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121 VerticalResponse Reviews

3.3 out of 5
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121 VerticalResponse Reviews
3.3 out of 5
121 VerticalResponse Reviews
3.3 out of 5

VerticalResponse Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for VerticalResponseQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Kalyn H.
KH
Program Developer
Political Organization
Small-Business(50 or fewer emp.)
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Verified Current User
Review source: G2 Gives Campaign
Incentivized Review
(Original )Information
What do you like best about VerticalResponse?

The system is very intuitive with easy drag and drop systems. It is easy for anyone to learn and their customer service is great if you ever have an issue. Review collected by and hosted on G2.com.

What do you dislike about VerticalResponse?

No major red flags with this software. It is updated quite a bit (which is good) but also requires that the main user be flexible and learning! Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
UH
Mid-Market(51-1000 emp.)
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Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about VerticalResponse?

Vertical Response has great customization features to be able to group users to send various types of communication. It is an inexpensive (free for most) way to communicate with a large amount of people. Review collected by and hosted on G2.com.

What do you dislike about VerticalResponse?

I have not had any issues with it so far. Review collected by and hosted on G2.com.

Verified User in Legal Services
UL
Small-Business(50 or fewer emp.)
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Review source: G2 invite
Incentivized Review
What do you like best about VerticalResponse?

I mean....at the bare minimum it does what it's supposed to. So points for that, I guess. Review collected by and hosted on G2.com.

What do you dislike about VerticalResponse?

How much space do you have?

What DON'T I dislike about it?! It's clunky and hard to work with. It tends to chop the edges off my finished documents. Even the Wizard feature isn't as user-friendly as they'd have you believe. The template feature is limited as all hell, and incorporating it into a document is a headache! YOU have to implement the Autosave feature, and heaven help you if you don't! Review collected by and hosted on G2.com.

Imari A.
IA
Marketing Specialist
Hospital & Health Care
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about VerticalResponse?

No hoops to jump through. Upload your lists in a simple CSV format, pick your subscription (send once and pay per email, or if you are high volume, get on an unlimited plan), and design your email. If you know no HTML, their templates are easy to play with and send. If you have a graphics person on board, the sky is the limit. Easy reporting to see how your emails perform. Review collected by and hosted on G2.com.

What do you dislike about VerticalResponse?

I wish they would update their templates more often, add a certain amount of new ones monthly. Also keep an eye out for your emails getting chucked in spam. This has more to do with the industry and using HTML emails than with VR so that one is not really their fault. Review collected by and hosted on G2.com.

Kaitlin B.
KB
Marketing Communications Coordinator
Wholesale
Mid-Market(51-1000 emp.)
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Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about VerticalResponse?

I like that building the email is pretty user-friendly. Review collected by and hosted on G2.com.

What do you dislike about VerticalResponse?

We cannot connect with our CRM software, so no capabilities for drip campaigns, etc. Review collected by and hosted on G2.com.

Verified User in Gambling & Casinos
AG
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about VerticalResponse?

Ease of use to deliver newsletters to customers Review collected by and hosted on G2.com.

What do you dislike about VerticalResponse?

Hard to know how well the delivery rate is Review collected by and hosted on G2.com.

Christina M.
CM
Marketing Manager
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about VerticalResponse?

I really think the platform is more user friendly than other email marketing companies. Other companies that offer other things like event management are the only companies that are truly more unique. Vertical Response has been my go to for the past 7 years unless you are looking for a free program. I think the emails integrate well, have a great html upload, it's easy to manipulate the code and wysiwg builders, and then you also have access to surveys. Review collected by and hosted on G2.com.

What do you dislike about VerticalResponse?

It does get more pricey than some others. If you are looking for an email company, this is great if you know what you're doing. If you are looking for 'templates' then this might not be for you/ Review collected by and hosted on G2.com.

Aristotle G.
AG
Analyst
Financial Services
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about VerticalResponse?

Intuitive and it is easy to learn the product Review collected by and hosted on G2.com.

What do you dislike about VerticalResponse?

Too many features it can be confusing where to find Review collected by and hosted on G2.com.

Verified User in Environmental Services
UE
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about VerticalResponse?

Vertical Response offers very easy to use WYSISYG interface with a lot of decent templates, easy compliance with CANSPAM laws, and all for virtually free for 501c3 nonprofit organizations. If you send less than 10,000 emails a month to your lists, you will never have to pay for the service. Review collected by and hosted on G2.com.

What do you dislike about VerticalResponse?

In the forms they offer to embed in your website, or even if you use the API and create your own form for your customers to opt into your lists, there apparently isn't any way to offer through one form the option of signing up for multiple mailing lists. This apparently requires multiple forms, which is cumbersome for customers. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about VerticalResponse?

Fantastic integration to Salesforce, good interface, solid pricing, lots of good promo codes are usually available Review collected by and hosted on G2.com.

What do you dislike about VerticalResponse?

Building and using mailing lists can be confusing Review collected by and hosted on G2.com.