The Triple Pixel has helped me scale me ad accounts tremendously! The different attribution windows and models can really help show the true impact multiple channels have when operating at the same time. I love having all my metrics in a neat dashboard, and being able to customize the view and create different sections for different parts of my teams. Review collected by and hosted on G2.com.

Pricing can get up there if you start purchasing some of the add-ons. Although expensive, definitely worth it. Premium products tend to have premium pricing! It's just not for the super small brands who aren't going to leverage the data that's being shown in Triple Whale. Review collected by and hosted on G2.com.

Their server-side pixel is lightning-fast and their custom AI audiences are a dream come true for any marketer looking to target their ideal audience based on their own pixel data. The Creative Cockpit is also a major highlight - it's an intuitive tool that allows for super easy ad comparison so you can test creatives at scale.

But what really sets Triple Whale apart is its role as a source of truth for our entire business. The platform's ability to integrate and consolidate data from multiple sources has been a game-changer for us. No more discrepancies or conflicting data - Triple Whale keeps us informed and in control. Review collected by and hosted on G2.com.

All of our major pain points have been resolved and patched. Currently the only things we find to be a bit conflicting are the Amazon sales data for "Today" time period, but that fixes itself if looking at any window prior to the last 24hrs. Review collected by and hosted on G2.com.

It's core functionality (attribution) is basically required to be operating any online business at scale these days. We quickly realized one of our main sales channels was basically performing like garbage (when we thought it wasn't!). But, the analytics have been a nice added bonus. Specifically, cohort analysis is a gamechanger for our business with many different customer types. Review collected by and hosted on G2.com.

Still lacking some automated affiliate (publisher) tracking tools. Would be nice if we didn't have to UTM every link we post. If there was someway to dynamically tag links (like FB does) that would be phenomenal. Review collected by and hosted on G2.com.

Triple Whale has been a very powerful tool as we build out our different marketing channels. It's crucial to know which platforms are driving not just the most traffic, but the most qualified traffic. We've been using Triple Whale for 6 months and it has helped us scale our efforts across multiple channels as we understand the impact each channel has. I would recommend Triple Whale to any ecommerce business to help them understand where to spend their valuable marketing dollars. Review collected by and hosted on G2.com.

I wish there was more direct integrations with platforms like Pinterest and Microsoft ads. Pinterest is similar to Facebook as their platform tracks a lot of view-through conversions because of the nature of the platform. But we don't get any of that data inside Triple Whale and it would be super helpful. Review collected by and hosted on G2.com.

Triple Whale allows us to better understand our marketing performance. I love the intuitive interfaces that save us a bunch of time with a quick scan. This adds huge value to the team and our marketing efforts at all levels. Review collected by and hosted on G2.com.

Would love to see a true cost of shipping integrated into the portal. Right now we are uploading our average shipping cost monthly. Triple Whale only ports in what we charge for shipping. In many cases, we actually have to pay more than what we charge the customer and chalk it up as a cost of doing business. Review collected by and hosted on G2.com.

Everything just works the way it's supposed. Triple Whale is fast, integrates with most of the tools I use, and saves me time compared to manually pulling data and making reports. It's also easy to share with team members who need questions answered and might not be as confident finding source data in ad platforms or Shopify. Review collected by and hosted on G2.com.

Due to budget, we're not using all features of Triple Whale. It's reasonably priced, but things add up the more features you start to pay for. It can also be a bit of a hassle to communicate with their team about billing. Review collected by and hosted on G2.com.

The amount of data it pulls in from many different channels helps to bring a lot of insight into sales, conversion, and performance, and it does it in an easy-to-read/reference format. Review collected by and hosted on G2.com.

We manage multiple different channels in our Shopify store, including our regular e-commerce website orders, some direct wholesale orders, and sample send-outs for our sales team. The problem this creates is that Triple Whale pulls data from ALL orders in Shopify, which impacts the true numbers of some important metrics like average sales per order, cost per acquisition, average lifetime value of customer, etc. Unless I am unaware of the feature, Triple Whale needs to add an option to filter the data it pulls from Shopify based on customer tags as this would help us being able to see true numbers for our e-commerce sales. Review collected by and hosted on G2.com.

This is an absolute must in the new age of privacy. It may not help FB make decisions, but it helps YOU make decisions and direct your FB and other marketing channels to do exactly what they need to do. It's the best way to increase your ROI in today's digital ad spend climate. HIGHLY recommend TW. Also - customer service has been really helpful. They onboarded us and made sure we had everything we needed, and that things were working 100% before setting us loose. Review collected by and hosted on G2.com.

Can't think of anything we dislike. I guess we signed up for the Creative Cockpit and didn't end up using it a ton, but it still was really cool. We may use it again in the future. We'll see. For now our ad guy doesn't rely on it. Review collected by and hosted on G2.com.

With just one dashboard that displays all the stats I need, I can easily grasp the daily situation. Despite the overwhelming amount of information available, this software enables me to streamline the data and draw valuable insights that drive my business growth. Review collected by and hosted on G2.com.

It's quite expensive, and the additional options further increase the cost. If you're still growing your store and not making close to 7 figures a year it might be hard to justify the cost. It would be great if there were different pricing tiers or a revenue-based pricing model, as small businesses require as much support as larger ones. Review collected by and hosted on G2.com.

- The summary page, that shows an overview of how the business is going, integrating data from ad platforms and shopify and the overall ROAS/ MER

- The pixel with attribution models like first click and total impact. I also love that you can see the customer journey of each customer and all touchpoints.

- the post purchase survey Review collected by and hosted on G2.com.

- sometimes the data is not accurate and you need to refresh the dashboard or ask the support to help you, but that doesn't happen often and the support is very quick to answer Review collected by and hosted on G2.com.