--- title: Sprout Social Reviews meta_title: 'Sprout Social Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 6863 reviews by the users' company size, role or industry to find out how Sprout Social works for a business like yours. aggregate_rating: rating_value: 4.4 review_count: 6863 scale: '5' date_modified: '2026-08-03' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Sprout Social Reviews **Vendor:** Sprout Social **Category:** [Social Media Suites](https://www.g2.com/categories/social-media-suites) **Average Rating:** 4.4/5.0 **Total Reviews:** 6,863 ## About Sprout Social Sprout Social is a comprehensive social intelligence solution designed to turn insights into action to drive smarter, faster business impact. The AI-Powered Social Intelligence platform caters to tens of thousands of organizations, from small businesses to large enterprises, enabling them to harness the power of social media to enhance their brand presence and drive strategic decision-making. Sprout Social offers a suite of solutions for marketing teams, social media managers, communications executives, customer care teams, data and analytics experts and business leaders to optimize their strategies with critical social insights. With its user-friendly interface and robust capabilities, Sprout Social is particularly beneficial for teams looking to deliver predictive media intelligence, full-funnel social optimization, scalable social support, and authentic brand amplification. Powered by Trellis, our agentic AI, Sprout reveals hidden patterns and sharpens every social insight into a clear picture of where to take your strategy next. Key capabilities of Sprout Social include advanced publishing, social customer care, social listening and in-depth analytics. Publishing allows users to schedule and manage posts across Facebook, Instagram, Bluesky, LinkedIn, and more, ensuring consistent messaging and team collaboration to maximize audience reach. Social customer care allows businesses to power scalable and secure care workflows to drive customer satisfaction. Social Listening enables businesses to monitor conversations and trends relevant to their industry, providing valuable insights into customer sentiment and preferences. Analytics offers comprehensive reports that help users measure the effectiveness of their social media campaigns, track engagement metrics, and identify opportunities for improvement. The platform is underpinned by enterprise-grade security, compliance, and permissions, built for the largest, most complex organizations in the world and an extensive ecosystem of integrations and APIs to weave Social Intelligence into the tools your teams already use. Together, these products operationalize intelligence across your entire workflow, ensuring your organization moves on data rather than just collecting it. Built for rapid deployment and immediate adoption, Sprout eliminates the months of configuration required by traditional suites, allowing you to turn social signals into business action on day one. Overall, Sprout Social serves as a vital tool for businesses aiming to leverage social media insights for strategic growth. Its combination of intuitive design, collaborative features, and powerful analytics positions it as a key player in the social intelligence landscape, helping organizations to connect with their audiences more effectively and drive meaningful business outcomes. With 3,500+ reviews and a #1 placement in 60+ G2 reports, Sprout Social is a platform that is trusted by companies like Atlassian, Canva and HP. ## Sprout Social Pros & Cons **What users like:** - Users find Sprout Social to be **user-friendly and easy to integrate** , streamlining social media management effectively. (1874 reviews) - Users value the **post scheduling capabilities** of Sprout Social, enhancing efficiency across multiple social media networks. (1232 reviews) - Users value the **ease of scheduling** with Sprout Social, enhancing their ability to manage content efficiently. (1190 reviews) - Users value the **detailed analytics** of Sprout Social, enhancing their reporting and decision-making for social media strategies. (1046 reviews) - Users praise the **centralized management** of Sprout Social, enjoying seamless integration and efficiency across multiple accounts. (953 reviews) - Features (943 reviews) - Reporting (881 reviews) - Social Media Management (855 reviews) - Multi-platform (782 reviews) - Scheduling Posts (762 reviews) **What users dislike:** - Users desire **missing features** like a content calendar, improved analytics, and Instagram native tools for better functionality. (749 reviews) - Users express frustration over **limited features** in Sprout Social, impacting flexibility and analytics capabilities for advanced needs. (548 reviews) - Users find Sprout Social's **high cost** a barrier to entry, particularly for larger organizations needing multiple accounts. (470 reviews) - Users express concern over **limited features and support** in Sprout Social, affecting efficiency and accuracy in content management. (470 reviews) - Users find the **high pricing** of Sprout Social a barrier, particularly for larger organizations needing multiple accounts. (415 reviews) - Publishing Limitations (350 reviews) - Users find the **linking issues** troublesome, with accounts disconnecting unexpectedly and requiring constant reauthorization. (317 reviews) - Social Media Limitations (309 reviews) - Instagram Limitations (293 reviews) - Difficult Reporting (275 reviews) ## Sprout Social Reviews ### 1. Publishing Calendar Makes Multi-Platform Scheduling and Editing Easy **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Human Resources | Mid-Market (51-1000 emp.) **Reviewed Date:** July 14, 2026 **What do you like best about Sprout Social?** I really like the publishing calendar because it helps me keep track of all the posts we have going out on multiple platforms throughout each month. And because it integrates with our profiles on each platform, we can easily edit posts right there. **What do you dislike about Sprout Social?** I wish the text box had more features when creating posts directly in Sprout. Being able to bold or italicize text would make it easier to get the exact caption I want each time. The "@" feature for tagging also doesn't work for LinkedIn a lot of time. It won't pull up the right person to tag. **What problems is Sprout Social solving and how is that benefiting you?** It helps with our entire social strategy through planning, organizing, and reporting. The robust data Sprout offers gives us a clear view of what's performing well and what isn't, which helps us tweak our strategy as we move forward. **Official Response from Max Pete:** > Thank you for sharing your positive experience with our publishing calendar. We understand your desire for more text formatting options and improved tagging for LinkedIn. Your input is valuable to us as we continue to enhance our platform. ### 2. Helpful Publishing Calendar, but Advocacy and Trellis Reporting Need Improvement **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.) **Reviewed Date:** July 23, 2026 **What do you like best about Sprout Social?** At a glance view of the publishing calendar is helpful to see what's scheduled on days and an easy place to reference. Simple reporting is also easy to use. **What do you dislike about Sprout Social?** I wish advocacy was more integrated with the platform vs sending to a separate site. Additionally, Trellis needs some work. I went to the webinar about it and have tried to use it but it seems to have a hard time even pulling the most basic reporting. It's quicker for me to go in and pull the raw data myself. It would be helpful to get some insights for reporting (can be AI based if need be) but maybe a simple click on an already pulled report. **What problems is Sprout Social solving and how is that benefiting you?** It's solving the issue of pre-scheduling posts (weekends/holidays/unideal times). That is benefiting to help me save time elsewhere. **Official Response from Max Pete:** > We're pleased to hear that the publishing calendar is helpful for scheduling posts. We value your feedback on advocacy integration and Trellis reporting, and we'll strive to make improvements to provide a more seamless experience for you. ### 3. Sprout Social Centralizes Multi-Channel Management with Excellent 1:1 Support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Mid-Market (51-1000 emp.) **Reviewed Date:** July 14, 2026 **What do you like best about Sprout Social?** - The ability to manage channels for multiple business in an organized, centralized platform - Employee Advocacy tool for employees to share branded content - 1:1 support and assistance from our account manager on best practices, new features and optimization strategies **What do you dislike about Sprout Social?** There is not much I dislike about Sprout Social. The Employee Advocacy platform has some limitations compared to other Sprout tools, but our suggestions and feedback are always well-received by the Sprout team and they are continuously making improvements. **What problems is Sprout Social solving and how is that benefiting you?** Sprout Social has helped centralize our social strategy. We manage social media for five companies, and Sprout has made it very easy for our team to schedule posts, plan ahead and build engagement on our social channels without having to leave the platform. Sprout has also made reporting and analyzing our marketing efforts much easier and more impactful. **Official Response from Max Pete:** > We're thrilled to hear that you are enjoying the centralized multi-channel management and 1:1 support from your account manager. Our goal is to make social media management as efficient and effective as possible. ### 4. A Reliable All-in-One Platform that makes Publication and Analysis Simple **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Enterprise (> 1000 emp.) **Reviewed Date:** July 24, 2026 **What do you like best about Sprout Social?** Sprout gives me so many different tools that I use every single day, in one spot. Publication calendar, smart inbox, LinkInBio are all tools I could never live without. Having them in one reliable platform is a game-changer. I love the calendar interface of the publication calendar, ability to drag and drop posts, easily change times, see things broken out by channel. **What do you dislike about Sprout Social?** I really don't like how the calendar makes you switch months when you're scrolling through weeks. Everything else works exactly the way it should. **What problems is Sprout Social solving and how is that benefiting you?** It's helping us deliver actionable insights into how we should be shifting our social strategy, as well as helping our listening expert provide reports on how social is moving the needle for our business. Saves an incredible amount of time when it comes to publication as well. **Official Response from Max Pete:** > We're thrilled to hear that Sprout Social has been a game-changer for you, providing essential tools in one reliable platform. We appreciate your feedback about the calendar interface and will take it into consideration for future improvements. ### 5. Effortless Social Media Management with Sprout Social **Rating:** 5.0/5.0 stars **Reviewed by:** Lily W. | Digital and Social Media Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** November 07, 2025 **What do you like best about Sprout Social?** Sprout social makes social media content sharing easy and centralized. It allows me to plan and post content from one location and keep track of metrics. My accounts have become more strategic and effective from using Sprout! **What do you dislike about Sprout Social?** It can be difficult to share videos on Sprout and I find it easier to post within the app for videos and Reels. **What problems is Sprout Social solving and how is that benefiting you?** Managing several different platforms can feel chaotic, but Sprout keeps all the different accounts organized. We have also recently navigated a change in our organizational structure and Sprout made it easy to stay streamlined. **Official Response from Mira Sekhon:** > Thank you for sharing your positive experience with Sprout Social! We're thrilled to hear that our platform has made managing your social media accounts more strategic and effective. We appreciate your feedback about sharing videos, and we're continuously working to improve our video sharing capabilities. We're here to help and ensure you have a seamless experience with Sprout Social. Thank you for choosing us to streamline your social media management! ### 6. Useful for Planning Health Awareness Posts **Rating:** 5.0/5.0 stars **Reviewed by:** Rakesh J. | Consultant Gynecologist and Medical Educator, Hospital & Health Care, Small-Business (50 or fewer emp.) **Reviewed Date:** April 02, 2026 **What do you like best about Sprout Social?** I mainly use Sprout Social to plan and schedule health awareness posts related to pregnancy care and women’s health. In my routine, I usually prepare posts for a few days together and schedule them when I get time. This helps me avoid missing posts during busy hospital hours. I also find it helpful that I can see upcoming posts in one place, which makes it easier to stay organized without checking each platform again and again. **What do you dislike about Sprout Social?** In the beginning, it took some time to understand where everything is placed, especially the different sections. Also, when many posts are scheduled together, the page can feel a bit slow sometimes. But after regular use, it becomes easier to handle. **What problems is Sprout Social solving and how is that benefiting you?** Earlier, I used to post separately on LinkedIn and Twitter, which took extra time and sometimes I forgot to post on busy days. It was difficult to keep posting regularly. After using Sprout Social, I started preparing posts in advance, usually for topics like antenatal checkups and menstrual health awareness. Now posts go on time even if my work schedule is busy. It has made posting more regular and less stressful. **Official Response from Mira Sekhon:** > Thank you for sharing your feedback. We understand that it can take some time to get used to the platform, especially when scheduling multiple posts. We appreciate your patience and are glad to hear that it has become easier to handle with regular use. ### 7. Convenient Mobile Publishing and Useful Analytics **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.) **Reviewed Date:** July 23, 2026 **What do you like best about Sprout Social?** I like being able to upload more than one asset at a time. The calendar’s filter options are helpful, and the mobile publisher is convenient. The analytics are also useful for the company’s goals. **What do you dislike about Sprout Social?** The calendar gets too long when there's multiple posts in one day. I don't like how I can't drag and drop assets into the asset library directly from my computer - I have to click add new, then select - that's a lot of steps. Your system will allow me to create an X post with the wrong video format, but then give me a notification that it failed. However, I can simply click in the failed post and post it immediately and it will take - it doesn't make sense. **What problems is Sprout Social solving and how is that benefiting you?** To be able to schedule content in bulk. **Official Response from Max Pete:** > We're glad to hear that you find our mobile publishing and analytics features convenient and useful. We appreciate your feedback about the calendar and asset library, and we'll take it into consideration for future improvements. ### 8. Effortless Social Media Management with Strategic Insights **Rating:** 4.5/5.0 stars **Reviewed by:** Stephen M. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 03, 2026 **What do you like best about Sprout Social?** I love how Sprout Social helps save time by allowing me to plan posts ahead for the month in just a couple of hours. The platform ensures a consistent and well-executed post schedule. I really like the suggested post time tools because they take the guesswork out of optimizing post times and help maximize our output and metrics, especially important because we have a global outreach. Plus, Sprout Social is easy to use and intuitive, which makes planning and executing social media strategies straightforward. I appreciate that I can also make 'on the fly' posts easily to react to important events. **What do you dislike about Sprout Social?** No concerns at all **What problems is Sprout Social solving and how is that benefiting you?** Sprout Social saves me time by allowing me to plan monthly posts in hours, ensuring a consistent and well-executed schedule. It's easy to use and suggests post times to maximize global outreach. **Official Response from Max Pete:** > We're thrilled to hear that you find Sprout Social's calendar and suggested post times feature helpful for organizing and planning your social media posts. We appreciate your feedback and are glad to be a part of your research group's social media strategy. ### 9. Effortless Scheduling, Intuitive UI **Rating:** 4.0/5.0 stars **Reviewed by:** Jayesh G. | Small-Business (50 or fewer emp.) **Reviewed Date:** July 14, 2026 **What do you like best about Sprout Social?** I find Sprout Social very easy to use and navigate. The UI/UX makes it simple for me to showcase all the activity across the team, allowing us to add multiple social dashboards that are easy to understand. I appreciate having an easy-to-understand dashboard with the performance of all the posts, and the platform provides us with the optimal times to post, which helps take the guesswork out. The initial setup was fairly straightforward, and the support team did a good job in helping us get set up. **What do you dislike about Sprout Social?** We don't have anything to dislike yet. For our use case Sprout Social has been very effective. **What problems is Sprout Social solving and how is that benefiting you?** I use Sprout Social for easy scheduling and publishing across platforms, managing teams, and maintaining visibility on posts. The UI/UX simplifies navigating dashboards, shows post performance, and suggests optimal posting times, eliminating guesswork. **Official Response from Max Pete:** > We're thrilled to hear that you find Sprout Social easy to use and navigate! Our team works hard to provide an intuitive UI/UX that simplifies social media management. We're glad to hear that the support team was able to assist you with the setup. Thank you for sharing your positive experience! ### 10. Freelance Social Media Consultant **Rating:** 5.0/5.0 stars **Reviewed by:** Gabby G. | Social Media Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2022 **What do you like best about Sprout Social?** Easy to use. Also, the metrics are fabulous. I am a one-person agency and using Sprout makes my work easier to organize and also easier to review metrics and distribute reports to my clients. **What do you dislike about Sprout Social?** Any feedback I have pertains to limitations by the native social media platforms and what the API between those platforms and Sprout is allowed to pull -- i.e. competitive reports on LinkedIn. **Recommendations to others considering Sprout Social:** I only manage one brand with four social media channels within Sprout. The cost is worth the spend for my company and my situation. I've heard for others who manage multiple brands with many channels that the enterprise cost can rise exponentially. **What problems is Sprout Social solving and how is that benefiting you?** Data. Data. Data. I've transitioned into a time in my career when hiring someone to post content is common but hiring someone who can read, translate, and provide thoughtful insights from large data sets is a valuable, niche skill. Sprout social's premium analytics empowers me to be able to better evaluate data sets and find these big storytelling moments that help guide strategy for social channels. **Official Response from Max Pete:** > Thank you for sharing your experience with Sprout Social. We understand the limitations with native social media platforms and their APIs, and we're continuously working to improve our capabilities to provide more comprehensive reports. ### 11. User-Friendly Social Engagement with Powerful Listening Tools **Rating:** 5.0/5.0 stars **Reviewed by:** Amanda M. | Mid-Market (51-1000 emp.) **Reviewed Date:** July 14, 2026 **What do you like best about Sprout Social?** I like how easy Sprout Social is to use, and I'm able to use the listening tool for reporting to see how I compare and improve. It helps me see competitive analysis and what people are saying beyond our social media, such as on Twitter. The listening tools are more in-depth for the wider team to be able to use beyond social media. It was quite easy to set up as well. **What do you dislike about Sprout Social?** I think it could be easier to navigate the listening tools. I feel that AI may be able to help, especially for people who don't have insights on how to use it. **What problems is Sprout Social solving and how is that benefiting you?** Sprout Social helps me manage our company's social media accounts and understand what works in terms of engagement. The listening tool provides competitive analysis beyond social media, improving our insights and reporting. **Official Response from Max Pete:** > We're glad to hear that you find Sprout Social easy to use and that the listening tools are helpful for your reporting and competitive analysis. We appreciate your feedback about the navigation of the listening tools, and we'll certainly take that into consideration for future improvements. ### 12. Effortless Scheduling & Insightful Analytics **Rating:** 5.0/5.0 stars **Reviewed by:** Jordyn K. | Email Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2022 **What do you like best about Sprout Social?** I love the ease of use and how smooth Sprout Social operates. The scheduling feature in the content calendar is a standout for me; it's easier than any other program I've used and very user-friendly. It makes it very easy for me to see what's already scheduled and what days I'm missing, which is incredibly helpful. **What do you dislike about Sprout Social?** On Instagram and Facebook, it doesn't allow me to upload posts that include both photos and videos, even though you can do that within the platform. **What problems is Sprout Social solving and how is that benefiting you?** I use Sprout Social for scheduling our content calendar and pulling advanced analytics, which informs strategy. **Official Response from Max Pete:** > We're thrilled to hear that you find Sprout Social user-friendly and intuitive! Our goal is to make managing social media as seamless as possible. ### 13. Highly Specific Reporting That Makes Leadership Updates Easy **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Philanthropy | Mid-Market (51-1000 emp.) **Reviewed Date:** February 24, 2026 **What do you like best about Sprout Social?** The specificity of the reporting feature (breakdown by competitors, post type, tags, and KPIs) allows for ease of reporting to senior leadership. From the in-app chat feature and to our designated Sprout representative, communication from Sprout to my team is fast and reliable. Sprout is proactive about identifying the customers' needs, from integrating Bluesky into its platform to allowing LinkedIn PDF uploads. **What do you dislike about Sprout Social?** Not specific to Sprout, but API restrictions from different platforms limit our ability to automate social listening. **What problems is Sprout Social solving and how is that benefiting you?** Sprout allows us to have a one-stop shop of historic data, from past post performance to an overview of the topics we have addressed on our social media channels. As an organization that services many industries and fields, it is important to us to utilize our platform to spotlight these groups equitably. **Official Response from Mira Sekhon:** > Thank you for highlighting the specificity of our reporting feature and the ease of communication with our team. We appreciate your feedback and are committed to continuously improving our platform to better serve your needs. We understand the importance of having historic data and are glad to provide a one-stop shop for your social media analytics. Be sure to join our Community, the Arboretum, to stay connected, network with peers and receive our latest and greatest product updates! ### 14. Effortless Content Scheduling with Stellar Engagement Tools **Rating:** 5.0/5.0 stars **Reviewed by:** Ariana C. | Senior Marketing Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** July 23, 2026 **What do you like best about Sprout Social?** I love how Sprout Social's tools allow me to monitor social consumer engagement and how easy it is to schedule content. It helps me stay organized, manage multiple clients across all social media platforms, and promptly respond to social media consumer complaints. The scheduling feature is particularly great for planning ahead. The setup was incredibly easy, super intuitive, with a lot of self-setup that was easy to follow. **What do you dislike about Sprout Social?** I wish that Sprout Social could repost on Instagram stories and Facebook stories instead of just on the actual platform. I wish it was built into Sprout Social. **What problems is Sprout Social solving and how is that benefiting you?** Sprout Social helps me solve content scheduling and being more organized within my team. It allows easy monitoring of social consumer engagement, helps manage multiple clients across platforms, and ensures prompt response to consumer complaints. **Official Response from Max Pete:** > We're delighted to hear that Sprout Social has been beneficial for content scheduling and managing social consumer engagement. Your feedback about reposting on Instagram and Facebook stories is valuable, and we'll explore ways to enhance our platform in the future. ### 15. Custom Reports That Automate Monthly—A Thorough Platform **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.) **Reviewed Date:** July 24, 2026 **What do you like best about Sprout Social?** I love the building a custom report, and that you can do it once and it automates every month. the UX is good once you know what to look for. it is a pretty thorough platform **What do you dislike about Sprout Social?** it's hard to know where to start, and if you aren't a social media expert or dont know exactly what to look for, there is a learning curve to overcome. I had a lot of issues with it always saying my accounts got disconnected, but it still shows me analytics so I've started to disregard those. I feel like there's probably a lot im not using, because im nervous to do more in there and get lost. **What problems is Sprout Social solving and how is that benefiting you?** I was spending too much time pulling analytics, but now with my custom report, it is seamless **Official Response from Max Pete:** > Thank you for sharing your feedback. We're pleased to hear that the custom report feature is saving you time and providing thorough analytics. We apologize for the issues you've experienced with account disconnections and will work to improve this aspect of the platform. ### 16. Amazing customer service team and flexible terms! **Rating:** 5.0/5.0 stars **Reviewed by:** Jennifer S. | Marketing Communication Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** July 24, 2025 **What do you like best about Sprout Social?** I loved everything from the initial call with Ang to working with her to finalize our agreement. We landed on a deal that works for us and it was so nice to have someone like Ang to deal with. She is so smart and always answered my numerous questions and provided screenshares and another free trial week so my manager could take a peak at the platform before we committed. Ang is amazing. **What do you dislike about Sprout Social?** Nothing! I loved how genuine Ang was and how she always followed up and was super professional without being pushy, and she didn't hesitate to pick up the phone and check in with me while we were working on our deal. **What problems is Sprout Social solving and how is that benefiting you?** Mostly listening across the web and reddit/youtube, along with finding out who our People are and what their activities have been. **Official Response from Mira Sekhon:** > Thank you for sharing your wonderful experience with our team! We're thrilled to hear that Ang provided you with exceptional service and made the process smooth for you. It's fantastic to know that you found value in the flexibility of our terms and the platform's capabilities. We appreciate your feedback and are delighted to hear that Sprout Social is helping you with Listening across various platforms and understanding your audience better. If you have any further questions or need assistance, please don't hesitate to reach out. We look forward to continuing to support you! ### 17. Weekly Performance Reports Make Managing Multiple Pages Easy **Rating:** 4.0/5.0 stars **Reviewed by:** Jenna I. | Vice President of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** July 14, 2026 **What do you like best about Sprout Social?** I manage multiple social media pages for our dental practices, and I really love being able to pull weekly reports on their performance. It makes it much easier to keep track of how each page is doing from week to week. **What do you dislike about Sprout Social?** I’d really appreciate it if the pricing were more competitive. **What problems is Sprout Social solving and how is that benefiting you?** It is nice having multiple integrations and being able to see everything in one dashboard. I can stay up to date if we have social media pages that are not active that week and I can go in and schedule a post with the publishing tool **Official Response from Max Pete:** > We're glad to hear that you find our weekly performance reports helpful for managing multiple social media pages. We understand your concern about pricing, and we continuously evaluate our pricing to ensure it remains competitive while providing value. We appreciate your feedback and will take it into consideration. ### 18. Great scheduling, but missing creative features and unreliable post publishing **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Enterprise (> 1000 emp.) **Reviewed Date:** July 29, 2026 **What do you like best about Sprout Social?** Scheduling posts and automatic determination of best posting times. This takes the guesswork out of when to post and also allows me to schedule a post across multiple platforms according to each platform's analytics. **What do you dislike about Sprout Social?** I am unable to search for a specific post to view analytics. I have to know what date it was posted and then sort through any posts that day to find the one I want. It is not unusual for posts to fail, and lately the first comment (where I tag Instagram users) is failing as well. **What problems is Sprout Social solving and how is that benefiting you?** Being able to generate analytics reports quickly and customizable criteria for generating these reports. Being able to create one post and share it across multiple platforms. The preview for how each platform will look is useful. **Official Response from Max Pete:** > We appreciate your feedback and understand the importance of being able to search for specific posts and view analytics. We are constantly working to improve our platform and will take your comments into consideration for future updates. ### 19. Makes posting to socials FUN! **Rating:** 5.0/5.0 stars **Reviewed by:** Carrie H. | Administrative Coordinator/Market Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 30, 2024 **What do you like best about Sprout Social?** It's so easy to post to multiple social media accounts! And AI Assist is the bomb! I work on Sprout almost every day, and I love how easy it is to post and get reports on performance. **What do you dislike about Sprout Social?** It needs to be easier to get to some information, with less click through, and maybe ability to save reports or post templates. **What problems is Sprout Social solving and how is that benefiting you?** Sprout Social makes it easy to post the same information on different platforms, with the ability to use the same basic post and then customize for a certain platform. The combined inbox feature makes it easier to find and respond to comments and messages. **Official Response from Max Pete:** > Thank you for your positive feedback! We're glad to hear that you enjoy using Sprout Social for posting and performance reporting. We understand your concerns about accessing information and saving reports or post templates, and we'll take that into account for future enhancements. We appreciate your insights on how Sprout Social helps you with posting and managing comments and messages. ### 20. Organized, User-Friendly, and Feature-Rich—A Marketer’s Necessary Tool **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 04, 2025 **What do you like best about Sprout Social?** I love that it's organized, user-friendly, and has so many features to make both scheduling and analyzing data easy for any marketer. **What do you dislike about Sprout Social?** I dislike that it's costly to add more users to an account. I wish more people from my team could pop in and see the platform to know more about how I work. Also, tagging (especially for LinkedIn) is often glitchy and sometimes means I have to post natively on the platform itself, which can cause some inconsistencies. **What problems is Sprout Social solving and how is that benefiting you?** We needed easy ways to track cross-platform progress, and separate out tags to improve clarity and know more specifically how we're working toward KRs. Our business runs both DTC and BTB, so being able to switch and customize views makes it easier to track KR's in all aspects of the business. **Official Response from Mira Sekhon:** > Thank you for sharing your positive experience with Sprout Social. We appreciate your feedback about the cost of adding users and the tagging issues. We're constantly striving to enhance our platform and your input is valuable in that process. ### 21. Efficient Social Management with Room for Improvement **Rating:** 4.5/5.0 stars **Reviewed by:** Kailey L. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 26, 2026 **What do you like best about Sprout Social?** I like that Sprout Social allows me to put all of our clients in one platform, which is much more convenient than using multiple platforms. My favorite part of Sprout Social is the smart inbox, which makes it easy to access mentions, comments, reviews, and similar things. It cuts down on my time management since I no longer need to visit each platform individually. I can access Google reviews, Facebook reviews, Instagram comments, mentions, all in one place. **What do you dislike about Sprout Social?** It seems like there's a couple bugs with scheduling from Canva, as it only schedules as a draft and it's just not always the most seamless process. Also, the onboarding process could have been a little smoother. I think having someone to walk you through connecting accounts, or having an agent in your Sprout Social account, could have been helpful. **What problems is Sprout Social solving and how is that benefiting you?** Sprout Social lets me unify all my clients on one platform, instead of multiple. The smart inbox saves time by centralizing mentions, comments, and reviews across platforms. **Official Response from Mira Sekhon:** > Thank you for sharing your positive experience with Sprout Social's unified platform and smart inbox. We understand your concerns about the scheduling from Canva and the onboarding process, and we'll take your feedback into consideration for future improvements. ### 22. All Our Social Media in One Place—Never Miss an Update **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.) **Reviewed Date:** July 14, 2026 **What do you like best about Sprout Social?** I can access all my social media in one place and keep track of all our company pages without having to jump between different tabs. It helps ensure I don’t miss anything. **What do you dislike about Sprout Social?** The biggest drawback is the pricing, which can be tough for small businesses, along with the learning curve for some of the more advanced features. Even so, it’s a powerful, well-designed social media management platform overall. **What problems is Sprout Social solving and how is that benefiting you?** Sprout Social helps solve the challenge of managing multiple social media accounts in one place. It streamlines content scheduling, engagement, analytics, and team collaboration, which makes it easier for me to stay organized and track performance. The biggest benefit is the time I save, along with the actionable insights that help me refine my content strategy, strengthen audience engagement, and improve overall social media results. **Official Response from Max Pete:** > We're glad to hear that you find Sprout Social helpful in managing all your social media accounts in one place. We understand that pricing and the learning curve for advanced features can be challenging, but we're constantly working to improve and offer more value to our users. ### 23. Streamlined Scheduling, Needs More Features **Rating:** 4.0/5.0 stars **Reviewed by:** Jessica L. | Video Editor, Mid-Market (51-1000 emp.) **Reviewed Date:** November 04, 2025 **What do you like best about Sprout Social?** I like Sprout Social's calendar view because it gives me an easy and clear overview of what's going out for the week or the month. I also appreciate the ease of posting on more than one platform at a time, which creates a seamless workflow and saves me time. Additionally, I found the initial setup of Sprout Social to be very easy. **What do you dislike about Sprout Social?** Not all features are included like adding music or carousels. I'm unable to link music to posts so I have to manually post those assets through the platform. Adding all features that the platforms each have would help prevent this. **What problems is Sprout Social solving and how is that benefiting you?** I use Sprout Social to easily schedule posts ahead of time, view my content calendar clearly for the week or month, and post on multiple platforms at once, saving time with a seamless workflow. **Official Response from Mira Sekhon:** > Thank you for sharing your experience with Sprout Social. We're pleased to hear that the multi-platform scheduling feature is beneficial to you. We understand your concerns about the UI and the issues with scheduled posts. We're committed to enhancing the user interface and resolving any technical issues to provide a smoother experience for our users. ### 24. Efficient Social Management with Robust Listening Tools **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.) **Reviewed Date:** November 04, 2025 **What do you like best about Sprout Social?** I like Sprout Social's social listening technology, as it allows me to understand what people are saying about our organization. The ability to keep everything in one place with Sprout Social makes managing tasks more efficient for my team. These features provide a comprehensive understanding of our brand's perception in the marketplace, ensuring that our communication strategies are well-informed. **What do you dislike about Sprout Social?** I found some challenges with the onboarding process of Sprout Social. During the initial setup, some features or aspects were not quite ready yet, which required further communication and adjustments with the service. These challenges made the onboarding process initially difficult, although everything eventually worked out. **What problems is Sprout Social solving and how is that benefiting you?** Sprout Social keeps everything in one place, enhancing efficiency and providing valuable social listening to understand public sentiment about our organization. **Official Response from Mira Sekhon:** > Thank you for sharing your experience with Sprout Social! We're thrilled to hear that you find our social listening technology beneficial for understanding public sentiment about your organization. We apologize for any challenges you faced during the onboarding process. Your feedback is valuable to us, and we will work to improve the initial setup experience for our users. If you have any specific issues or need further assistance, please don't hesitate to reach out to our customer support team. We appreciate your support and are here to help ensure you have a seamless experience with Sprout Social. ### 25. Effortless Social Media Management **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Higher Education | Small-Business (50 or fewer emp.) **Reviewed Date:** February 10, 2026 **What do you like best about Sprout Social?** I like Sprout Social because it reduces the hassle in taking care of my social media portfolio. Its ease of use stands out to me, making it straightforward to navigate and manage social tasks. I also appreciate its integration with all major social media platforms, which simplifies my workflow and enhances my ability to monitor both my performance and that of my competitors. **What do you dislike about Sprout Social?** I wish there was a physical app that I could download instead of adding a web page. It would reduce the number of times the server refreshes because of a memory load. I think having a desktop app would increase how efficient my workload would be. **What problems is Sprout Social solving and how is that benefiting you?** Sprout Social reduces the hassle of managing my social media portfolio with social listening, post scheduling, and performance monitoring. **Official Response from Mira Sekhon:** > Thank you for sharing your positive experience with Sprout Social! We're glad to hear that our platform has made managing your social media portfolio more straightforward and efficient. We understand your desire for a desktop app and will take your suggestion into consideration for future enhancements. Be sure to join our Community, the Arboretum, to stay connected, network with peers and receive our latest and greatest product updates! ### 26. Streamlined Our Social Media Management Effortlessly **Rating:** 4.0/5.0 stars **Reviewed by:** Abubakr B. | Small-Business (50 or fewer emp.) **Reviewed Date:** June 08, 2026 **What do you like best about Sprout Social?** I like that Sprout Social is a lifesaver for organizing my workflow. Before using Sprout Social, I spent a lot of time cross-referencing data on spreadsheets from different platforms, which was a hassle. Now, I just log my media, write captions, and use the algorithm that calculates the optimal time for audience engagement, which really helps with scheduling tasks efficiently. The setup was also a relief; connecting LinkedIn and Facebook profiles was super fast and smooth. Overall, it really streamlines my work as a communication manager, saving me from burnout. **What do you dislike about Sprout Social?** There are definitely days when the product team could fix a few major pain points. The absolute number one thing would be the pre sync structure for new team members. It's incredibly expensive. We wanted to bring in help to clear out the inbox during peak hours, but the cost is high. They really need a more flexible deal for team members. **What problems is Sprout Social solving and how is that benefiting you?** Sprout Social streamlines my workflow by consolidating notifications from Twitter, Instagram, and LinkedIn into one place, preventing missed messages. It also optimizes posting times with an algorithm, saving me from juggling multiple apps and enhancing my communication management. **Official Response from Max Pete:** > Thank you for sharing your feedback with us. We're glad to hear that Sprout Social has helped you save time and streamline your work as a communication manager. We appreciate your input on areas for improvement and will certainly take your comments into consideration as we continue to enhance our platform. ### 27. Great for Social Media Marketers! **Rating:** 4.5/5.0 stars **Reviewed by:** Natalie W. | Social Media Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** May 22, 2025 **What do you like best about Sprout Social?** The reports are super helpful and thorough! I love the content calendar scheduling capabilites and also Sprout Link in Bio! **What do you dislike about Sprout Social?** Sometimes the reports are missing some numbers -- IG collaborative posts not native from our account, for example, and some Facebook reporting can sometimes get skewed. Also tiktok publishing isn't great -- the tags don't always show up and i feel like the reports aren't as comprehensive as on tiktok **What problems is Sprout Social solving and how is that benefiting you?** They are always actively working to get access to more reporting from platforms, specifically newer platforms like TikTok. **Official Response from Mira Sekhon:** > Thank you for sharing what you like best about Sprout Social! We're thrilled that our Reports and content calendar scheduling capabilities are making a positive impact for you. We understand your concerns about missing numbers in Reports, and we're committed to improving our Reporting features to ensure accurate and reliable data. Be sure to join our Community, the Arboretum, to stay connected, network with peers and receive our latest and greatest product updates! ### 28. Simplifies Social Care with Custom Views and Automations **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** February 03, 2026 **What do you like best about Sprout Social?** I like the ease of features in Sprout Social and how it allows for building custom views. I also find the automations useful, such as auto-flagging posts as spam or prospective prospects based on the language used. It helps my team handle community and social posts efficiently by allowing us to view everything in a single feed and speed up our work. **What do you dislike about Sprout Social?** I would like it if Sprout Social auto applied a tag to a post and could also auto reply with a saved message. It would reduce the effort required for common inquiries. **What problems is Sprout Social solving and how is that benefiting you?** I use Sprout Social to handle community and social posts efficiently, responding to comments and questions all in a single feed. It speeds up our work with features like automations for flagging posts. **Official Response from Max Pete:** > It's great to hear that our platform has helped streamline your social customer service and improve response times. We're committed to providing tools that enhance the support experience. ### 29. Clear Global Visibility and Quick Insights with Sprout **Rating:** 4.5/5.0 stars **Reviewed by:** Garrett M. | Consumer Insights Manager, Apparel & Fashion, Enterprise (> 1000 emp.) **Reviewed Date:** July 23, 2026 **What do you like best about Sprout Social?** Sprout gives me clear visibility into my brand’s organic and influencer presence around the world. I can see results quickly, which makes it easier to evaluate what’s working and make decisions with confidence. **What do you dislike about Sprout Social?** I’d like the reporting platforms for social and influencer to be connected, so everything is easier to track in one place. **What problems is Sprout Social solving and how is that benefiting you?** Tracking our social presence against our KPIs and competitors has been really helpful. It takes the subjectivity out of the process and provides tangible data we can use to evaluate our marketing strategies more confidently. **Official Response from Max Pete:** > Thank you for sharing your experience with Sprout Social! We're thrilled to hear that you're enjoying the clear global visibility and quick insights it provides. Your feedback about connecting the reporting platforms for social and influencer is valuable, and we'll definitely take that into consideration for future updates. We're glad to hear that Sprout Social is helping you track your social presence against KPIs and competitors, providing you with tangible data to evaluate your marketing strategies confidently. If you have any further suggestions or need assistance, please feel free to reach out to us. We're here to help! ### 30. Inflated Analytics and an Unintuitive UI Hold Back Multi-Platform Scheduling **Rating:** 2.0/5.0 stars **Reviewed by:** Kia T. | Community Outreach Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** July 23, 2026 **What do you like best about Sprout Social?** It's a good way to schedule content on multiple platforms. It doesn't integrate well when use different sizes of photos. The AI is as useless as it is on any other platform. The results we receive often seem overly inflated compared to actually performance. **What do you dislike about Sprout Social?** Results from social media seems highly inflated and posts do not translate well to different platforms. The UI is somewhat difficult to use and unintuitive. **What problems is Sprout Social solving and how is that benefiting you?** Sprout helps to put our social media impressions and interactions into context and explains where we have grown or diminished. **Official Response from Max Pete:** > We're sorry to hear about your experience. We strive to provide accurate analytics and a user-friendly interface. We'd like to learn more about your specific issues to improve our platform. ### 31. Easy Team Collaboration and Multi-Profile Management in One Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Caroline M. | Admissions Marketing and Social Media Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** July 23, 2026 **What do you like best about Sprout Social?** I enjoy the collaboration features with others on my team and the ease of use makes the process simpler for those who don't login as often as I do. Being able to connect multiple profiles within the same platform is extremely helpful, especially given how many accounts I manage. **What do you dislike about Sprout Social?** The app still has a lot of limitations particularly with publishing. **What problems is Sprout Social solving and how is that benefiting you?** Sprout makes scheduling out content simple and beneficial with the "best times to post" feature. Additionally, the ability to pull different types of reports has made strategizing more efficient. **Official Response from Max Pete:** > Thank you for sharing your positive experience with Sprout Social's collaboration features and multi-profile management. We understand your concerns about the limitations with publishing, and we are committed to enhancing our platform to provide a better experience for you. ### 32. Robust Features but Needs Media Flexibility **Rating:** 4.0/5.0 stars **Reviewed by:** Caroline M. | Venue Marketing Coordinator, Mid-Market (51-1000 emp.) **Reviewed Date:** May 22, 2025 **What do you like best about Sprout Social?** I love that Sprout Social allows me to add collaborators, link in bio, and multiple images, which gives me the flexibility I didn't find with other scheduling tools. I also enjoy being able to track all posts across different accounts and platforms. The expanded posting features and the customer service options in Sprout were significant reasons for switching from our previous product. The initial setup was pretty smooth. **What do you dislike about Sprout Social?** I would like to be able to post multiple media types in one post (video and photo in one post). I also would like to be able to post up to the Instagram limit of photos (20 photos). **What problems is Sprout Social solving and how is that benefiting you?** I find Sprout Social makes scheduling easier and enables posting across different accounts. It offers features for complex posts that other tools lacked, like collaborators and tracking posts on various platforms. **Official Response from Mira Sekhon:** > We're glad to hear that you find Sprout Social easy to use and user-friendly. We appreciate your feedback about the limitations you've encountered, and we'll certainly take that into consideration for future improvements. Thank you for sharing your experience with us! Be sure to join our Community, the Arboretum, to stay connected, network with peers and receive our latest and greatest product updates! ### 33. Robust Reporting and Tagging All in One Place **Rating:** 4.0/5.0 stars **Reviewed by:** Katy L. | Social Media Manager, Enterprise (> 1000 emp.) **Reviewed Date:** July 29, 2026 **What do you like best about Sprout Social?** I like the range of features it has in one place. Particularly the reporting and tagging features to ensure it's done for the range or areas that we cover **What do you dislike about Sprout Social?** I think that the way that the results vary across the channels can be hard to compare, and support within this to explain to external stakeholders why this is the case would be helpful. I also think being able to compare year on year is great, but AI suggestions as to why this is happening and taking into account changes in the platform would really improve the reporting experience. **What problems is Sprout Social solving and how is that benefiting you?** It's helping us improve our customer relationship management, ensuring that we are responding to queries where needed and also registering then in the correct area **Official Response from Max Pete:** > Thank you for sharing your feedback. We appreciate your suggestion for AI suggestions to improve the reporting experience. We'll definitely consider this as we continue to enhance our platform. ### 34. Social with AI that helps **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Enterprise (> 1000 emp.) **Reviewed Date:** September 30, 2025 **What do you like best about Sprout Social?** Being able to manage all our social media posts across various channels from one centralized platform is a huge plus. The unified inbox has significantly improved our team's workflow, and the reporting features are incredibly intuitive. Trellis, the AI assistant, offers remarkable insights that assist with everything from content creation to reporting analysis. Furthermore, the streamlined approval workflows allow us to refine and approve content efficiently before it goes live. We recently integrated with Bynder, which, although still in the testing phase, looks promising. We have been using the platform for about three years, and the support from Sprout, including monthly check-ins and additional training, has been incredibly helpful. **What do you dislike about Sprout Social?** Managing team conversations is difficult because there’s no way to clear messages or mark them as complete once they’ve been addressed. It would be really helpful to have an option to resolve conversations so threads can be closed out and kept tidy. Also, I find it inconvenient that the calendar automatically creates separate draft assets for each channel, since that adds clutter and makes the workflow feel less streamlined. **What problems is Sprout Social solving and how is that benefiting you?** Trellis is going to be a game changer when it comes to interpreting analytics, which has been a pain point for us. I also find the listening tool really helpful. It listens across many platforms, and you can ask Trellis to surface trending content and conversations, or even help identify on-topic questions for upcoming events. **Official Response from Mira Sekhon:** > Thank you for sharing your positive experience with Sprout Social's onboarding process and Social Listening tools. We understand your concerns about team conversations and the calendar feature, and we'll work on addressing these issues to improve your experience. Be sure to join our Community, the Arboretum, to stay connected, network with peers and receive our latest and greatest product updates! ### 35. Effortless Post Scheduling Across Networks with Fast, Helpful Support **Rating:** 5.0/5.0 stars **Reviewed by:** Richelle H. | Director of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** July 14, 2026 **What do you like best about Sprout Social?** The ability to duplicate and schedule the post to our other networks. We just tweak the information and links/etc to tailor to the next network. Customer support is very helpful and replies quickly when needed. **What do you dislike about Sprout Social?** We have some failed posts often and have to reconnect profiles often as well. **What problems is Sprout Social solving and how is that benefiting you?** We now have multiple team members who collaborate together and Sprout Social helps to ensure all of our information and content gets published throughout all of our pages and the calendar view helps us know where we may need to fill the gaps. **Official Response from Max Pete:** > It's great to hear that Sprout Social is helping your team collaborate and ensure consistent publishing of information and content across all your pages. We appreciate your feedback and will continue to strive for improvements. ### 36. Easy User Management and Amazing Customer Service **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Education Management | Mid-Market (51-1000 emp.) **Reviewed Date:** July 22, 2026 **What do you like best about Sprout Social?** its easy to add/remove users & profiles, the platform itself is pretty easy to use with some practice, & their customer service is amazing **What do you dislike about Sprout Social?** features that would make it really simple to be an admin on the account dont exist -- such as being able to download a list of all users, download a list of all profiles (no frills on any of this, straight list & no other info), & having some way to track last log in for each user without having to download a report & do a lot of manual work **What problems is Sprout Social solving and how is that benefiting you?** being able to have mulitiple regions use the platform to post social content easily (schedule it, repost, cross post, etc) while also allowing national & regional accounts to share content **Official Response from Max Pete:** > Thank you for your positive feedback on our user management and customer service. We understand your concerns about certain admin features and will take your suggestions into account for future improvements. ### 37. Intuitive, Reliable Social Media Management with Room for CSAT Improvement **Rating:** 4.0/5.0 stars **Reviewed by:** Katherine W. | Manager, Client Servies **Reviewed Date:** July 30, 2026 **What do you like best about Sprout Social?** I've had a great experience using Sprout Social. The platform is intuitive, which makes it easy to manage multiple social channels in one place. I find the reporting tools provide valuable insights that help inform our strategy. The scheduling, engagement, and analytics features save our team time and make day-to-day social media management much more efficient. Overall, it's a reliable and user-friendly solution for teams managing a strong social presence. **What do you dislike about Sprout Social?** I can't get CSAT surveys by agent, which is something I wish worked better. **What problems is Sprout Social solving and how is that benefiting you?** Sprout Social centralizes multiple social channels, provides valuable insights, and enhances scheduling and engagement. It saves our team time and makes daily social media management efficient. It's intuitive, user-friendly, and reliable for maintaining a strong social presence. **Official Response from Max Pete:** > Thank you for sharing your positive experience with Sprout Social! We're delighted to hear that the platform has made managing multiple social channels, providing valuable insights, and enhancing scheduling and engagement much more efficient for your team. We understand your feedback about CSAT surveys by agent, and we'll definitely take that into account as we continue to enhance our platform. ### 38. Fantastic All-in-One Scheduling with a Great Listening Tool **Rating:** 4.0/5.0 stars **Reviewed by:** Stephen N. | Communications Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** February 09, 2026 **What do you like best about Sprout Social?** Being able to schedule your content all on one platform is fantastic! I also really love the listening tool **What do you dislike about Sprout Social?** Some small issues with tagging folks when scheduling content. I'd also like to see some more useful analytics. I find the social media listening tool a bit difficult to navigate. I wish there was a way to make it a bit easier to use **What problems is Sprout Social solving and how is that benefiting you?** Approval processes are now seamless with Sprout Social. Also great to see what is being said about the company using the social monitoring too **Official Response from Mira Sekhon:** > Thank you for sharing your experience with Sprout Social. We're thrilled that the scheduling and Listening tools are making a positive impact on your social media management. We understand your concerns about Tagging, analytics and the usability of the social media Listening tool, and we'll use your feedback to enhance the user experience. Be sure to join our Community, the Arboretum, to stay connected, network with peers and receive our latest and greatest product updates! ### 39. It is very easy to use! A great social media management platform. **Rating:** 4.5/5.0 stars **Reviewed by:** Samantha Y. | Social Media Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** May 31, 2024 **What do you like best about Sprout Social?** I love using it to schedule posts, especially being able to tag and view post performance via category! Very easy to streamline the approval process between me and my manager. I use this platform everyday to to check post performance, as well as schedule new content. **What do you dislike about Sprout Social?** The ad account integration is a bit difficult across multiple accounts and can get in the way of the new boosted posts. **What problems is Sprout Social solving and how is that benefiting you?** Easily allows us to create posts and have them checked by other members of the team, and allows us insights across multiple profiles. **Official Response from Melina Glackin:** > Hi, Samantha! We're thrilled to hear that you find Sprout Social easy to use and that it has been beneficial for your social media management. We appreciate your feedback about the ad account integration and will share it with our team for further improvement. Be sure to join our Community, the Arboretum, to stay connected, network with peers, and receive our latest and greatest product updates! ### 40. Effortless Social Media Management with Top-Notch Reporting **Rating:** 5.0/5.0 stars **Reviewed by:** Levi P. | Regional Leasing & Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** July 02, 2024 **What do you like best about Sprout Social?** I find Sprout Social very easy to use, which is important because it makes tasks straightforward. The reporting features are great and really stand out to me. Also, I appreciate the ease of posting on different platforms, and it's fast and doesn't make things difficult. The initial setup was very easy too. **What do you dislike about Sprout Social?** I see an opportunity for improvement with Instagram stories, specifically with features that I think should be added. **What problems is Sprout Social solving and how is that benefiting you?** I use Sprout Social for social media posting for our on-site teams as well as reporting. **Official Response from Jen Anderson:** > Thank you for the positive feedback on our Social Scheduler! We understand the importance of comprehensive reporting and are actively working on enhancing this feature to better meet your needs. Your input is valuable to us, and we appreciate your patience as we work to improve our reporting capabilities. ### 41. Easy Scheduling and Insightful Reports **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Government Administration | Mid-Market (51-1000 emp.) **Reviewed Date:** July 14, 2026 **What do you like best about Sprout Social?** Sprout Social makes it easy to plan, schedule, and review all our posts. We use the Reports section to review our content and see what is performing well, as well as which platforms we should continue to prioritize based on engagement rates. I also love that Sprout Social always has webinars where I can learn best practices, practical applications, or reviews of new features. **What do you dislike about Sprout Social?** I wish that we could have more profiles connected without having to pay an additional fee. **What problems is Sprout Social solving and how is that benefiting you?** Having all our platform data in one place, where we can compare engagement and impressions across the different platforms. Being able to view data across different time periods is also a great feature, as we often need to share with our leadership how we are improving over time. **Official Response from Max Pete:** > Thank you for sharing your positive experience with Sprout Social's scheduling, reporting, and educational resources. We understand your concern about the additional fee for connecting more profiles, and we'll keep that in mind as we continue to enhance our platform. ### 42. Drag-and-Drop Image Posting Makes Content Creation Effortless **Rating:** 5.0/5.0 stars **Reviewed by:** Rosie B. | SMD, Multi-State Strategy and Operations, Enterprise (> 1000 emp.) **Reviewed Date:** July 23, 2026 **What do you like best about Sprout Social?** Dragging images directly into the interface makes it so easy to create a post **What do you dislike about Sprout Social?** When creating a post for both facebook and instagram, fb will have the link directly in the text whereas instagram I'll have 'link in bio' and I wish I didn't have to do the two posts totally separately when that's the only difference. **What problems is Sprout Social solving and how is that benefiting you?** It's such a huge time saver, with the ease of creating/scheduling the posts, and I don't have to think about it again. A true 'set it and forget it.' **Official Response from Max Pete:** > Thank you for sharing your positive experience with the drag-and-drop image posting feature! We understand your frustration with the difference in posting for Facebook and Instagram, and we'll work on finding a solution to streamline the process for you. ### 43. Sprout Social Simplifies Social Media Management with Analytics **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** July 09, 2026 **What do you like best about Sprout Social?** Sprout Social really simplifies our social media management. I really like how it allows you to manage all your social media sites in one place. I can post to multiple sites at once and view a calendar displaying posts from all of our social channels. I also like the automatic generation of the weekly analytics report. **What do you dislike about Sprout Social?** I have not yet experienced any downsides to using Sprout Social. The site is very intuitive to use. **What problems is Sprout Social solving and how is that benefiting you?** Sprout Social saves me lots of time by being able to create a single post to publish on multiple social media sites simultaneously while also being a one-stop-shop place for accessing a history and analytics for all posts. It is also beneficial in allowing me to create and schedule posts for dates well into the future. **Official Response from Max Pete:** > We're thrilled to hear that you are enjoying the convenience and efficiency of managing all your social media sites in one place with Sprout Social. The ability to post to multiple sites at once and view a calendar displaying posts from all social channels is a feature we take pride in. We're also glad to hear that you find the automatic generation of the weekly analytics report helpful. Thank you for your feedback! ### 44. Unified Social Management with Key Insights **Rating:** 5.0/5.0 stars **Reviewed by:** Benjamin D. | Director of Customer Experience, Mid-Market (51-1000 emp.) **Reviewed Date:** July 23, 2026 **What do you like best about Sprout Social?** I love that Sprout Social lets you pull in keywords and our company's name across the web. The social listening tools are great, and I appreciate that everything is in one spot. It makes sure we're responding to anything we need to and makes us well aware of what we should be aware of. Plus, it's been pretty easy to use and manage overall. **What do you dislike about Sprout Social?** I find keeping up with the macros difficult at times, but overall, it's pretty easy to manage. **What problems is Sprout Social solving and how is that benefiting you?** Sprout Social brings everything into one unified place, making sure we're responding to everything we need to and keeping us aware of what we should be. I love pulling in keywords and our company's name across the web for effective social listening. **Official Response from Max Pete:** > It's great to hear that Sprout Social is helping you stay on top of social conversations and providing valuable insights. We appreciate your feedback about the difficulty with macros and will strive to improve the user experience in that area. ### 45. Intuitive Platform but Pricing and Glitches Need Improvement **Rating:** 3.5/5.0 stars **Reviewed by:** Brad B. | Small-Business (50 or fewer emp.) **Reviewed Date:** July 18, 2026 **What do you like best about Sprout Social?** I like that everything in Sprout Social is in one place. The analytics features are easy to manipulate, read, and understand. Also, the platform's functionality is very user-friendly and intuitive. **What do you dislike about Sprout Social?** I find that there are basic glitches that happen from time to time, which are frustrating when paying a premium price. The mobile app would also be extremely helpful if it were more robust, as it's quite basic. Their pricing model is a bit ticky tacky with constant 'discounts' and constant add-ons as you grow. **What problems is Sprout Social solving and how is that benefiting you?** I use Sprout Social for quick approvals with clients, scheduling posts across multiple platforms, and analyzing what's working per client and overall trends. I love that everything is in one place, and the analytics are easy to read and understand. **Official Response from Max Pete:** > We're glad to hear that you find Sprout Social's platform intuitive and user-friendly. We apologize for any glitches you've experienced and appreciate your feedback on the mobile app. We're constantly working to improve our platform and pricing model to better serve our customers. ### 46. Simple to Use, Invaluable Analytics and Post Scheduling with Sprout **Rating:** 4.5/5.0 stars **Reviewed by:** Cory C. | Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** July 23, 2026 **What do you like best about Sprout Social?** It's simple to use, and easy to teach to others. I have used Sprout across several companies and positions and have found it to be invaluable in the analytics and ease of post scheduling that it provides. **What do you dislike about Sprout Social?** There are some things that are outside of our current plan tier that I feel like should be standard, for example, tagging posts. **What problems is Sprout Social solving and how is that benefiting you?** Balancing many different posts and accounts, Sprout allows us to streamline our posting and to keep everything in one single place while tracking our performance. **Official Response from Max Pete:** > Thank you for sharing your positive experience with Sprout Social. We're glad to hear that it has been valuable across multiple companies and positions. We understand your feedback about certain features, and we'll continue to work on enhancing our platform. ### 47. 10/10 would reccomend **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.) **Reviewed Date:** September 30, 2025 **What do you like best about Sprout Social?** The user interface is so intuitive and informative while still being clear and simple. **What do you dislike about Sprout Social?** It's rare that I dislike something about Sprout Social but if I must, it can be inconvenient to wait for platform changes to take shape. At times, there is some inconsistency between what is available on the social platforms natively vs Sprout but I know that's often due to api limits with that integrations. **What problems is Sprout Social solving and how is that benefiting you?** Sprout is an incredibly reliable tool that helps us manage all of our social assets, daily posts, the monthly calendar. Using all of the robust analytical tools helps us learn what's working, what's not and gives us simple and actionable ways to share the data with our cross-functional partners. **Official Response from Mira Sekhon:** > Thank you for your feedback! We understand the importance of timely platform changes and strive to implement them as quickly as possible to enhance your experience with Sprout Social. Be sure to join our Community, the Arboretum, to stay connected, network with peers and receive our latest and greatest product updates! ### 48. Structured Reporting and Easy Post-Level Performance Tracking **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.) **Reviewed Date:** July 21, 2026 **What do you like best about Sprout Social?** Sprout offers structure for data reporting. Too often other tools have chaotic UI and don't offer nuances analyzes metrics on individual posts. I'm finding Sprout to be really helpful because it allows me to be able to see all posts and track performance metrics easily **What do you dislike about Sprout Social?** One of the recurring issues is the inability to track sentiment on comments from posts. This is a key performance metric for clients - they love to analyze sentiment on the comments section and see how each comment ranks individually. This is a missing feature on Sprout. **What problems is Sprout Social solving and how is that benefiting you?** Its making ongoing reporting much easier. It allows me to integrate data from multiple accounts and the UI lets me switching between platforms and brands easily to get the output needed. **Official Response from Max Pete:** > We're glad to hear that you find Sprout Social's reporting structure helpful and easy to use for post-level performance tracking. ### 49. Intuitive, Insightful, and Backed by a Great Sprout Representative **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Farming | Mid-Market (51-1000 emp.) **Reviewed Date:** July 15, 2026 **What do you like best about Sprout Social?** I like that it’s intuitive for everyone to use and provides clear statistics. The calendar and inbox features are my favorites. My Sprout representative has also been great to work with. **What do you dislike about Sprout Social?** The price feels a bit high, especially compared to other platforms for small businesses. I’m also contacted far too often with upsell pitches for new features or Sprout’s partner platforms, like Tagger. **What problems is Sprout Social solving and how is that benefiting you?** I manage multiple brands at the same time, so I really appreciate the folders, the calendar overview, and the inbox. They let me handle everything in one place, or focus on each brand separately when I need to. The reporting is also critical for my role, because in the past no one has really tried to present reporting in a clear, easy-to-understand way. **Official Response from Max Pete:** > We're glad to hear that you find Sprout Social intuitive and insightful, and that you've had a positive experience with our representative. We understand your concern about pricing and the frequency of upsell pitches, and we're continuously working to provide value at a fair price while minimizing unnecessary communication. We appreciate your feedback and will take it into consideration for future improvements. ### 50. Sprout Brings Clarity and Fewer Errors to Multi-Account Campaign Management **Rating:** 4.5/5.0 stars **Reviewed by:** Philip J. | IT Specialist, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** July 06, 2026 **What do you like best about Sprout Social?** I really appreciate that when a team is managing multiple accounts, campaigns, and review workflows, Sprout helps reduce errors and provides a much clearer overall view. I find this crucial because it avoids having to rely on multiple tools or improvised processes, which often end up being time-consuming and lead to even more errors. **What do you dislike about Sprout Social?** What I didn’t like is that, although it’s very good and robust, it still lacks features. It feels more designed for organizations with structured processes than for users who need a simple, lightweight solution. **What problems is Sprout Social solving and how is that benefiting you?** It helps solve common social media management challenges. Its public content features make it easier to organize, measure, and improve the day-to-day work of organizations that manage multiple accounts and need analytics. Overall, it’s a strong option thanks to its excellent capabilities. **Official Response from Max Pete:** > We're glad to hear that Sprout Social has been helpful in reducing errors and providing a clearer view for managing multiple accounts and campaigns. We understand the importance of streamlining processes and are constantly working to improve and add new features to meet the needs of all users. ## Sprout Social Discussions - [Does anyone have input on how they've used Sprout to improve their business? I'd love to hear what "tricks" other people have found!](https://www.g2.com/discussions/34047-does-anyone-have-input-on-how-they-ve-used-sprout-to-improve-their-business-i-d-love-to-hear-what-tricks-other-people-have-found) - 1 comment, 2 upvotes - [Do other people have trouble getting the tag feature to drop down and work?](https://www.g2.com/discussions/15652-do-other-people-have-trouble-getting-the-tag-feature-to-drop-down-and-work) - 2 comments, 2 upvotes - [Google My Business](https://www.g2.com/discussions/google-my-business) - 1 comment, 1 upvote - [Is Sprout Social legit?](https://www.g2.com/discussions/is-sprout-social-legit) - 4 comments, 1 upvote - [Are there training resources, toolkits, tips & tricks or best practices guides readily available?](https://www.g2.com/discussions/are-there-training-resources-toolkits-tips-tricks-or-best-practices-guides-readily-available) - 1 comment, 1 upvote - [View Sprout Social pricing details and edition comparison](https://www.g2.com/products/sprout-social/reviews?page=5§ion=pricing&secure%5Bexpires_at%5D=2026-08-03+16%3A46%3A51+-0500&secure%5Bsession_id%5D=7b87dcc3-fe38-486c-a7c1-0d07322d4b0a&secure%5Btoken%5D=3dd8efb1b4aecd6f7d0bb9c5aea89ae5f630e6df9b01a224144c0c79fa4a2412&format=llm_user) ## Sprout Social Integrations - 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[Upland Kapost](https://www.g2.com/products/upland-kapost/reviews) - [WooCommerce](https://www.g2.com/products/woocommerce/reviews) - [WordPress.com](https://www.g2.com/products/wordpress-com/reviews) - [Workato](https://www.g2.com/products/workato/reviews) - [WorkForms](https://www.g2.com/products/workforms/reviews) - [Wrike](https://www.g2.com/products/wrike/reviews) - [X (Twitter)](https://www.g2.com/products/x-twitter/reviews) - [Yelp Advertising](https://www.g2.com/products/yelp-advertising/reviews) - [Yelp for Business](https://www.g2.com/products/yelp-for-business/reviews) - [Yelp Guest Manager](https://www.g2.com/products/yelp-guest-manager/reviews) - [YouTube Advertising](https://www.g2.com/products/google-youtube-advertising/reviews) - [Zapier](https://www.g2.com/products/zapier/reviews) - [Zendesk Contact Center](https://www.g2.com/products/zendesk-contact-center/reviews) - [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews) ## Sprout Social Features **Social Analytics** - Competitor Analysis - Follower Analysis - Post Performance - Paid Campaign Tracking - Attribution - Hashtag Analytics - Sentiment Analysis **Content & Collaboration** - Content Calendar - Content Library - Shared Inbox - Approval Workflows - Users and Permissions **Monitoring & Listening** - Social Measurement - Influencer Identification - Brand Monitoring - Keyword Tracking - Trend Analysis - Competitor Analysis **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Social Media Listening Tools** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Social Management** - Social Analytics - Social Publishing - Campaign Optimization - Social Engagement - Campaign Planning - Hashtag Capabilites **Reports & Dashboards** - Report Customizability - Report Exporting - Scalability **Process** - Mentions - Tickets - Macros **Data Management & Analysis** - Sentiment Analysis - Social Reporting - Alerts and Notifications - Advanced Data Filtering **Channels** - Social **Agentic AI - Social Media Management** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Social Media Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Insight** - Surveys - Reporting ## Top Sprout Social Alternatives - [Reputation](https://www.g2.com/products/reputation/reviews) - 4.5/5.0 (2,405 reviews) - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) - 4.1/5.0 (1,143 reviews) - [Eclincher](https://www.g2.com/products/eclincher/reviews) - 4.6/5.0 (437 reviews)