SweepBright is a real estate customer relationship management (CRM) solution that helps agencies manage property listings, leads, and transactions while streamlining day-to-day operations through automation and integrations. It is designed for real estate professionals including independent agents, multi-office brokerages, and agency managers who need a central hub to coordinate client communication, property marketing, and team performance. SweepBright’s mobile-first design allows agents to work directly from their phone or tablet, ensuring that core tasks like publishing a listing or responding to a lead can happen in minutes rather than hours. By serving as a flexible CRM “core,” SweepBright connects with other tools such as marketing platforms, ad portals, and finance applications, allowing agencies to configure their own tech stack rather than being locked into an all-in-one environment. Key features and capabilities include: • Property and mandate management: Create and publish property listings across multiple portals with a single workflow. • Lead capture and follow-up: Centralize incoming leads, track interactions, and automate responses to ensure consistent client engagement. • Workflow automation: Reduce repetitive manual tasks such as sending confirmations or updating listing data, freeing agents to focus on client relationships. • Integrations: Connect with third-party applications for marketing, reporting, or financial management to extend functionality. • Reporting and visibility: Provide managers with real-time insight into pipeline activity and agent performance. Common use cases for SweepBright include agencies seeking to shorten the time between mandate acquisition and property publication, managers who require transparency into their team’s activity, and organizations that want to scale operations without adding administrative overhead. Agencies use SweepBright to improve consistency in lead handling, gain control over their marketing distribution, and give their teams tools that are accessible both in the office and on the go. By focusing on efficiency, flexibility, and integration, SweepBright enables real estate agencies to align daily operations with long-term business growth.