---
title: Uberflip a PathFactory Company Reviews
meta_title: 'Uberflip a PathFactory Company Reviews 2026: Details, Pricing, & Features
  | G2'
meta_description: Filter 341 reviews by the users' company size, role or industry
  to find out how Uberflip a PathFactory Company works for a business like yours.
aggregate_rating:
  rating_value: 4.2
  review_count: 341
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Content Marketing
  url: https://www.g2.com/categories/content-marketing
---

# Uberflip a PathFactory Company Reviews
**Vendor:** PathFactory  
**Category:** [Content Experience Platforms](https://www.g2.com/categories/content-experience-platforms)  
**Average Rating:** 4.2/5.0  
**Total Reviews:** 341
## About Uberflip a PathFactory Company
Uberflip lets you quickly create contextual content experiences at scale. Close deals faster by serving relevant content that better connects with your prospective customers. Content is the backbone of every go-to-market motion. If you want to stand out and build meaningful relationships with your prospects and customers, you’ll need to deliver personalized experiences by serving the right content at the right time. Experience Management - Centralize &amp; organize content from various sources to personalize destinations in minutes. Content centralization and management are key for personalization. Uberflip is a single platform to centralize and organize all of your content. Uberflip integrates with third-party content platforms so you can effortlessly import, manage, and tag your assets. From there, your marketing, sales, and customer success teams have easy access to approved content and can start building incredible destinations for every campaigns and Digital Sales Rooms with a no-code drag-and-drop experience.. The result? Less content waste, faster campaign launches, and a sales team that’s empowered with the best content for their prospects. Key features: - Content integrations (blog, Wistia, Vimeo, YouTube, Vidyard, Brightcove) - Tag manager and smart filters - Uberflip Pages - Uberflip Sales Assist (Digital Sales Rooms) - SEO optimization Journey Acceleration - Create curated content destinations for every buyer – and engage them across all channels. Uberflip empowers you to drive content consumption with content recommendations that keep your visitors on-site. With robust marketing automation platform (MAP) integrations, every interaction with content can trigger the perfect next step to accelerate the customer journey. Improve your conversion rates and speed up time to revenue by delivering personalized content that reduces friction in the buyer&#39;s journey. Key Features: - Uberflip AI and Personalization Apps - Site engager and recommendation panel - Sales Assist (Digital Sales Rooms) - MAP integrations - Martech integrations and apps (6sense, Bambora, Intercom, Drift, Calendly, Optmizely, and more) Audience Intelligence - Gain insights into content performance and audience engagement Uberflip helps organizations measure and optimize the performance of their content and campaigns. With insights into what content and experiences are engaging buyers the most, marketers can understand what works and continuously drive better results. Key Features: - Uberflip Analytics - Google Analytics integration - MAP and CRM integrations - Performance dashboards



## Uberflip a PathFactory Company Pros & Cons
**What users like:**

- Users value the **useful analytics and reporting options** in Uberflip, enhancing content management and campaign effectiveness. (1 reviews)
- Users value the **centralized management** of Uberflip, noting its ease of use and effectiveness for content organization. (1 reviews)
- Users value the **easy-to-use platform** of Uberflip, which enhances content management and centralization effortlessly. (1 reviews)
- Users commend the **professional and helpful customer support** of Uberflip, enhancing their overall experience and productivity. (1 reviews)
- Users appreciate the **customization flexibility** of Uberflip, enhancing content management and campaign effectiveness through robust personalization. (1 reviews)
- Ease of Use (1 reviews)
- Easy Integrations (1 reviews)
- Easy Learning (1 reviews)
- Email Marketing (1 reviews)
- Engagement Improvement (1 reviews)

**What users dislike:**

- Users find the **cost issues** significant, noting an unfavorable price to usage ratio for smaller teams. (1 reviews)
- Users face **customization issues** , finding the admin experience unintuitive and setup time longer than anticipated. (1 reviews)
- Users find the setup process **difficult** , with a steep learning curve and longer-than-expected time to achieve value. (1 reviews)
- Users find the **product expensive** for smaller teams, citing a mismatch in price to usage ratio. (1 reviews)
- Users face **initial difficulties** with Uberflip due to a non-intuitive setup and prolonged time to realize value. (1 reviews)
- Insufficient Insights (1 reviews)
- Learning Curve (1 reviews)
- Limited Analytics (1 reviews)
- Limited Customization (1 reviews)
- Limited Options (1 reviews)

## Uberflip a PathFactory Company Reviews
  ### 1. Uberflip creates a unique content experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Building Materials | Enterprise (> 1000 emp.)

**Reviewed Date:** October 20, 2019

**What do you like best about Uberflip a PathFactory Company?**

Uberflip has been very easy to use and provides a modern experience that users today are looking for.
With the help of our Uberflip CSM we have been able to develop unique use cases for specific ideas.

**What do you dislike about Uberflip a PathFactory Company?**

Having to import documents into the flip book before uploading to our hub.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

We have been able to use Uberflip to capture leads in a more engaging way and have seen a great response from our internal stakeholders

  ### 2. Great Product! 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 15, 2019

**What do you like best about Uberflip a PathFactory Company?**

Uberflip has a good user experience for both the admin side and the prospect side. 

**What do you dislike about Uberflip a PathFactory Company?**

Some of the integrations can be tricky. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

 Uberflip helps us with the content experience we are trying to provide to our prospects. 

  ### 3. Top Content Management Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer & Network Security | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 17, 2019

**What do you like best about Uberflip a PathFactory Company?**

Easy to use; set up automated functions for getting content into the tool and placed around your website. Very little development help needed. 

**What do you dislike about Uberflip a PathFactory Company?**

lack of control on some design things, but can have onbrand hours to help ; still a bit manual to make sure to add new content pieces to all the right places

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

content organization; seo; bandwidth help with content promotion/placement

  ### 4. Easy to use platform with nice features

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Enterprise (> 1000 emp.)

**Reviewed Date:** October 17, 2019

**What do you like best about Uberflip a PathFactory Company?**

Accessible even for users without prior content management and online B2B experience.  Creates an engaging experience for users.  Comes with strong support and access to best practice resources from Uberflip team.

**What do you dislike about Uberflip a PathFactory Company?**

Some hub customization can only be done by the tech support team.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Great as a content library.  Makes it easy to incorporate multiple media formats: blogs, videos, PDFs, etc.

  ### 5. Pretty good but lacking a bit of consistency

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 17, 2019

**What do you like best about Uberflip a PathFactory Company?**

Automated content recommendations have saved so much time

**What do you dislike about Uberflip a PathFactory Company?**

Lack of complete control over the appearance, some inconsistencies

**Recommendations to others considering Uberflip a PathFactory Company:**

Great software, particularly for a team that has prioritized content but has limited time and dev resources.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

More time spent on site, automated workflow to save time building content experience

  ### 6. Great content management system with strong visual elements

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 07, 2019

**What do you like best about Uberflip a PathFactory Company?**

We don't have a web developer on staff so uberflip has helped us host and organize all of our content. The "tiles" for content are visually pleasing and it has a great gmail extension so our sales folks can easily insert content from uberflip into emails.

**What do you dislike about Uberflip a PathFactory Company?**

Their lingo is a bit confusing. For ex., streams basically mean folders but it's very confusing as there are different types of "streams" to organize content with. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

problem was organizing content in a visual way on our site. We've accomplished this with uberflip. 

  ### 7. Excellent product, even better team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shauna W. | Content Marketing Manager, Marketing and Advertising, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 17, 2018

**What do you like best about Uberflip a PathFactory Company?**

Uberflip has made it easy for us to build not only a robust resources section on our website, but also custom content experiences for different segments of our audience — no coding necessary.  Plus, Uberflip's customer support and coaching is top-notch. Dylan has been my customer success coach for about two years, and he's helped me take our content experience from bare-bone to beautiful and functional.

As far as the product itself goes, my favorite functionality includes:
- The ability to use Uberflip's onBrand team to customize our Hub to match the look and feel of our website
- The simplicity of building Sales Streams, so our individual reps can create personalized content experiences for individual prospects
- The simple CTA builder with Marketo integration, so we can decrease friction in the conversion process and generate leads more easily
- Content tagging and automation workflows to help organize and manage assets
- Google Chrome plugin that allows our sales reps to send content without leaving their inbox

**What do you dislike about Uberflip a PathFactory Company?**

My biggest complaint is that the number of Marketing Streams is limited to 50, even at the enterprise level of the product. There are a lot of really cool and unique use cases for Marketing Streams, so I wish the cap weren't so low.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

- Increasing sales adoption of marketing content
- Building a content library
- Hosting e-books and other PDFs
- Measuring the performance of our content
- Delivering custom experiences to individual people, target accounts, and segments of accounts

  ### 8. Great For Starting, Hard for Integration

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 17, 2019

**What do you like best about Uberflip a PathFactory Company?**

I like that we are able to easily gate content and push it to the webpage in a uniform fashion.

**What do you dislike about Uberflip a PathFactory Company?**

I don't like that the pages the content appear on are not very customizable.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Gating content is easier, as well as creating streams.

**Official Response from Randy Frisch:**

> Hi G2er,

I'm one of the co-founders and CMO here at Uberflip. I went back to see some of the reviews where we simply didn't do our best. I say this cause I am almost always proud of our team and what we strive to help our customers accomplish. Although we have 146 plus-four-star reviews at the time of this note, we have 13 sub-four-star reviews and each one chews at me! One of our core values is Open and Respectful Communication and clearly, we failed in this instance given the state of this review.

My ask is let's jump on a call or email to see if I can Listen, Understand and add Value. This idea of L.U.V. the Customer makes up another core value here and is one we've introduced since this review.

There's no question we want to do more to make it easier to customize the layout. There's been some nice progression here since 2019 (now 2021). We've got ways to do so for you and of course ways we can provide light services to add extra flare. Perhaps we can do more - I'd love to listen. If you are open to it please email me at randy@uberflip.com

Thx - Randy

  ### 9. It was a lot of work, but content audits often are. We're still in the process of implementation. 

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Computer & Network Security | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 16, 2019

**What do you like best about Uberflip a PathFactory Company?**

The people at Uberflip have been incredibly helpful. 

**What do you dislike about Uberflip a PathFactory Company?**

The spreadsheet seems counter-intuitive to trying to ease the pain of converting your content. 

**Recommendations to others considering Uberflip a PathFactory Company:**

Have enough resources and reasonable deadlines 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

We are still in the process of implementation.

**Official Response from Randy Frisch:**

> Hi G2er,

I'm one of the co-founders and CMO here at Uberflip. I went back to see some of the reviews where we simply didn't do our best. I say this cause I am almost always proud of our team and what we strive to help our customers accomplish. Although we have 146 plus-four-star reviews at the time of this note, we have 13 sub-four-star reviews and each one chews at me! One of our core values is Open and Respectful Communication and clearly, we failed in this instance given the state of this review.

My ask is let's jump on a call or email to see if I can Listen, Understand and add Value. This idea of L.U.V. the Customer makes up another core value here and is one we've introduced since this review.

Regarding your comments on the setup process - first I hope you've since launched with success! Since this post in 2019 (now 2021) we've really invested in making the onboarding and implementation process better. Our internal goal is every customer can launch in under 4 weeks including the content audit - which I know isn't the fun part but it really does set up for long-term success when done right. Perhaps we can do more - I'd love to listen. If you are open to it please email me at randy@uberflip.com

Thx - Randy

  ### 10. Amazing Platform for Content - Love Them!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Todd T. | Digital Content Marketing Manager, Internet, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 27, 2018

**What do you like best about Uberflip a PathFactory Company?**

Great for nurture campaigns. This platform makes CTAs a more natural experience and part of your content funnel. It also allows you to group content by so many different things such as personas or industry. Uberflip integrates with other automation and sales apps to make things more seamless. I love the custom work they are able to provide to make our Hub shine. And they treat their customers with respect at all times.

**What do you dislike about Uberflip a PathFactory Company?**

Nothing, Uberflip hits the mark for us as a content hub, nurture gateway, and way to engage sales with content through their sales outreach software.

**Recommendations to others considering Uberflip a PathFactory Company:**

If content marketing or blogging is where you are headed and you need a way to group content easily without IT getting involved at every turn... here it is.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

We have solved the need for one place to hold all of our content, including blogs, eBooks, case studies, white papers and more. We can track content performance more accurately and at more ganular levels than before.

  ### 11. Great analytics and user interface

**Rating:** 4.0/5.0 stars

**Reviewed by:** T A. | Enterprise (> 1000 emp.)

**Reviewed Date:** October 16, 2018

**What do you like best about Uberflip a PathFactory Company?**

We use Uberflip to publish Blog content.  The interface is easy to use, tracking the analytics is just as easy as it is to incorporate CTAs, etc.  Our Customer Account rep Dylan made our learning experience very simplified and he continues to share ways in which we can benefit through the platform.

**What do you dislike about Uberflip a PathFactory Company?**

At the moment, nothing really.  I just need to leverage it more frequently to get more accustomed to all the values and features it is capable of to incorporate into our digital marketing techniques.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Right now we are solely using it for content marketing.  We've been able to publish blog content in a professional looking platform that incorporates CTAs in the form of e-book uploads, document uploads and even forms.

  ### 12. Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Professional Training & Coaching | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 17, 2019

  ### 13. Uberflip Delivers Smarketing

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 16, 2018

**What do you like best about Uberflip a PathFactory Company?**

Uberflip Sales Streams alone bring a lot of value to our organization. Our sale team gets easy access to our marketing content and is able to build personalized pages for their accounts, all without the help of a marketer or access to our website. Plus the team is great to work with!

**What do you dislike about Uberflip a PathFactory Company?**

The out of the box design leaves a lot to be desired. Uberflip will provide the support and services to help you uplevel the design but it is at an additional cost.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Uberflip provides a seamless way to stand up, organize, post, and share content both internally and externally. It saves us time, provides better insights on our content performance, and the ABM functionality enables our sales teams to build personalized pages for their accounts. 

  ### 14. Good visual organizer for resource library

**Rating:** 2.5/5.0 stars

**Reviewed by:** Kate B. | Marketing Consultant, Real Estate, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 05, 2019

**What do you like best about Uberflip a PathFactory Company?**

Tile design for content is very visually appealing. Sales teams are also able to download a gmail extension and pull right from our resource library within their gmail.

**What do you dislike about Uberflip a PathFactory Company?**

To be honest, the back end is a little clunky and difficult to understand at first. The WYSWYG editor has it's flaws. The Wordpress integration does not format blogs correctly. It's kind of expensive. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

One place for us to put all of our content and have it easily found by prospects and customers.

**Official Response from Randy Frisch:**

> Hi G2er,

I'm one of the co-founders and CMO here at Uberflip. I went back to see some of the reviews where we simply didn't do our best. I say this cause I am almost always proud of our team and what we strive to help our customers accomplish. Although we have 146 plus-four-star reviews at the time of this note, we have 13 sub-four-star reviews and each one chews at me! One of our core values is Open and Respectful Communication and clearly, we failed in this instance given the state of this review.

My ask is let's jump on a call or email to see if I can Listen, Understand and add Value. This idea of L.U.V. the Customer makes up another core value here and is one we've introduced since this review.

From reading your comments it sounds like we can do more on making it easier for you to edit content. There's been some nice progression here since 2019 (now 2021). Perhaps we can do more - I'd love to listen. If you are open to it please email me at randy@uberflip.com

Thx - Randy

  ### 15. Uberflip had some issues with my integration but were fast to fix it once we connected

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Construction | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 17, 2019

**What do you like best about Uberflip a PathFactory Company?**

VP Level response to my needs. Their Customer experience leadership is responsive and wants you to succeed  

**What do you dislike about Uberflip a PathFactory Company?**

My team and theirs had a few issues connecting to resolve an integration the issue but we got it sorted once the right team members were involved

**Recommendations to others considering Uberflip a PathFactory Company:**

connect your appropriate team to the implementation and have some executive sponsor involvement to ensure your team gets want you are trying to accomplish  - Uberfilp will deliver 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

customized client content

  ### 16. Great interactive content tool.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shelly W. | Demand Generation Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 30, 2018

**What do you like best about Uberflip a PathFactory Company?**

Very simple user interface. Easy to use even if you're not a graphic designer. Because of shorter attention spans, people crave more interactive content. SnapApp made it simple for me to create interactive infographics, PDFs, ebooks, etc. I was pleased with the simplicity of the tool.

**What do you dislike about Uberflip a PathFactory Company?**

Have to create a second version for mobile. I wish it was truly responsive in design so that I could only create one version. I also would like to see an easier way to organize files I've uploaded and to upload custom fonts. 

**Recommendations to others considering Uberflip a PathFactory Company:**

Definitely work with the customer success team. They helped me build and test everything multiple times so that I was confident before making anything live. They listened to my suggestions and concerns and answered promptly. They are a great asset and resource. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Engagement with our assets was down. With SnapApp, interaction went up and conversions were much higher and of better quality. I felt like our ROI was worth it. 

  ### 17. Great Content Engagement Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 27, 2018

**What do you like best about Uberflip a PathFactory Company?**

Uberflip allows us to organize and display our content in a way that we were unable to before. I can group by topic, interest, product or type. This has made it extremely easy for visitors to find the content that they want when visiting our website. 

**What do you dislike about Uberflip a PathFactory Company?**

The implementation was longer than we would have liked. This was due to finding all of our silo'ed  content and bringing it into the platform along with organizing and assigning titles and metadata. I would love if Uberflip integrated with a program to make metadata easier. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Uberflipped solved all of our organization problems in terms of content and has greatly improved our lead scoring. We no longer have to direct people to different websites (YouTube, Wistia, Blogs, Whitepapers) etc. to get the information we are looking for and we can not appropriate score based on the amount of content they interact with. Only a few months in and our website's bounce rate has dropped dramatically.

  ### 18. UberFlip Makes Content Marketing Simple

**Rating:** 5.0/5.0 stars

**Reviewed by:** Andrew R. | Senior Director, Digital Marketing and Demand Generation, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 16, 2018

**What do you like best about Uberflip a PathFactory Company?**

Ease of use - content organization, management, scalability, demand generation, impact on sales.

**What do you dislike about Uberflip a PathFactory Company?**

Analytics could use a bit of improvement.

**Recommendations to others considering Uberflip a PathFactory Company:**

If you are working with your Sales Team - Check out UberFlip Sales Streams to create account-specific content that converts!

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Content Management, Lead Generation, Account-Based Marketing, Pipeline Creation.

  ### 19. Need more sales features

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 23, 2018

**What do you like best about Uberflip a PathFactory Company?**

UI is pretty easy to use. I like the color

**What do you dislike about Uberflip a PathFactory Company?**

I'd like more function that supports sales. I'd like to add adhoc decks. Have better tracking so I can see when a customer open it what they looked at and if they shared anything.  it would be great to include pools, questions or otherwise give views the ability to give feedback or ask their own questions. Also adding Vynyard Videos and third party documents. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Sending custom content without attachements. 

**Official Response from Randy Frisch:**

> Hi G2er,

I'm one of the co-founders and CMO here at Uberflip. I went back to see some of the reviews where we simply didn't do our best. I say this cause I am almost always proud of our team and what we strive to help our customers accomplish. Although we have 91 five-star reviews at the time of this note, we have 5 sub-three-star reviews and each one chews at me! One of our core values is Open and Respectful Communication and clearly, we failed in this instance given the state of this review.

My ask is let's jump on a call or email to see if I can Listen, Understand and add Value. This idea of L.U.V. the Customer makes up another core value here and is one we've introduced since this review.

The good news is this post was back in 2018 and now we actually do solve for all of your asks. Our Sales Assist product makes it possible for reps to create their own streams (even adding their own decks and Vidyard videos) and getting notifications in browser when there's engagement. Perhaps we can do more - I'd love to listen. If you are open to it please email me at randy@uberflip.com

Thx - Randy

  ### 20. I'm very happy with my experience.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Karrie M. | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 18, 2018

**What do you like best about Uberflip a PathFactory Company?**

The ease of uploading documents is a great asset after taking the time to create a magazine type document for our members.

**What do you dislike about Uberflip a PathFactory Company?**

I would like to see some more options for uploads. For example, I was interested in seeing if Uberflip could flip the book vertically instead of horizontally. It would help with certain presentations that we have.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

We are able to give our members more information on destinations in our travel club in a magazine type document.

  ### 21. Not looking back...

**Rating:** 5.0/5.0 stars

**Reviewed by:** Emily W. | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 18, 2018

**What do you like best about Uberflip a PathFactory Company?**

Uberflip is amazing. Why? Their customer service, blog software, and conference are incredible. We've had only great experiences with Uberflip. 

**What do you dislike about Uberflip a PathFactory Company?**

CTA's are tricky to build, but the team are always happy to help you when stuck.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Ability to show more ROI through digital campaigns by taking the customer back to our hub, and adding in a clear CTA. Another location to host content versus on our website, and in a more dynamic way.

  ### 22. Fantastic Addition to our Marketing Tech Stack

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 18, 2018

**What do you like best about Uberflip a PathFactory Company?**

The usability of the software is what I like best. It is easy to onboard new teammates. Collaboration across the marketing team is so seamless.

**What do you dislike about Uberflip a PathFactory Company?**

There is nothing I can think of that I dislike. We have been very pleased with the product so far.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Uberflip makes it easier for us to keep out content up to date on our website. It also makes it easier 

  ### 23. Overall great product with only a few kinks

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jade H. | Content Marketing Manager, Computer Software, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 11, 2018

**What do you like best about Uberflip a PathFactory Company?**

I love how easy it is to create and manage content, without requiring time from our website team. Marketing can easily publish blog posts, whitepapers, videos, and more without dealing with the main website. Plus, the layout is great, it is super easy to add/remove items from multiple marketing streams, and the support team is always there when we need help. 

**What do you dislike about Uberflip a PathFactory Company?**

Some of the features can be a bit clunky. There are a few minor issues with marketing streams, but otherwise a great product. My biggest complaint is that the hub is hosted on a subdomain, which can negatively impact SEO. 

**Recommendations to others considering Uberflip a PathFactory Company:**

Definitely take the time to see if it is the right solution for you! There are HUNDREDS of benefits to using the platform, but it does require time and energy to maintain. You'll likely want to revisit your hub multiple times per week to make changes, so you'll want to have someone dedicated to that. This undertaking is not for a company just getting started who wants to publish a blog post or two. 

That said, Uberflip is the best platform I've seen for this type of work and their support team is amazing. They truly do care about their customers and want to do everything they can to help them succeed. If you need a platform for content management, this is the way to go. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Previously, we could not publish any content to the website when the team was under a content freeze. Now, we can quickly and easily post new blogs, upload new videos, and switch out content as needed. This keeps our marketing team nimble and allows us to continue making an impact even when other areas of the site are unable to be changed.

  ### 24. Uberflip is the perfect partner for your content journey

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chloe 🚀 W. | Marketing Operations Executive, Enterprise (> 1000 emp.)

**Reviewed Date:** February 05, 2018

**What do you like best about Uberflip a PathFactory Company?**

Uberflip has surprised me in being both a versatile and engaging platform for our business and our customers, and a friendly and knowledgeable community who are quick to help at every stage of the implementation process.

**What do you dislike about Uberflip a PathFactory Company?**

There are so many things I love about Uberflip, so it's difficult to think of anything I don't like. I would like the image upload manager to be more powerful and customisable, but otherwise, the platform is perfect for our needs.

**Recommendations to others considering Uberflip a PathFactory Company:**

My biggest piece of advice would be to think outside the box! At the beginning of our partnership with Uberflip, I didn’t realize how customizable it could be; there are already plenty of options available in the GUI, but you can add custom CSS to add things like video banners, custom labels, and descriptions that appear when you hover over the tiles - your imagination is the limit. Make sure you check out other companies’ hubs for inspiration!

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

By using Uberflip's hub for our business, we have experienced the benefits of having a comprehensive and wholly customisable content platform for our customers at our disposal; deep and meaningful metrics across different types of engagements; and an impressive AI foundation that makes every customer feel unique and valued. We have now succeeded in implementing a detailed, customised content journey for our users that far exceeds anything we have ever offered before, beautifully blended with our Drupal website and Pardot marketing automation platform, that gives us more scope and bigger data than we have ever had previously.

  ### 25. Better content experience doubled leads & led to more engagement

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sandy T. | Director of Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 09, 2018

**What do you like best about Uberflip a PathFactory Company?**

Uberflip was easy to implement. Onboarding was great - they walked me through every step of the way. It integrates with other tools we use: Marketo, Vidyard, Google Analytics. And our Uberflip resource hub is easy to maintain for one person with many other responsibilities, plus the team at Uberflip is focused on helping us get the most out of the tool, regularly making suggestions about how we can improve.


**What do you dislike about Uberflip a PathFactory Company?**

The Uberflip extension doesn't work with the version of Outlook we are using (2013).

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

With Uberflip, we doubled the number of leads we generate per month from our content, are able to attribute those leads to specific assets, and increased overall engagement with our content, both in our resource center and in other areas of our website. 

  ### 26. Countless ways to use Uberflip to deliver tailored content

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kathryn S. | Product Marketing Manager, Marketing and Advertising, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 11, 2017

**What do you like best about Uberflip a PathFactory Company?**

I love how easy it is to spin up custom Uberflip streams to support our different marketing initiatives. We use Uberflip across the entire customer journey, from demand gen to customer marketing. We're currently in the process of pulling all of our customer onboarding docs and content into Uberflip streams because it's such an easy and consumable way to display and share this information. 

I also really like all the content that's available to support Uberflip. If I ever have a question on how to do something, I"m almost always able to find a supporting document or article in their Help Center. 

**What do you dislike about Uberflip a PathFactory Company?**

There are so many things I love about Uberflip, so it's difficult to think of anything I don't like. I'd say the one small dislike is the way Flipbooks are displayed. The page is sometimes a bit slow to load and I think it'd be awesome to have the ability to maybe brand the page or just make it look a bit more aesthetically pleasing. Overall, Uberflip is an awesome platform that's super flexible and easy to use. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

When executing ABM programs, delivering personalized content that's relevant to the specific buyer and their stage in the buyer's journey is crucial, and we're able to do that with Uberflip. Whether it's our sales development team creating and sharing customized streams based on specific conversations, creating streams for a specific account in a 1:1 campaign, or our marketing team creating streams to use with our display advertising campaigns and other initiatives, Uberflip allows us to easily aggregate and share tailored content. 

  ### 27. Uberflip makes posting content a lot easier. 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Zach S. | Lead Product Design Instructor , Mid-Market (51-1000 emp.)

**Reviewed Date:** December 05, 2017

**What do you like best about Uberflip a PathFactory Company?**

Uberflip has made managing a very complex content stack a lot easier and has opened up a world of possibilities for our content team. Uberflip is also always releasing new features which makes it easy for us to adapt to the changing B2B landscape - they're very responsive to customer needs. 

**What do you dislike about Uberflip a PathFactory Company?**

It can sometimes be frustrating when bugs come up - but their team is typically good about fixing those. They would be the first to admit their their metrics section could use an overhaul but they mentioned that's on their roadmap for the 2018 release.  

**Recommendations to others considering Uberflip a PathFactory Company:**

Try to get in quick! they are a growing company and prices are rising. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Trying to sell to buyers with little to no commonalities has been a big problem for perks. Its been awesome having everything neatly organized into separate RSS feeds because it allows us to link up our marketing automation platforms with their system and get information out to our diverse customer base!

  ### 28. SnapApp as a Strategic Partner

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carly S. | Associate Marketing Program Manager, Computer Software, Enterprise (> 1000 emp.)

**Reviewed Date:** February 15, 2018

**What do you like best about Uberflip a PathFactory Company?**

I am a demand generation marketer at a technology company focused on driving leads for our training programs. SnapApp gives me the flexibility to uncover the pains/needs of our customers to determine if they are a good fit for a training subscription.

**What do you dislike about Uberflip a PathFactory Company?**

I am still learning a lot of the functionality, but there isn't much that I dislike. The platform is very intuitive, but sometimes the logic can become confusing depending on how complicated you try to make it. 

**Recommendations to others considering Uberflip a PathFactory Company:**

I highly recommend SnapApp if you are looking for a creative way to engage with your customers and prospects on a marketing level. I have had a very positive experience with the platform, the support team is super helpful and willing to jump on a call to help work through any questions you may have. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

It allows for our sales teams to have easy access to the way customers answer questions, which gives them opportunity for a more personal follow-up conversation. It gives our customers a fun and easy way to engage with us while still providing targeted content for their benefit. 

  ### 29. Great platform for showcasing your content 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Garrett R. | Head of Global Content Strategy, DX Solution Categories, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 13, 2017

**What do you like best about Uberflip a PathFactory Company?**

The platform is very easy to use and allows our content team to be self-sufficient in building web great experiences to house our content.  Plug and play integrations with GA, Marketo, Optimizely and other tools make it easy to integrate with our workflows. 

**What do you dislike about Uberflip a PathFactory Company?**

The hubs can sometimes feel a little clunky and have slow load times.  I wish it had more options for gating items as there is only one design for putting a form field in front of an asset. Also wish we could "tag" blog articles and other assets. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

We were looking for a way to quickly build a resource center with a visually engaging, mobile responsive experience that worked with our existing infrastructure.  We've seen better engagement and higher page views since implementing Uberflip. 

  ### 30. UberFlip = Great Content Experience

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rebecca R. | Marketing Automation Team Lead, Computer Software, Enterprise (> 1000 emp.)

**Reviewed Date:** January 24, 2017

**What do you like best about Uberflip a PathFactory Company?**

Gated content that doesn't disrupt the web experience. Custom content streams for specific audiences.
Integration with Marketo.
.

**What do you dislike about Uberflip a PathFactory Company?**

Doesn't store user data upon filling out forms. Tough to troubleshoot or ensure that accurate data is getting passed into our Marketing Automation System.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Previously, we were using individual landing pages that took the visitor away from our site and the process stopped there. With Uberflip, we were able to create one centralized hub for all of our content that directly integrated with Marketo. This has helped improve lead nurturing, increased content engagement, built better lead profiles, and increased lead generation.

  ### 31. Amazing Content Platform, Engaged Company

**Rating:** 5.0/5.0 stars

**Reviewed by:** Stephanie T. | Vice President Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 08, 2018

**What do you like best about Uberflip a PathFactory Company?**

Uberflip is such a great way to store, promote, and report on your marketing content. It has revolutionized how my team organizes and presents our content and has more than helped with lead gen and client evangelism. On top of all of that, the company itself is amazing. Every Uberflip team member I've come in contact with has been helpful, engaged, and genuinely cares about my client experience.

**What do you dislike about Uberflip a PathFactory Company?**

I don't dislike anything, but I am very hopefully for additional features in the future—including more robust reporting capabilities!

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Content storage and organization, content reporting/analyzing, lead generation, site management

  ### 32. SnapApp is great for making quick surveys and leading users to content

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** February 15, 2018

**What do you like best about Uberflip a PathFactory Company?**

I like that you can make a basic snapapp survey, poll, calculator really quickly. It's easy to set up, get started and launch. 

**What do you dislike about Uberflip a PathFactory Company?**

As a graphic designer, who's tasked with making snapapps for internal clients the design restrictions bother me a little bit. The fact that you can't easily manipulate the leading or space between the answers leaves me wanting more design control. Also, some parts of the UX you just have to know, like a secret, where/how to get to the part to edit styles. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

This isn't exactly my expertise as a designer in the company, but I believe we can give more customers content that is more what they're searching for and easily geared towards them based on their reponses to the snapapp questions. 

  ### 33. Intuitive Content Hubs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** November 28, 2017

**What do you like best about Uberflip a PathFactory Company?**

We have many different microsites at my company. Uberflip helps us to create an intuitive design and easily digestible content hubs. These hubs are great for generating leads! The large CTAs makes it very easy for a user to get to the content the need. 

**What do you dislike about Uberflip a PathFactory Company?**

I can't say I really dislike anything. We are even wanting to keep our uberflips over redesigning our entire company's website. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

We are seeing lots of leads! People want to click in on the CTAs because of uberflip's design. We are also able to make data-driven decisions every month on what we want to stress on because of uberflip's analytics. 

  ### 34. Love the idea and ability to add engaging website content

**Rating:** 4.5/5.0 stars

**Reviewed by:** Lisa H. | Marketing Consultant, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 31, 2017

**What do you like best about Uberflip a PathFactory Company?**

There are templates to choose from which helps during the design phase, and it integrates with Marketo for lead capture.  SnapApp Support has also been very helpful and responsive.

**What do you dislike about Uberflip a PathFactory Company?**

It's great to get the leads into Marketo that SnapApp generates, but we are unable to associate survey responses with the person who gave the response.  It would help during lead follow up to know how the person answered.  We also needed an outside vendor to get it implemented on our site.  The user experience isn't great - it often takes a few seconds to load on the site.

Update: I thought that it wasn't possible to associate question responses with a user in Marketo without adding several custom fields (which I was trying to avoid).  SnapApp support reached out to me and offered a solution which would solve our issue.  I appreciate the personal follow up - they let me voice my concerns and came up with a solution that'd work.  Thank you!

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Qualified lead generation based on a specific survey.  We can generally assume that someone has an interest in Marketing if they take the time to fill out one of our SnapApp surveys.

  ### 35. Responsive and helpful support

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 16, 2018

**What do you like best about Uberflip a PathFactory Company?**

Support team is easy to work and very responsive.

**What do you dislike about Uberflip a PathFactory Company?**

Terminology can be a bit confusing to explain to team members.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Allows sales, marketing and customer success teams to share and distribute content.

  ### 36. Uberflip Experience

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer & Network Security | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 08, 2018

**What do you like best about Uberflip a PathFactory Company?**

The working sessions to get our content aligned have been very helpful. I also enjoy how our content can now be leveraged for our audience to find the resources they need and will have a much more interactive experience with our brand. 

**What do you dislike about Uberflip a PathFactory Company?**

There are certain settings that require customization, the creation of a help ticket, and custom html to implement. I would like to be able to have more control over the creation of my hub and the naming of my assets. 

**Recommendations to others considering Uberflip a PathFactory Company:**

Make sure you have plenty of time to setup your hub as there will be hurdles along the way. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Leveraging our content creation and current assets in a user-friendly way. 

  ### 37. Expensive with limited functionality

**Rating:** 2.5/5.0 stars

**Reviewed by:** Annie B. | Product Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 01, 2017

**What do you like best about Uberflip a PathFactory Company?**

It does make it easier for a non-programmer to create "interactive" marketing content, with an easier-to-use interface than some of its competitors. The support from customer service was also very good when we needed it.

**What do you dislike about Uberflip a PathFactory Company?**

For the price, the functionality really just wasn't robust enough. It was more like having an animated piece of content than a truly meaningful interactive one. For things like quizzes, etc, you're probably better off using a cheaper tool that focuses on quizzes. It was not nearly as personalized as we needed.

**Recommendations to others considering Uberflip a PathFactory Company:**

Really think about what you're looking to get out of the product. For us, we really wanted more customizable logic and the ability to create dynamic responses, and the functionality just wasn't enough for our needs, particularly given the cost. If you want to go with SnapApp, I'd recommend setting expectations low (if you want to do quizzes, for example, or basically animate your white papers). From there, you'll be enthusiastic and thrilled to see your expectations exceeded. But remember it's not magic and it's not going to replace having a truly talented coder/programmer on your team - not even close! Also consider starting with cheaper alternatives and seeing if this is the kind of thing you really want to invest in first.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

It did make for more interactive content in our marketing campaigns, it was definitely true that we could make more interesting content without needing to over-burden our programmers. Marketers can create interactive-ish content without needing to learn to code, which was great.

  ### 38. Uberflip a complex implementation

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 12, 2016

**What do you like best about Uberflip a PathFactory Company?**

We have a super complex wordpress set up and managing all the different types of resources has be a large pain for several different teams involved. Uberflip hasn't been the easiest to implement due to this fact however now that it is up and running it has save a ton of time. To launch one ebook it would involve me juggling content writers, creative team, web developers and demand gen teams all having different objective and having better ideas on how to implement and changing their minds half way through. Because Uberflip is so easy to use I have the content writers own the page and demand gen control the CTAs and the web developers are not even involved. Hallelujah! The time we save has been massive.

**What do you dislike about Uberflip a PathFactory Company?**

• Marketo Intergration - Granted we have a complex marketo set up but the way we track out leads isn't through list but form completions and Uberlip and Marketo only work through being added to a list. We were able to get it to work but we had to create smart flows to about 200 campaigns and was a real head ach. 
• Vanity URLs - Why Uberflip isn't doing this is crazy. Vanity urls in needed in the marketing space not only for seo purposes but also to make it easier for the user.
• Unlimited CTAs - I understand this is their pricing model but it would be nice it there was an option for unlimited CTAs so we can have more unquie copy.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Mainly moving away from wordpress and using the web dev team. Faster implementation of assets and higher conversion rates.

  ### 39. Nimble, efficient and scalable

**Rating:** 4.5/5.0 stars

**Reviewed by:** Hillary C. | Director of Account Based Marketing (Pre-IPO), Enterprise (> 1000 emp.)

**Reviewed Date:** August 08, 2017

**What do you like best about Uberflip a PathFactory Company?**

Uberlfip allows users to be very agile with content and the way it is organized. The tagging system allows for a one-time effort to load content and display it in multiple places. Each aspect is well-integrated into another for a seamless user experience on both the internal and external sides of the product. The functionality is conducive for scale, great for a pilot-to-expand model. I think the outstanding customer success team is Uberflip's biggest advantage and the customer's largest value of the investment. 

**What do you dislike about Uberflip a PathFactory Company?**

There are some limitations in terms of importing content that require creative work-arounds, like uploading content as "blogs" that aren't really blogs. There are also some challenges with permissions when scaling across a global org, but Uberflip has committed to resolving these over time on their product roadmap, starting with the user groups they recently released. 

**Recommendations to others considering Uberflip a PathFactory Company:**

Ask for plenty of customer examples. There are a lot of different directions you can go to implement it.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Dynamic, engaging content as opposed to traditional, static landing pages and content experience. The benefits are two-fold. The pages are dynamic in nature, but also agile to create and adjust quickly.

  ### 40. Content platform with visible incremental improvements

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** April 05, 2018

**What do you like best about Uberflip a PathFactory Company?**

My customer success manager at uberflip is the reason I had a good experience. Luke any saas startup, uberflip has areas whew it can improve. But the team supporting Mr listened to my needs and took them quickly to the development team who implemented according to priority. 

**What do you dislike about Uberflip a PathFactory Company?**

 It is indeed a startup. There are hiccups, there is room for improvement. The integration with marketo isn't as strong as I had expected, given the partnership between uberflip and marketo. 

**Recommendations to others considering Uberflip a PathFactory Company:**

 Use the tool. Refer to the documentation provided by uberflip along the way. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

 Build a hub to provide informational content for our clients and prospects while allowing us to get a better understanding of their needs. 

  ### 41. Great product!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Brian B. | Marketing Operations Manager, Computer Software, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 28, 2017

**What do you like best about Uberflip a PathFactory Company?**

Uberflip has an easy-to-use and clean UI with an excellent support team. As with any software, it's expected to run into nuances that can hinder productivity. Issues like this can be exacerbated with subpar customer support. With that in mind, my team has never had a major issue with the platform that halted production, but we found the support team to be very responsive and thorough with the most minor questions and requests. Responsive interface with an attentive and knowledgeable team - can't ask for more from an growing SaaS company!

**What do you dislike about Uberflip a PathFactory Company?**

Their integration with Marketo works seamlessly at a basic level; hence, the integration can be and should be more robust. Also when integrating Uberflip to your website, opt in for a stand-alone subdomain rather than an embedded option. The embedded option makes the implementation easier, but long-term makes your SEO and tracking efforts nearly impossible.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

We were creating a resources center where content is readily available, easy to maintain, and visually appealing to prospects.

  ### 42. Loving our Hub!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kristin L. | Marketing Communications Manager, Computer Software, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 08, 2018

**What do you like best about Uberflip a PathFactory Company?**

Content Management and Engagement, ease of use, amazing support, and excellent documentation. 

**What do you dislike about Uberflip a PathFactory Company?**

We’re only a month in...haven’t found anything we dislike yet. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Our content is now all in one spot and “bingeable” - we’ve already experienced an increase in lead flow and engagement. And the hub gives us a true resource center. 

  ### 43. SnapApp review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Meredith C. | Associate Demand Generation Marketing Manager, Computer Software, Enterprise (> 1000 emp.)

**Reviewed Date:** February 27, 2018

**What do you like best about Uberflip a PathFactory Company?**

The platform is fairly easy to use and navigate. The SnapApp staff is also very helpful.

**What do you dislike about Uberflip a PathFactory Company?**

Sometimes the logic is difficult to figure out.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

The platform allows for interactive and engaging content. It is more unique than simply sending an email.

  ### 44. UberFlip enables our content marketing plan...

**Rating:** 4.5/5.0 stars

**Reviewed by:** Scott T. | Sr. Director of Marketing & Head of Growth, Computer Software, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 19, 2017

**What do you like best about Uberflip a PathFactory Company?**

Very capable platform, easy to use, content intent metrics. Easy for a marketing team to use and publish content onto the web. Support is fantastic. Ability to manage content from Top of the Funnel straight through the bottom through proper content control, segmentation, management and optimization on one platform. 

**What do you dislike about Uberflip a PathFactory Company?**

Not much  .. I wish some of the customization options were self-serve and Sales Streams were more robust to handle more content types.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Quickly managing and publishing digital content that can be managed by a non-IT resource. Our speed to execute has increased, along with content engagement.


  ### 45. Take your Content Marketing strategy to the next level

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 04, 2016

**What do you like best about Uberflip a PathFactory Company?**

My favorite aspect of our Uberflip Hub is how well our users engage with our content. Another feature I really appreciate is the ability to gate content. 

**What do you dislike about Uberflip a PathFactory Company?**

The ONLY thing I wish Uberflip had was a link shortening integration.

**Recommendations to others considering Uberflip a PathFactory Company:**

Make sure you have a demo with the Uberflip team before deciding wether or not this tool would be a good fit. They have a great team, very helpful!

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Uberflip is a Content Marketers best friend. Before we implemented Uberflip, we had great content but our visitors would read one post and that's it. As a small team, there is only so much content that we can create at a time. With the ability to create Custom Streams, we can fill that gap with our other content. 

The HubSpot integration has been a great way to generate leads and easy add them to workflows.

  ### 46. UberFlip Review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Accounting | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 04, 2018

**What do you like best about Uberflip a PathFactory Company?**

Easy to create and organize content.  You can set up multiple feeds based on topic/etc.  

**What do you dislike about Uberflip a PathFactory Company?**

Starting to become less and less scalable.  If you want to have custom CTA forms that can get cluttered.  UI is just okay from the client's perspective

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

It's a pretty easy place to host our content while still giving users the experience like they are on the website.  However, can't imbed videos so we have to use other sources to host webinars.  

  ### 47. Uberflip is easy to use

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Publishing | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 23, 2017

**What do you like best about Uberflip a PathFactory Company?**

I like that it easily integrates with our website for a single sign on access for our subscribers to access their digital publications.  Converting PDF files is easy using Uberflip.

**What do you dislike about Uberflip a PathFactory Company?**

Since we are legacy customers, I don't like that we have to pay extra to connect Marketo with Uberflip.  I also don't like that we have to pay for a license per issue that we post.  

**Recommendations to others considering Uberflip a PathFactory Company:**

Their technical support have always been good. They are from Canada but I've never had a problem getting any issues if any, resolved. If you need to replace an entire flipbook you use up your license. Different options for adding advertisements.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

Single sign on for our subscribers is made easy by Uberflip.  

  ### 48. Great concept, poor execution

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 28, 2017

**What do you like best about Uberflip a PathFactory Company?**

The idea of interactive apps is and was very appealing, the options are quite good but the execution is not. It's also very expensive for what you get.

**What do you dislike about Uberflip a PathFactory Company?**

Extremely difficult system to work with, very click-heavy and not intuitive, even with the new UI redesign. Creating questions and answers is painful and the UI overlay way of showing the correct answer on each question is very messy. Social sharing is also unnecessarily confusing.
Although you can add multiple users we learned the hard way that if two people are in an app at the same time it completely wipes out the first users' edits and you can't get them back.

**Recommendations to others considering Uberflip a PathFactory Company:**

Consider all your options and really dig into the system during your trial - they like to build your first app which is great until you try to build your second one alone and realize how frustrating and unintuitive the system is. Also they are guilty of the age-old "over promise and under deliver" phenomena.

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

We were able to create a calculator to both generate interest and gather pertinent info from prospects which we had been wanting to do for awhile. 

  ### 49. Uberflip Allows Marketers To Market and Developers to Develop

**Rating:** 4.5/5.0 stars

**Reviewed by:** Logan M. | Vice President Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 25, 2017

**What do you like best about Uberflip a PathFactory Company?**

My favorite thing about Uberflip is that it allows our marketing team to take care of most of their own needs rather than being dependent on the development team. We don't have a hard time creating pages, we don't need help troubleshooting or waiting for a deploy...we just do our work and it's live and/or updated right away. 

Uberflip allows us to move more quickly than we did before. It gives our customers a more friendly user experience and has helped us improve our organic traffic. Maybe one of the most important things is that Uberflip is a good and consistent business partner. They help us solve our problems, respond quickly, care about our efforts and pay attention to us. 


**What do you dislike about Uberflip a PathFactory Company?**

There are a few areas I wish we could improve on, but nothing that would keep me from working with Uberflip. I wish we could track goals in Google Analytics instead of events. I wish that our integration would've been a little faster and easier, though some of that was caused by our intense set of objectives. Though Uberflip has been great for our ebooks/whitepapers/case studies, etc. it isn't perfect for our events team, so that's not ideal. There are quirks with Uberflip, but the pros definitely out weigh the cons. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

More flexibility on our content pages. An easier way to execute on content marketing efforts. Deeper tracking on our content. Allow the developers to focus on development instead of troubleshooting and support. Increased organic exposure. 

  ### 50. Uberflip - A great way to show and share content.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 06, 2017

**What do you like best about Uberflip a PathFactory Company?**

Uberflip's system is easy to use and it has many integrations.Tiles look really nice when in the hub.

**What do you dislike about Uberflip a PathFactory Company?**

I do wish there were some additional customization options. 

**What problems is Uberflip a PathFactory Company solving and how is that benefiting you?**

We needed a way to manage all the content we have. Uberflip worked nicely and we even had a nice way to depict it.


## Uberflip a PathFactory Company Discussions
  - [How does SnapApp integrate with my marketing automations?](https://www.g2.com/discussions/5170-integrations-marketing-automation) - 1 comment, 2 upvotes
  - [Is there accessible support offered once you become a customer?](https://www.g2.com/discussions/customer-success-f516831c-1cf1-44cb-a410-991a3923b67e) - 1 comment, 1 upvote
  - [What exactly does SnapApp do?](https://www.g2.com/discussions/snapapp) - 1 comment, 1 upvote
  - [Does SnapApp integrate with any other platforms?](https://www.g2.com/discussions/5171-integrations-additional-platforms) - 1 comment, 1 upvote
  - [Does SnapApp integrate with marketing automation platforms?](https://www.g2.com/discussions/5169-integrations-marketing-automation) - 1 comment, 1 upvote

- [View Uberflip a PathFactory Company pricing details and edition comparison](https://www.g2.com/products/uberflip-a-pathfactory-company/reviews?page=5&section=pricing&secure%5Bexpires_at%5D=2026-07-31+14%3A56%3A21+-0500&secure%5Bsession_id%5D=b62b340e-3d2d-4c99-aab2-b2ab20e62576&secure%5Btoken%5D=0d1ed7b4087c4495c00896cffb844021840f714720678eb94981229f6c4aac40&format=llm_user)

## Uberflip a PathFactory Company Features
**Content Creation**
- Content Creation Tools
- Content Curation
- Buyer Personas
- Content Management

**Platform Basics**
- Centralization
- Account Identification and Segmentation
- Lead-to-Account Matching
- Multichannel Engagement
- Personalized Content and Messaging

**Platform Basics**
- Website Personalization
- Content Creation and Distribution

**Content Creation**
- Content Management

**Deal Analytics**
- Engagement Tracking
- Reporting and Dashboards
- Proposal Effectiveness Reporting

**Agentic AI - Account-Based Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance

**Agentic AI - Content Experience Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Optimization**
- SEO
- Dashboards & Reporting
- Audience Targeting
- ROI Reporting

**Lead Intelligence**
- Market Insights 
- Account-level Insights 
- Lead Analysis 

**Marketing Distribution**
- Segmentation 
- Personalized Messaging 
- Website Personalization 
- Email Campaigns 
- Digital Advertising

**Platform Data**
- Measurement
- Revenue Analytics

**Platform Reporting**
- Measurement
- Dashboards

**Optimization**
- ROI Reporting

**Administration and Security**
- User, Role, and Access Management
- Alerts and Notifications
- Regulatory Compliance

**Logistics**
- Version Control
- Editing and Approval Tools
- Distribution Features
- Integrations & APIs
- User, Role, and Access Management

**Lead Management**
- Segmentation 
- Predictive Scoring 
- Account Identification 

**Campaign Planning**
- Strategy Mapping 
- Prioritized Accounts 
- Trending Accounts 
- Sales Activation

**Platform Additional Functionality **
- Integrations

**Platform**
- E-Signature
- Proposals
- CPQ
- Video Proposals
- Content Sharing
- Content Management
- Video Conferencing
- Chat

**Marketing Campaigns**
- Omni-Channel Tracking 
- Revenue Planning 
- Media Attribution 
- Opportunity Timeline 
- Customization 
- Journey Analytics

**Integrations**
- CRM Integration
- Internal Messaging Systems Integration
- Video Conferencing Integration

**Agentic AI - Account-Based Orchestration Platforms**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance

**Integrations**
- Ad Network Integrations 
- Buyer Intent Data Integration
- Marketing Automation Integration
- CRM Integration

**Agentic AI - Digital Sales Room**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning

**Artificial Intelligence**
- AI-Powered Data Analysis
- AI Personalization

## Top Uberflip a PathFactory Company Alternatives
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