Compare this with other toolsSave it to your board and evaluate your options side by side.
Save to board

Upfirst Reviews & Provider Details

Profile Status

This profile is currently managed by Upfirst but has limited features.

Are you part of the Upfirst team? Upgrade your plan to enhance your branding and engage with visitors to your profile!

Pricing

Pricing provided by Upfirst.

Starter

$24.95
Per Month

Premium

$59.95
Per Month

Upfirst Media

Upfirst Demo - Summarize calls
Upfirst answers your calls, collects the info you need, then sends you an easy-to-read summary. You can also view the transcript or listen to the recording of the call.
Upfirst Demo - Customize your agent
Provide your agent with information about your business. During calls, your agent can access this knowledge to answer FAQs. You can also provide it with specific instructions for how you'd like calls handled.
Upfirst Demo - Collect info from callers
Collect all of the details you need from callers such as name, number, email, and more.
Product Avatar Image

Have you used Upfirst before?

Answer a few questions to help the Upfirst community

Upfirst Reviews (10)

Reviews

Upfirst Reviews (10)

4.9
10 reviews
Search reviews
Filter Reviews
Clear Results
G2 reviews are authentic and verified.
Sharon J.
SJ
Small-Business (50 or fewer emp.)
"Upfirst: The Essential AI Answering Service for Small Businesses"
What do you like best about Upfirst?

I appreciate Upfirst because they answer my phone when I cannot, particularly since I work a full-time job during the day. I get twenty-four-hour service for answering, which works well for me. I find it fascinating how the AI handles each conversation differently and appropriately without needing verbatim instructions from me. I like the ability to make rules for specific caller scenarios and find it invaluable to train the AI receptionist. It's been great trying Upfirst, and I fell in love with the service. I also like that I can go back and educate the AI if something does not quite match my expectations, ensuring it performs exactly as I want. Review collected by and hosted on G2.com.

What do you dislike about Upfirst?

The receptionist sometimes when callers pause mid-thought. It can cause an awkward moment as the receptionist appears to interrupt the customer. I'm sure that this will eventually be improved as this service grows. In any case, calls get handled and I make money I otherwise might miss. Review collected by and hosted on G2.com.

GH
Small-Business (50 or fewer emp.)
"So Natural, It Doesn’t Sound Like AI"
What do you like best about Upfirst?

What I liked was that is does not sound like an AI. Review collected by and hosted on G2.com.

What do you dislike about Upfirst?

Nothing. It is intuitive and easy to program and navigate. Review collected by and hosted on G2.com.

E W.
EW
Small-Business (50 or fewer emp.)
"Easy Setup and Impressively Accurate Extra Insights"
What do you like best about Upfirst?

Easy to use and set up. I also appreciate the extra information the system provides; so far it has always been correct, even though we didn’t provide it. Review collected by and hosted on G2.com.

What do you dislike about Upfirst?

We’re never really sure where to put knowledge. Sometimes we create a knowledge entry and then it doesn’t get used. Other times, it pulls outdated knowledge we entered at the beginning instead of the newer information. At this point, our knowledge entries feel a bit out of control, and we often lose track of where the knowledge is coming from. Also you can tell it is an Ai system leading to hang ups we are afraid. Review collected by and hosted on G2.com.

Andrew F.
AF
Home Care Physical Therapist
Small-Business (50 or fewer emp.)
"Empowers Patient Communication with Multilingual Support"
What do you like best about Upfirst?

I use Upfirst as a receptionist for incoming calls from my patients. It provides a lot more value than the competition, which is why I chose it. I needed a solution where my patients felt comfortable talking and one that speaks several different languages, which Upfirst provides. I find the receptionist at Upfirst converses with the patient and makes them feel comfortable, leaving information in their preferred language. My patients who speak Spanish, Polish, Russian, and Chinese feel more comfortable leaving a message when the receptionist is speaking in their language. I really like that Upfirst captures the information that is actionable for myself and my practice. Clients leave valuable information such as available times, their contact information, and any issues they're having, which helps me lead a more productive day-to-day business. Review collected by and hosted on G2.com.

What do you dislike about Upfirst?

I would love to see a feature where a client gets a text after leaving a message. Review collected by and hosted on G2.com.

RK
Director
Small-Business (50 or fewer emp.)
"A genuinely useful AI receptionist for small business owners"
What do you like best about Upfirst?

What I like best about Upfirst is that it gives my business a professional and consistent front line without needing to hire a full-time receptionist or virtual assistant.

As a small business owner, I was constantly juggling technical work, client support, admin, accounts, procurement, and marketing. Having Upfirst handle the first point of contact has taken a lot of pressure off me. Calls are captured properly, the reason for the call is summarised, and I can respond based on priority rather than being interrupted constantly throughout the day.

I was also impressed by how natural the call experience was when I first tested it. Feedback from clients and vendors has been mostly positive, and several people have mentioned that they did not initially realise they were speaking with AI.

Another thing I appreciate is that Upfirst is affordable and practical for a small business. It gives me many of the benefits of having someone answer calls, without the cost or complexity of hiring staff. The Upfirst team has also been responsive when I have had questions, and their own AI chatbot has been helpful too. Review collected by and hosted on G2.com.

What do you dislike about Upfirst?

The main downside for me is that, being based in Australia, there can be a small amount of call latency at times. It has not been a major problem, and most calls still feel smooth enough, but it is occasionally noticeable.

Like any AI-based service, it also takes some time to refine the setup. The better your instructions are, the better the result will be, so I found it worthwhile to test different call scenarios and adjust the prompts over time.

That said, these are relatively minor issues compared with the benefits. Overall, Upfirst has been a smooth, practical, and worthwhile addition to my business. Review collected by and hosted on G2.com.

Chris G.
CG
Owner & Founder
Medical Devices
Small-Business (50 or fewer emp.)
"Responsive Support and Versatile AI Assistant"
What do you like best about Upfirst?

I like Upfirst for the versatility of the AI assistant and the ability to continue to give it knowledge to learn more about our business. The support team is also very responsive, which is a big plus. I'm impressed with the after-hours answering service, as it's great for managing calls when our human receptionist is busy, and it can handle superfluous calls efficiently. It's also helpful that the AI assistant has multilingual abilities. We're currently in our third month of use, and even when we were away on vacation, the assistant managed calls well. I'm excited about testing the appointment booking feature, and I generally find the experience with Upfirst to be very good. A lot of clients use it as a quick way to leave a message, which is also great. Review collected by and hosted on G2.com.

What do you dislike about Upfirst?

We still have challenges with hang-ups, but we're able to call those clients back ASAP. Some people just don't like talking to AI...yet! Review collected by and hosted on G2.com.

Perry L.
PL
CEO/founder
Small-Business (50 or fewer emp.)
"Started Skeptical—Now We’re All-In on Upfirst AI"
What do you like best about Upfirst?

I’ll be honest—I had my doubts at first. But the free trial made it easy to evaluate, and within five days, I was convinced. Once I got familiar with the dashboard, building our company profile, updating the knowledge base, and refining client messaging became straightforward and efficient.

The system is very user-friendly, and I especially appreciate how it helps us improve responses and streamline how messages are received and forwarded. Overall, I’d rate my experience at about 95% satisfaction.

The remaining 5% comes from callers who simply don’t like speaking with an AI and hang up. That said, even in those cases, we often still capture their name and number, allowing us to follow up personally. More often than not, those same callers are pleasantly surprised that we reached back out. Review collected by and hosted on G2.com.

What do you dislike about Upfirst?

At times, call quality can be affected by background noise—such as wind from a car window, crying children, or nearby machinery—which can make the experience less smooth for callers. In those situations, it can be a bit frustrating on their end.

That said, I understand that improved noise filtering is in development, which should help address this moving forward. Review collected by and hosted on G2.com.

Luis gerardo martinez sarcos .
L
Small-Business (50 or fewer emp.)
""
cedric d.
CD
Small-Business (50 or fewer emp.)
""
Sabrina M.
SM
Small-Business (50 or fewer emp.)
"AI-Powered Excellence for Solo Entrepreneurs"
What do you like best about Upfirst?

I really appreciate the high evolution of the AI assistant in Upfirst and its ability to function independently while engaging with clients. It effectively takes phone calls and schedules meetings, allowing me to respond to clients promptly. The cost-effectiveness based on the size of my business is another big plus. I find its capability to extract pertinent data from clients without needing constant oversight impressive. Review collected by and hosted on G2.com.

What do you dislike about Upfirst?

There is nothing that I dislike. Review collected by and hosted on G2.com.

Pricing Options

Pricing provided by Upfirst.

Starter

$24.95
Per Month

Premium

$59.95
Per Month

Pro

$159.95
Per Month
Product Avatar Image
Upfirst