# SparkPlug Reviews **Vendor:** SparkPlug Applications **Category:** [Other Retail Software](https://www.g2.com/categories/other-retail) **Average Rating:** 4.8/5.0 **Total Reviews:** 54 ## About SparkPlug SparkPlug is an employee sales incentive management platform for specialty retailers, restaurants, and CPG brands. SparkPlug integrates directly with brick-and-mortar businesses' POS systems to automate virtually every aspect of implementing and scaling an incentive program. SparkPlug's incentive engine, managed payouts, and trade promotion management tools allow retailers and restaurants to streamline and automate vendor-sponsored sales incentives for their frontline employees. ## SparkPlug Pros & Cons **What users like:** - Users love how SparkPlug simplifies **staff incentives** , streamlining tracking and payments while enhancing training and competition. (3 reviews) - Users value the **helpful customer support** of SparkPlug, ensuring quick resolutions to issues and enhancing user experience. (2 reviews) - Users praise SparkPlug for its **effortless incentives management** , streamlining staff engagement and training with user-friendly design. (2 reviews) - Users love the **ease of tracking sales data** , allowing for competition and better management of payouts. (2 reviews) - Users find that **automation** with SparkPlug simplifies incentivizing staff, saving management valuable time and effort. (1 reviews) - Data Visualization (1 reviews) - Easy Access (1 reviews) - Easy Setup (1 reviews) - Users appreciate the **helpful customer support** of SparkPlug, ensuring quick solutions and an easy onboarding process. (1 reviews) - Implementation Ease (1 reviews) **What users dislike:** - Users experience **bug issues** when retrieving data on SparkPlug, which complicates their workflow and overall satisfaction. (1 reviews) - Users find the pricing **too expensive** , especially when managing multiple locations, leading to hesitation in expansion. (1 reviews) - Users experience **inadequate tracking** of incentives, leading to overwhelmed staff and reluctance from brands to participate. (1 reviews) - Users express concerns about **incentive issues** , feeling overwhelmed by multiple sparks and limited participation from companies. (1 reviews) - Users find the **limited customization** options frustrating, as it affects participation and can overwhelm staff. (1 reviews) - Mobile App Issues (1 reviews) - Not User-Friendly (1 reviews) - Poor Customer Support (1 reviews) - Reporting Issues (1 reviews) - Restrictions (1 reviews) ## SparkPlug Reviews ### 1. Great Way to Get Paid for Strong Sales **Rating:** 4.0/5.0 stars **Reviewed by:** Joey N. | Sales associate, Mid-Market (51-1000 emp.) **Reviewed Date:** March 17, 2026 **What do you like best about SparkPlug?** Getting paid for doing good on sales and getting to learn more about brands **What do you dislike about SparkPlug?** The time it takes to payout on incentives won. **What problems is SparkPlug solving and how is that benefiting you?** Getting people their recognition for doing good in sales and at their job. ### 2. What the Industry Needed **Rating:** 5.0/5.0 stars **Reviewed by:** Jesus L. | Sales Floor Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 13, 2025 **What do you like best about SparkPlug?** SparkPlug has made incentivizing the staff a breeze! It saves management so much time by assisting with setting up, keeping track and paying out staff. You can now do staff trainings on the platform so that staff can do on their own time and get paid for each training. The platform overall is easy to navigate. **What do you dislike about SparkPlug?** One flaw from a manger perspective. At the moment we have 11 sparks currently running. It should be limited to a certain amount of incentives at a time. The staff can then. focus on a number of brands at a time instead of being overwhelmed since some sparks require a certain threshold to qualify for the prize. Also I've had some companies not want to participate with SparkPlug since they don't want their incentive to get overlooked or set aside for a better prize. **What problems is SparkPlug solving and how is that benefiting you?** Time saver! ### 3. Great Sales incentive program. **Rating:** 5.0/5.0 stars **Reviewed by:** Jose C. | General manager, Mid-Market (51-1000 emp.) **Reviewed Date:** February 13, 2025 **What do you like best about SparkPlug?** i like that you can choose what kind of payout you want, how easy it is to track your data. also all the competition it brings! Customer support is very helpful whenever there is an issue. **What do you dislike about SparkPlug?** Sometimes sales data doesnt sync up correctly, but its rare. **What problems is SparkPlug solving and how is that benefiting you?** Creating better sales order averages, also it creates better sales tactics. ### 4. giving budtenders the Skill and Will to sell our Brand's Products **Rating:** 5.0/5.0 stars **Reviewed by:** Kurstin H. | Trade Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** February 13, 2025 **What do you like best about SparkPlug?** combining edutcation and incentives to be user and brand friendly. I llike that you guys take the brands feedback to enhance your platform. **What do you dislike about SparkPlug?** I wish there was an APP, I hate being chained to my laptop **What problems is SparkPlug solving and how is that benefiting you?** the function of paying budtenders for incentives ### 5. Overall it has been good. Wish there were a few changes **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** February 13, 2025 **What do you like best about SparkPlug?** I like being able to track sales. I like that staff can see their sales easily and compete with each other. **What do you dislike about SparkPlug?** Pricing could be better. When you have multiple locations and need to pay more and more with each location, that sucks and has prevented me from adding newer locations. Can also be buggy when pulling data **What problems is SparkPlug solving and how is that benefiting you?** Incentivising employees to push more sales ### 6. BSCB Review **Rating:** 4.0/5.0 stars **Reviewed by:** Anthony F. | Inventory and Compliance Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 15, 2023 **What do you like best about SparkPlug?** Very easy to use and free for dispensaries to use. Makes good money for budtenders. **What do you dislike about SparkPlug?** There is no training for budtenders and there is no consumer-facing UI. **What problems is SparkPlug solving and how is that benefiting you?** Creates an incentive for budtenders and ads value to their work here. Drives brand awareness and creates B@B relationship. ### 7. Amazing Company! **Rating:** 5.0/5.0 stars **Reviewed by:** Ciara W. | Mid-Market (51-1000 emp.) **Reviewed Date:** November 10, 2023 **What do you like best about SparkPlug?** I love how responsive they are whenever I reach out they are always quick at helping with whatever we need. Our team has really enjoyed the services they provide to incentivze them throughout their shifts. Super easy for our team to use and has a lot of great features such as reminder texts sent to employees to keep them engaged in the current Spark for their store. **What do you dislike about SparkPlug?** Wish we had more vendors using SparkPlug! **What problems is SparkPlug solving and how is that benefiting you?** They are helping us stay on top of our team's efforts in maximizing their average ticket potential by helping to incentivize the team with vendors who use SparkPlug. Our team is very responsive to anything that helps them make more in their day financially and SparkPlug is great at providing this by working with vendors we carry. ### 8. The best employee incentive program! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** May 30, 2024 **What do you like best about SparkPlug?** SparkPlug allows us to better connect with our vendor partners who offer incentive programs to our employees. It enables vendors to directly reward our employees for moving product, while also helping vendors increase their sales. It's truly a win-win! **What do you dislike about SparkPlug?** These is no downside for a cannabis retailer to not use SparkPlug. **What problems is SparkPlug solving and how is that benefiting you?** Being able to track inventory movement, sales velocity, and top performing sales staff has helped tremendously. ### 9. Outstanding customer service and a platform that delivers. **Rating:** 5.0/5.0 stars **Reviewed by:** Lex N. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 17, 2023 **What do you like best about SparkPlug?** It's ease of usability. How it drives our KPIs. The support we get from Erin and all of our Help Desk reps like Lyza, Cieryl, Kelsey, Angeli, & more! **What do you dislike about SparkPlug?** How long it takes to load. Really bogs down for the Guest Advisors. That you can't export. Wish you could go store by store and look at results on the dashboard for Sparks. **What problems is SparkPlug solving and how is that benefiting you?** Helping drive basket size and moving inventory in our stores. Helping us get brands in front of the Guest Advisors to drive products that need to be sold. ### 10. SparkPlug is a top tier platform that's beneficial & practical to both MSO's & retailers. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Alternative Medicine | Mid-Market (51-1000 emp.) **Reviewed Date:** March 25, 2024 **What do you like best about SparkPlug?** As an MSO, I'm a fan of the backend analytics that I'm able to receive. **What do you dislike about SparkPlug?** The sign-up process takes a bit of time & is the main turn off for acquiring new accounts. **What problems is SparkPlug solving and how is that benefiting you?** It allows me to get a peep into the backend & see the status' of products from both an inventory & sales perspective. ### 11. Best Commission program ever! **Rating:** 5.0/5.0 stars **Reviewed by:** Ashley M. | Dispensary, Small-Business (50 or fewer emp.) **Reviewed Date:** June 28, 2023 **What do you like best about SparkPlug?** I really enjoy the fact that the budtenders are able to get an incentive for selling products they already sell to customers, its like a personal "thank you" from the company. I also really enjoy that you can link the brand to the products in the POS so anytime we get something new during a spark you can easily add it to the current spark. They customer service reps with sparkplug are so friendly and easy going they never make you feel like any question is a bad one and they are more then happy to help you fully understand the platform whether you are a visual learner like me or need step by step instructions (also like me) they are more then happy to provide you with video calls, videos, and any reading material to help you fully understand the platform and feel comfortable using it. I recently has my first " spark denial" which was sad cause I didnt have the product they wanted to put on the spark but I was able to write them a response on why I am denying it which is really nice. Another cool thing about spark plug is the fact that we can now save our spark money into a virtual wallet and save it up instead of having to cash them out on gift cards after every spark. **What do you dislike about SparkPlug?** I havent came across any "dislikes" about sparkplug yet, I think it is very user friendly and I have no compaints. **What problems is SparkPlug solving and how is that benefiting you?** At our store we have a card machine for customers to use thier debt cards for purchases, our card machines do not allow us to add tips to the transaction so Sparkplug is basically giving the budtender a "tip" when they sell certain products. ### 12. Customer care and building industry relationships **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** March 12, 2024 **What do you like best about SparkPlug?** The incentives for our employees, how helpful our team always is about getting back to us and helping find solutions. It is pretty straight forward and easy to onboard. **What do you dislike about SparkPlug?** It is hard to get brands to accept invitations if they aren't already on. **What problems is SparkPlug solving and how is that benefiting you?** Helps us connect to vendors and boost their sales in our stores. ### 13. Great program for your whole team **Rating:** 5.0/5.0 stars **Reviewed by:** Shayla C. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 14, 2023 **What do you like best about SparkPlug?** The incentives help our budtenders make our customers aware of new product. It's great for getting new products noticed. Employees also love seeing the progress they make with their sales. It's user friendly, and the customer service side has always been top tier. Collecting the intensives is easy as well. **What do you dislike about SparkPlug?** I wish more vendors would get involved. Would be great to have more incentives. **What problems is SparkPlug solving and how is that benefiting you?** Helps getting my team to talk about various products to our customers ### 14. Top Tier Budtender Incentives **Rating:** 5.0/5.0 stars **Reviewed by:** Ryan S. | Small-Business (50 or fewer emp.) **Reviewed Date:** August 22, 2023 **What do you like best about SparkPlug?** The main upside is a demonstrable lift in sales for the brands utilizing it effectively. Having a variety of Sparkplugs operating with varied cadences, incentives, etc. definitely keeps the team responsive. **What do you dislike about SparkPlug?** Chasing down vendor rewards that are owed to the team when we're doing unconventional Spark awards. It's great to see unconventional sparks but it's often tough, especially when reps at the company may have changed since the Sparkplug was launched. **What problems is SparkPlug solving and how is that benefiting you?** Sparkplug simplifies the process of structuring sales incentives for the staff. Prior to utilizing it I had to manually track sales, rewards, etc. for any in-store contests. This has been a great assist. ### 15. Killing it! **Rating:** 5.0/5.0 stars **Reviewed by:** Jalen D. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 12, 2023 **What do you like best about SparkPlug?** Spark plug really allows me to incentivize my staff to a common goal. Especially with how many third-party vendors are trying to incentivize or drive sales for their own personal companies, this helps both of us not step on each other's toes. **What do you dislike about SparkPlug?** I barely saw my first one a month ago so it seems to be starting, but I always find it ridiculous that the general managers don't get cuts for killing it for some of these incentives. I have instances where I've sold out of an entire 2 month supply for one of these spark plugs, and the bartenders were bringing in 500 plus dollars etc and nothing for me. **What problems is SparkPlug solving and how is that benefiting you?** Like I mentioned earlier it allows a lot of the companies that are in our store to compete with each other, and also promote their own brand! I have my own internal sales that I need to meet so it creates a nice blend ### 16. Sparkplug has made a huge difference to the morale of our store teams! **Rating:** 5.0/5.0 stars **Reviewed by:** Jillian R. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 16, 2023 **What do you like best about SparkPlug?** It really helps keep all your in house and 3rd party incentive programs in one place. The UI is great and very simple to use, and I love that staff members receive text messages twice per week to keep them engaged. Our team members get extremely competitve so they love being able to access the Spark results anytime they want. They also love the new Venmo transfer option! Also the customer service I've received as a retailer has been top notch. **What do you dislike about SparkPlug?** Once in a while there is a small hiccup in brand linking or there's a data inconsistency issue with Sparks, however every single time I've expereinced an issue, someone from Sparkplug has been able to fix the issue in an extremely timely manner. **What problems is SparkPlug solving and how is that benefiting you?** Prior to Sparkplug we had to pull and analyze spreadsheet from our POS system in order to run any kind of sales incentives. This was very inconvenient and time consuming. It also made it not easy to check in with staff about where they stood in the competition. Sparkplug has made the process so easy for us as a retailer to keep people motivated engaged. ### 17. I LOVE SparkPlug! **Rating:** 5.0/5.0 stars **Reviewed by:** Amber T. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 16, 2023 **What do you like best about SparkPlug?** I love how easy it is to navigate. Accepting sparks is extremely easy and getting those earned rewards to budtenders is even easier! Because of this process, budtenders are able to navigate and claim those rewards all on their own! **What do you dislike about SparkPlug?** I wish updating inventory via Treez intergration was a bit easier. A few times I have had to email and request new items received, were uploaded to current sparks ongoing. Not the biggest issue in the world but the budtenders are usually the first to notice this and they always ask if something looks off. **What problems is SparkPlug solving and how is that benefiting you?** I feel as if SparkPlug overall is creating a friendly, fun, environment that makes it exciting for budtenders to want to push their knowledge. I am seeing budtenders challenge themselves in new ways I've never seen before. This is not only benefiting themselves and their role in this company, but it's creating a better overall experience for all our locations in Missouri with these team efforts! ### 18. Team building & incentive platform to make dynamic management easier! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.) **Reviewed Date:** March 12, 2024 **What do you like best about SparkPlug?** Ease of use & interface, great customer support, and ease of integration! **What do you dislike about SparkPlug?** Could be more supportive of commission based incentives & creation of rules. **What problems is SparkPlug solving and how is that benefiting you?** Sparkplug is solving gamification of sales & creating beneficial competition across the team! ### 19. Extra cash is pretty cool **Rating:** 5.0/5.0 stars **Reviewed by:** Melissa V. | Mid-Market (51-1000 emp.) **Reviewed Date:** June 28, 2023 **What do you like best about SparkPlug?** My favorite is how they can each earn their own when they are comission based and everyone can get a little of the prize. Everyone wins with those. The placement prizes are great too. **What do you dislike about SparkPlug?** I really do not like having to continously reach out to vendors for prizes THEY set up amd send us. It kind of doesn't make sense for this platform to have that and them us still have to facilitate that part. **What problems is SparkPlug solving and how is that benefiting you?** I like how the sparks are able to be set up from vendors but aging hate having to follow up on something they set up. Our budtenders love being able to have an option for extra income and it makes them want to budtend more often than not. ### 20. An incentive platform that provides real business ROI! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** November 07, 2023 **What do you like best about SparkPlug?** SparkPlug is a great incentive tool to increase sales, drive revenue, increase inventory velocity and turnover rates while engaging the staff in a fun and productive manner! **What do you dislike about SparkPlug?** *A recent change was made where a vendor now has to send multiple Sparks for each sub-brand versus having the inventory and Sparks tied to just one vendor. This has made the back-end of SparkPlug a little bit busier than before. **What problems is SparkPlug solving and how is that benefiting you?** SparkPlug helps hone in on products that have slower velocity by creating an environment where sales associates want to push those products! ### 21. Amazing service **Rating:** 5.0/5.0 stars **Reviewed by:** Allie M. | Operations Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 06, 2023 **What do you like best about SparkPlug?** Sparkplug gives every budtender an opportunity to make their own commission. It's a huge asset to the business as well as the individual. **What do you dislike about SparkPlug?** What's not to like!? The service rocks!! **What problems is SparkPlug solving and how is that benefiting you?** It's pushing my staff to sell more by incentivizing them with a commission. ### 22. Spark Plug is great!! **Rating:** 5.0/5.0 stars **Reviewed by:** Anna C. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 14, 2023 **What do you like best about SparkPlug?** My employees all love SparkPlug because they are able to have a friendly competition and earn $$ at the same time! It definantly is a great way to push products in stores and the employees love earning the comission! **What do you dislike about SparkPlug?** I wish Sparkplug was an actual app that managers and employees were able to utilize. **What problems is SparkPlug solving and how is that benefiting you?** Products that have been sitting in the store are being pushed out faster due to the compensation offered through Sparkplug! ### 23. SparkPlug Incentives Platform **Rating:** 4.5/5.0 stars **Reviewed by:** Alexander C. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 20, 2023 **What do you like best about SparkPlug?** I enjoy the various features across the platform, including the sales dashboard, at our location, we are very competitive in terms of sales, so being able to see others sales throughout the day is helpful to make sure we are on track with being the top store. **What do you dislike about SparkPlug?** I dislike the loading time to get access to some of the information that is on the platform. Does seem to have a few issues concerning connecting to serves but there isn't anything majorly wrong with the program I feel **What problems is SparkPlug solving and how is that benefiting you?** It's helping with keeping track of sales better than we can do it in-store real-time, it uploads about every 15-20 minutes I believe, giving us a real-time view of our sales and other location sales ### 24. Easily track sales **Rating:** 5.0/5.0 stars **Reviewed by:** Sonya G. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 06, 2023 **What do you like best about SparkPlug?** Super easy to track partner sales. Easy for partners to participate. Sales incentives are fun &straightforward. **What do you dislike about SparkPlug?** Nothing. Has been great! If there ever is an issue, Sparkplug support us quick to resolve **What problems is SparkPlug solving and how is that benefiting you?** Partner sales & promotion of products ### 25. Effective, sale boosting program that our budtenders find easy and motivating. **Rating:** 4.5/5.0 stars **Reviewed by:** Elvin F. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 02, 2023 **What do you like best about SparkPlug?** That our staff finds it easy and actually useful. We've done scan-back promotions where the store gets a credit back on products sold. But having to spend time & money marketing, reminding and micro-managing staff, creating leaderboards and communicating and waiting for credit reports and credits to be issued is just all too much. Sparkplug puts the incentive in the budtender's hands. They get text reminders daily (adjustable), and they see the leaderboard and how they need to improve. The budtenders get paid directly, and there is a 0% hit on profit margins because we don't have to run a split discount. **What do you dislike about SparkPlug?** One thing that is crucial for success with SparkPlug is that the VENDOR is on top of re-stocking and helping us stay stocked with this incentive going on. We've sold out of product but missed opportunities to sell more because of lack of stock. Also, educating your staff is a must at the start-up of all of this. Making sure everyone is enrolled and received the initial message. I went around and checked in with everyone individually at the start so they knew how to use it. **What problems is SparkPlug solving and how is that benefiting you?** Improving sales dollars and transparency with sales leaderboards. Before, it was hard for our staff to know where they land in sales competitions. There was no real way besides me running numbers for them to understand where they might land. With Sparkplug, they know exactly where they are with their goals. They are reminded about their goal via text. We've seen sales dollars improve by 46% in a month working with SparkPlug. Plus, our staff gets paid out directly to their bank account now! Super simple and effective. ### 26. Sparkplug has been great for our budtenders as this helps them to have more fun and make more money. **Rating:** 5.0/5.0 stars **Reviewed by:** Brendan S. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 02, 2023 **What do you like best about SparkPlug?** I enjoy the fact that Sparkplug gives our budtenders the chance to make a little more money and get them more familiar with brands. **What do you dislike about SparkPlug?** I haven't really seen a downside just yet. **What problems is SparkPlug solving and how is that benefiting you?** I haven't had any issues I needed solving. I've realized that there are a lot of benefits for our employees. ### 27. Great platform **Rating:** 5.0/5.0 stars **Reviewed by:** James S. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 13, 2023 **What do you like best about SparkPlug?** Use for all people budtenders and accounts **What do you dislike about SparkPlug?** Need better app for phone use so updating that **What problems is SparkPlug solving and how is that benefiting you?** It's solving issues with slow moving products and rewarding bdutenders ### 28. This has been a wonderful experience so far for not only just myself but my staff as well. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Human Resources | Small-Business (50 or fewer emp.) **Reviewed Date:** November 16, 2023 **What do you like best about SparkPlug?** The staff always enjoys a little competition so this helps them achieve that. **What do you dislike about SparkPlug?** I'm still learning my in's ans out's can't say i've had a bad experience. **What problems is SparkPlug solving and how is that benefiting you?** The goal of finally having a space for my employees to compete with all of our locations and earn rewards for being the highest seller, it really improves their confidence. ### 29. Excellent Platform for Efficiency and Visibility **Rating:** 5.0/5.0 stars **Reviewed by:** Dalyn O. | Director of Growth, Mid-Market (51-1000 emp.) **Reviewed Date:** August 15, 2023 **What do you like best about SparkPlug?** As an operator it saves hours of reporting. As a brand it opens up an entire new layer of data without requesting it from your retail partners. **What do you dislike about SparkPlug?** Can lead to staff only focusing on certain inventory which can be a problem when youre investing in other products as well. **What problems is SparkPlug solving and how is that benefiting you?** Solving dedicated overhead to incentives. Giving visibility to vendors without having to pull the sales data. ### 30. Great changes to make funds more accessible **Rating:** 5.0/5.0 stars **Reviewed by:** Christopher W. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 11, 2023 **What do you like best about SparkPlug?** The transition to allow funds from Sparks to be redeemed in other forms besides Amazon gift cards and Visa Debit Giftcards. Being able to transfer to another account such as Venmo, or directly ACH has been a big benefit to building participation in these programs. **What do you dislike about SparkPlug?** My biggest concern with the Sparks we receive is the categories of products that are hard to sell for our particular store's clientele make for low payouts, in conjunction with hard to attain targets. **What problems is SparkPlug solving and how is that benefiting you?** Sparkplug allows us to focus more on sales in a particular way that's different than our store sales target. It puts the control in budtenders' hands when they want to improve their payouts. ### 31. It's a great tool for budtenders to get extra cash! **Rating:** 4.0/5.0 stars **Reviewed by:** Max S. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 10, 2023 **What do you like best about SparkPlug?** How it's integrated with our Dutchie POS **What do you dislike about SparkPlug?** It's more limiting for stores that have single unit displays **What problems is SparkPlug solving and how is that benefiting you?** It's benefitting us by keeping everything in a backend portal and being fully integrated with our POS ### 32. Sparkplug is a great tool **Rating:** 5.0/5.0 stars **Reviewed by:** Zaven D. | General Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 22, 2023 **What do you like best about SparkPlug?** I like how easy it is to use and the variety of incentive options. **What do you dislike about SparkPlug?** Having an app would be helpful. Also the daily texts are a bit much **What problems is SparkPlug solving and how is that benefiting you?** This is a great tool for incentiving our employees ### 33. Retail Manager **Rating:** 5.0/5.0 stars **Reviewed by:** Matt W. | Mid-Market (51-1000 emp.) **Reviewed Date:** June 28, 2023 **What do you like best about SparkPlug?** The ability to show employees real time how they are doing on any metrics. **What do you dislike about SparkPlug?** Wish there was other ways to incorporate things like Google Reviews even if the manager has to input manual results. Or overall % to revenue budget even if the manager has to manually input their own data. **What problems is SparkPlug solving and how is that benefiting you?** Team engagement and ability to easily check their performance with average ticket and other metrics like that. Overall I would say it has made an impact in business performance. ### 34. Great way to track staff performance & vendor incentives **Rating:** 5.0/5.0 stars **Reviewed by:** Charles L. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 13, 2023 **What do you like best about SparkPlug?** I love being able to track my staff's performance on the offered vendor promotions. Sparkplug provides an easy way for my team to view active and upcoming vendor incentives for moving products. **What do you dislike about SparkPlug?** I can't think of many downsides to using Sparkplug. It's pretty simple, but it gives me all the necessary information. I would say maybe more vendor incentives would be a way for improvement. **What problems is SparkPlug solving and how is that benefiting you?** SparkPlug easily connects staff with vendors, and provides my staff with an incentive to move products. It takes the manual sales tracking and sending sales reports to vendors off my plate. ### 35. A rewarding way to connect with vendors. **Rating:** 5.0/5.0 stars **Reviewed by:** Michael A. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 07, 2023 **What do you like best about SparkPlug?** I like that the app allows budtenders to connect with vendors and get rewarded for it. Win win **What do you dislike about SparkPlug?** Nothing so far.. however we haven't actually gotten it going in our Lansing location yet. **What problems is SparkPlug solving and how is that benefiting you?** It's helping our budtenders earn more money ### 36. My Sparkplug experience has been painless and rewarding! **Rating:** 5.0/5.0 stars **Reviewed by:** Chyanne B. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** April 21, 2023 **What do you like best about SparkPlug?** The team behind Sparkplug is most helpful. They respond quickly to any questions or issues and are very friendly. They also follow up after the fact to ensure the problem is not continuing. **What do you dislike about SparkPlug?** The least helpful is not having a chat agent available at all times. Being on the East Coast, we are in different time zones, so sometimes there is a wait for a question or issue. **What problems is SparkPlug solving and how is that benefiting you?** Editing and reviewing Sparks have been the most things we have needed help with. They have always responded quickly, and found solutions or different options to solve any issue. ### 37. Sparkplug makes incentives easy **Rating:** 5.0/5.0 stars **Reviewed by:** Erika M. | Managing Partner, Mid-Market (51-1000 emp.) **Reviewed Date:** March 06, 2023 **What do you like best about SparkPlug?** I like that Sparks are tracked and managed easily, without much admin needed. I also like that only admins can see total sales/budtender. I like that Sparkplug tracks sales as soon as unique credentials are used. **What do you dislike about SparkPlug?** It would be helpful is Sparkplug sent an email enrollment option with the credentials used in the POS system. I have found that new employees still need a phone number put into Sparkplug before they can opt in. **What problems is SparkPlug solving and how is that benefiting you?** Sparkplug is creating brand awareness and loyalty amongst our teams with the vendors who offer Sparks. It's also allowing our competitive/motivated budtenders to make more money by selling their favorite products. ### 38. Sparkplug Manages Everything, So I Can Free Up My Time! **Rating:** 5.0/5.0 stars **Reviewed by:** David W. | Marketing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** May 12, 2023 **What do you like best about SparkPlug?** I love how this platform allows us to incentivize our budtenders to push various brands and products without me having to track, analyze, and pay. **What do you dislike about SparkPlug?** Fairly basic interface. Not a ton of bells & whistles, but I suppose there really doesn't need to be a whole lot more. **What problems is SparkPlug solving and how is that benefiting you?** Sparkplug gives me a tool to incent our budtenders into action. This has become an incredible tool in tandem with other, larger in-store promotions. ### 39. Innovation that Works! **Rating:** 5.0/5.0 stars **Reviewed by:** Skylar V. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 06, 2023 **What do you like best about SparkPlug?** --Turnkey Solution for Brand Supported Incentives --SparkPlug Team is always willing to innovate and try new things even if the platform currently doesn't support it. --More dollars in our BudTender's pockets. --The incentives really do work to drive targeted brand sales growth **What do you dislike about SparkPlug?** --Platform is limited in initiating some out-of-the-box sales incentives --Platform registers BudTenders based on total historical sales which may cause BudTenders to be registered across multiple stores. **What problems is SparkPlug solving and how is that benefiting you?** Driving targeted brand sales by implementing into larger overarching marketing/sales programs. SparkPlug incentives are a secondary lever that I can pull to sustain brand sales when price promos are not in the mix. ### 40. Easy to use for the whole team **Rating:** 5.0/5.0 stars **Reviewed by:** Kelly g. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 06, 2023 **What do you like best about SparkPlug?** Getting my team involved was easy. We love seeing where we stand with other employees as it creates a healthy competition on the team. We also love the Gift Cards! Seeing that the first payout was EXCITING! **What do you dislike about SparkPlug?** The only issue I have encountered was some employees having an older cell phone and being unable to track it on the go. Otherwise, any issue or questions I have had have been answered quickly. :) **What problems is SparkPlug solving and how is that benefiting you?** It has been helping me keep a healthy competitive sales envrioment in the store. This has helped increase sales in other categories as well. ### 41. Spark plug has helped drive and excite our business! **Rating:** 5.0/5.0 stars **Reviewed by:** Joshua K. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 02, 2023 **What do you like best about SparkPlug?** Our ability to create and programs we want and the reporting that is followed by them. Our ability to break down efficacy of programs and the return on goals is awesome! **What do you dislike about SparkPlug?** At this time, I have not experienced anything that I would tag as a downside to Sparkplug, if anything, I would just emphasis the need for data analytics/ROI review for higher level considerations. **What problems is SparkPlug solving and how is that benefiting you?** It's allowing us to better uniquely gamify sales approaches based on stores/regions. It has provided us the business insight and drive to help really hammer out details and pin points in our sales! ### 42. Great Way to Get Employee Engagement **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** May 12, 2023 **What do you like best about SparkPlug?** SparkPlug gives my budtenders an incentive to work on their salesmanship. They can fine-tune their skills by focusing on specific products. They enjoy the rewards, too! **What do you dislike about SparkPlug?** There is rarely a time when we are not pleased with SparkPlug. Competition through this platform is the healthy kind. We have had instances where the app was not calculating correctly, but the chat is a valuable tool, and these issues were cleared quickly. **What problems is SparkPlug solving and how is that benefiting you?** The greatest benefit of SparkPlug is making sales fun. My budtenders can work on their skills with focused sales strategies. They don't even realize it is training! ### 43. Fantastic platform for incentivizing sales and a great motivator for my team driving sales. **Rating:** 5.0/5.0 stars **Reviewed by:** Alex V. | Small-Business (50 or fewer emp.) **Reviewed Date:** August 23, 2023 **What do you like best about SparkPlug?** Easy to use and simple intergration for our sales team. Fast custom service when issues arise. **What do you dislike about SparkPlug?** Currently I have nothing negative to say about this platform. **What problems is SparkPlug solving and how is that benefiting you?** Increases competition between employees. Driving sales for products that customers may have missed. ### 44. Quick and easy budtender incentive program. **Rating:** 3.5/5.0 stars **Reviewed by:** Derrick W. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 11, 2023 **What do you like best about SparkPlug?** Easy payouts and quick responses from their online chat platform. The payouts are usually pretty fast after a promo has run its course. Being able to cash out to my bank account. **What do you dislike about SparkPlug?** Sometimes the rewards are not calculated correctly. The time some rewards are paid out compared to others seems to vary a lot. Nothing is usually made right after mistakes are made. **What problems is SparkPlug solving and how is that benefiting you?** Overall budtender incentive. Boosting team morale. Healthy competition. Keeping the team informed on different products each month depending on what incentives are running. ### 45. Employee Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Denise D. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 02, 2023 **What do you like best about SparkPlug?** Sparkplug connects products and employees in an engaging and motivating way enabling us to achieve our shared goals. Our employees work as a team to inspire and engage customers and helps create an experience not just a transaction. **What do you dislike about SparkPlug?** There is nothing we dislike. They continue to make improvements that benefit our employees. **What problems is SparkPlug solving and how is that benefiting you?** The customer experience is the key. It allows our employees to support product through enhanced education prior to launch. It helps with elevating the employee experience as well. ### 46. Great Incentive Program **Rating:** 5.0/5.0 stars **Reviewed by:** Kristen H. | Small-Business (50 or fewer emp.) **Reviewed Date:** April 13, 2023 **What do you like best about SparkPlug?** Helps to encourage budtenders to sell products that are slower to move off the shelf. **What do you dislike about SparkPlug?** The text alerts are nice, but I wish they came out before Sunday. **What problems is SparkPlug solving and how is that benefiting you?** Helps budtenders to promote product they normally wouldn't. ### 47. Great way to incentivize staff at no cost to the retailer or headache for the manager. **Rating:** 5.0/5.0 stars **Reviewed by:** Jessica N. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 02, 2023 **What do you like best about SparkPlug?** Hands off for manager. Real-time notifications drive competition and help with upselling. **What do you dislike about SparkPlug?** Budtenders may push a certain product only to a fault. **What problems is SparkPlug solving and how is that benefiting you?** Takes the headache out of tracking instore promotions by employees and we no longer have to pay to incentivize staff. ### 48. Spark Works **Rating:** 5.0/5.0 stars **Reviewed by:** William B. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 06, 2023 **What do you like best about SparkPlug?** It allows us to offer incentives with minimal paperwork. **What do you dislike about SparkPlug?** Inventory tracking. I don't like that my managers have to deduct from their inventory when paying rewards. **What problems is SparkPlug solving and how is that benefiting you?** It makes it easier for us to track incentives. ### 49. Great program to motivate your team. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** May 11, 2023 **What do you like best about SparkPlug?** I love that staff can view where they are anytime they want to! **What do you dislike about SparkPlug?** Honestly, at this point I like it all. :) **What problems is SparkPlug solving and how is that benefiting you?** It helps my team push products that we need currently sold. ### 50. We have thoroughly enjoyed using Sparkplug! **Rating:** 5.0/5.0 stars **Reviewed by:** AJ H. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 06, 2023 **What do you like best about SparkPlug?** I enjoy that the budtenders are easily able to check where they're at in the standings. It is also a good way to increase upselling in a natural way. **What do you dislike about SparkPlug?** We have had several buds struggle receiving their payment! **What problems is SparkPlug solving and how is that benefiting you?** It is easy for the buds to check where they're at, which solves the problem of low budtender participation. - [View SparkPlug pricing details and edition comparison](https://www.g2.com/products/sparkplug/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-26+17%3A53%3A20+-0500&secure%5Bsession_id%5D=1c38df4d-0754-4a06-98ad-61b3eaf383f9&secure%5Btoken%5D=7f31b5f3f660cb9c3a785a9ce87dde654ce7c4d9151c5b75afbefc9f9ae1c6e1&format=llm_user) ## SparkPlug Features **Sales Rep Portal** - Commission Estimator - Dispute Management - Compensation Statements - Plan Documents and Agreements - Individual and Team Performance Reports - Mobile User Support **Competition** - Competition Templates - Custom Competitions - Team Competitions - Simultaneous Competitions - Competition Adjustments - Awards and Incentives **Management Portal** - Sales Org Performance Reports - Monitor Sales Rep Performance - Territory Assignments/Management - Quota Assignments/Management - Commission splits and overrides - Workflow and Approvals - Budgeting **Agentic AI - Sales Gamification** - Autonomous Task Execution **Administration** - Adjustments/Dispute Resolution - Comp Modeling - Ease of Admin - Comp Modeling - Design Flexibility - Comp Statement Calculation and Distribution - Reports and Dashboards - Sales Hierarchy Management **Integrations** - CRM Integration - Social Collaboration Integration - TV Streaming **Platform** - CRM Integration - Financial Integration - HCM/HRIS Integration - Customization - APIs - Internationalization - Performance and Reliability **Platform** - Reporting - User, Role, and Access Management - Enterprise Scalability - Data Import & Export Tools - Performance and Reliability **Agentic AI - Sales Compensation** - Natural Language Interaction **Employee Features** - User Profiles - Notifications - Mobile ## Top SparkPlug Alternatives - [CaptivateIQ](https://www.g2.com/products/captivateiq/reviews) - 4.7/5.0 (3,407 reviews) - [Salesforce Spiff](https://www.g2.com/products/salesforce-spiff/reviews) - 4.6/5.0 (3,001 reviews) - [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) - 4.1/5.0 (2,822 reviews)