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UpContent Reviews & Product Details - Page 16

UpContent Overview

What is UpContent?

Build trust and deepen relationships with curated content. A better way to discover, collaborate, and distribute relevant third-party content that helps turn leads into loyal customers. UpContent’s patent-pending technology helps reduce the amount of time spent searching for content by 65% on average and is available both as a standalone application as well as a premier Hootsuite Content Source and Stream. UpContent's suggestions are used by marketers worldwide to power their social media, email marketing, and website conversion efforts as well as support their original content creation. The technology offers an array of plans that are designed to offer only the features needed at a price-point that fits your budget.

UpContent Details
Product Website
Languages Supported
Danish, German, English, French, Italian, Japanese, Korean, Polish, Portuguese, Spanish, Swedish, Turkish, Chinese (Simplified), Chinese (Traditional)
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Product Description

UpContent is a content discovery tool that helps users find and take action on relevant and engaging content to drive new, more meaningful conversations.

How do you position yourself against your competitors?

UpContent's proprietary crawler is continuously looking for new articles that match the custom topics each of our customers create (not forcing you to select from a finite set of categories or add your own RSS feeds).

Further, our machine learning algorithms quickly identify and remove the noise while our unique sorting options help you find the articles that are the most engaging, relevant, and influential within the criteria you define.

Finally, our collaboration features allow all members of your team to work together seamlessly - ensuring consistency in your messaging and enabling the iterative process that is required in effective curation.


Seller Details
Seller
UpContent
Company Website
Year Founded
2017
HQ Location
Pittsburgh, PA
Twitter
@getupcontent
3,725 Twitter followers
LinkedIn® Page
www.linkedin.com
15 employees on LinkedIn®
Description

UpContent is a leading intelligent content discovery technology that helps you build trust and deepen relationships with curated content. Quickly find, sort, read, and interact with the news and blog articles that meet your brand’s exacting standards–all while collaborating with your team to identify and leverage the right content, in the right channel, at the right time.


AN
Overview Provided by:
Founder and CEO, UpContent

Recent UpContent Reviews

Kate M.
KM
Kate M.Mid-Market (51-1000 emp.)
5.0 out of 5
"Easy onboarding, smart leader."
Onboadring and personalisation to my employers needs.
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Makes Content Curation Easy"
Stellar, super fast, friendly and attentive support. Makes content curation easy, I can't imagine doing this manually. Easy implementation on our...
Stacy J.
SJ
Stacy J.Small-Business (50 or fewer emp.)
5.0 out of 5
"Terrific Content Curation and Knowledge Sharing Solution"
I love embedding curated content on my website. I love the Sniply integration with those curated items. Using my curated feed with my social media ...
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UpContent Security
Get security information from UpContent to help you buy the right software. View Security Information

UpContent Media

UpContent Demo - My.UpContent Dashboard
All content discovered using your search query will be displayed in an easy-to-read card layout, allowing you to click on, read, favorite, write notes on, and share to Buffer the suggestions your audience will enjoy most.
UpContent Demo - UpContent for Hootsuite
Enjoy everything you love about UpContent inside the Hootsuite platform. Discovering, collaborating on, and sharing content to social media has never been easier.
UpContent Demo - UpContent Guided Query Builder
Build a search query using Boolean operators with ease with the Query Builder. Get as specific or as general as you'd like to find the content you're looking for.
UpContent Demo - UpContent for Teams
Collaborate with teams of any size in UpContent with notes and favoriting. Assign permissions to your team members and read-only access to clients and supervisors.
UpContent Demo - UpContent Gallery (Add on)
The UpContent Gallery allows you to gain additional return on your curation efforts by sending appropriate articles to locations on your website and, through our integration with Sniply, leveraging engagement on these articles to drive leads and build your custom remarketing audience.
Play UpContent Video

Official Downloads

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280 UpContent Reviews

4.4 out of 5
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280 UpContent Reviews
4.4 out of 5
280 UpContent Reviews
4.4 out of 5

UpContent Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for UpContentQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Trish L.
TL
Member of the Board (Product Advisory Council)
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about UpContent?

Easy to use and implement on your website and clients website. Review collected by and hosted on G2.com.

What do you dislike about UpContent?

We were an early adopter, features added have made things much easier to implement on our own. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

Adding relevant content in areas we do not have the time or resources to implement. Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Thanks, Trish!

We love working with you and your team. Excited to hear that you've found the enhancements do just that with your workflows and results.

Cheers,

Scott

Steven L.
SL
Principal
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about UpContent?

Firstly, we are an agency and we use the tool for our clients who are in different verticals.

Their support and dedication to being the best product in their space is unparalleled. We have used other products in the space, including Scoop It and their response and willingness to help is amazing. Review collected by and hosted on G2.com.

What do you dislike about UpContent?

I have some issues with the UI. My people do not find it as intuitive as we would like. It should be easier to just "jump in" and use. Some functions are not as quick to enact as they could be, but they are ALWAYS willing to listen and actually enact recommendations that make sense.

That is a huge relief, especially when compared to Scoop-It, who simply responds to almost everything "well other clients have not told us that." Of course that is not true because other users mention the same things on review sites like this. Review collected by and hosted on G2.com.

Recommendations to others considering UpContent:

Do not hesitate to try them out. You will probably be very impressed by the team and their support. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

Trying to find useful and targeted content to either rewrite or re-post for clients is not easy, and UpContent helps make this chore a lot less painful. Review collected by and hosted on G2.com.

Verified User in Farming
AF
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about UpContent?

The customer service team is always very quick to solve any issues you may have. They also listen to your input and work to adjust their systems to best fit your needs. Review collected by and hosted on G2.com.

What do you dislike about UpContent?

Much like any scheduling software, UpContent is never FULL-proof on display when shared. However, this is mostly due to Facebook, LinkedIn, and Twitter. Everything has worked great for us so far. Review collected by and hosted on G2.com.

Recommendations to others considering UpContent:

Reach out to the customer service if you have any questions. They will quickly solve any questions you may have. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

Generating content for multiple brands with little research needed. Gone are the days of sifting through articles to find one that suits your brand. UpContent shows you relative results quickly and you can sort through to the best ones. Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Thanks for taking the time to share your experience! We always appreciate hearing the thoughts of our community. It's been (and continues to be) the inspiration for our most valuable features.

Cheers,

Scott

SR
Executive
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about UpContent?

Its easy to work program and user friendly, so makes life simple Review collected by and hosted on G2.com.

What do you dislike about UpContent?

Takes a bit of time to get the information extracted. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

Relevant information for our in house work Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Thanks, Silvia!

Please let us know how we can best support you in making the process of extracting information even easier.

We'd love to hear from you!

Cheers,

Scott

Dan U.
DU
Founder
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about UpContent?

Easy to find, source, capture content. If you're looking to use external content marketing to drive eyeballs to your site or establish empathy or authority in your field.

Putting content into collections allowed my team to push curated content out to email publishing platforms with ease. Loved how it worked with rasa, but we ended up not using rasa - so that was a bummer.

Ended up using the hubspot integration to send newsletters of relevant content to our userbase. Review collected by and hosted on G2.com.

What do you dislike about UpContent?

You need to be somewhat savvy in terms of searching for content. Took me a while to figure out the best ways to sort my topics and get filters in place to get the right content for what we were trying to do. Review collected by and hosted on G2.com.

Recommendations to others considering UpContent:

Paired with a facebook/google pixeling tool, this can be a huge way to build an audience. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

We are using UpContent to quickly source and post stories that our audience has interest in that is not stuff we've written. Doing so, we feel builds trust and authority. We're using this to build newsletters as well as post socially. Best things we post are pieces that our target client can use to bolster their knowledge/marketing/etc. (basically not stuff that benefits US, but benefits THEM) Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Hey Dan!

Thanks for sharing your detailed insights. Awesome to peer inside your team's strategy and know that UpContent was able to successfully support.

Particularly enjoy the "stuff that benefits US, but benefits THEM" aspect of how you approach the use of curated articles.

Topic criteria is certainly an art and science blend. We're always here to help ensure that your criteria are "just right" for you.

Thanks,

Scott

Darshak S.
DS
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about UpContent?

The things I like the most about upcontent are;

1. Ease of Use: The app interface makes it easy for you to find what you are looking for. The topics has n number of ways you can customise to find the right content you are looking for.

2. Integrations: They integrate with HubSpot, MailChimp, Buffer, Hootsuite and any app that supports RSS Feeds. This makes it easy for you to share the content whereever you want to share it.

3. Personalised Support: Not many companies this days provide personalised support with genuiene care & support. But with UpContent their Founder & CEO is right there for you to provide a personalised support. Not a support or a sales rep. Their Founder & CEO.

4. Knowledge Base: The knowlegde base they have created around the product/app is amazing and if you go through those you probably won't have to reach their support unless you have something specific need. Review collected by and hosted on G2.com.

What do you dislike about UpContent?

There is not much to dislike about the product but a few things on the part of UI/UX that can be improved. Review collected by and hosted on G2.com.

Recommendations to others considering UpContent:

If you are looking to solve your problem for content research, curation & sharing, your search ends here. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

Content curation & sharing has been a big problem we realised been a small team. But with the help of upcontent & its integrations we are able to automate the content sharing on mail, website as well as social media.

With the vast data their app crawls, its a great tool to help research & publish curated content. Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Thank you very much for your thoughtful and thorough review, Darshak!

It is great to hear about the success you've already seen.

Cheers,

Scott

Lenwood R.
LR
Founder and CEO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about UpContent?

UpContent finds shareable, high quality content for me to review quickly for distribution to my audience. Saves so much time! Review collected by and hosted on G2.com.

What do you dislike about UpContent?

It’s new so it’s taken a while for me to change my habits. But that’s not an UpContent issue. That’s a me thing. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

I create my own content but I also need high quality curated content to share with my audience. UpContent helps me increase audience engagement increasing my visibility and influence. Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Thanks, Lenwood!

It's been awesome to see the content starting to flow to your profiles - and the resulting engagement you've been seeing.

Looking forward to continuing our work together.

Cheers,

Scott

Verified User in Automotive
AA
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about UpContent?

The simplicity of the tool and the methods to curate and organize content is fantastic. Review collected by and hosted on G2.com.

What do you dislike about UpContent?

We wish the cost was lower (but we think that about everything) :) Review collected by and hosted on G2.com.

Recommendations to others considering UpContent:

If you need help organizing, and gathering content -- this is your tool. The UpContent Team is fantastic and always responds to support same day! Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

We are bringing research and content to specific, exact relateable pages on our sites for consumers. Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

So kind of you to share this!

It's been fantastic working with you to bring great articles to your customers.

Looking forward to continuing to support you.

Cheers,

Scott

Verified User in Management Consulting
UM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about UpContent?

Great support team helps quickly address any challenges I run into Review collected by and hosted on G2.com.

What do you dislike about UpContent?

It can be easy to get lost in the interface as you navigate the process Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

Tagging articles for blog usage Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Thanks for sharing your thoughts.

If you ever find yourself back down an UpContent rabbit hole, please don't hesitate to contact us.

We'd love to help!

Mike M.
MM
Co-CEO and COO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
What do you like best about UpContent?

I'm most pleased about the relevancy of content that they are able to gather just from a few filter settings. Review collected by and hosted on G2.com.

What do you dislike about UpContent?

I have not found anything about UpContent that I dislike at the moment

. Review collected by and hosted on G2.com.

What problems is UpContent solving and how is that benefiting you?

I like UpContent's features of syncing with emails and social media best Review collected by and hosted on G2.com.

Response from Scott Rogerson of UpContent

Thanks, Mike! Glad we were able to get this off the ground together. Looking forward to continuing to build the relationship in the coming months.

Cheers,

Scott