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Splio Reviews & Product Details

Splio Overview

What is Splio?

Headquartered in Paris, Splio is a scale-up in the marketing and digital technologies market. The company has over 200 employees and 4 offices in Europe and MEA. As a strategic partner to retailers, Splio supports brands in their growth by providing a comprehensive CRM marketing platform tailored for retail, featuring essential functionalities such as automation, loyalty programs, and Mobile Wallets. Splio also offers personalized support through a team of Customer Success Managers, Customer Care agents and a strong ecosystem of over 100 agencies and technology partners. Splio’s CRM marketing platform is designed to maximize marketing performance for retailers. Equipped with an integrated CDP and powered by AI, it addresses the complex needs of customer marketing by incorporating all retail use cases. By placing data at the heart of marketing automation, Splio is redefining standards to drive ever-greater value. More than 500 retail, e-commerce, FMCG and telecoms companies** across Europe and the MEA use Splio on a daily basis, including Nature et Découvertes, Bazarchic, APC, The Kooples, Fnac-Darty, Micromania, Faguo, Cyrillus, Orange and Samsung.

Splio Details
Discussions
Splio Community
Languages Supported
Catalan, German, English, French, Italian, Japanese, Korean, Polish, Portuguese, Spanish, Chinese (Simplified)
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Product Description

SPLIO offers an all-in-one marketing platform built for the needs of retailers that combines e-commerce and store sales for an optimal omni-commerce customer experience.


Seller Details
Seller
Splio
Year Founded
2001
HQ Location
Paris, France
LinkedIn® Page
www.linkedin.com
204 employees on LinkedIn®

Charles W.
CW
Overview Provided by:
Chief Marketing & Strategy Officer chez Innovorder

Recent Splio Reviews

RV
Renata V.Small-Business (50 or fewer emp.)
4.5 out of 5
"Combine marketing automation"
I found Splio attractive at first by the fact that it links marketing automation with loyalty program as I assumed it work in a fluid process in te...
Himanshu S.
HS
Himanshu S.Small-Business (50 or fewer emp.)
4.0 out of 5
"Appreciate the workflows and automations | Superhelpful"
As head of marketing at a startup, Splio was transformative. Its automation let us launch complex campaigns across channels with little manual work...
Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
3.5 out of 5
"All the management at a place"
It's constructive facilities helps in managing all at a place
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Splio Media

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8 Splio Reviews

4.3 out of 5
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8 Splio Reviews
4.3 out of 5
8 Splio Reviews
4.3 out of 5

Splio Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
RV
Content Marketing Manager
Real Estate
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Splio?

I found Splio attractive at first by the fact that it links marketing automation with loyalty program as I assumed it work in a fluid process in terms of organizing and managing customer experiences and reward programs. Review collected by and hosted on G2.com.

What do you dislike about Splio?

Data integration was not as well done as expected in Splio. The difficult part for me was the synchronization of my other social media, and customer data took a lot of time to complete. The silos persisted, thus limiting the generation of targeted and consistent loyalty experiences. Review collected by and hosted on G2.com.

What problems is Splio solving and how is that benefiting you?

A social relationship management tool, Splio a very effective means of managing customer loyalty and interaction. This made it nearly possible to design personalized campaigns and rewards that would suit the unique needs. Review collected by and hosted on G2.com.

Himanshu S.
HS
Founder
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Splio?

As head of marketing at a startup, Splio was transformative. Its automation let us launch complex campaigns across channels with little manual work, shifting our focus to strategy and creativity. It was cost-effective, merging multiple tools into one and using analytics to guide our spending, maximizing our budget. The platform's data tools helped us understand and connect with customers personally, boosting engagement and loyalty efficiently. Splio saved us time and money, significantly improving our marketing impact.I used it pretty frequently to keep a track. Review collected by and hosted on G2.com.

What do you dislike about Splio?

It did have a learning curve. While the platform is already pretty simple but it took me sometime to train my interns on it. Review collected by and hosted on G2.com.

What problems is Splio solving and how is that benefiting you?

Email workflows and post sign up journey communication. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Splio?

The best thing I like is it available also for offline marketing, as i am working at motorola company and we do retail marketing for the phones so it was the best thing that we started using in retail marketing. Review collected by and hosted on G2.com.

What do you dislike about Splio?

As such I don't dislike anything because this is the best tool for our team. We have a big team for retail marketing and it is making tasks easy for everyone. So good decision! Review collected by and hosted on G2.com.

What problems is Splio solving and how is that benefiting you?

Splio helps solve problems by learning about marketing from their blog. The benefits of Splio include learning about ambassadors and marketing. For retail team it is solving everything. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Splio?

It's constructive facilities helps in managing all at a place Review collected by and hosted on G2.com.

What do you dislike about Splio?

There are some constructive features that are hard to follow Review collected by and hosted on G2.com.

What problems is Splio solving and how is that benefiting you?

With this we can run all our marketing materials on different platforms at a time. Review collected by and hosted on G2.com.

Verified User in Food & Beverages
UF
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Splio?

I love being able to express myself. Spoilio does a great job with allowing me to be able to do so. It's fresh and give people a new way of being free. It's mobile and smart! Review collected by and hosted on G2.com.

What do you dislike about Splio?

There's nothing to dislike! I love being able to access my wallet without having to go into my crazy purse. Splio is life changing and extremely innovative. Anyone would love it! Review collected by and hosted on G2.com.

What problems is Splio solving and how is that benefiting you?

I love being able to access my wallet freely! No digging through my purse or patting myself down. It's easy and so less time consuming. Splio is the gift that keeps on giving. Review collected by and hosted on G2.com.

Verified User in Electrical/Electronic Manufacturing
UE
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Splio?

The best thing I like is it available also for offline marketing and it's also good for small business. Review collected by and hosted on G2.com.

What do you dislike about Splio?

Lake of desktop application support and no free version with limited functions. Review collected by and hosted on G2.com.

Recommendations to others considering Splio:

Yes, definately go with free trial and check business performance. Review collected by and hosted on G2.com.

What problems is Splio solving and how is that benefiting you?

I am not currently using program. But I just check for free version with limited functions. So user can get idea of business benifit with free program. Review collected by and hosted on G2.com.

Verified User in Accounting
UA
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Splio?

One of the best parts about splio is there is a demo option before you purchase Review collected by and hosted on G2.com.

What do you dislike about Splio?

Splio can be expensive if you are a small company Review collected by and hosted on G2.com.

Recommendations to others considering Splio:

It is good for marketing Review collected by and hosted on G2.com.

What problems is Splio solving and how is that benefiting you?

Splio helps solve problems by learning about marketing from their blog. The benefits of Splio include learning about ambassadors and marketing. Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
UH
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Splio?

User interface is simple and easy to use. Review collected by and hosted on G2.com.

What do you dislike about Splio?

There is not much to dislike, they offer a lot of helpful resources Review collected by and hosted on G2.com.

What problems is Splio solving and how is that benefiting you?

Being able to automate marketing strategies and take it out of my hands Review collected by and hosted on G2.com.