SC
Susan C.
Director of Brand experience
Mid-Market (51-1000 emp.)
"Love Thematic"
5/5
What do you like best about Thematic?

It is so helpful to see our feedback organized around central themes and then see the sub-themes within the main ones. The numerous options for filtering our data give many different ways to look at and interpret the information. I also appreciate that there is an unlimited number of users for the system. This lets us assign access to the system and then our users can determine and pull the information that is most important to them based on their role within our company. Review collected by and hosted on G2.com.

What do you dislike about Thematic?

I wouldnt say this is a dislike related to the software specifically, but its a bit challenging for the initial setup. There are many ways to look at data and establishing your primary themes can be a bit challenging. The team at thematic was great to help build those early themes but then as we thought it about it more, we realized we needed to adjust those. It takes time to think through the best way to represent your data and its not something to just casually attempt.

Early on, we had to tweak and re-tweak our setup. Again, not a reflection on the technology but more a learning curve to working with our data. Review collected by and hosted on G2.com.

Verified User in Real Estate
UR
Verified User in Real Estate
Enterprise (> 1000 emp.)
"Excellent tool to analyze NPS data & trends in order to make concrete improvements in your business"
5/5
What do you like best about Thematic?

Thematic has been a very insightful and useful tool for tracking and understanding NPS data & trends. Moreover, it allows us to see how we compare against other parts of the country in the different survey sources and scores. Review collected by and hosted on G2.com.

What do you dislike about Thematic?

Sometimes Thematic takes a few clicks to find what you're looking for. For example, the "Date" options do not match our company's fiscal quarters and year, meaning you must manually click to get the exact timeframe and therefore data you need. Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
AN
Verified User in Non-Profit Organization Management
Mid-Market (51-1000 emp.)
"Great tool, great team!"
5/5
What do you like best about Thematic?

Thematic helped us bring the voice of the customer closer to the staff, who have the power to take action on the customer feedback. The impact view helped us prioritise the things that significantly affect the Net Promoter Score. As a result, it helped us improve our NPS and the overall customer experience.

My overall experience working with the team was extremely positive. I appreciate the support, flexibility and continuous innovation. I also want to highlight that client support is one of Thematic's strengths, aside from having a user-friendly and insightful platform. Review collected by and hosted on G2.com.

What do you dislike about Thematic?

Getting the themes right is important, and you need to spend time and effort to modify/edit the themes to get the most out of it. Review collected by and hosted on G2.com.

Verified User in Transportation/Trucking/Railroad
UT
Verified User in Transportation/Trucking/Railroad
Small-Business (50 or fewer emp.)
"Thematic User Review"
4/5
What do you like best about Thematic?

The customer support by Austin and team are truly, a differentiator A+ Review collected by and hosted on G2.com.

What do you dislike about Thematic?

The lack of lucene query syntax as an option makes the usage/set up of themes more complicated than it needs to be. It should be an option. Review collected by and hosted on G2.com.

Chris J.
CJ
Chris J.
Head of Member Experience
Small-Business (50 or fewer emp.)
"Powerful, yet easy to get started"
5/5
What do you like best about Thematic?

After speaking with several players in the space, Thematic jumped to the top of my list for several vital reasons

- Team: Austin and the team were always very responsive to my requests and worked with me on a plan to meet my unique needs

- Ease of Use: I was up and running on the tool within 15min, with only a couple of questions here and there as I dove deeper into the functionality.

- Time to Insight: Their AI model does a great job to jump-start your categorization model with the ability to merge, tweak, add new themes quite easily

- Open to Feedback: Not only does Thematic allow you to listen to your customers, but they live that value every day by actively engaging their end customers (YOU) on how they can make the product better.

Highly Recommend Alyona and the Thematic Team

- Chris Review collected by and hosted on G2.com.

What do you dislike about Thematic?

More integrations would make it easier to get data in/out of the Thematic. Also, some additional reporting views around sentiment would be helpful to quickly get a sense of the overall tone of the theme. Both requests I know they are actively working on (see point above) Review collected by and hosted on G2.com.

Emma G.
EG
Emma G.
Director - Dasher Marketing
Enterprise (> 1000 emp.)
"Essential resource for making the most of customer insights"
5/5
What do you like best about Thematic?

Thematic empowers us with information to help make the right decisions, and I love seeing themes as they emerge. We get real-time signals on issues our customers are experiencing and early feedback on new features they love. I love looking at the week-over-week breakdowns and comparing segments of our audience (market, tenure, etc.) Thematic helps me understand what’s driving our metrics and what steps we need to take next. Review collected by and hosted on G2.com.

What do you dislike about Thematic?

There's not much I dislike about the platform, to be honest, and I appreciate how receptive and proactive the team is when minor bugs arise. Review collected by and hosted on G2.com.

Tom P.
TP
Tom P.
Principal
Enterprise (> 1000 emp.)
"Exceptional Insights on Survey Verbal Responses"
4.5/5
What do you like best about Thematic?

Their software did an exceptional job of creating very actionable themes from relatively the relativel small (under 1,000) responses we have as a B2B services company. No other software package we looked at could do this. Their overall dashboard and impact analysis was incredibly useful. Review collected by and hosted on G2.com.

What do you dislike about Thematic?

There were a few issues in the beginning on how they collected our data, but they resolved them very quickly. Review collected by and hosted on G2.com.

Verified User in Utilities
IU
Verified User in Utilities
Enterprise (> 1000 emp.)
"It's making my life so much easier!"
5/5
What do you like best about Thematic?

I have been battling with a megaspreadsheet that just isn't working for me. I have been spending hours cleaning data when I should be analysing what is going on and helping my organisation take action in the areas that will help us achieve our goals. With the help of Nicolas in Thematic I am turning that spreadsheet into dashboards that can be used by different people in the business to work out their next best move. Review collected by and hosted on G2.com.

What do you dislike about Thematic?

I am still learning about how to use the tool but I guess the only issue is that the megaspreadsheet will need to retire! Review collected by and hosted on G2.com.

Artem C.
AC
Artem C.
Sr. Program Manager, Research Operations & Outreach
Enterprise (> 1000 emp.)
"Great UI, Saves Time, and World-Class support!"
5/5
What do you like best about Thematic?

Thematic is a very intuitive tool to use. It boasts a robust level of granularity, allowing the user to see the general breadth of verbatim Themes, dig into the sub-themes, and further into the sentiment of the open text itself. This, paired with the ability to filter the responses by segments, trend the data and themes over time, and visualize the impact of open text on KPIs such as NPS, makes it a potent tool for anyone looking to get insights. My team and I have found using Thematic saves us time, which is critical when working against product timelines. This speed is both parts due to the tool's usability and the world-class support that Thematic offers to its users. The Thematic customer success team shows great compassion and always seeks to understand our specific needs from project to project. As an example of their support, because of the volume of text we analyze with Thematic, I needed a better way to keep track of the internal usage and they built me a dashboard to do that! Review collected by and hosted on G2.com.

What do you dislike about Thematic?

Natural Language Processing isn't easy and will change as how we use language changes. The Thematic team is keeping up with the change, and as they grow, I've no doubt they will set the standards for the industry. I am excited to see how the product evolves! Review collected by and hosted on G2.com.

AC
Adeline C.
"Drill down and hone in"
4.5/5