---
title: TrueLoyal Reviews
meta_title: 'TrueLoyal Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 160 reviews by the users' company size, role or industry
  to find out how TrueLoyal works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 160
  scale: '5'
date_modified: '2026-07-18'
parent_category:
  name: Demand Generation
  url: https://www.g2.com/categories/demand-generation
---

# TrueLoyal Reviews
**Vendor:** TrueLoyal  
**Category:** [Loyalty Management Software](https://www.g2.com/categories/loyalty-management)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 160
## About TrueLoyal
Loyalty isn’t a strategy or a program — it’s earned through experience. TrueLoyal helps brands turn consumer engagement into loyalty and measurable business growth. The platform enables brands to create experiences that encourage participation, strengthen relationships, and reward meaningful consumer actions. By combining loyalty programs, fan communities, gamification, and consumer-generated content (UGC), TrueLoyal helps brands engage their audiences in ways that go beyond simple transactions. These experiences don’t just deepen relationships with existing customers — they also help attract new ones. When engaged consumers share content, participate in communities, and advocate for brands they love, they naturally influence and convert new audiences through trusted peer voices. TrueLoyal connects these experiences across both digital and offline touchpoints. With built-in receipt scanning technology, brands can capture in-store and online purchase activity to gain a more complete view of how consumers interact with their brand. By bringing engagement, participation, and loyalty together, TrueLoyal helps brands drive repeat purchase, influence key behaviors, deepen customer relationships, and acquire new consumers through authentic advocacy.



## TrueLoyal Pros & Cons
**What users like:**

- Users value the **ease of use** of TrueLoyal, facilitating smooth onboarding and efficient program management. (7 reviews)
- Users praise the **exceptional customer support** of TrueLoyal, appreciating prompt responses and proactive assistance at all times. (5 reviews)
- Users value the **rewards based on loyalty** , finding it easy to navigate and beneficial for their business. (5 reviews)
- Users find the **setup process easy** , praising the efficient onboarding and supportive customer service from TrueLoyal. (4 reviews)
- Users appreciate the **rewards based on loyalty** , enhancing engagement and offering tailored benefits for a user-friendly experience. (3 reviews)
- Affordable (2 reviews)
- Easy Setup (2 reviews)
- Users value the **immediate responsiveness** of TrueLoyal, facilitating community engagement and insightful data-driven decisions. (2 reviews)
- Helpful (2 reviews)
- Loyalty Programs (2 reviews)

**What users dislike:**

- Users report occasional **bug issues** that hinder the experience, impacting overall satisfaction with TrueLoyal. (2 reviews)
- Users face **integration issues** with TrueLoyal, making it challenging to connect with other platforms like Facebook or YouTube. (2 reviews)
- Users face **lack of integrations** with TrueLoyal, making it challenging to connect with platforms like Facebook and YouTube. (2 reviews)
- Users find the **poor usability** of TrueLoyal frustrating, experiencing outdated design and slow support responses. (2 reviews)
- Users find the **technical issues** with TrueLoyal frustrating, particularly the challenging integrations and outdated interface. (2 reviews)
- Usage Difficulty (2 reviews)
- Users express frustration with **communication delays** when waiting for rewards, impacting their overall experience with TrueLoyal. (1 reviews)
- Content Management (1 reviews)
- Expensive (1 reviews)
- Users find the **limited customization options** of TrueLoyal to be a significant drawback, impacting their personal experience. (1 reviews)

## TrueLoyal Reviews
  ### 1. Excellent experience using Zinrelo

**Rating:** 5.0/5.0 stars

**Reviewed by:** Raphael F. | H, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 17, 2020

**What do you like best about TrueLoyal?**

Zinrelo’s data science approach took the guess work out of strategizing. We can completely rely on the platform to deliver the best results. They also helped us provide several different gift card options as rewards to the customers.

**What do you dislike about TrueLoyal?**

We are happy with the platform and there's nothing we dislike.

**What problems is TrueLoyal solving and how is that benefiting you?**

Our initial objective was to increase customer retention and engagement. We experienced an increase in repeat purchases and subsequently higher revenue per customer.

  ### 2. Great Experience and Results so far

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jared B. | IT Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 12, 2021

**What do you like best about TrueLoyal?**

Zinrelo is easy to understand and very configurable.  The support is top notch as well.

**What do you dislike about TrueLoyal?**

Extra cost for campaigns module, but I understand.

**Recommendations to others considering TrueLoyal:**

Determine your goals for your loyalty program and make sure whatever you choose fits best.

**What problems is TrueLoyal solving and how is that benefiting you?**

Our goal was to increase customer loyalty and create new marketing opportunities.  We feel Zinrelo has helped.

**Official Response from Mihir Barve:**

> Thank you so much for your kind words, Jared. We really appreciate you taking the time out to share your experience and review us.

  ### 3. A Wonderful Platform for Managing USG

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Leisure, Travel & Tourism | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 15, 2020

**What do you like best about TrueLoyal?**

Our team has been using TINT for a little over a year, and our favorite aspects of the platform are the ease of use and access. The user interface is simple, and we never find ourselves wondering where something is or should be. The UGC studio is also a favorite feature of ours. TINT's team is extremely helpful and responsive, and if they don't have an answer they find someone who does without hesitation. The onboarding process was perfectly oriented, allowing us to learn about the product and meet the TINT team along the way.

**What do you dislike about TrueLoyal?**

Not necessarily gripes with the platform, but there are a few features our team would like to see added. such as being able to restrict the word count shown of an Instagram post on a website. While this can be done via CSS, it would be a nice feature to have to cut down on time spent. The accounts manager can also be a bit complicated as positions are shifted within the organization.

**What problems is TrueLoyal solving and how is that benefiting you?**

TINT has helped our team successfully manage our UGC and increase our engagement with our social following.

  ### 4. Love this app!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Construction | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 01, 2021

**What do you like best about TrueLoyal?**

Zinrelo is my go to app for my customer's rewards program. It's easy to use, professional looking, and flexible. My customers enjoy using it and it helps me increase leads!

**What do you dislike about TrueLoyal?**

Works great! No issues at all. I've been using it for over a year now.

**What problems is TrueLoyal solving and how is that benefiting you?**

Offering a great flexibil rewards system my customers can use.

  ### 5. I had a technical problem they supported me really quickly, it's great

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 08, 2021

**What do you like best about TrueLoyal?**

I had a technical problem that I could not solve and Nick answered me immediately and solved the problem very quickly, it's great

**What do you dislike about TrueLoyal?**

Nothing, 
I suggest to have the possibility to add  a shortcut in the header will be interesting

**Recommendations to others considering TrueLoyal:**

Possibility to have a multilingual system
Between free and paid plan propose a medium price
Propose a collection page with product can be buy only with points

**What problems is TrueLoyal solving and how is that benefiting you?**

I haven't been using Zinrelo for very long, but it fits in well with my loyalty strategy

  ### 6. Very Easy to Use Rewards Platform!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 11, 2021

**What do you like best about TrueLoyal?**

Program can be easily managed without coding or a technical background. My non-technical team can create loyalty activities and can rewards points to users. Setup was also quick.

**What do you dislike about TrueLoyal?**

Primarily rely on pre-built functionalities, so we don't really customize beyond that.

**What problems is TrueLoyal solving and how is that benefiting you?**

Improving customer retention. Keeping track of customer loyalty. The platform is super easy to keep track of customer engagement and product use. Our customers also enjoy the easy to use interface.

**Official Response from Mihir Barve:**

> We really appreciate you taking the time out to share your experience and review us.

  ### 7. Easy to connect feeds and great way of display UGC on websites

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ahmad D. | Enterprise (> 1000 emp.)

**Reviewed Date:** December 15, 2020

**What do you like best about TrueLoyal?**

Easy to use and connect feeds from multiple sources, in addition to good customer service.

**What do you dislike about TrueLoyal?**

Sometimes feeds disconnect without us knowing, and we only notice once we check the website and see that no new content is coming in.

**Recommendations to others considering TrueLoyal:**

N/A

**What problems is TrueLoyal solving and how is that benefiting you?**

An easier way to aggregate social media posts and display them on a webpage instead of coding the whole thing from scratch.

  ### 8. Very responsive support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 18, 2021

**What do you like best about TrueLoyal?**

The team at Zinrelo are very quick to respond and are able to adapt to meet our requirements and resolve any issues.

**What do you dislike about TrueLoyal?**

The platform is generally good, however there could be some slight improvements in the UX design.

**What problems is TrueLoyal solving and how is that benefiting you?**

Zirnelo are helping us increase retention rates and the lifetime value of our customers.

  ### 9. Easy to use, and good for customer retention

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Restaurants | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 18, 2021

**What do you like best about TrueLoyal?**

I enjoy the simplicity of it on the admin side. It helps with customer retention as well.

**What do you dislike about TrueLoyal?**

Integrations are lacking a bit. I wish that there were custom options as well.

**What problems is TrueLoyal solving and how is that benefiting you?**

We have seen that there are customers that enjoy the ability to build up their points and it helps them become a bit more loyal to us as a company.

**Official Response from Mihir Barve:**

> We really appreciate you taking the time out to share your experience and review us. Could you help us understand which integrations and custom options you would like. We would like to work towards that.

  ### 10. Great & Easy to Use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 16, 2021

**What do you like best about TrueLoyal?**

Super easy to manage once it's set up, very user friendly

**What do you dislike about TrueLoyal?**

Setup was a bit difficult, make sure you have a knowledgeable web developer on hand to help with coding and integration

**What problems is TrueLoyal solving and how is that benefiting you?**

We are just starting the launch of our program, we are still waiting on all the benefits but we will be expecting client retention

**Official Response from Mihir Barve:**

> We really appreciate you taking the time out to share your experience and review us. We will look in to creating an easier way for integration. 

  ### 11. Amazing tool used past  5-6years

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 18, 2021

**What do you like best about TrueLoyal?**

In very short span of time, we can fetch the tweets/post etc from various social platforms and display on web page

**What do you dislike about TrueLoyal?**

We are missing facebook hashtag. We earlier use to fetch the post based on hashtag on facebook but today, we cann;t

**What problems is TrueLoyal solving and how is that benefiting you?**

All tweets/post can be display at one go  and be presented

  ### 12. very good

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2020

**What do you like best about TrueLoyal?**

It's nice to have a place where you can see everything related to a campaign.

It's especially nice for events where you can showcase on a big screen.

**What do you dislike about TrueLoyal?**

don't like that we can't get very good analytics.
I also had some problems with the personalised query, I think that needs a bit of work, however probably this is because of issues of the social platforms rather than TINT.

**What problems is TrueLoyal solving and how is that benefiting you?**

It just helps us showcase our campaign to the world.

  ### 13. Valuable service that is delivered by an amazing team.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Victor R. | Global Employer Branding & Candidate Experience, Enterprise (> 1000 emp.)

**Reviewed Date:** November 10, 2020

**What do you like best about TrueLoyal?**

Excellent way to display fresh and authentic content to our customers.

**What do you dislike about TrueLoyal?**

The many features and possibilities of TINTs can sometimes make it confusing to use the platform for someone who is new. However, it is practical when you have been using it for a while.

**What problems is TrueLoyal solving and how is that benefiting you?**

Sending messages through content that don't scream corporate.

  ### 14. TINT is great!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 23, 2020

**What do you like best about TrueLoyal?**

We love using TINT to find UGC that fits a particular need or theme. It's a great resource for UGC that is easily searchable and the customer support team is super attentive.

**What do you dislike about TrueLoyal?**

I wish there were more options for securing rights. In particular, it's tough to have to rely on posting unclickable links in instagram comments for rights acquisition. Would be nice if there was an option that worked via messaging.

**What problems is TrueLoyal solving and how is that benefiting you?**

TINT is great for sourcing content that looks and feels authentic and gives us a chance to highlight fans featuring our products

  ### 15. Zinrelo Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 19, 2021

**What do you like best about TrueLoyal?**

We like the success we are seeing with growth in revenue / repeat purchases.

**What do you dislike about TrueLoyal?**

Per all companies, success will be dependant on the client services representative. We are pleased with our current rep, after issues with the past representative making errors (she is no longer with the company). Zinrelo corrected the mistake and was honest with the make-good. We appreciate that.

**What problems is TrueLoyal solving and how is that benefiting you?**

1) Grow revenue; 2) Encourage customer loyalty/retention

**Official Response from Mihir Barve:**

> We really appreciate you taking the time out to share your experience and reviewing us.We will ensure you get the best of support from our side.

  ### 16. Using TINT as a new platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 26, 2021

**What do you like best about TrueLoyal?**

The people! And the different ways we can use the tool to display UGC.

**What do you dislike about TrueLoyal?**

Platform could be a bit more intuitive in terms of UI.

**Recommendations to others considering TrueLoyal:**

Ask lots of questions so you learn the process and platform to the best of your ability. Ask for brand examples of how people use the tool publicly.

**What problems is TrueLoyal solving and how is that benefiting you?**

Problems: sourcing UGC.
Benefits: seeing interesting trends for our brand.

  ### 17. Amazing service. Love it!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alessandro S. | Account Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 20, 2020

**What do you like best about TrueLoyal?**

Easy to use
Full of optional and customization

**What do you dislike about TrueLoyal?**

Nothing, it's like the best in the market

**Recommendations to others considering TrueLoyal:**

Easy to setup ad use

**What problems is TrueLoyal solving and how is that benefiting you?**

Benefits like time for other integrations in our websites
We don't need more maintenance with every news social API updated

  ### 18. Affordable platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Oil & Energy | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 11, 2021

**What do you like best about TrueLoyal?**

We get prompt support response. Anytime I have a question, it gets answered the same day.

**What do you dislike about TrueLoyal?**

No cons so far. Interface is easy to use and understand.

**Recommendations to others considering TrueLoyal:**

If you’re looking for an affordable reward platform, go with Zinrelo.

**What problems is TrueLoyal solving and how is that benefiting you?**

We are a small business, the other platforms were asking for 60k. Zinrelo worked with us on our budget.

**Official Response from Mihir Barve:**

> We really appreciate you taking the time out to share your experience and review us.

  ### 19. Tint for IQSA LTD

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Commercial Real Estate | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 14, 2020

**What do you like best about TrueLoyal?**

We find tint really easy to use and love the variety in functionality, especially the experiences tab!

**What do you dislike about TrueLoyal?**

It would be great to be able to manually change the order of images regardless of the date for a tint.

**Recommendations to others considering TrueLoyal:**

I would definitely recommend Tint.  The intuitive platform and the great support from the team make it so easy to work with!

**What problems is TrueLoyal solving and how is that benefiting you?**

We're able to integrate UGC seamlessly on our website as well as being able to easily run competitions through tint form submissions on experiences.

  ### 20. The UGC platform you wish you knew about earlier.

**Rating:** 5.0/5.0 stars

**Reviewed by:** robert g. | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 20, 2020

**What do you like best about TrueLoyal?**

The easiness of use and your rep is always readily available.

**What do you dislike about TrueLoyal?**

Linking accounts can be confusing especially if you work on numerous brands.

**What problems is TrueLoyal solving and how is that benefiting you?**

Contests and sweepstakes.

  ### 21. The Loyalty Marketing Software is a Must Have

**Rating:** 5.0/5.0 stars

**Reviewed by:** Steve C. | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 17, 2020

**What do you like best about TrueLoyal?**

The emails that are sent on certain trigger points have made our marketing efforts a lot easier.

**What do you dislike about TrueLoyal?**

The templates prior to launch could have taken less time. We asked for a lot of customization so Zinrelo may not be at fault there.

**Recommendations to others considering TrueLoyal:**

This is a great platform that helps you create a rewards program based on relevant data. Their support team is very professional, knowledgeable and helpful!

**What problems is TrueLoyal solving and how is that benefiting you?**

The promotional marketing engine is almost on autopilot thanks to Zinrelo

**Official Response from Mihir Barve:**

> Thank you so much for your kind words Steve. We really appreciate you taking the time out to share your experience and review us. We are working to ensure a program always launches on the set timelines. 

  ### 22. Unique Points Redemption Solution for our unique business model!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lynn M. | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 12, 2020

**What do you like best about TrueLoyal?**

The Zinrelo support.  They are a team poised to offer solutions, custom development, deliver on time and are there to support you throughout the entire project.

**What do you dislike about TrueLoyal?**

It would would be helpful if the codes used in specific rewards could call Magento's cart rules to generate additional codes verses having to generate them in Magento and upload them to Zinrelo.

**Recommendations to others considering TrueLoyal:**

You can work well ahead of signing the contract with this team.  They appreciate and take the time to understand your business and needs to bring you their recommendations to make it work for your business.

**What problems is TrueLoyal solving and how is that benefiting you?**

Zinrelo was able to offer us a solution for both tracking our points in a different system for upload to their platform as well as fulfilling the prizes associated with those points outside of our Magento cart.  2 key requirements that were met by their team.

  ### 23. Interactive, engaging and ever-evolving

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Commercial Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** December 14, 2020

**What do you like best about TrueLoyal?**

the experiences section is my favourite. it is fun and so easy to navigate

**What do you dislike about TrueLoyal?**

Some elements do not work with instagram

**What problems is TrueLoyal solving and how is that benefiting you?**

Our social competitions/brand awareness has improved massively with the help of Tint

  ### 24. Tint is a great way to combine stories from different channels to one location.

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.)

**Reviewed Date:** October 27, 2020

**What do you like best about TrueLoyal?**

I like that this gathers and shares posts for me to use. Additionally, be able to edit how that appears is helpful

**What do you dislike about TrueLoyal?**

So many different views, especially when you have the login. Remembering which link shows you what view is difficult. Wish there was just one page, but a login button at the bottom for the tint owner

**What problems is TrueLoyal solving and how is that benefiting you?**

Combining lots of stories from social media in one place. Allows for easy access to see and share stories

  ### 25. Great info and content from audiences

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 21, 2020

**What do you like best about TrueLoyal?**

Be able to share UGC in a very simple way

**What do you dislike about TrueLoyal?**

My site is having trouble with pagespeed, this may be considered as a widget that increases the time.

**What problems is TrueLoyal solving and how is that benefiting you?**

It is difficult for us to share and get to know all UGC

  ### 26. Finally the Missing Piece of Puzzle !

**Rating:** 5.0/5.0 stars

**Reviewed by:** Adel H. | President, Consumer Electronics, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 29, 2019

**What do you like best about TrueLoyal?**

The app completed the rewards system right , better communication with customers and better faster rewards to keep customers excited and looking for thir next order.

**What do you dislike about TrueLoyal?**

The app has some limitations on the product reviews and the orders done from backend , this is easily fixed , they are not that much so we enter them manually.

**What problems is TrueLoyal solving and how is that benefiting you?**

Keep our customers in touch and looking to place their next order , offering faster and direct rewards rather than the 3dcart old system that requires a full  value of points to redeem a product. this app you can customize to offer rewardxs at any level , thus reinforcing the customers loyality.

  ### 27. Happy with the result ! 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rami P. | Rami Philipos, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 05, 2019

**What do you like best about TrueLoyal?**

Zinrelo rewards is a a well made rewards application , it helped our website with the customer loyality  efficiently , the instant reward notification system is really amazing and attracting more customers and exisisting customers to use and take advantage of their members benefits.

**What do you dislike about TrueLoyal?**

Nothing in particular , i can see it is spotless , however to get it working flawalessly , it needs a customized integration that is a bit expensive , but it is worthy the price.

**What problems is TrueLoyal solving and how is that benefiting you?**

Zinrelo enforced the loyality with our customers and helped us make them feel appreciated. thus significantly better sales.

  ### 28. Great UGC Management Platform 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Austen O. | Associate Strategist, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 12, 2019

**What do you like best about TrueLoyal?**

TINT makes it super easy to run interactive UGC contests, manage evergreen branded UGC, and influencer content. The web embeds and the feed on site make UGC creators feel validated and tap into the "celebrity" factor of UGC contests. Fans love to see themselves on the site! As a result, we have seen an increase in UGC submissions during campaigns. TINT's design customization features made it easy to match TINT feeds to landing pages, campaign look and feel, and client branding. The extensive options also left a lot of room for creative interpretation which improved the quality of our campaigns. 

**What do you dislike about TrueLoyal?**

I did not make full use of the linked/tagged content features. The feature wasn't a great user experience when trying to tag products in photos in order to make them shoppable. Individual product tagging would be a really nice feature to have, especially for ecom clients. 

**What problems is TrueLoyal solving and how is that benefiting you?**

We have run into some typical web embed issues, but nothing that couldn't be overcome with the help of the TINT team and in house IT Teams. 

  ### 29. Excellent for complicated rewards

**Rating:** 4.5/5.0 stars

**Reviewed by:** Robert G. | Technical Operations Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 22, 2019

**What do you like best about TrueLoyal?**

I am extremely impressed by the value we have received from this app. Even on the free plan, Zinrelo has been very responsive and even made a change for us!

**What do you dislike about TrueLoyal?**

The only things I dislike are minor things like not being able to delete past campaigns, and documentation needs a little work. But their online chat support has more than made up for the documentation issues.

**Recommendations to others considering TrueLoyal:**

Definitely try them out. They are very responsive to questions or suspected issues, and once the program is up and running there's not a lot of admin work required.

**What problems is TrueLoyal solving and how is that benefiting you?**

We needed a rewards program that would offer one free item if the customer left a product review on Yotpo. Combining Zinrelo with a cart program made it easy to do this. 

  ### 30. Zinrelo is the Best Loyalty program I have found!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joe L. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 18, 2019

**What do you like best about TrueLoyal?**

Product features
Ease of integration (with 3DCart)
Ease and flexibility of program features and offerings
Technical Support VERY responsive
Dedicated account Manager (Shawn)
Reporting, etc.
Extremely well done program

**What do you dislike about TrueLoyal?**

Only issue so far has been a hiccup with Yotpo integration, but my account manager and the developers were on it immediately for a fix.
So far, nothing else negative at all

**Recommendations to others considering TrueLoyal:**

Before installing, take the time to read the the starting out docs on their support site (very easy read with videos) and talk to you account manager.  It will make things much easier to get started

**What problems is TrueLoyal solving and how is that benefiting you?**

Replacing buggy and unfriendly rewards system
UX will be much, much better (Admin as well)
Increasing customer base and demographics

  ### 31. Perfect Rewards App!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 20, 2019

**What do you like best about TrueLoyal?**

This is one of the most user-friendly and flexible apps we could find!  It comes ready to go active right out the box, but it also provides a very customizable platform.  The staff is super friendly and available right away, and with fast and real results (hard to find with these type of services).  The pricing is also very friendly and can accommodate any company's gradual growth.  We are very impressed so far, and we will use Zinrelo with our 2 other websites very soon!  

**What do you dislike about TrueLoyal?**

The widget is only available on the left or right bottom.  I know that there is a workaround on this but I have not had time to research it and implement it. 

**What problems is TrueLoyal solving and how is that benefiting you?**

We bumped into a few changes that needed to be made (customizable changes), but the staff was really fast in helping us with the changes.  All our requests were addressed very quickly.  

  ### 32. Excellent Reward Program Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Amit S. | Director / Co-Founder, Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 20, 2019

**What do you like best about TrueLoyal?**

The option to create reward and activities.

**What do you dislike about TrueLoyal?**

The javascript option slow down the system at time, hence we are planning to integrate the API option.

**Recommendations to others considering TrueLoyal:**

We were looking for a reward program for our marketplace www.bakerykart.com and finally we zeroed at Zinrelo.

The Zinrelo loyalty rewards program was very easy to set up and manage. We were able to get up and running very quickly. The customer support is superb.

**What problems is TrueLoyal solving and how is that benefiting you?**

Managing the reward for our website https://www.bakerykart.com

  ### 33. Simple Rewards Program That Pays Off

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Sports | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 10, 2019

**What do you like best about TrueLoyal?**

Simple to integrate into BigCommerce store.  It has easy to use reward categories, and can either create coupon codes directly through BigCommerce, or you can mass import codes as needed.  Redeeming rewards is easy for customers to follow.  Emails can be customized to the customer to notify them about available rewards, and encourage them to visit the website more often. The price is very competitive for the industry.  

**What do you dislike about TrueLoyal?**

It has an outdated look on the backend and through email.  It requires advanced developer assistance to stylize, which we do not have access to as a small company.  It does not have the look and feel of a 2019 website, but at a reduced price, this is worth it. 

**Recommendations to others considering TrueLoyal:**

Consider what rewards would make your customers respond the most. Our entry-level rewards are used most often.

**What problems is TrueLoyal solving and how is that benefiting you?**

The rewards program gave customers incentives to make a first purchase, a larger purchase, and additional purchases that they otherwise would not have done.  We have seen increased sales and more repeat customers. Customers will "chase" rewards by saving them through multiple purchases, or by adding more to their cart.  The rewards balance reminders are a subtle hint to the customer that they should return. 

  ### 34. You Won't Go Wrong With Zinrelo

**Rating:** 5.0/5.0 stars

**Reviewed by:** Laura S. | Co-Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 25, 2019

**What do you like best about TrueLoyal?**

Easy setup. Easy management. EXCELLENT customer service. We have repeat customers because of this reward program! 

**What do you dislike about TrueLoyal?**

I have had no negative interactions with this program.

**What problems is TrueLoyal solving and how is that benefiting you?**

Any issue I have ever had, Zinrelo has gone above and beyond to help me figure out the issue.

  ### 35. Wonderful!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Eleonora S. | Miss, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 11, 2019

**What do you like best about TrueLoyal?**

Simple integration and easy configuration helped us launch the Zinrelo loyalty rewards program quickly. We are very happy with the support received during the store set up, and after during all the period: the support really make always the best and very quick to resolve issues! Even if there are not problems with this Loyality program, all runs perfect, and we are really happy with it!

**What do you dislike about TrueLoyal?**

Nothing. we love all the features, all is very easy to set up

**What problems is TrueLoyal solving and how is that benefiting you?**

we reach to feel clients more interested in our brand, in making account in our website, and a best experience for them in the purchase.

  ### 36. Zinrelo is simple to use and has been very effective

**Rating:** 5.0/5.0 stars

**Reviewed by:** Amanda J. | Ceo And Founder, Cosmetics, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 25, 2019

**What do you like best about TrueLoyal?**

Our clients love the loyalty program! And it was super simple to set up 

**What do you dislike about TrueLoyal?**

so far so good - we havent experienced any issues yet 

**What problems is TrueLoyal solving and how is that benefiting you?**

we are trying to create a loyal raving fan base! 

  ### 37. Loyalty program evolving

**Rating:** 4.5/5.0 stars

**Reviewed by:** peter S. | Marketing Specialist, Consumer Goods, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 04, 2019

**What do you like best about TrueLoyal?**

The highly customizable dashboard helped us match the loyalty program to our brand guidelines. We were able to create a rewards program with the look and feel of our choice with ease.

**What do you dislike about TrueLoyal?**

I have just installed it on my beta site. Not seen anything that is annoying but will update if found .

**What problems is TrueLoyal solving and how is that benefiting you?**

I am trying to get a loyalty program running on my new site. 

  ### 38. Excellent Program

**Rating:** 5.0/5.0 stars

**Reviewed by:** Josh S. | eCommerce Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2019

**What do you like best about TrueLoyal?**

The Zinrelo loyalty rewards program is easy to set up and manage. We were able to get up and running very quickly.

**What do you dislike about TrueLoyal?**

I like all aspects of the program so far.

**What problems is TrueLoyal solving and how is that benefiting you?**

Customer retention

  ### 39. The best free loyalty rewards app

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 03, 2019

**What do you like best about TrueLoyal?**

This is the best customizable loyalty rewards app that offers a free plan. I'm very happy with it because it offers plenty of options and you can make it fit seamlessly with your branding. 

**What do you dislike about TrueLoyal?**

I don't dislike anything! I'm very happy with the app!

**What problems is TrueLoyal solving and how is that benefiting you?**

I'm able to promote a whole new way on social media now, with an easy to use system for my customers to be rewarded for user generated content. 

  ### 40. Awesome experience, Easy to use and fun

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 10, 2019

**What do you like best about TrueLoyal?**

It’s super easy to use and navigate, but support is available if you need it as well! It is awesome that it’s free too with options to pay for more features.

**What do you dislike about TrueLoyal?**

There is a little bit of set up required and it takes a lot of time, but that's a given for an app like this. So overall, it's difficult to think of too many negatives to using this program.

**Recommendations to others considering TrueLoyal:**

Take your time with the set up process because you'll thank yourself later on

**What problems is TrueLoyal solving and how is that benefiting you?**

The ability to reward loyal customers for continuing to use the products helps with customer retention and support.

  ### 41. I love this program 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Crystal T. | CEO, Industrial Automation, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 15, 2018

**What do you like best about TrueLoyal?**

The ease of use and multiple uses for it. 

**What do you dislike about TrueLoyal?**

I would love to have an app to use the program from my cell phone or iPad when on the go. 

**What problems is TrueLoyal solving and how is that benefiting you?**

Rewards perks. 

  ### 42. Awesome Loyalty App

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 12, 2018

**What do you like best about TrueLoyal?**

This app is so simple to integrate into my Shopify store, and it has a lot of features.

**What do you dislike about TrueLoyal?**

There is a little but of set up required, but I think that's pretty standard for any apps like this.

**Recommendations to others considering TrueLoyal:**

Great app, super simple to use, and have no complaints about the product. A+

**What problems is TrueLoyal solving and how is that benefiting you?**

This helps me reward my customers that shop on my online store often.

  ### 43. A Great Addition 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 20, 2018

**What do you like best about TrueLoyal?**

It’s super easy to use and navigate, but support is available if you need it as well! It is awesome that it’s free too with options to pay for more features. 

**What do you dislike about TrueLoyal?**

The free trial has very little options, but I don’t think that’s to not be expected. 

**What problems is TrueLoyal solving and how is that benefiting you?**

I’ve received traffic I might not have gotten on my own. 

  ### 44. Nice Feature

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 07, 2019

**What do you like best about TrueLoyal?**

It have lot of feature for loyalty program. Able to work with magento website and also working with physical retail store. Easy to use.

**What do you dislike about TrueLoyal?**

Need to use a special plan for multi-language

**What problems is TrueLoyal solving and how is that benefiting you?**

It can connect both my offline and online store. And very easy to use.

  ### 45. Awesome 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Victoria G. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 10, 2019

**What do you like best about TrueLoyal?**

Amazing service from this company! Excellent product 

**What do you dislike about TrueLoyal?**

There is nothing that I dislike about the application 

**Recommendations to others considering TrueLoyal:**

Keep up the great work

**What problems is TrueLoyal solving and how is that benefiting you?**

Extra rewards mean, great reviews 

  ### 46. We recommend TINT to all our clients.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Glen S. | Founder/President, Events Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 30, 2018

**What do you like best about TrueLoyal?**

Per event pricing. The ability to format the feed so it looks best on LED screens. Moderation app. TintMix allowing us to upload sponsor and schedule slides prior to the event and to adjust the frequency in which they appear. 

**What do you dislike about TrueLoyal?**

The interface is confusing. Takes some effort to become fluent in all aspects of setting up and operating a TINT at an event. 

**Recommendations to others considering TrueLoyal:**

Test, test, and retest. How it looks on a big display is drastically different than how it looks on your computer monitor. Experiment with font sizes, # columns, etc. on the screen you're going to use for your event. 

**What problems is TrueLoyal solving and how is that benefiting you?**

Our clients love it. We use TINT on our mobile jumbotron at live events where the audience waits for their social post to appear so the sponsor exposure is tremendous. 

  ### 47. Amazing deals! 

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 10, 2019

**What do you like best about TrueLoyal?**

This points program is phenomenal, I love getting rewarded for doing basic everyday tasks 

**What do you dislike about TrueLoyal?**

Points take too long to load into my account 

**What problems is TrueLoyal solving and how is that benefiting you?**

My coworkers and I are more motivated to complete tasks 

  ### 48. Very easy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Banking | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 10, 2019

**What do you like best about TrueLoyal?**

Very easy to earn rewards and gift cards

**What do you dislike about TrueLoyal?**

I think this program is great. nothing to dislike.

**Recommendations to others considering TrueLoyal:**

Great way to earn rewards

**What problems is TrueLoyal solving and how is that benefiting you?**

I realize I can earn free gift cards with minimum effort

  ### 49. easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Enterprise (> 1000 emp.)

**Reviewed Date:** February 08, 2019

**What do you like best about TrueLoyal?**

this software is really easy to use and convenient. it also provides customers with the incentives.

**What do you dislike about TrueLoyal?**

i dislike how you have to go through every step.

**What problems is TrueLoyal solving and how is that benefiting you?**

i have solving insurance. benefits are customer retention.

  ### 50. Excellent product for both event and web social feeds

**Rating:** 4.5/5.0 stars

**Reviewed by:** Katie C. | Senior Digital Media and Engagement Strategist, Higher Education, Enterprise (> 1000 emp.)

**Reviewed Date:** April 02, 2018

**What do you like best about TrueLoyal?**

The ability to create different styles and displays for the same content feed. We have a general content feed that we are able to style into our mobile application, on the homepage of our website and on digital signage and displays across campus.
The filtering feature is a close second - because we're a college campus, there are hundreds of posts using our hashtags and location tags from spam users, local business, clubs etc. Being able to filter out that conte to approve only legitimate and useful content is helpful.
Finally, the ability to use their simple mobile app to approve content on the go (like at a live event) makes a huge difference for us to get content up live on display boards quickly and easily.

**What do you dislike about TrueLoyal?**

The extra features come at a cost, which my department's budget can't always accommodate.
I would like a few more styling options in the display mode, which would allow us to get a little closer to our branding with fonts and style.
Honestly, there is very little to dislike about this product. The customer service is excellent and we are very happy with it.

**What problems is TrueLoyal solving and how is that benefiting you?**

We wanted a way to share our wealth of user-generated content in order to build our brand and better recruit students and faculty, as well as to build up a donor base that is excited about what we offer.
We have seen s huge increase in engagement with our user-generated content than we ever did with our content alone. It also helps us discover and share that UGC more quickly and easily than we did before using Tint.


## TrueLoyal Discussions
  - [What is a good way to raise awareness with our customers that they are enrolled and getting points?](https://www.g2.com/discussions/40762-what-is-a-good-way-to-raise-awareness-with-our-customers-that-they-are-enrolled-and-getting-points) - 2 comments, 1 upvote
  - [What is Zinrelo Loyalty Rewards Platform used for?](https://www.g2.com/discussions/what-is-zinrelo-loyalty-rewards-platform-used-for) - 1 comment

- [View TrueLoyal pricing details and edition comparison](https://www.g2.com/products/trueloyal/reviews?page=3&section=pricing&secure%5Bexpires_at%5D=2026-07-19+12%3A05%3A40+-0500&secure%5Bsession_id%5D=6ce780f9-2af7-4ced-abb4-18a6a96de9bf&secure%5Btoken%5D=a1a279d83faa46e61faa3d72c79ed365e0b89177f47716d30aaabc4d61dd8f4d&format=llm_user)
## TrueLoyal Integrations
  - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews)
  - [Attentive](https://www.g2.com/products/attentive/reviews)
  - [Klaviyo](https://www.g2.com/products/klaviyo/reviews)
  - [Shopify](https://www.g2.com/products/shopify/reviews)

## TrueLoyal Features
**Rewards & Incentives**
- Reward Catalog
- Customization
- Bulk Ordering
- Budget Management
- Dashboard
- Analytics & Reporting
- User, Role, and Access Management
- Integrations
- Reward API

**Loyalty Experience**
- Loyalty Engine
- Rewards
- Membership
- Personalization
- Gamification
- Loyalty Cards

**Visual UGC**
- Campaign Customization
- Widget Customization
- Widget
- Media Library

**Influencer Marketing**
- Influencer Recruitment
- Influencer Scoring
- Audience Analysis
- Influencer Segmentation
- Influencer Collaboration
- User-Generated Content (UGC) Management
- Content Approval
- Campaign Analytics
- Reporting and Dashboards
- Data Importing and Exporting Tools
- Influencer Whitelisting
- Influencer Compensation
- Social Commerce
- E-Commerce Integration

**Agentic AI - Customer Advocacy**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance

**Community Building**
- Member Profiles
- Email & Notifications
- Member Discovery
- Member Referrals
- Community Spaces
- Paid Memberships
- Multimedia Sharing
- Courses

**Discovery**
- Referral Program
- Incentives
- 3rd-Party Trends

**Loyalty Platform**
- Communication Tools
- Customer Relationship Management (CRM)
- Loyalty Analytics
- Localization
- Integrations

**Integrations**
- Social Media
- Content Creation
- Marketing Automation
- Rights Management

**Agentic AI - Influencer Marketing Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Community Improvement**
- Gamification
- Polls & Questions
- Automation Rules

**Insight**
- Monitoring
- Adoption Insight
- Engagement Analysis

**Support**
- Onboarding
- 24/7 Client Support

**Agentic AI - Loyalty Management**
- Adaptive Learning
- Proactive Assistance

**Customer Analytics**
- Community Insights
- Community Engagement Analytics
- Downloadable Reports
- ROI Tracking

**Mobile**
- Mobile Optimization

**Performance**
- UGC Analytics
- Lazy-Loading

**Community Management**
- Community Feeds & Discussions
- Live Streaming
- Chat & Messaging
- Events Management
- Admin Roles & Permissions

**Platform**
- Multichannel Sharing
- Forum
- Integration
- Content Distribution

**Agentic AI - Online Community Management**
- Decision Making

## Top TrueLoyal Alternatives
  - [impact.com](https://www.g2.com/products/impact-com/reviews) - 4.4/5.0 (2,336 reviews)
  - [Bazaarvoice](https://www.g2.com/products/bazaarvoice/reviews) - 4.2/5.0 (793 reviews)
  - [Xoxoday](https://www.g2.com/products/xoxoday-xoxoday/reviews) - 4.6/5.0 (1,527 reviews)

