Marie M.
MM
Marie M.
Director, Events and Experiential Marketing
Small-Business (50 or fewer emp.)
"Effortless Event Management with Stellar Support"
5/5
What do you like best about Swoogo?

I love the ease that Swoogo gives us to access all of their products. I also like the customer service that's available anytime we have questions. They make it really easy to work in the system, and I appreciate the time it saves me when creating new registration sites for conferences and meetings. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

Nothing! They give plenty of opportunities to learn and are always there to help. Review collected by and hosted on G2.com.

Caden R.
CR
Caden R.
Marketing Operations
Mid-Market (51-1000 emp.)
"Seamless Integrations and Outstanding Support Make Swoogo a Standout"
5/5
What do you like best about Swoogo?

Swoogo is simple to use and integrates with our other platforms like Salesforce and Hubspot seamlessly. I love being able to build out events and have every tool I need all in one platform. Even creating registration forms with multiple pages, question logic, and design becomes simple with Swoogo. The website and app designs are great for new beginners and extremely customizable for experienced users. Hands down my favorite is the integrations with our other platforms. Swoogo gets everything right about the event, and everything right post-event tracking leads and prospects into our sales funnel. Additionally, they have the best customer support team I have ever worked with. They are extremely quick to respond and resolve issues and are so helpful no matter how many questions you have. The support team is well trained and are a huge asset to anyone building out an event. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

I would love to see the email template builder get more features and design capabilities. HTML helps a lot but being able to create an email in the design builder with more creative features would be awesome. Review collected by and hosted on G2.com.

VM
Virginia M.
Director of Events
Small-Business (50 or fewer emp.)
"Intuivitive and efficient"
5/5
What do you like best about Swoogo?

Swoogo's standout feature is its remarkable intuitiveness - from the moment you log in, everything just makes sense. The dashboard is clean and logical, with essential tools exactly where you'd expect them.

Setting up registration forms, managing attendee data, and customizing event pages can be accomplished without constantly referring to help documentation.

The customer service experience deserves special recognition. The support team is quick, efficient, and genuinely friendly. What sets them apart is their use of custom video walkthroughs - instead of lengthy written instructions, they create personalized video guides that walk you through processes step-by-step.

The pricing model is another standout feature. Unlike platforms that charge per event or per registration, Swoogo offers straightforward pricing that eliminates budget anxiety. We no longer hesitate to use the platform for smaller events because costs remain predictable.

Two features that have become particularly valuable are the discount code functionality and reporting capabilities. The discount system is user-friendly and flexible. The reporting functions provide clear insights into registration patterns and attendance trends.

Swoogo's combination of intuitive design, exceptional support, sensible pricing, and powerful features is a game-changer. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

I can't think of anything negative about Swoogo. I didn't like the event mobile app feature but they revamped it two years ago and it looks so much better now. I love that they continue to enhance their product. Review collected by and hosted on G2.com.

Bibi B.
BB
Bibi B.
Director, Web & Integration
Mid-Market (51-1000 emp.)
"Flexible, user-friendly event platform with an outstanding support team"
5/5
What do you like best about Swoogo?

Ease of Use:

Swoogo is very intuitive and user-friendly. Even with minimal training, it’s easy to build event pages, manage registrations, and pull reports. The interface is well-organized, which makes it simple to navigate and update event details on the fly.

Ease of Implementation:

Getting started with Swoogo was straightforward, and the setup process was well-supported by their team. Customization was smooth, and their hands-on assistance helped us get up and running quickly for even complex projects.

Customer Support:

This is where Swoogo truly shines. Their support team is exceptional—quick to respond (often within hours) and always willing to go the extra mile. For a recent customization project, they scheduled working sessions and followed up multiple times to ensure everything was implemented exactly as we needed. Easily the best support I’ve experienced with any platform.

Frequency of Use:

We use Swoogo regularly for events of all sizes, from webinars to large conferences. It has become our go-to platform due to its flexibility and reliability.

Number of Features:

Swoogo offers a robust set of features that cover everything from registration and email marketing to custom forms and reporting. The Snapshot Report is especially useful—it provides a high-level overview with the ability to drill down into specific attendee data.

Ease of Integration:

Integrations are generally smooth, but for onsite check-in and badge printing, we do rely on a third-party partner. The sync works most of the time, though there can be slight delays occasionally. Having everything under one system would make the process even more seamless. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

Honestly, there’s nothing I truly dislike about the Swoogo platform itself — it’s excellent. However, I do wish everything could be housed under one roof. For onsite check-in and badge printing, we currently use a third-party partner that integrates with Swoogo. While the sync usually works well, there are occasional delays of a few seconds or minutes when syncing onsite data.

That said, this is more about the integration than the platform itself — I absolutely love using Swoogo overall. Review collected by and hosted on G2.com.

AW
Anna W.
Marketing & Communications Manager
Small-Business (50 or fewer emp.)
"Highly recommend using Swoogo"
5/5
What do you like best about Swoogo?

Swoogo is extremely customizable and can become anything you dream of. Our company utilizes Swoogo for tradeshow registration, virtual webinars, and as a video gallery platform for our education branch. Swoogo offers an array of training and educational resources to equip yourself with all the knowledge to customize your perfect event.

Their support and account management teams are some of the best teams I have ever worked with. I can reach out with a question or challenge and get immediate assistance. Sometimes, they will even go beyond and hop on a call to share their screen on how to fix or adjust something. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

The only thing I dislike about Swoogo is that more people should be using it. I genuinely do not have negative feedback about this platform. Any suggestions for improvement are taken with an open and welcoming mindset; the team likes to hear feedback about the site features and how it works. I have seen them take that feedback and use it for direct adjustments or tweaks. Review collected by and hosted on G2.com.

Jayme A.
JA
Jayme A.
director of events
Small-Business (50 or fewer emp.)
"Event Planning's Secret Weapon"
5/5
What do you like best about Swoogo?

Swoogo is very user friendly, easy to learn, and easy to implement. Their customer support always goes beyond expectations. They are quick to respond and quick to find solutions. The software has all the features we need for our events to be a success from start to finish. We use swoogo for 25-30 events per year and we can easily access data and analytics for all of our events in an efficient and effective manner. The integration with hubspot and zoom were seamless and made my job as an event planner easier than ever. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

The only dislike I would have is that we didn't start using swoogo sooner! Review collected by and hosted on G2.com.

Verified User in Insurance
AI
Verified User in Insurance
Mid-Market (51-1000 emp.)
"Flexible Registration and Responsive to Feedback"
5/5
What do you like best about Swoogo?

The flexibility of the registration capabilities. They have also been great about receiving feedback and implementing change. The pricing is incredible. Not paying for individual registrations makes it affordable for us to use.

Customer Support is incredibly responsive! Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

The reporting isn't as easy to set us for the data collection of UTM tracking. Also Marketo integration was a little clunky for us, but that could have been a combo of Swoogo and how we use Marketo. Review collected by and hosted on G2.com.

LS
Luz S.
Event Technology Registration Manager
Small-Business (50 or fewer emp.)
"Swoogo Makes Me Feel Like a Pro!"
5/5
What do you like best about Swoogo?

I’ve dabbled in a few event tech platforms over the years, and none of them made me feel as confident and capable as Swoogo does. I came in with limited technical knowledge, but thanks to Swoogo’s incredibly smooth and supportive team, I now feel like an event tech expert! The platform is brilliantly designed with the end user in mind - everything just makes sense.

The real standout? The support team. They are not only quick and knowledgeable, but they also have this magical way of turning every question into a learning opportunity. Whether it’s your first event or your fiftieth, they treat you with patience, enthusiasm, and the kind of guidance that truly builds confidence. I’ve never felt more empowered running complex events, and it’s all thanks to the intuitive tools and the rockstar support behind them. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

Honestly, not much! Like any platform, there are areas that could be expanded - I'd love to see more options for cross-event data at a glance. But given how responsive the Swoogo team is to feedback, I’m confident it’s only a matter of time. Review collected by and hosted on G2.com.

Sarah S.
SS
Sarah S.
Event Manager
Enterprise (> 1000 emp.)
"Finally Found My Event Tech Soulmate! A Swoogo Convert After 10+ Years with Cvent"
5/5
What do you like best about Swoogo?

For over a decade, Cvent was my go-to for event management. However, after just nine months with Swoogo, I can confidently say I've found a platform that truly understands the needs of event planners. The difference has been night and day!

What immediately struck me about Swoogo was how incredibly user-friendly and event planner friendly it is. Unlike other platforms that can feel clunky and overwhelming, Swoogo's intuitive design makes navigating and managing events a breeze. This ease of use isn't just my opinion – our employees and customers have consistently commented on how simple and straightforward it is to use, leading to a much smoother experience for everyone involved. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

I would love to see the Cross Event Reporting expanded in the future but the features that are currently in use are helpful. Review collected by and hosted on G2.com.

Verified User in Consulting
AC
Verified User in Consulting
Mid-Market (51-1000 emp.)
"Excellent event platform for any skill or project level"
5/5
What do you like best about Swoogo?

Swoogo is incredibly flexible — whether you’re a beginner setting up your first event or a power user managing complex registration flows and integrations, it scales beautifully to your needs. The UI is intuitive, the support team is responsive, and the platform offers just enough customization without being overwhelming. It strikes a rare balance between being user-friendly and powerful. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

Reporting is capable but not very scalable when you have multiple teams and stakeholders. I believe improvements are coming to this soon. Review collected by and hosted on G2.com.