct more comprehensive analyses. Another disadvantage is that it costs extra to add other modules, which can become expensive in the long run if you want to expand functionality. **What problems is Voyado solving and how is that benefiting you?** Voyado facilitates the management of our membership database in a simple and smooth way. It makes it possible to effectively reach out to our members and improve communication, which helps us work more strategically and focused. ### 32. Review Voyado **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2024 **What do you like best about Voyado?** We work extensively with this system, and it’s incredibly easy to use. Extracting data is simple, and understanding how to utilize the various tools in the program is straightforward. It's also easy to apply externally. The platform offers great guides that help you learn how to manage different aspects, along with excellent, educational webinars. The support team is quick to respond when you have questions, and the implementation process is smooth, with a dedicated team assisting you all the way until everything is fully set up. **What do you dislike about Voyado?** I would like to be able to create custom reports in the system. Currently, only pre-made reports are available, but they work well for exporting. **What problems is Voyado solving and how is that benefiting you?** Voyado takes care of our member data, manages newsletters for our members, and provides tailored offers. It also handles product visibility on our website and personalizes the pages for our logged-in customers. Moreover, we utilize Voyado's marketing automation to send out campaigns for birthdays, anniversaries, and other key events. ### 33. Powerful but is missing analytics tools **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** March 21, 2025 **What do you like best about Voyado?** Simple to use. Powerful algorithms. Makes the daily work without us needing to monitor much. Great contact at Voyado that is already ready to help. **What do you dislike about Voyado?** You don't get much data to work with. What recommendation areas works? Do we get customers to find good products related to what they have in cart? How does the product recommendations in the check out perform? **What problems is Voyado solving and how is that benefiting you?** Voyado Elevate is our only tool for product sorting/algorithm. ### 34. Incredibly user friendly **Rating:** 5.0/5.0 stars **Reviewed by:** Laufey L. | CRM and Loyalty specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2024 **What do you like best about Voyado?** I love Voyado as a CRM system because of its exceptional user experience and intuitive design. It’s incredibly user-friendly, making it easy to navigate and manage customer relationships efficiently. The platform’s thoughtful UX ensures a seamless experience for users at all levels, allowing for powerful insights and streamlined workflows without feeling overwhelming. **What do you dislike about Voyado?** Nothing. But as a user you need to know what you want to know about your customer and have a set stragety. **What problems is Voyado solving and how is that benefiting you?** They are helping us monitoring and getting to know our customers to be able to communicate to them in a more efficient and personalized way. ### 35. Constantly new features to explore! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** March 19, 2025 **What do you like best about Voyado?** Great support! Listening to needs and ideas and always working on new developments. Constantly new features to explore. Easy to use interface. **What do you dislike about Voyado?** Would like to have more possibility for statistics & data on certain features. But I am sure this is already in the works. **What problems is Voyado solving and how is that benefiting you?** Voyado Elevate is helping us with our search, curating our product listings in the best possible way and creating visibility for our campaigns. They are helping us with optimizing our conversion rate. ### 36. Easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Elin T. | CRM and Digital Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2024 **What do you like best about Voyado?** What I like best about Voyado is their hands-on approach and helpful team. Not only is the platform easy to navigate and work in, but the team is incredibly supportive when it comes to strategizing campaigns and answering any questions I have. Their guidance has made it easy for me to get the most out of the CRM platform. **What do you dislike about Voyado?** Sometimes I wish there were more explanations on certain things directly in the platform, but if I’m struggling I know their help center is a good way to start. **What problems is Voyado solving and how is that benefiting you?** Voyado has helped us grow our customer base by offering segmentation tools that make it easier to understand and connect with our customers. ### 37. Elevating Customer Experiences **Rating:** 5.0/5.0 stars **Reviewed by:** Magnus H. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 19, 2024 **What do you like best about Voyado?** As we use both Engage and Elevate, we’ve found Voyado to be the perfect tool to create great and seamless customer experiences. Having the opportunity to get real-time customer data to create personalized automations, whether it's triggering relevant communication based on certain events or behavior on site. Especially like the intuitive UI of both platforms, and find it really easy to set up new campaigns, marketing automations, get insights and reports and much more. We've used Voyado since 2021 and we know we can always rely on getting our campaigns delivered – even during peak periods like Black Friday. Elevate has optimized our merchandising with an algohritm that fixed our issue with having to manually sort products and ca also be customized for certain audiences when needed, enabling more relevant recommendations for our customers. Also what we feel is special about Voyado is its receptiveness to our feedback and the customer service. There's always great and fast service from the team when we're setting up new features or integrations and we’ve also seen our suggestions shape new features and their roadmap. **What do you dislike about Voyado?** Not being able to personalize content like images, text, blocks etc. on-site by using our segments/target audiences from Engage **What problems is Voyado solving and how is that benefiting you?** Enhanced personalization on our website and in marketing helps us offer a relevant and great customer experience, and ultimately increasing our conversion rate ### 38. User friendly platform **Rating:** 5.0/5.0 stars **Reviewed by:** Anja Bonnet S. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** October 16, 2024 **What do you like best about Voyado?** It's very intuitive to use, so it was easy to migrate to Voyado Engage. **What do you dislike about Voyado?** In some areas, Engage could be more user friendly for a multi market setup. **What problems is Voyado solving and how is that benefiting you?** We use Engage for managing our Loyalty Club. We use the CDP to get the most out of our first party data on the different marketing platforms. ### 39. Voyado Engage - efficient and user friendly platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** October 16, 2024 **What do you like best about Voyado?** The platform is super user friendly which makes it an efficient platform for us to use for our communication and loyalty program. Voyado's customer support is great in their replys regarding short waits and professional help. We use Voyado Engage daily and will implement Elevate shortly. **What do you dislike about Voyado?** Reports are developing but we would prefer to be able to get into nitty gritty details and be able to adjust them by our self. **What problems is Voyado solving and how is that benefiting you?** Voyado's platform helps us communicate in a smart and efficient way to build and maintain loyal relationships to our customers. ### 40. Merchandise **Rating:** 4.0/5.0 stars **Reviewed by:** Josefine . | Online Merchandiser, Mid-Market (51-1000 emp.) **Reviewed Date:** March 06, 2025 **What do you like best about Voyado?** Easy to use, user friendly, good user interface **What do you dislike about Voyado?** Takes quite long time to receive help from support at times **What problems is Voyado solving and how is that benefiting you?** Easy merchandising ### 41. Leading to a visible result in conversion rates. **Rating:** 4.5/5.0 stars **Reviewed by:** Jordy A. | Branding Assistant, Utilities, Mid-Market (51-1000 emp.) **Reviewed Date:** July 20, 2024 **What do you like best about Voyado?** Voyado has helped for my e-commerce store for using a product discovery engine. I also like that the application and options for send out generalized e-mail campaigns according to customer’s actions. **What do you dislike about Voyado?** The last one to diminish value is one that I find too general, or as we can term it, lacking granularity. I can not go further into details of recommendation of specific products and am unable to analyse the conversion of micro level tatics and customer segments. **What problems is Voyado solving and how is that benefiting you?** Voyado tackles two of my biggest problems: customer interactions and influence purchase decisions. They augment the shopping journey and increase sales by using AI to analyze my shopping intent and suggest the correct products. ### 42. Head of CRM **Rating:** 5.0/5.0 stars **Reviewed by:** Thomas T. | Enterprise (> 1000 emp.) **Reviewed Date:** February 13, 2024 **What do you like best about Voyado?** It is very easy to use and still very powerful. It is incredible bundle of powerful functions and tools within Voyado Engage. Creating automations, integrations with POS, dataexport for analysis, segmentation tools, a lot of AI-smartness and still simple thing as any to create a simple wonderfull email sendout. Amazing support, very skilled personel and they are superfast! **What do you dislike about Voyado?** Reports. There ARE some good reports though and I understand reporting is something Voado looks to improve. Still today I need to extract data and create my own reports, datamining and analysis in other enviroments. The data extractions is extremely rich including all data you need in a straight forward structure. To be fair, have yet not seen a CRM, MA or CDP with super good native reports. Also, salestracking based on control groups over a period of time (a campaign). **What problems is Voyado solving and how is that benefiting you?** Creating valuable relationships with customers through relevant communiations and loyalty program. ### 43. Great platform and dedicated employees **Rating:** 5.0/5.0 stars **Reviewed by:** Saga S. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 12, 2024 **What do you like best about Voyado?** Voyado is a great platform, both for email marketing and for loyalty. With dedicated account managers and Sucess managers, as well as a smart platform, Voyado has been a helpful tool in reaching our goals. It's easy to use and has a great layout. The online courses are a great way to learn new features, as well as get some insight in best practices. I have used Voyado daily for about two years, and I am very satisfied with the whole platform. The launch of new features are always relevant and helpful when it comes to developing new features for our customers and Loyalty members. **What do you dislike about Voyado?** The support can sometines be a little slow with replies, whihc can delay some processes when it comes to setting up new automations or using new features. They always manage to help, however. For someone who's not invested in the back-end part of implementations and intregration, it can sometimes be a little hard to understand. But the support and our success manager has always been of great help! **What problems is Voyado solving and how is that benefiting you?** Creating personalized experiences for our customers and Loyalty members, as well as creating a community for our Loyalty. ### 44. Merchandiser **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** March 06, 2025 **What do you like best about Voyado?** Smooth. Possibility for different functions. **What do you dislike about Voyado?** A bit unclear how certain functions work sometimes. **What problems is Voyado solving and how is that benefiting you?** Lift the right products, Fill pages with products, boost specific products ### 45. Great! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2024 **What do you like best about Voyado?** It is super user friendly, and the layout is great. **What do you dislike about Voyado?** There are some areas where it would be great if there would be more user info. **What problems is Voyado solving and how is that benefiting you?** Customer club managment, bonussystems and managing tagging customers. Great for historical data. Beaing able to see the newsletters or sms that the customers have been sent. ### 46. Best ESP I've used so far **Rating:** 5.0/5.0 stars **Reviewed by:** Hannah B. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 15, 2024 **What do you like best about Voyado?** Voyado is a super fast and user-friendly product. Compared to other slow, clunky ESPs i've worked with in the past, Voyado feels miles ahead in terms of its capabilities and user experience. **What do you dislike about Voyado?** There's not much to dislike about the platform but the email builder section could be more lenient by introducing more editabile/build access for the client e.g. the ability to edit HTML. **What problems is Voyado solving and how is that benefiting you?** Voyado has a very clean data structure which has helped our business to organise customer data and report on it in a way we struggled with using alternative ESPs. The segment builder and reporting functionalities pull data speedily and effieciently so we can solve any questions from the business within a short time. This has also helped us to revisit our BAU and automated email strateies. ### 47. voyado is the new way to go **Rating:** 4.0/5.0 stars **Reviewed by:** Mohammed Ashraf K. | Store Assistant, Small-Business (50 or fewer emp.) **Reviewed Date:** October 11, 2024 **What do you like best about Voyado?** its really helpful and makes my dailly tasks easy **What do you dislike about Voyado?** Everything is fine with it and I don't find any issues with Voyado **What problems is Voyado solving and how is that benefiting you?** it is helping me understand what website UI will work the best for my landing page helping me conduct easy AB testing ### 48. Easy to use platform & great customer support **Rating:** 4.5/5.0 stars **Reviewed by:** Nancy R. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 15, 2024 **What do you like best about Voyado?** The Voyado team have been great all the way from scoping, integration to the continued day-to-day relationship we have with our CSM and Account manager. Their support team are also very fast at responding when you have an issue or query. The implementation and various integrations was extremely well project managed by the onboarding team. As a whole the platform is easy to use. Building emails is quick and simple. Setting up segmentations and automations has been easy - especially with the guidance of the Voyado team who are very approachable. Bi-weekly meetings are productive and you feel the Voyado are really invested in the sucess of your business. Sharing the voyado roadmap is helpful with future planning and being able to submit change requests/ view other clients change requests and up or down vote what would be useful to you is also beneficial. **What do you dislike about Voyado?** There are some improvements to be made with the in-platform reporting but I believe this is high on Voyado's list of priorities for changes this year. Send time optimisation would be good - taking into account customers local time zone where possible. **What problems is Voyado solving and how is that benefiting you?** Quick and easy BAU marketing emails Ease of A/B testing - with our previous ESP this was very manual Loyalty scheme implementation with their built in functionality Easier email personalisation ### 49. E-com **Rating:** 4.0/5.0 stars **Reviewed by:** Kalle S. | E-Commerce Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2024 **What do you like best about Voyado?** The overview of automations and flows. Good dashboards. **What do you dislike about Voyado?** The price. Should be more flexible. Dont know **What problems is Voyado solving and how is that benefiting you?** Automated communication helps us retain our loyalty and communicate with our customers. ### 50. convenience of Voyado **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Events Services | Small-Business (50 or fewer emp.) **Reviewed Date:** November 12, 2024 **What do you like best about Voyado?** I think Voyado offers ease of implementation to everyone, from a newbie to a professional. **What do you dislike about Voyado?** I believe that voyado is not yet very known to people. **What problems is Voyado solving and how is that benefiting you?** Just testing which campaign are doing well and which ones are not has really helped me. ## Voyado Discussions - [Can I use this for entermain](https://www.g2.com/discussions/can-i-use-this-for-entermain) - 1 comment, 1 upvote - [View Voyado pricing details and edition comparison](https://www.g2.com/products/voyado/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-05+19%3A16%3A19+-0500&secure%5Bsession_id%5D=3ec32325-9afe-45e0-88be-9ad7efac76a6&secure%5Btoken%5D=3d80c635fc53aa62326709bf88f52fbe73a4b7a42b036f6867926aa23798d996&format=llm_user) ## Voyado Integrations - [Algonomy Omni-channel Personalization Suite](https://www.g2.com/products/algonomy-omni-channel-personalization-suite/reviews) - [Centra](https://www.g2.com/products/centra/reviews) - [Google Cloud BigQuery](https://www.g2.com/products/google-cloud-bigquery/reviews) - [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews) - [Mention Me](https://www.g2.com/products/mention-me/reviews) - [Optimizely Configured Commerce](https://www.g2.com/products/optimizely-configured-commerce/reviews) - [Optimizely Content Marketing Platform](https://www.g2.com/products/optimizely-content-marketing-platform/reviews) - [Optimizely Web Experimentation](https://www.g2.com/products/optimizely-web-experimentation/reviews) - [siftlab](https://www.g2.com/products/siftlab/reviews) - [Sitoo](https://www.g2.com/products/sitoo/reviews) - [Zapier](https://www.g2.com/products/zapier/reviews) ## Voyado Features **Email Marketing** - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses **Online Marketing** - Landing Pages and Forms - Dynamic Content - A/B Testing - Mobile Optimized - Search Tracking and Optimization **Visitor Behavior** - Monitoring - Targeting - Guided Selling **Segmentation** - A/B Testing - Customer Profiles **Text Messaging** - Bulk SMS - Two-Way Text Messaging - Text Scheduler - Automatic Replies - Automatic URL Shortening - MMS Marketing - Personalization - Transactional SMS **Data Sourcing** - Data Enrichment - Expandability - Content Marketing - Multiple Devices **Merchandising** - Product Recommendations - Product Search - Product Display - Media File Storage - Web Content Management **Loyalty Experience** - Loyalty Engine - Rewards - Membership - Personalization - Gamification - Loyalty Cards **Computing** - WYSIWYG - AI/Machine Learning - Little to No Coding **Agentic AI - Personalization** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Messaging - RCS Business Messaging** - Personalization - Rich Media - Interactive Messages - Branded Templates - Automation - Conversational RCS - Transactional RCS - Promotional RCS **Lead Management** - Marketing Lead Database - Data Quality Management - Segmentation - Lead Scoring and Grading - Lead Nurturing - Online Behavior Tracking - Automated Alerts and Tasks - CRM Lead Integration **Templates** - Library - Customization - Optimization **Targeting** - Behavioral Targeting - Contextual Targeting **Intelligence** - Marketing Metrics - Predictive Modeling - Recommendation Engine **Analytics** - Reports & Analytics - Customer Data **Loyalty Platform** - Communication Tools - Customer Relationship Management (CRM) - Loyalty Analytics - Localization - Integrations **Experimental Design** - Multivariate testing capacities - Concurrent Testing - Mobile Testing - AI Assisted Testing - AI Generated Variations **Security / Verification - RCS Business Messaging** - Verified Sender - Encryption - Authentification **Campaign Management** - Program Management - Event / Webinar Marketing - Calendaring - Budgeting **Personalization** - Recommendation - Content - Cart Abandonment - Search - Personalization Engine - Product Recommendations - A/B Testing - Personalized Messaging **Triggered Content** - Geofencing - Triggered Emails - Triggered Messages **Administration** - Integrations - Dashboard **Analytics** - Reporting and Analytics - Heatmaps **Agentic AI - Loyalty Management** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Analytics / Deliverability - RCS Business Messaging** - Read Receipts - Analytics - SMS Fallback **Social** - Social Listening - Social Sharing - Social Campaigns - Social Media Engagement - Social Media Advertising **Multichannel** - Web - Email - Mobile **Personalized Content** - Recommendation Engine - Personalized Discounts - Website Personalization **SMS Platform** - Reporting - Automation - White Label - Text-to-Landline - Short Codes - API Integration **Agentic AI - A/B Testing** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **AI - RCS Business Messaging** - AI **Reporting & Analytics** - Basic Reporting - Web Analytics - ROI Analytics - Revenue Analytics - SEO / Keyword Analytics **Administration ** - Marketing Campaigns - Reports & Analytics - User Data - Integrations **Agentic AI - Personalization Engines** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - SMS Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Natural Language Interaction - Proactive Assistance - Decision Making **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Performance and Reliability - Output Document Generation **Agentic AI - E-Commerce Personalization** - Natural Language Interaction - Proactive Assistance **Agentic AI - Marketing Automation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications ## Top Voyado Alternatives - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) - 4.6/5.0 (1,308 reviews) - [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) - 4.6/5.0 (756 reviews) - [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) - 4.2/5.0 (599 reviews)