Vero Cloud

By Vero

4.4 out of 5 stars

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Vero Cloud Reviews & Product Details

Pricing

Pricing provided by Vero Cloud.

Starter

Starting at $54.00

Vero Cloud Media

Vero Cloud Demo - Workflows
The workflow canvas makes it easy to design, visualise and manage even complex email journeys
Vero Cloud Demo - Logic and Action steps
All the tools you need to customize messages and journeys so your customers receive the right message, at the right time.
Vero Cloud Demo - Email Drag & Drop Editor
Our new drag-and-drop editor enables any team member, whether they have no HTML knowledge or a lot, to get their next campaign idea live faster.
Vero Cloud Demo - Campaigns
Craft any email automation you can dream up using Vero's powerful tools: schedule one-off campaigns, recurring campaigns (hourly, daily or weekly), design drip and automated campaign workflows and trigger transactional emails, all in one place.
Vero Cloud Demo - Customer profiles
Investigate and deep dive into your customer lifecycle. View all of the data Vero knows about each of your customers.
Vero Cloud Demo - AB Testing
Vero makes A/B testing easy to manage while providing the level of accuracy required to ensure your tests are robust so that you can confidently optimise the performance of your campaigns. Choose biggest number of statistical significance.
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Vero Cloud Reviews (35)

Reviews

Vero Cloud Reviews (35)

4.4
36 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the intuitive interface and powerful features of Vero Cloud, which enable effective email marketing and automation. Many appreciate its ability to integrate data seamlessly, allowing for personalized communication at scale. However, some users note that the platform can be slow at times, particularly when handling large volumes of data.

Pros & Cons

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justin c.
JC
Electrical and Instrumentation Planner
Mid-Market (51-1000 emp.)
"My experience With Vero Workflows"
What do you like best about Vero Cloud?

Its was very intuitive and allowed me to easily craft and send messages across platforms to boost product sales. We interpreted it with our email system to allow quick follow ups. Review collected by and hosted on G2.com.

What do you dislike about Vero Cloud?

I didn't like that some of the integration features did not work as smooth as I would have liked. Review collected by and hosted on G2.com.

Dino T.
DT
Mid-Market (51-1000 emp.)
"Great transactional email service"
What do you like best about Vero Cloud?

At OpenAgent we run all our transactional emails though Vero and have been very impressed with i's performance and functionality. The tool provides both great APIs as well as interface to create segments, campaigns, email templates as well as push in parameters.

The customer service is also top notch and local - for us in Australia anyway. Highly recommended Review collected by and hosted on G2.com.

What do you dislike about Vero Cloud?

Pushing a lot of event can quickly scale up the account in terms of the plan cost. I think a more sensible approach there based primarily on send volumes would be much more preferable to us. But I do understand the national in the pricing approach. Review collected by and hosted on G2.com.

Michał P.
MP
Enterprise (> 1000 emp.)
"We're happy with Vero's features for behavioural and transactional emails"
What do you like best about Vero Cloud?

Simple interface, feature rich:

- user segmentation,

- log searching,

- quite complex flows building

- possibility to insert parts of emails from our "dictionaries" (retrieved live from our servers)

One of the best things is good contact with Vero staff and their helpfulness and friendly attitude. :-) Review collected by and hosted on G2.com.

What do you dislike about Vero Cloud?

Some dev-focused features, like versioning wouldn't hurt. :-) Review collected by and hosted on G2.com.

Jesse F.
JF
Small-Business (50 or fewer emp.)
"Vero's dedication to customer satisfaction is what drives them to build the best product offering."
What do you like best about Vero Cloud?

We've been a customer of Vero's for years now. I've been incredibly impressed with their continued focus on customer feedback. They have always been transparent with where our requests fit in on their roadmap. I've always felt like they were willing to dig deep into any issues we were having and put the appropriate amount of resources behind investigating and resolving issues. You really feel like you have a true partner when working with Vero. It's not just another service you use -- it's a team that is there to grow alongside your business. Review collected by and hosted on G2.com.

What do you dislike about Vero Cloud?

Selfishly I would like some of our companies' requests to be prioritized above other product requests. It's a minor dislike, since I understand that may not always be realistic -- they have a business to run. Perhaps just more transparent voting on product requests that individuals can see where their requests would end up on a roadmap. Review collected by and hosted on G2.com.

Frank R.
FR
Co-Founder, Product Manager
Small-Business (50 or fewer emp.)
"Ever-improving one-stop shop for customer messaging."
What do you like best about Vero Cloud?

Vero initially shines in its versatility. It tries to be your single source for all things messaging. While I've mostly used it for emails, it also does push notifications and the like. One area where it really simplified our flow was in its ability to not only tackle newsletter emails, but also transactional emails. A product like Mailchimp formerly relied on a companion product, Mandrill to achieve the same feat. With Vero, it's all built-in.

While previously having an acceptable 'live' email template interface for tweaking emails, they now have a fully WYSIWYG interface that allows marketers to not have to create their own emails without much knowledge of the intricacies of email HTML/CSS. Pair this with a robust rules interface that you can use to target specific segments and for specific events, and you get a pretty powerful solution for engaging with your customers.

Vero has steadily been improving their UI, and it's now quite good. This used to be a point of friction, as it could lag and some elements suffered from glaring usability issues, like email templates.

Lastly, the team is a pleasure to deal with. They're always very accommodating with customer support requests and are thoughtful. Review collected by and hosted on G2.com.

What do you dislike about Vero Cloud?

While not specifically a detraction of Vero itself, I don't believe it supports a direct integration with Salesforce. While there are solutions out there to connect the two, it's not as robust as a solution like Pardot that is tightly integrated with Salesforce. Customers that need that level of integration are probably better off with that, but for most, especially those with another CRM solution, Vero gets the job done admirably. Review collected by and hosted on G2.com.

RJ
Small-Business (50 or fewer emp.)
"Easy to use and incredibly cheap"
What do you like best about Vero Cloud?

I think Vero is incredibly easy once you get started. It is extremely intuitive, and logically structured. It differs in this way very positvt relative to other large, complex and cumbersome systems. Review collected by and hosted on G2.com.

What do you dislike about Vero Cloud?

A phone support would be very helpful, and save time. It could, for example. be a paid solution. Review collected by and hosted on G2.com.

DL
Small-Business (50 or fewer emp.)
"Awesome Tool for Marketing & Sales Automation"
What do you like best about Vero Cloud?

+ The ability to pull in data from external sources is a game-changer for both ad-hoc and drip campaigns; I love pulling in manual data from a Google Sheets API to enrich & personalise ad hoc campaigns

+ Powerful templating language with full access to Liquid; Thank you for having Loops!

+ True power user tool—I haven't seen anything I wasn't able to accomplish with Vero yet

+ In addition to user properties I can reference event properties in flows and content

+ Properties can contain nested objects (JSON data) Review collected by and hosted on G2.com.

What do you dislike about Vero Cloud?

- Need to "hack" together version control with environments which is a bit clunky

- Complex interface making it harder for non-technical users to get started Review collected by and hosted on G2.com.

Zafer E.
ZE
Co Founder
Small-Business (50 or fewer emp.)
"Cancellation is a hassle, but has a great CEO"
What do you like best about Vero Cloud?

Their sales team is amazing. We talked with Brandon, he helped a lot. Review collected by and hosted on G2.com.

What do you dislike about Vero Cloud?

When you cancel the subscription, they don't allow you to do that on the platform, they want you to send an email. Review collected by and hosted on G2.com.

Adam M.
AM
Small-Business (50 or fewer emp.)
"Amazing product to help empower operations and product teams to control comms and comms content"
What do you like best about Vero Cloud?

Ability to seperate triggering of comms from the content (Engineering can fire events, Ops & Product can maintain comms)

Powerful event triggering conditions and workflows

Integration with Segment

Historical record of what notifications a user received. Review collected by and hosted on G2.com.

What do you dislike about Vero Cloud?

SMS would be nice

Content Editor is not as user-friendly as it could be Review collected by and hosted on G2.com.

AS
Enterprise (> 1000 emp.)
"Awesome support and customer care!"
What do you like best about Vero Cloud?

Good low level options for techinical people but user friendly enough for our marketing and product folks. Review collected by and hosted on G2.com.

What do you dislike about Vero Cloud?

Even thought I know we have a several milions of users in our DBs, it would be great if the UI could be faster. Review collected by and hosted on G2.com.

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Pricing Options

Pricing provided by Vero Cloud.

Starter

Starting at $54.00

Pro

Starting at $219.00

Growth

Starting at $549.00
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