---
title: Gaia Reviews
meta_title: 'Gaia Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 47 reviews by the users' company size, role or industry to
  find out how Gaia works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 47
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Recruiting
  url: https://www.g2.com/categories/recruiting
---

# Gaia Reviews
**Vendor:** Socially Recruited  
**Category:** [Recruiting Automation Software](https://www.g2.com/categories/recruiting-automation)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 47
## About Gaia
Attract talent that fits the role through our AI-powered targeting.



## Gaia Pros & Cons
**What users like:**

- Users value the **helpful and friendly staff** at Gaia, enhancing their recruitment experience with tailored services. (18 reviews)
- Users praise the **ease of use** of Gaia, highlighting its user-friendly nature and supportive team for effective campaigns. (11 reviews)
- Users praise the **excellent customer support** from Gaia, highlighting responsiveness and a client-focused approach. (8 reviews)
- Users highlight Gaia&#39;s **effective recruitment marketing** , facilitating global brand building and high engagement without hefty resources. (5 reviews)
- Users find **navigation easy** with Gaia’s intuitive dashboard, facilitating quick insights into campaigns and performance data. (4 reviews)
- Users value the **effective communication** from Gaia&#39;s team, facilitating seamless campaign implementation and support. (3 reviews)
- Users appreciate the **easy access to multiple channels** , enhancing campaign efficiency and client onboarding experiences. (3 reviews)
- Feedback (3 reviews)
- Users appreciate the **easy understanding and navigation** of Gaia, enhancing their campaign management experience significantly. (3 reviews)
- Applicant Management (2 reviews)

**What users dislike:**

- Users experience occasional **slow performance** when starting campaigns, which can complicate client tracking and impact optimization. (4 reviews)
- Users experience **clarity issues** with Gaia, particularly regarding campaign creation and SEO optimization after the name change. (2 reviews)
- Users often face **dashboard issues** , including poor development and unintuitive design affecting usability and experience. (2 reviews)
- Users find the **implementation challenges** time-consuming, requiring extensive effort and communication for setup and campaigns. (2 reviews)
- Users struggle with the **non-intuitive interface** of Gaia, finding it challenging and frustrating to navigate. (2 reviews)
- Users experience **delayed updates** with Gaia, leading to longer wait times for going live than expected. (1 reviews)
- Users experience **difficult learning** due to poor onboarding and unintuitive software, hindering their overall experience with Gaia. (1 reviews)
- Email Functionality (1 reviews)
- Inefficient Processes (1 reviews)
- Insufficient Data (1 reviews)

## Gaia Reviews
  ### 1. Intuitive platform with great data

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jasper G. | Media Campaign Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 09, 2025

**What do you like best about Gaia?**

The new dashboard is both intuitive and easy to navigate - with it being easy to see which campaigns are live and how the different media being used are performing. It's also great we are able to download PDF and CSV reports to see the granular data as to how the campaign is performing in greater depth.

**What do you dislike about Gaia?**

The campaign creation with AI aspect sometimes doesn't interpret things quite right, but provides an interesting feature which I'm sure will continue to improve.

**What problems is Gaia solving and how is that benefiting you?**

Gaia helps us increase exposure for job postings and see how different media perform, allowing for easy comparison to see what is and is not working well. The programmatic aspect of its software means more can be channeled into what is working well, allowing for a more effective use of resources.

  ### 2. Effortless Campaign Management with Outstanding Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Human Resources | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 09, 2025

**What do you like best about Gaia?**

Access to a wide range of social channels through a relatively seamless process makes it so easy to run campaigns. The team are very helpful in both campaign proposals and setup, meaning that we can on board new clients pretty quickly. Access to the dashboard allows us to get real time insights into campaigns rather than having to request data from

**What do you dislike about Gaia?**

There were some teething issues with the self-service system rolled out, but they seem to have been addressed now. Also, we're not always able to setup tracking properly with clients which impacts on the performance and optimisation of campaigns, but this is more of client issue than Gaia - it just has an impact on the performance!

**What problems is Gaia solving and how is that benefiting you?**

The ability to have presence across a wide range of social channels with ease means we don't have to go through the process of setting up and running each channel separately with separate budgets for each.

  ### 3. Gaia  x TMPW

**Rating:** 4.5/5.0 stars

**Reviewed by:** Harry H. | Search and Digital Media Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 10, 2025

**What do you like best about Gaia?**

Reaching a wider audience than we usually would with job listings

**What do you dislike about Gaia?**

Setting it up can take quite a bit of time and may feel lengthy.

**What problems is Gaia solving and how is that benefiting you?**

Brand awareness is an important aspect to consider. It plays a significant role in how a product or company is recognized and remembered by people. Building strong brand awareness can help a business stand out in a crowded market and attract more customers.

  ### 4. Outstanding Service and Expert Social Media Campaigns

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kasjan C. | Senior Client Executive, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 10, 2025

**What do you like best about Gaia?**

Gaia's services and team are fantastic. Brilliant social media campaigns with a well experienced and knowledgeable team. Big thanks to Denise, Kasia and Blazej specifically.

**What do you dislike about Gaia?**

There are no disadvantages to using Gaia.

**What problems is Gaia solving and how is that benefiting you?**

Great for AI retargeting on social media.

  ### 5. Reasonably cost-effective way to scale recruitment marketing

**Rating:** 4.0/5.0 stars

**Reviewed by:** Mehdi H. | Global Employer Brand Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** March 24, 2025

**What do you like best about Gaia?**

Gaia has been a game-changer for us in scaling recruitment marketing globally. As a newly established entity, we needed a cost-effective way to build our employer brand, and Gaia made that possible. The AI-driven campaign management helped optimize budgets while running multi-channel recruitment ads across key markets like the US, Portugal, India, and Vietnam. We saw solid engagement—over 120K interactions and 78K clicks. The dedicated customer success team (shoutout to Maryam, Joel, Adam, and Charlotte) has been fantastic, ensuring smooth execution and quick turnaround when needed.

**What do you dislike about Gaia?**

One area where Gaia could improve is expanding its integrations with regional job boards and recruitment platforms. While it performs well on social channels, having access to more localized platforms could enhance targeting even further. Also, while the AI optimization is useful, some additional transparency in how the budget is allocated across platforms would be great.

**What problems is Gaia solving and how is that benefiting you?**

Gaia helped us establish a strong employer brand presence in a competitive talent market. Before using Gaia, our recruitment marketing efforts were limited to LinkedIn job boosts, which weren’t enough. Now, we can efficiently reach and engage tech talent across multiple countries, creating better brand awareness and attracting the right candidates - all this within a reasonable budget.

  ### 6. Gaia are always helpful, knowledgeable and understand how important good Attraction channels are!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Diane S. | HR Talent Partner, Enterprise (> 1000 emp.)

**Reviewed Date:** March 19, 2025

**What do you like best about Gaia?**

We have n extremely helpful Account Manager in Charlotte, who is knowledgeable and very responsive when we need her. We also value that we can reach multiple SM channels in one go which allows us to 'spread the word' far & wide about the fabulous opportunities we have within Victrex easily and effectively! It also integrates with our ATS system seamlessly which provides us with the analytics we need into that system too!

**What do you dislike about Gaia?**

Again having a knowledgeable and helpful Account Manager who is always there to help! I think personally there are no downsides of using Gaia for our on-line campaigns.

**What problems is Gaia solving and how is that benefiting you?**

Gaia allows us to promote our vacancies on all major platforms by using their hosting ... so it is extremely safe from our perspective as we don't use many of those platforms direct ... but we do want to reach different age groups and have a wider reach for our attraction collateral and Gaia allows us safely to piggy-back on their systems and promote our Company vacancies.

  ### 7. Very disapointing

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Primary/Secondary Education | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 12, 2025

**What do you like best about Gaia?**

In therory, it should reduce workload and workout targeted reach.

**What do you dislike about Gaia?**

Very poor customer service.
Poor onboarding
Poor software - unintuitive.
Slow turnaround.
No email alerts.
The dashboard is very underdeveloped.
AI artwork average doesn't match the brand guidelines.
Questionable data.

**What problems is Gaia solving and how is that benefiting you?**

I should have taken the workload off our team, but instead we spent time chasing requests. For the time we have invested, we could have done our own adverts.

  ### 8. A new way of recruiting

**Rating:** 4.5/5.0 stars

**Reviewed by:** Alex E. | Head of Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 13, 2025

**What do you like best about Gaia?**

Gaia has helped us deliver recruitment campaigns to a more passive audience without the required internal expertise. The platform is easy to use, the team are great at communicating and campaigns are simple to brief in to their designers.

**What do you dislike about Gaia?**

The dashboard was slightly difficult to utilise however this has been rectified with a new, updated version.

**What problems is Gaia solving and how is that benefiting you?**

Previously we had relied on job boards alone for our recruitment, missing out on any prospective passive candidates. Gaia has helped place our brand in front of this passive audience.

  ### 9. Innovative Advertising Platform with Outstanding Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Gaia?**

New way of advertising in the market. Blazej and Densie were extremely supportive with set up and getting everything live.

**What do you dislike about Gaia?**

Platform was hard to use for feedback on creatives, however the team supported this. No compulsory option for cv uploads and screeners.

**What problems is Gaia solving and how is that benefiting you?**

New way of advertising for a passive audience.

  ### 10. Epic platform and team for delivering on high volume recruitment via social media marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michael B. | Founder, Enterprise (> 1000 emp.)

**Reviewed Date:** May 12, 2025

**What do you like best about Gaia?**

Team was epic helping us set up a huge campaign for a complex set of roles within the public sector. Super easy to work with, straight forward product and regular reporting which our clients loved. Incredibly easy to set up and we will be using them again for future campaigns.

**What do you dislike about Gaia?**

Nothing negative to say, keep doing what you are doing.

**What problems is Gaia solving and how is that benefiting you?**

Needing to drive a high volume of traffic to niche and hard to fill roles within an incredibly tight timeline.

  ### 11. An easy and effective way to increase brand awareness.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lucy S. | Talent Acquisition Lead, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 19, 2025

**What do you like best about Gaia?**

So easy to use to raise a campaign. The insights that can be gathered from the dashboard are really helpful for future campaigns and content. The contact and advice we get from Gaia is fantastic.

**What do you dislike about Gaia?**

It would be better to be able to respond to comments and questions on the campaigns.

**What problems is Gaia solving and how is that benefiting you?**

Awareness of the college as a brand and employer. We use campaigns to recruit staff, raise awareness of us as an employer, and also to generate interest on courses and student recruitment.

  ### 12. Tailored to customer needs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Primary/Secondary Education | Enterprise (> 1000 emp.)

**Reviewed Date:** February 26, 2025

**What do you like best about Gaia?**

Monthly meetings to discuss campaigns. We receive expert knowledge and valuable insights from the team. The system is easy to use. The dashboard overview with KPIs for each campaign allow us to understand our market and demographic. We have tailored our package and this allows us increased flexibility on timings of campaigns.

**What do you dislike about Gaia?**

We've had conversations regarding lead in times. However, these have been addressed and in the contract timeframes.

**What problems is Gaia solving and how is that benefiting you?**

Gaia allows us to reach a broader audience. Our campaigns are usually above the standard such as click through rate. Use of KPIs to improve our strategy.

  ### 13. Great product and service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anna F. | Global Employer Brand Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** September 16, 2024

**What do you like best about Gaia?**

I have worked with Gaia for a number of years and more recently have run frequent campaigns with them in my role at Sage. They have delivered us quality candidates in a range of geographies and for a variety of roles. Their reporting dashboard is super helpful and easy to use. The team are incredibly helpful and supportive and get our campaigns implemented easily and fast. I believe they offer a great ROI.

**What do you dislike about Gaia?**

The only issue we have is sharing large video files rather than Youtube links or similar, but Gaia have helped us overcome this too by creating a SharePoint site we can upload to.

**What problems is Gaia solving and how is that benefiting you?**

Gaia helps us speed up our talent attraction, often for hard to fill roles in a large range of locations, from Newcastle upon Tyne to Atlanta, Barcelona to Johannesburg.

  ### 14. Gaia are like an extension of my team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Staffing and Recruiting | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 23, 2024

**What do you like best about Gaia?**

I work with Gaia on a regular basis across a multitude of clients and the results generated from the campaigns speak for themselves. The team are great, in particular Blazej who goes above and beyond to get proposals across at super short notice and Kelly, who is always on the ball for all additional support. They are both fantastic and a pleasure to work with. 

I am new to the industry and they have made the understanding of Gaia straightforward and easy to navigate. The ability to directly track and manage campaigns through the portal from start to finish helps manage the campaigns seamlessly and additional insights are always on offer and provided at the end of any campaign which is valued information. Our clients are always eager to repeat usage of programmatic social with Gaia because of success, ease, targeting ability and reach.

**What do you dislike about Gaia?**

There isn't anything I dislike about the company or the people at Gaia.

**What problems is Gaia solving and how is that benefiting you?**

With the help of Gaia, our clients achieve both brand awareness and the success of driving candidates to hard to fill roles.

  ### 15. Excellent for brand awareness and for a balanced recruitment media plan

**Rating:** 5.0/5.0 stars

**Reviewed by:** james.digby@brightadvertising.co.uk D. | MD, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 22, 2025

**What do you like best about Gaia?**

I like the fact that they give you easy access to multiple channels, help with the artwork and build the targeting for you.

**What do you dislike about Gaia?**

Nothing really, the campaigns take time to get results, but they are very open about this.

**What problems is Gaia solving and how is that benefiting you?**

Reaching passive candidates.

  ### 16. A great source for recruiting candidates

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Staffing and Recruiting | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 23, 2025

**What do you like best about Gaia?**

Gaia is a great source for our clients recruitment, targeting passive candidates across social media. It is easy to use and the dashboard for checking the campaign data whilst it is live is really helpful.

**What do you dislike about Gaia?**

The lead times for requested amendments can mean campaigns take longer to go live but the team are always really helpful and keep us updated.

**What problems is Gaia solving and how is that benefiting you?**

Gaia is helping us to target a passive audience which is great in the current recruitment market.

  ### 17. Brilliant product with excellent customer service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Louise  c. | Head of Talent Acquisition, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 30, 2024

**What do you like best about Gaia?**

The team are easy to speak to, always super speedy in replying to our requests. The provide great insight and knowledge and we are able to fill our roles quickly through the power of social media. 
Blazej specifically is helpful, always on hand to respond and gets things turned around super quickly

**What do you dislike about Gaia?**

Nothing, everything is working well and beyond expected

**What problems is Gaia solving and how is that benefiting you?**

finding volume, geographically dispersed talent

  ### 18. Gaia helps us reach a broader audience!

**Rating:** 4.0/5.0 stars

**Reviewed by:** James G. | Senior Manager - Talent Acquisition (Europe & Africa), Enterprise (> 1000 emp.)

**Reviewed Date:** October 28, 2024

**What do you like best about Gaia?**

We've run a number of campaigns with Gaia, most recently one for our UK Early Careers programme. The team provide guidance and support to get your campaigns up and running quickly and advise on how best to optimise your touch points, to garner interest. Utilising AI to drive interest and hone the audience has really allowed Wood to reach candidates we would otherwise have struggled to attract.

**What do you dislike about Gaia?**

Nothing comes to mind. The team have been proactive to help support our goals.

**What problems is Gaia solving and how is that benefiting you?**

Gaia are helping Wood attract candidates which have traditionally been hard to reach.

  ### 19. Responsive, helpful, and easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michelle P. | Recruitment Marketing, Enterprise (> 1000 emp.)

**Reviewed Date:** June 03, 2024

**What do you like best about Gaia?**

We've used SR for the last four months, and the level of service has been fantastic. Our account manager, Jamie, has supported us every step of the way, consistently responding promptly and providing insightful guidance. Jamie's dedication and expertise have made the collaboration not only seamless but also enjoyable.

What sets SR apart is their commitment to innovation. They are constantly seeking ways to enhance their services, staying ahead of industry trends and implementing cutting-edge solutions. This proactive approach has significantly benefited our operations, ensuring we always have the best tools and strategies at our disposal.

Overall, our experience with SR has been exceptional. Their outstanding service, combined with their forward-thinking mindset, makes them a standout partner. We look forward to continuing our relationship and achieving even greater success together.

**What do you dislike about Gaia?**

Regarding the creative designs, it initially took some time to understand the style we were looking for. However, after the first few campaigns, our preferences became clear, and subsequent campaigns were created much more quickly.

**What problems is Gaia solving and how is that benefiting you?**

Employer Branding

  ### 20. Strong contribution to brand awareness

**Rating:** 4.5/5.0 stars

**Reviewed by:** Adam H. | Employer Branding Specialist, Enterprise (> 1000 emp.)

**Reviewed Date:** August 06, 2024

**What do you like best about Gaia?**

Fantastic Client services, always going beyond to support with queries and delivering the best service possible. Being newly rebranded, Gaia has been fundamental in raising our brand profile and reaching new audiences producing excellent results and become a tool we rely on in our everyday recruitment. They've helped with creative concepts, filming and delivery of campaigns that have helped showcase what it is truly like to work at Novuna.

**What do you dislike about Gaia?**

Maybe due to their quick growth as a business, occasionally lead times take longer than agreed or I would expect. So thinking about what the commitment is to a piece of work.

**What problems is Gaia solving and how is that benefiting you?**

Gaia has allowed us to target the passive recruitment market as well as be effective in bringing in talent for volume roles. We rebranded in 2022 moving away from an established identity to an untested one and a fear in the business was we wouldn't be recognised in the markets we operate in and talent is one of those. What we've seen is more application on roles than before we rebranded and the work we do with Gaia In building out that brand awareness and pushing candidates to the top of the attraction funnel is a big part of our attraction strategy.

  ### 21. A game changer for talent acquisition and employer branding

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 19, 2024

**What do you like best about Gaia?**

Previously I was a regular user of Job Boards and recruiters but output was of mixed quality and needing a high level of oversight / involvement. Gaia has been revolutionary in providing a platform for our brand management and candidate attraction on all Social Media platforms.

**What do you dislike about Gaia?**

As Gaia is a leader in Social Media there is an education piece to inform others within the business of its use and the inefficiency of job boards.

**What problems is Gaia solving and how is that benefiting you?**

Job boards have become ineffective with large volume of applicants of little relevance. Recruiters are expensive. Gaia provides a lower cost viable alternative.

  ### 22. Worked with Gaia for a number of hears

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 07, 2025

**What do you like best about Gaia?**

I think Gaia is a great way to enable organisation that don’t have the resource to start to be able to advertise across socials

**What do you dislike about Gaia?**

N/a as think a lot of it has cleared but with Gaia 2.0

**What problems is Gaia solving and how is that benefiting you?**

It’s great at taking away the setup an administration.

  ### 23. Great product and excellent customer service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Marta L. | Employer Branding Specialist, Enterprise (> 1000 emp.)

**Reviewed Date:** October 28, 2024

**What do you like best about Gaia?**

Gaia has been a game-changer in how we go about advertising recruiting opportunities. The product enables our team to reach candidates we would have never been able to. Adam specifically is helpful, always available to respond and gets things turned around quickly. We're quite happy with the results!

**What do you dislike about Gaia?**

There isn't anything I dislike about Gaia, it's an excellent product.

**What problems is Gaia solving and how is that benefiting you?**

Advertising across social platforms

  ### 24. A Game-Changer for Social Media Recruiting

**Rating:** 5.0/5.0 stars

**Reviewed by:** Yasmin H. | Recruitment Marketing Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** May 31, 2024

**What do you like best about Gaia?**

Overall, Socially Recruited is a fantastic platform for any company looking to leverage the power of social media for recruitment. They take the hassle out of campaign creation, craft amazing content, and deliver real results. Adam is our account manager, and he really nutures his relationships with his clients.  Highly recommended!

**What do you dislike about Gaia?**

There isn't anything I dislike about the company - they understnad the briefs, and communicate effectively throughout the planning phases.

**What problems is Gaia solving and how is that benefiting you?**

The main issue for us is time, and by passing the campaigns onto Socially Recruited who execute them to a very high standard, it gives us more time to focus on other areas of the business. The content they create is top-notch. It's engaging, captures attention, and perfectly reflects our company culture. We've seen a significant increase in candidate interest thanks to their content strategy.

  ### 25. It gives us an alternative to other sourcing tools to target active & passive candidates for client.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 08, 2024

**What do you like best about Gaia?**

The scope it provides for brand building and creative delivery, effective targeting and excellent dashboard tracking technology.
The customer support from Luke and Ethan and the team is excellent.

The build out of the campaign has improved immensely as the platform settles and becomes more integral to our work.

**What do you dislike about Gaia?**

Occassionally the time it takes to create a campaign can be challenging, although as we get more clients onboard they are learning to plan around this.

**What problems is Gaia solving and how is that benefiting you?**

Reaching passive candidates in a  challenging recruitment market where the number of active candidates and ways of reaching them are seemingly diminishing.

  ### 26. Great company to work with

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Education Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 12, 2025

**What do you like best about Gaia?**

We have just started working with Gaia and the experience has been excellent. They have helped us navigate the production of content and responded immediately to any questions and requests. The service provided has been brilliant!

**What do you dislike about Gaia?**

Nothing to dislike! We have been impressed with the service.

**What problems is Gaia solving and how is that benefiting you?**

Helping us reach a wider number of potential employees

  ### 27. Amazing service and such great support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 23, 2024

**What do you like best about Gaia?**

Customer service is great, our account manager Luke is amazing, he just gets it, he's honest and so supportive. It's really refreshing to see this level of support where the focus is all about the right solutions for our clients.

**What do you dislike about Gaia?**

Now that's a good question but I don't have any dislikes, they're fantastic!

**What problems is Gaia solving and how is that benefiting you?**

Working with Gaia is truely a exciting experience, they completely understand the client needs and have a vision and this is allowing us to push limits without fear.

  ### 28. Supportive Team

**Rating:** 4.0/5.0 stars

**Reviewed by:** James E. | Recruitment Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 23, 2024

**What do you like best about Gaia?**

From the amount that I have used them, I have found the team to be supportive and responsive. The ease of getting campaigns live is also a big benefit. I would like to use them more to provide more of an informative review of the platform.

**What do you dislike about Gaia?**

I think that the name change has possibly affected SEO optimisation. SociallyRecruited was more of a clear proposal, whereas Gaia is more dofficult to find via search.

**What problems is Gaia solving and how is that benefiting you?**

Smarter use of social and more optimised targeting.

  ### 29. Provides end-to-end solution

**Rating:** 4.0/5.0 stars

**Reviewed by:** Daniel B. | Head of Recruitment Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 30, 2024

**What do you like best about Gaia?**

Gaia can find the audience; produce the artwork; select the media; and iterate the creative and channels in play to reach your goals. This complete service is great and they understand recruitment rather than being a product-based solution repurposed for recruitment.

**What do you dislike about Gaia?**

The leadtimes / SLAs are good but could be even better, this is improving all the time though.

**What problems is Gaia solving and how is that benefiting you?**

We need to reach candidates at scale and within controlled budgets and Gaia's platform does that.

  ### 30. Targeted social media campaigning!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carl M. | Business and Admin Manager, Education Management, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 16, 2024

**What do you like best about Gaia?**

Very pleased with the regular contact from Jack at Gaia.  We have had success with the campaigns.  The feedback sessions and dashboard have been very helpful.

**What do you dislike about Gaia?**

I've been happy with the system and service

**What problems is Gaia solving and how is that benefiting you?**

Targetting advertising and better still, clear analitics to demonstration performance

  ### 31. Excellent experience

**Rating:** 4.5/5.0 stars

**Reviewed by:** Michelle G. | Paid Media and Performance Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 23, 2024

**What do you like best about Gaia?**

The support, recommendations and follow up.

**What do you dislike about Gaia?**

Takes a while to start performing but this is as expected.

**What problems is Gaia solving and how is that benefiting you?**

Gaia helps me reach a passive audience for my clients roles and prevents market saturation.

  ### 32. High levels of Service, Insight and Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Andy R. | Recruitment Marketing Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** October 31, 2024

**What do you like best about Gaia?**

We have built a Partnership with Gaia, our account manager Adam is genuinley helpful, has great insight into our requierments and really supportive. Their focus is clearly about the right solutions for us as a client.

**What do you dislike about Gaia?**

Nothing I dislike, we are still learning what works for us and Gaia are helping with that process

**What problems is Gaia solving and how is that benefiting you?**

Brand awareness, candidate attraction, targeting, creating assets

  ### 33. Additional resource for Recruitment and Brand Awareness Campaigns

**Rating:** 4.0/5.0 stars

**Reviewed by:** R A. | Head's PA/HR Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 13, 2024

**What do you like best about Gaia?**

Friendly, helpful and informative staff, willing to be flexible to meet our needs.  Easy to submit campaign requests

**What do you dislike about Gaia?**

Rerquired length of campaigns could be shorter for our needs

**What problems is Gaia solving and how is that benefiting you?**

We wanted to target a wider audience of potential camndidates for recruitment and raise the brand awareness for future recruitment campaigns

  ### 34. Wonderful products & great service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jill L. | Media Planner, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 23, 2024

**What do you like best about Gaia?**

We love working with Gaia, it's so handy to have a platform that can deliver great content across a multitude of social media channels. It's a lovely team to work with and they're always super responsive and supportive.

**What do you dislike about Gaia?**

There isn't anything I dislike about Gaia

**What problems is Gaia solving and how is that benefiting you?**

Getting out there to a wide range of audiences in a really efficient way.

  ### 35. Great service, products and results

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Staffing and Recruiting | Enterprise (> 1000 emp.)

**Reviewed Date:** October 23, 2024

**What do you like best about Gaia?**

Attentive, quick to optimise and forward thinking. Would definitely reccommend to anyone looking for a social programmatic partner, espeically with 1st party recruitment layered data.

**What do you dislike about Gaia?**

I really appreciate how hard the sales team works to hit their targets but on occassion the timeframe from brief to check in and sign off can be too rushed. As an agency we're spinning a lot of plates with multiple plarforms so the speed in which we can sign off and get live isn't necessarily alligned.

**What problems is Gaia solving and how is that benefiting you?**

Converting passive social candidates to active.

  ### 36. incredible tech, incredible team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Staffing and Recruiting | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 31, 2024

**What do you like best about Gaia?**

Honestly, one of the best teams out there to work with. I have worked with socially recruited in various forms over a number of years and honestly, they never fail to impress! Great tech base and always quick to adapt! it's been incredible to watch them grow from strength to strength. Their consolidate platform is super easy to use and also makes things super accessible.

Due to their consolidated tech platform, it makes integrating all of your channels in one place super easy and convenient.  Being able to see everything in one place whenever you want is also a huge benefit as this means you can check on this monthly and weekly. All of this coupled with the team that help support across all platforms and channels really does make this an exceptional company.

Finally, it could be easier to set up and get going i've been invovled with several implementations and this by far was the easiest!

**What do you dislike about Gaia?**

The fact they weren't around sooner! I don't have anything negative to say as they really do a great job.

**What problems is Gaia solving and how is that benefiting you?**

I thing the biggest thing that Socially Rec is solving is consolidating social media -  managing channels individually can be time consuming and admin heavy. It also is extremely important as they focus on being the specialists in this field so the solution isn't being diluted or deviating away from what they do best which is Social media.

  ### 37. Unique service offered

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Government Administration | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 05, 2024

**What do you like best about Gaia?**

The services Socially Recruited offer are unique to the marketplace and the promotion of your recruitment campaign is targeted in a clear, structured way, to achieve the desired outcome.  I love the stats they can provide you with too thoughout the campaign and afterwards.

**What do you dislike about Gaia?**

Can sometimes take slighterly longer than anticipated to go live as our turnaround time can be very short notice.

**What problems is Gaia solving and how is that benefiting you?**

Candidate Attraction - targeted socials and filling the hard to fill roles.

  ### 38. Excellent Media Partner

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 30, 2024

**What do you like best about Gaia?**

Socially Recruitd are included in almost all of our campaigns, it allows our clients to really tell a story and definitely increases the quality of applications. The team are also so helpful, tentative, and really know their stuff!

As an agency it is really easy to use and implement into our strategy and is a frequent addition, if not the main element of many campaigns.

**What do you dislike about Gaia?**

There isn't really anything negative i can say about Socially Recruited. When used in the right way, it really boosts campaigns!

**What problems is Gaia solving and how is that benefiting you?**

We utilise socially recruited to help with hard to fill roles, it is easy to tell a story and creates a more engaged candidate.

  ### 39. Helpful and easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Cara E. | Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 24, 2024

**What do you like best about Gaia?**

The excellent customer support that they provide

**What do you dislike about Gaia?**

The speed of getting proofs back from them

**What problems is Gaia solving and how is that benefiting you?**

Helps us reach a passive candidate pool for our clients.

  ### 40. Great service!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.)

**Reviewed Date:** June 05, 2024

**What do you like best about Gaia?**

The engagement from the Socially Recruited team has been great from the offset, Jamie in particular has been a pleasure to work with and has always supported with our requests, at times at short notice! Given the nature of our business, this helps us massively to attract candidates to the business.

**What do you dislike about Gaia?**

We could do with a better structure for marketing campaigns, but this is a dual effort and a piece we are working on internally as an organisation. A template for a more structured strategy would be useful.

**What problems is Gaia solving and how is that benefiting you?**

Attracting passive candidates in the market.

  ### 41. Great to work with

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jake F. | Digital Account Executive, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 30, 2024

**What do you like best about Gaia?**

They are responsive, understanding and always bring more to the table! Coming back with great information and insights to provide the best results on campaigns.

**What do you dislike about Gaia?**

Nothing comes to mind, it has been a successful relationship and service.

**What problems is Gaia solving and how is that benefiting you?**

Workinkg with us to help our clients achieve their goals and recruitment marketing goals and increase their application volumne.

  ### 42. Seamless brand amplification delivered by an awesome strategic partner!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chris R. | Mentor, Enterprise (> 1000 emp.)

**Reviewed Date:** June 03, 2024

**What do you like best about Gaia?**

Socially Recruited are able to take the vaguest of briefs, turn it into fantastic rich media, amplify our brand across social channels and bring us results that we couldn't have achieved organically. Our account manager, Jamie Filliary has engaged well with our business, understands the passive market we are targetting and actievly works with my team to ensuere the very best results!

**What do you dislike about Gaia?**

There have been no downsides to working with Socially Recruited!

**What problems is Gaia solving and how is that benefiting you?**

Targetting approporate profiles based on our market segmentation and amplifying our brand and career opportunities to a passive market.

  ### 43. Great team and concept

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Staffing and Recruiting | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 28, 2024

**What do you like best about Gaia?**

Great friendly team who are passionate about Gaia and how it fits into the industry.

**What do you dislike about Gaia?**

Set up of campaigns can involve some back and forth.

**What problems is Gaia solving and how is that benefiting you?**

Tapping into a new market of job seekers that are not always possible to reach using other platforms.

  ### 44. Great to understand your target audience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lucia D. | Senior Recruitment Marketing Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** June 03, 2024

**What do you like best about Gaia?**

Campaign dashboard with clear analysis of each platform. 
Great customer service, Jamie really looked after us.

**What do you dislike about Gaia?**

There is nothing I dislike about Socially Recruited.

**What problems is Gaia solving and how is that benefiting you?**

It has helped us drive really specific campaigns to support strategic objectives.
We also learned about the impact of various social media channels on our target audience.
The content is dynamic and fresh.

  ### 45. Happy long-term partnership!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Staffing and Recruiting | Enterprise (> 1000 emp.)

**Reviewed Date:** May 16, 2024

**What do you like best about Gaia?**

They are really quick in responding - working with them (especially Blazej) is clear and we always know what to do next. They are always keen on to jump on a call and answer every question we have. We're happy with the results.

**What do you dislike about Gaia?**

Nothing that I can think off as we're happy and frequently using the service.

**What problems is Gaia solving and how is that benefiting you?**

Helping our clients achieving their goals in recruitment marketing, brand awareness and application volume.

  ### 46. Great Partnership!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Staffing and Recruiting | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 30, 2024

**What do you like best about Gaia?**

The team at Socially Recruited are extremely helpful, always quick to respond to queries and advsie where needed.

**What do you dislike about Gaia?**

Nothing that comes to mind, everything seems to run smoothly so far!

**What problems is Gaia solving and how is that benefiting you?**

Reaching niche audiences through their granular targeting and funnelled approach to engaging candidates.

  ### 47. Great service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 30, 2024

**What do you like best about Gaia?**

We have a great partnership, everyone is really attentive and easy to work with - in particular Blazej! The products are also great and really drive awareness for candidates.

**What do you dislike about Gaia?**

Nothing so far - really happy with the service

**What problems is Gaia solving and how is that benefiting you?**

Helping clients attract talent



- [View Gaia pricing details and edition comparison](https://www.g2.com/products/socially-recruited-gaia/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-31+05%3A21%3A08+-0500&secure%5Bsession_id%5D=743421d7-1e19-4c9b-b70a-77de3fc0ee86&secure%5Btoken%5D=6ee56f19fc8733c157c81bcad1547f9bcba982d332d9beb88f28dca6a0754da6&format=llm_user)
## Gaia Integrations
  - [Google Ad Manager](https://www.g2.com/products/google-ad-manager/reviews)

## Gaia Features
**Platform Functionality**
- Sourcing and Candidate Identification
- Job Posting
- Interview Scheduling
- Applicant Tracking

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Agentic AI - Recruiting Automation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Platform**
- Customization 
- Integration APIs
- Internationalization
- User, Role, and Access Management
- Dashboards

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