Tubular
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Tubular
By Tubular Labs
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4.3 out of 5 stars
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Tubular Reviews & Product Details - Page 2

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Tubular Overview

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What is Tubular?

Tubular Labs, the social video intelligence company, is the only solution to provide a unified view of the content, interests and behaviors of audiences across YouTube, Instagram, Facebook, Twitch, Twitter and more. With the largest social video database covering over 11 billion videos and 30 million creators, Tubular helps hundreds of household name brands, leading agencies and the largest media properties grow their business and lead on social by anticipating trending content and new creators. For more information, visit www.tubularlabs.com.

Tubular Details
Discussions
Tubular Community
Languages Supported
English
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Product Description

Tubular empowers publishers, agencies and brands to succeed in the rapidly changing world of video

Seller Details
Seller
Tubular Labs
Year Founded
2012
HQ Location
Mountain View, California
Twitter
@tubularlabs
3,743 Twitter followers
LinkedIn® Page
www.linkedin.com
100 employees on LinkedIn®
Micaela W.
MW
Overview Provided by:
Micaela Wanzer

Recent Tubular Reviews

GR
Gia R.Small-Business (50 or fewer emp.)
4.5 out of 5
"Working with Tubular"
Data and insight gathering for our clients and the people we work with in Tubular are great. Easy conversations and coordination for monthly reports.
Read more
Verified User
U
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Why I've been using Tubular for 7 Years and Counting!"
We rely on Tubular for social media strategy. The platform has continuously improved over the past 7 years I have used it. It's hands down the most...
Read more
Verified User
U
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Incredible breath, depth and organization of social video landscape. Nothing else like it"
1) Coverage: Tubular has every single YouTube channel above 10,000 subscribers and millions of IG, TT, FB, Twitter accounts plus daily view trends ...
Read more
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Tubular Media

Tubular Demo - Social Videos
- Explore the social video universe  - Video performance - Video Categories
Tubular Demo - Creators
- Evaluate creators & their content - Unmatched scale - Creator snapshot
Tubular Demo - Audience
- Overlapping viewing behaviors - Audience Composition
Tubular Demo - Behavior
- Holistic customer journey view - Trended Insights
Tubular Demo - Sponsored Content
- Sponsored Content Analytics - Search Partners and Sponsors - Campaign Performance
Answer a few questions to help the Tubular community
Have you used Tubular before?
Yes

Video Reviews

Review by Shivani K.
Tubular review by Shivani K.
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22 Tubular Reviews

4.3 out of 5
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22 Tubular Reviews
4.3 out of 5
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22 Tubular Reviews
4.3 out of 5
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Tubular Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for TubularQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Online Media
IO
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Tubular?

The categorization of content is hierarchical and logical.

The filter criteria are easy and clear.

The data loading speed is acceptable. Review collected by and hosted on G2.com.

What do you dislike about Tubular?

How all buttons on the UI work - that's why I need tutoring - not as intuitive

Limit of 500 rows per download

Terminology on headers not always annotated Review collected by and hosted on G2.com.

What problems is Tubular solving and how is that benefiting you?

All platforms, all major creators/video content, all in one place. I come here for a good sampling of the current "universe" of digital content. Review collected by and hosted on G2.com.

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Shivani K.
SK
Senior social insights analyst
Enterprise(> 1000 emp.)
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Review source: G2 invite
Incentivized Review
(Original )
Tubular
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Verified User in Marketing and Advertising
UM
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Tubular?

- The indepth data provided (age range of followers, subscribers growth)

- Ease of use (Being able to save searches, dashboards etc)

- Almost real time updates Review collected by and hosted on G2.com.

What do you dislike about Tubular?

- Often wrong categorization of channels and video types (YT) - this is understandable as videos are hard to decipher

- Filtering panel on the left is not consistent for creator and video tabs -- would be good to add audience filter on VIDEO tab as well Review collected by and hosted on G2.com.

What problems is Tubular solving and how is that benefiting you?

Makes it easy for us to look at top content creators, top growing content creators (opportunities) and top viewed videos in certain regions. Makes it easy for us to determine top creators we can engage and determine latest top trends. Review collected by and hosted on G2.com.

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Verified User in Sports
US
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Tubular?

Tubular provides us great insights on how our content is performing and how we compare to our competition. It guides our strategy and decision-making as well. Review collected by and hosted on G2.com.

What do you dislike about Tubular?

Sometimes it is a hassle to make lists or click through all the different buttons to get to what I am looking for. Review collected by and hosted on G2.com.

What problems is Tubular solving and how is that benefiting you?

Tubular provides quicker ways to insights about each of our social channels and content, and how it fares vs. our competition. Review collected by and hosted on G2.com.

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Sebastian K.
SK
Head of Audience Development
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Tubular?

Identifying white space opportunities for content. Review collected by and hosted on G2.com.

What do you dislike about Tubular?

Video categories work perfectly in English, but not in other languages. Review collected by and hosted on G2.com.

What problems is Tubular solving and how is that benefiting you?

Understand your audience, your market and your competition. Review collected by and hosted on G2.com.

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Verified User in Online Media
UO
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Tubular?

The user interface is very clean and user friendly. The data is always accurate. Review collected by and hosted on G2.com.

What do you dislike about Tubular?

I wish the platform wasn't only limited to video metrics. It'd be great to get a more holistic view of total social performance. Review collected by and hosted on G2.com.

What problems is Tubular solving and how is that benefiting you?

It helps us measure our performance against competitors. Without Tubular, we'd have a difficult time measuring how many video views our competitors are getting. It's also helpful for utilizing boolean searches to comb videos. Review collected by and hosted on G2.com.

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Verified User in Online Media
AO
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about Tubular?

Our strategy team utilizes Tubular data all the time in multiple ways in their RFPs and the content is invaluable. We are especially excited to start using the new TikTok metrics as I know our clients have been looking for this for a while. Review collected by and hosted on G2.com.

What do you dislike about Tubular?

No downside of using Tubular that I have experienced . Review collected by and hosted on G2.com.

What problems is Tubular solving and how is that benefiting you?

RFPs, Creator channel and Video Lists, Showcasing Examples In Media Plans Review collected by and hosted on G2.com.

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Verified User in Entertainment
UE
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Tubular?

I like using the boolean commands when searching. Review collected by and hosted on G2.com.

What do you dislike about Tubular?

It doesn't remember my login if I haven't used it for weeks. Review collected by and hosted on G2.com.

What problems is Tubular solving and how is that benefiting you?

YouTube channel performance for competitive scan Review collected by and hosted on G2.com.

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Verified User in Broadcast Media
IB
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Tubular?

social video views all in one place, able to compare across landscape Review collected by and hosted on G2.com.

What do you dislike about Tubular?

no Instagram in-feed video previously, missing key piece Review collected by and hosted on G2.com.

What problems is Tubular solving and how is that benefiting you?

how our views compare with competitors Review collected by and hosted on G2.com.

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Helpful?
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Verified User in Marketing and Advertising
UM
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Tubular?

ability to track all video statistics on social media platforms Review collected by and hosted on G2.com.

What do you dislike about Tubular?

minimal dislikes. Probably a more user-friendly interface Review collected by and hosted on G2.com.

What problems is Tubular solving and how is that benefiting you?

Providing insights that allow business to change aspects of videos that would engage audiences more Review collected by and hosted on G2.com.

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Pros and Cons Details
Tubular