Upsiide
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Upsiide
By Dig Insights Inc.
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4.3 out of 5 stars
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Upsiide Reviews & Product Details - Page 3

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Upsiide Overview

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What is Upsiide?

Upsiide is a SaaS platform built and continuously improved by the consumer experts at Dig Insights. Upsiide allows you to refine and validate your innovation ideas more efficiently and effectively. Organizations that move their innovation process onto the Upsiide platform see significantly reduced time to market and significantly improved in-market success. Innovation is often associated with new products. But innovation is much broader, encompassing new products, new variants, new features, new services, new claims, new communication, etc. Upsiide is a single platform to test every innovation in every category. Leveraging our in-house consumer research experts and their decades’ worth of expertise, we’ve reinvented 3 core elements of traditional research: - The Respondent Experience: Upsiide’s gamified interface drives better respondent engagement and more accurate data. - The Analysis Experience: Intuitive data visualization that facilitates strategic analysis and decision-making. - Creating a study: Expertly created, customizable study templates covering a range of innovation needs. Upsiide is very flexible and can be used the way you want - as the innovation insights platform for your entire organization or just to run individual studies. Click the buttons on the top to either check out Upsiide for yourself, risk-free or to chat with our Sales team for a demo!

Upsiide Details
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Upsiide Community
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Product Description

Upsiide is an innovation insights platform for anyone that needs to predict which ideas, concepts, and products will perform best in-market. The Upsiide platform allows you to target an exact consumer audience in 40 different markets and present them with what you'd like to gather feedback on. Brands like McDonald's, Canadian Tire, and Nestle use Upsiide to massively improve their speed to market at 3X the speed and 1/2 the cost of traditional market research.

How do you position yourself against your competitors?

Upsiide is the first automated innovation research platform that accurately predicts in-market performance. Upsiide puts concept testing into the language of modern business goals.

We speak to consumers like it's 2021

— Our respondent experience feels like a social media app. Mobile-native and leveraging swiping behaviours.

Insights in the language of business

— Powerful data modelling is built into our interactive dashboards mean you can make strategic decisions in a flash.

Designed specifically for innovation

— We're not a DIY research platform. We offer automated solutions that get you answers to innovative questions.

Seller Details
Seller
Dig Insights Inc.
Year Founded
2010
HQ Location
Toronto, CA
LinkedIn® Page
www.linkedin.com
251 employees on LinkedIn®
MH
Overview Provided by:
Meagan Healey

Recent Upsiide Reviews

VANDERLEI L.
VL
VANDERLEI L.Mid-Market (51-1000 emp.)
4.5 out of 5
"Customer satisfaction comes first."
Perfect service and the satisfaction of having the guarantee of your rights and information preserved, especially now with the LGPD where we identi...
Read more
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"Useful tool for surveys and insights"
Easy to use and generate valuable insights for your organization
Read more
MB
Marc B.Mid-Market (51-1000 emp.)
5.0 out of 5
"More than a just DIY research tool"
Upsiide's interface is incredibly user-friendly for researchers, stakeholders and respondents alike. I have used this tool personally to inform and...
Read more

Upsiide Pricing

Enterprise
Contact Us
Professional - Yearly
$299.00
3 Users Per Month
Professional - Monthly
$349.00
3 Users Per Month
See all 3 Upsiide pricing levels
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Upsiide Media

Upsiide Demo - Swiping + Trade-off on Upsiide
Upsiide’s gamified interface feels like social media, not a survey - swipe right to like, swipe left to dislike. After 2 ideas are liked, users are asked to trade off between them to determine the winner.
Upsiide Demo - Emoji and Grid questions on Upsiide
Upsiide’s unique question types - like the Emoji and Grid questions - help users reach people who don’t want to answer a conventional survey and uncover new insights.
Upsiide Demo - Idea Score, Bar Chart and Idea Map on Upsiide
Upsiide’s intuitive data visualization dashboards help users identify top ideas in seconds, analyze them by sub-groups and uncover their competitive set in the market.
Upsiide Demo - Quadrant Map and Market Simulator on Upsiide
Users can also identify ideas which may drive loyalty and create simulations to understand the share and source of volume for their ideas.
Upsiide Demo - Creating a study on Upsiide
Decades of research expertise have been distilled into pre-built questionnaires that cover a wide range of innovation needs. This speeds up the users’ study creation process significantly.
Upsiide Demo - Accessing the pool of respondents on Upsiide
Access 44M+ respondents globally and speak to your target audience using detailed custom targeting. Send your study & start seeing responses come in almost instantly. Most of our studies finish within a few hours.
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27 Upsiide Reviews

4.3 out of 5
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27 Upsiide Reviews
4.3 out of 5
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4.3 out of 5
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Overall Review Sentiment for UpsiideQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Food & Beverages
AF
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Upsiide?

Very easy to use and cost-effective tool for concept and idea testing. Review collected by and hosted on G2.com.

What do you dislike about Upsiide?

Nothing at the moment. It fulfill my needs. Review collected by and hosted on G2.com.

What problems is Upsiide solving and how is that benefiting you?

Concept and idea screening. The 'swiping' is very engaging for respondents. Analysis available in the dashboard are good and straightforward. Review collected by and hosted on G2.com.

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Verified User in Real Estate
CR
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Upsiide?

Upsiide is incredibly intuitive to program and allows our team to be incredibly nimble when looking to leverage insight for decision making. Review collected by and hosted on G2.com.

What do you dislike about Upsiide?

Nothing at all. The Upsiide tool is Invaluable to our team. Review collected by and hosted on G2.com.

Recommendations to others considering Upsiide:

The investment feels like incredible ROI. Review collected by and hosted on G2.com.

What problems is Upsiide solving and how is that benefiting you?

We leveraged Upsiide to understand the pain points in our industry so that we could innovate a suite of services to better support our consumers. Review collected by and hosted on G2.com.

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Verified User in Hospital & Health Care
UH
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Upsiide?

the quadmap is the most useful output. The dashboard is handy for filtering. But it's the team's interpretation and walkthrough of the results that bring it altogether. Review collected by and hosted on G2.com.

What do you dislike about Upsiide?

the network map isn't very useful for claims Review collected by and hosted on G2.com.

What problems is Upsiide solving and how is that benefiting you?

Claims sort. Having all teams in the company using the same tool means we have internal consistency/buy-in. Ability to compare current/future/competitor claims all in the same place head to head has been useful. Review collected by and hosted on G2.com.

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Verified User in Gambling & Casinos
UG
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Upsiide?

Easy to use, quick results, cost-effective Review collected by and hosted on G2.com.

What do you dislike about Upsiide?

stimuli has to be formatted a specific way. wish we could also use the tool to program other types of simple surveys. wish the dashboard and graphic colors, font size, etc. could be formatted or exported to a PPT that could be edited, open-end analysis Review collected by and hosted on G2.com.

What problems is Upsiide solving and how is that benefiting you?

quick turn results and testing large quantity of concepts at once Review collected by and hosted on G2.com.

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Verified User in Market Research
AM
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Upsiide?

Upsiide is intuitive to use and a fun experience for the participant. Feels like a dating app. Review collected by and hosted on G2.com.

What do you dislike about Upsiide?

Easily fatigued if survey is too long. Important for stimuli to vary to avoid fagitue as well. Review collected by and hosted on G2.com.

What problems is Upsiide solving and how is that benefiting you?

Ranking stimuli. Benefits are that the approach is more fun and a quicker way to achieve the objective. Review collected by and hosted on G2.com.

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Verified User in Consumer Electronics
CC
Small-Business(50 or fewer emp.)
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Review source: G2 invite on behalf of seller
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(Original )Information
What do you like best about Upsiide?

Upsiide has a simple interface and easy to navigate. Review collected by and hosted on G2.com.

What do you dislike about Upsiide?

Not much. It's pretty straightforward and intuitive. That said, not sure if it's the most scientific results, but it certainly gives a good grassroots perspective. Review collected by and hosted on G2.com.

What problems is Upsiide solving and how is that benefiting you?

We used it to test some different marketing concepts quickly and efficiently. Results were quick and affordable. Review collected by and hosted on G2.com.

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Verified User in Food & Beverages
UF
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Upsiide?

The platform was straightforward to use, provided useful results, and the team provided a lot of expertise. Review collected by and hosted on G2.com.

What do you dislike about Upsiide?

Nothing in particular - price is a little high Review collected by and hosted on G2.com.

What problems is Upsiide solving and how is that benefiting you?

Better understanding of packaging, benefits and product positioning Review collected by and hosted on G2.com.

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