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UpContent Reviews & Product Details - Page 18

UpContent Overview

What is UpContent?

Build trust and deepen relationships with curated content. A better way to discover, collaborate, and distribute relevant third-party content that helps turn leads into loyal customers. UpContent’s patent-pending technology helps reduce the amount of time spent searching for content by 65% on average and is available both as a standalone application as well as a premier Hootsuite Content Source and Stream. UpContent's suggestions are used by marketers worldwide to power their social media, email marketing, and website conversion efforts as well as support their original content creation. The technology offers an array of plans that are designed to offer only the features needed at a price-point that fits your budget.

UpContent Details
Product Website
Languages Supported
Danish, German, English, French, Italian, Japanese, Korean, Polish, Portuguese, Spanish, Swedish, Turkish, Chinese (Simplified), Chinese (Traditional)
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Product Description

UpContent is a content discovery tool that helps users find and take action on relevant and engaging content to drive new, more meaningful conversations.

How do you position yourself against your competitors?

UpContent's proprietary crawler is continuously looking for new articles that match the custom topics each of our customers create (not forcing you to select from a finite set of categories or add your own RSS feeds).

Further, our machine learning algorithms quickly identify and remove the noise while our unique sorting options help you find the articles that are the most engaging, relevant, and influential within the criteria you define.

Finally, our collaboration features allow all members of your team to work together seamlessly - ensuring consistency in your messaging and enabling the iterative process that is required in effective curation.


Seller Details
Seller
UpContent
Company Website
Year Founded
2017
HQ Location
Pittsburgh, PA
Twitter
@getupcontent
3,725 Twitter followers
LinkedIn® Page
www.linkedin.com
15 employees on LinkedIn®
Description

UpContent is a leading intelligent content discovery technology that helps you build trust and deepen relationships with curated content. Quickly find, sort, read, and interact with the news and blog articles that meet your brand’s exacting standards–all while collaborating with your team to identify and leverage the right content, in the right channel, at the right time.


AN
Overview Provided by:
Founder and CEO, UpContent

Recent UpContent Reviews

Kate M.
KM
Kate M.Mid-Market (51-1000 emp.)
5.0 out of 5
"Easy onboarding, smart leader."
Onboadring and personalisation to my employers needs.
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Makes Content Curation Easy"
Stellar, super fast, friendly and attentive support. Makes content curation easy, I can't imagine doing this manually. Easy implementation on our...
Stacy J.
SJ
Stacy J.Small-Business (50 or fewer emp.)
5.0 out of 5
"Terrific Content Curation and Knowledge Sharing Solution"
I love embedding curated content on my website. I love the Sniply integration with those curated items. Using my curated feed with my social media ...
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UpContent Security
Get security information from UpContent to help you buy the right software. View Security Information

UpContent Media

UpContent Demo - My.UpContent Dashboard
All content discovered using your search query will be displayed in an easy-to-read card layout, allowing you to click on, read, favorite, write notes on, and share to Buffer the suggestions your audience will enjoy most.
UpContent Demo - UpContent for Hootsuite
Enjoy everything you love about UpContent inside the Hootsuite platform. Discovering, collaborating on, and sharing content to social media has never been easier.
UpContent Demo - UpContent Guided Query Builder
Build a search query using Boolean operators with ease with the Query Builder. Get as specific or as general as you'd like to find the content you're looking for.
UpContent Demo - UpContent for Teams
Collaborate with teams of any size in UpContent with notes and favoriting. Assign permissions to your team members and read-only access to clients and supervisors.
UpContent Demo - UpContent Gallery (Add on)
The UpContent Gallery allows you to gain additional return on your curation efforts by sending appropriate articles to locations on your website and, through our integration with Sniply, leveraging engagement on these articles to drive leads and build your custom remarketing audience.
Play UpContent Video

Official Downloads

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280 UpContent Reviews

4.4 out of 5
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280 UpContent Reviews
4.4 out of 5
280 UpContent Reviews
4.4 out of 5

UpContent Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for UpContentQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Art S.
AS
Vice President, Digital Strategy
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about UpContent?

I love the ease of finding the relevant information and articles I am looking for. It's such an enormous time saver. By using a platform like this we have found ways to uncover the sorts of information and articles that we would have spent hours and hours to dig up the sheer volume of content that UpContent delivers with the click of a few simple buttons and input fields. Having found UpContent has solved so many time-consuming work issues that the thing we wish the most is that we had discovered UpContent sooner! Review collected by and hosted on G2.com.

What do you dislike about UpContent?

I haven't found much that I'm not loving. I think maybe having some additional pricing options that would work a little easier as I scale my business. I would also like it if the subscriptions allowed for more topics per subscription level and also allowed for more of our team to have access. It would be cool if there were some walkthrough, in-use tutorials that could show us the best ways to optimally use the UpContent account to find faster solutions and answers to any questions that we have. Review collected by and hosted on G2.com.

Recommendations to others considering UpContent:

If you're looking for an incredibly easy platform for finding the kinds of content that are relevant to you and your clients, then UpContent is certainly the solution for you. We've already recommended the platform to a partner content creation group and they have already signed up and thanked us for the recommendation. Nothing has been easier for us when it comes to uncovering the types of things that we're not finding everywhere else. Save yourself a lot of extra time and a lot of wasted money chasing down the content you need and sign up for UpContent. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

Using UpContent saves us a tremendous amount of time and effort in searching for the kinds of content we are looking for. With our business, having to spend less time searching gets us to implementation much faster - which helps to make our work more profitable. And, profitable is awesome! We wish we had found UpCVontent sooner as it has proven to be such a positive addition to our marketing and messaging toolbelt. Review collected by and hosted on G2.com.

DY
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about UpContent?

The quick and effective response by their support team is paramount. Review collected by and hosted on G2.com.

What do you dislike about UpContent?

Some settings do not display correctly after you have closed out of the section such as Gallery settings. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

A steady flow of relevant content is provided to my site seamlessly. Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Hey DD,

Thanks for taking the time to share your thoughts. Glad to hear the experience is seamless!

Getting the setting to refresh to a more logical state is coming soon!

Looking forward to continuing to work with you.

Cheers,

Scott

Verified User in Computer Software
UC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about UpContent?

Supplementing my blog with more content so I can have more posts! Review collected by and hosted on G2.com.

What do you dislike about UpContent?

Could make the UI a little more modern in the backend of the app Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

Since we don't have a ton of content yet it is perfect for beefing up our blog! Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Thanks for sharing your thoughts. Glad we can help to support your original content with compelling 3rd party articles to round out your visitor experience.

We'd love to hear your ideas for the UI!

Cheers,

Scott

Bobby U.
BU
GMAT coach & MBA applications consultant
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about UpContent?

The ability to hone in on the topic areas for my content. It provides me a way to curate rich content for all my followers and show them and demonstrate my expertise. For example when I curate a personal branding content profile feed, I see some great articles along the areas of personal development, branding, and one that will help so many of my followers or audience. I appreciate that I can design content for each of my different audiences and different targets in order to customize for them all the things they are dealing with and what they need to improve their experience with my own thought leadership personal brand. That is why Upcontent is so great and why it is a great tool for so many businesses. Review collected by and hosted on G2.com.

What do you dislike about UpContent?

I can't control the timing of the posts as well as I'd like. Sometimes there are a few articles that get through are not necessarily aligned with what I want to do. It just takes some time to work on the curation and use the keywords and filters to make sure the content is curated properly. Review collected by and hosted on G2.com.

Recommendations to others considering UpContent:

Here is why UpContent is so important:

The ability to hone in on the topic areas for my content. It provides me a way to curate rich content for all my followers and show them and demonstrate my expertise. For example when I curate a personal branding content profile feed, I see some great articles along the areas of personal development, branding, and one that will help so many of my followers or audience. I appreciate that I can design content for each of my different audiences and different targets in order to customize for them all the things they are dealing with and what they need to improve their experience with my own thought leadership personal brand. That is why Upcontent is so great and why it is a great tool for so many businesses. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

Content marketing for my niche crowds across platforms. I can build unique communities for each. For example, I have a FB group that is focused on health and wellness, so I created a curated content strategy for that platform. For my personal branding page on LinkedIn, I have created a content strategy that helps them with personal development. Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Great to have been able to support you for all these years, Bobby! I've enjoyed seeing your impact on your audience from the sidelines and am thrilled that UpContent was able to play a small part in continuing these important conversations with those you want to reach.

We have recently added additional filtration capabilities via our Content Policies (link below), that I'd enjoy getting your thoughts on.

Cheers,

Scott

See how UpContent improved
Chris D.
CD
Director Business Development
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about UpContent?

I like 3 things best. 1) The customer service. Not many products will escalate questions to the CEO to make sure you're taken care of. 2) The flexibility. Their dashboard or integration directly into social platforms or 3rd part solutions like Hootsuite. 3) The vast product range. I can be good for the individual looking to build their personal brand all the way up to the agency doing work for clients. Review collected by and hosted on G2.com.

What do you dislike about UpContent?

At this point there is nothing I would say I really dislike. Maybe the ability to submit my blogs directly to the library. Review collected by and hosted on G2.com.

Recommendations to others considering UpContent:

It really takes the busy work out of finding the right topics to expand your personal branding. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

Just finding the right articles to share. Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Thanks, Chris! Customer service will always be our #1 priority. Glad you are having a good experience. Some interesting updates regarding your wishlist coming soon.

Cheers,

Scott

Bryan F.
BF
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about UpContent?

The efficient Interface and the quality of the curation tools. Review collected by and hosted on G2.com.

What do you dislike about UpContent?

Not much to dislike here. Love the company and what it represents. Review collected by and hosted on G2.com.

Recommendations to others considering UpContent:

Make sure it serves your needs. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

RT Data Intelligegnce. Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Thanks, Bryan! Appreciate your perspective here. We're always happy to help anyone wanting to explore whether UpContent is right for their needs.

Cheers,

Scott

Verified User in Financial Services
AF
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about UpContent?

I like being able to choose content for several clients at the same time in the curation process when I add articles to collections that all of them have access to and also to have assistance and support just one click away! Review collected by and hosted on G2.com.

What do you dislike about UpContent?

A few things that could work for our unique needs are not integrated yet but a workaround was provided right away. Review collected by and hosted on G2.com.

Recommendations to others considering UpContent:

It is great for those clients who are looking for the same kind of content and like to get involved in choosing the third party resources of the content for their social media posts. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

-The client gets to choose content

-Being able to choose content for several clients at the same time in the curation process when I add articles to collections that all of them have access to. Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Hello!

Thanks for taking the time to share your thoughts with us!

Your workflow is certainly a unique one, and something that we look forward to collaborating on to increase your enjoyment further.

Thanks,

Scott

Verified User in Computer Software
UC
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about UpContent?

Although getting your head around boolean search strings can be daunting, once you have got them sorted, finding good content, and a vast amount of it, is effortless. Review collected by and hosted on G2.com.

What do you dislike about UpContent?

The platform is heavy and sometimes sluggish. Review collected by and hosted on G2.com.

Recommendations to others considering UpContent:

The support they provide is second to none. Not only have I discussed the upcoming road map with them, my colleague and I have had our needs reflected in it. They are always there for us when we need anything, and actively keep in touch to check on how we are doing. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

We want to find and share valuable thought-leading sector and subject-specific content to define our website as the industry go-to resource, and this has helped us build out a quality third-party content repository. Review collected by and hosted on G2.com.

John G.
JG
Director of Business and Product Growth
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about UpContent?

The platform is super intuitive and simple to integrate with whatever platform you use. We save so much time not having to think about the content our customers see because UpContent has already done that. The support team at UpContent is there to help make sure you get the most out of the product. Review collected by and hosted on G2.com.

What do you dislike about UpContent?

Some of the terminology/functionality takes getting used to the first time around Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

Keeping our customers engaged. We want our customers to view our hardware as a go-to, and with all the relevant info from UpContent it's easy to do! Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Hey John,

Thanks for taking the time to share your thoughts.

It's been awesome working through this unique solution with you and the team.

Glad to have UpContent play a valuable part in support your great service.

Cheers,

Scott

Steven C.
SC
Data Quality & Email Deliverability Consultant
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about UpContent?

UpContent provides a non-stop flow of relevant content for you to complement your existing organic efforts or simply showcase your position as a thought leader. This company is an amazing resource that helps support outbound marketing efforts that turn into WINS! Review collected by and hosted on G2.com.

What do you dislike about UpContent?

Like any solution, the UpContent platform takes some time to learn how to navigate and operate however, what great resource doesn't? Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

We've been able to generate more organic connections and meetings since leveraging UpContent. Once forming relationships with these contacts form discussing content shared, many have become opportunities and WINS. Review collected by and hosted on G2.com.