VerticalResponse Pros and Cons

The process simple. Just three steps to sending our mailing lists, blasts and one-off communications. Review collected by and hosted on G2.com.

Every once and awhile the template must be adjusted and it is important to want your heading text in the HTML version and the text based version. Review collected by and hosted on G2.com.

I like that you can save campaigns for future use Review collected by and hosted on G2.com.

I dislike the website, it's not super user friendly like mail chimp. Review collected by and hosted on G2.com.

I have nothing good to say about this Vertical Response. Review collected by and hosted on G2.com.

Dealing with Customer service i was treated like a criminal. Apparently it is illegal to use email marketing for an established customer base. wait is that not VR's Business? Horrible to deal with and they don't like to refund your money once you give it to them. FYI this is the first time i have actually taken the time out of my day to write a bad review. Review collected by and hosted on G2.com.

What I love best about Vertical Response is the Heat Map function so I can see where contacts are clicking on the email. This allows me to see what stories interest my readers most and help me create engaging content for the emails. I also love the A/B Testing with subject lines. This allows me to explore different subject lines so I can see what users like best. Review collected by and hosted on G2.com.

Sometimes the formatting can be a little off with the emails, so you need to make sure all of the photos are sized the same to avoid the issue. I also do not like how Vertical Response emails go straight to spam so you have to add them to your safe sender list. Review collected by and hosted on G2.com.

It provides simple plain and good functionality. Good product for not hot leads. Review collected by and hosted on G2.com.

The design is poor in some packages except Pro+ and seems like the product is not developing actively. But in general, it is good and reliable. Review collected by and hosted on G2.com.

The company's non-profit program that allowed us as a non-profit to send up to 10,000 emails a month. This saved our organization quite a bit of money and allowed us to have a greater presence and to stay in touch. I liked that I had a lot of ability to change the formatting. It was easy to upload new emails or for people to be removed from emails. Automatically checked for duplications. Review collected by and hosted on G2.com.

The layout changed quite a bit depending on what internet browser or email software you were viewing it in. The program also had issues when you were working on it in different browsers. I had to contact their service department a couple times because of the formatting changes that would happen. Difficult at times with formatting when I was copying and pasting text. I had to do a bit of format cleanup afterwards Review collected by and hosted on G2.com.

Affordable and always improving without increasing price Review collected by and hosted on G2.com.

They don't close down during updates. Sometimes it hampers when you are in process on something Review collected by and hosted on G2.com.

The ability to keep lists current and to pull reports on sent emails. Review collected by and hosted on G2.com.

At times design takes a while as fonts don't "stick" when text is inserted. Also, the received email looks different (from a layout standpoint) than what is seen in the design screen. This makes for a lot of back and forth to get it right. Review collected by and hosted on G2.com.

It is very simple to use, and intuitive. Review collected by and hosted on G2.com.

A large number emails are sent straight to junk Review collected by and hosted on G2.com.

Comparing Vertical Response to other tools similar to it, this one is much easier to use and simpler. It is easy to upload my designs and add links, backgrounds, very user friendly. Review collected by and hosted on G2.com.

I have used other softwares in the past and I disliked a lot of things from them. I find that Vertical Response is much better compared to them and so far I have not found anything that I dont like. Review collected by and hosted on G2.com.