--- title: Smartlook Reviews meta_title: 'Smartlook Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 874 reviews by the users' company size, role or industry to find out how Smartlook works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 874 scale: '5' date_modified: '2026-07-17' parent_category: name: Conversion Rate Optimization Tools url: https://www.g2.com/categories/conversion-rate-optimization-tools --- # Smartlook Reviews **Vendor:** Cisco **Category:** [Session Replay Software](https://www.g2.com/categories/session-replay) **Average Rating:** 4.6/5.0 **Total Reviews:** 874 ## About Smartlook Smartlook is an analytics solution for websites, iOS/Android apps, and various app frameworks, that answers the "whys" behind your users' actions. Learn more about our features ↩️ Brands can easily understand how customers precisely interact with their website and app by: - Watching recordings of every user, and seeing exactly what they see, down to the same resolution. - Using automatically tracked events generated within the website/app, from tapping a button to typing text. - Building conversion funnels and finding out where most of their users are leaving the website/app (and seeing what they did before they left). - Creating heatmaps of visitors’ clicks, scrolls, and moves, to highlight popular elements. Smartlook cuts out all the guesswork and gathers brands’ app data together on one central dashboard, which enables sharing and collaborating with colleagues. This means clear, data-driven decision-making for product managers, marketers, UX designers, and developers to constantly improve each website and app by reducing churn rates, boosting conversions, identifying and fixing bugs, and improving UX. ## Smartlook Pros & Cons **What users like:** - Users praise the **analytics capabilities** of Smartlook, especially for visualizing user behavior and enhancing decision-making. (2 reviews) - Users appreciate the **ease of use** of Smartlook, highlighting its intuitive interface and effective analytics tools. (2 reviews) - Users appreciate the **intuitive interface and custom dashboards** of Smartlook, enhancing focus on key metrics and user behavior. (2 reviews) - Users praise the **clean and attractive interface** of Smartlook, enhancing navigation and focusing on essential metrics. (2 reviews) - Users value the **affordable pricing** of Smartlook, especially appreciating the useful free plan for trials. (1 reviews) - Capabilities (1 reviews) - Users value the **customization options** in Smartlook, finding custom dashboards crucial for focusing on key metrics. (1 reviews) - Dashboard Customization (1 reviews) - Dashboard Usability (1 reviews) - Data Analysis (1 reviews) **What users dislike:** - Users find the **cluttered interface** can be overwhelming, hindering the overall user experience with Smartlook. (1 reviews) - Users find the **complex features** of Smartlook, like creating heat maps, challenging and restricting for free plans. (1 reviews) - Users often experience **dashboard issues** , such as an overloaded interface and occasional visual glitches, affecting usability. (1 reviews) - Users are frustrated by the **limited 1-month data retention** and difficulties in creating and maintaining heat maps. (1 reviews) - Users find the **delays in tracking record duration and heat map creation** hinder their experience with Smartlook. (1 reviews) - Difficult Learning (1 reviews) - Difficult Navigation (1 reviews) - Display Issues (1 reviews) - Error Handling (1 reviews) - Users find the **frustration** from UI inconsistencies and overload makes Smartlook cumbersome to use effectively. (1 reviews) ## Smartlook Reviews ### 1. Useful tool to understand a customer's journey **Rating:** 4.5/5.0 stars **Reviewed by:** ★ Anatoliy D. | Founder & CEO , Management Consulting, Small-Business (50 or fewer emp.) **Reviewed Date:** December 10, 2018 **What do you like best about Smartlook?** I can see what a customer sees on our website saasjet.com or web applications we develop. I have used it to provide fast feedback for UI/UX experts and get understanding of what needs to be updated in my SaaS-based startups. A perfect data source for product owners, product managers, website owners and internet marketers. Very good filtering system. It takes just few minutes from account registration to first sessions recorded. Also, it is easy to catch bugs once you receive the complaints from end-customer. API interface could be used to extend the functionality and synchronize your data with other tools or services. We're happy with our choice. There are enough docs and videos on the website to study how everything works. Thank you, guys, for a great job done! Smartlook is my lovely and must have tool I install usually with Google Analytics and Pingdom. **What do you dislike about Smartlook?** Limitations of the free plan (3-day data storage only). I really hate this. Probably, the number of sessions limit works better for startups. I understand that it is just a free version. But the pricing model is not good as for me. Also, the interface of session sequences sometimes confusing. **Recommendations to others considering Smartlook:** Easy to use and install, excellent ROI. **What problems is Smartlook solving and how is that benefiting you?** User behavior reconstruction as a pre-recorded video. If your visitor leaves the page, you will understand why. It is the ultimate tool to provide continuous improvement ideas. ### 2. Smartlook helped us grow **Rating:** 3.5/5.0 stars **Reviewed by:** Joy C. | Content Marketing Lead, Mid-Market (51-1000 emp.) **Reviewed Date:** June 17, 2019 **What do you like best about Smartlook?** The heat map has been amazing for Latana! We were able to better design our website to maximise conversions. **What do you dislike about Smartlook?** It would have been useful to see exactly how many clicks an area of the website received. **What problems is Smartlook solving and how is that benefiting you?** No problems, thankfully. In terms of benefits, it really helped us see what areas of the website we should better optimise. **Official Response from Jan Machek:** > Hi Joy, thank you for your review. Regarding your issue, you can drag your mouse cursor over a heatmap to get a click count of that specific area. Hope this helps! Have a great day. Jan ### 3. Smartlook is THE tool of the future **Rating:** 4.5/5.0 stars **Reviewed by:** Philippe D. | Digital Marketer, Small-Business (50 or fewer emp.) **Reviewed Date:** June 10, 2019 **What do you like best about Smartlook?** Smartlook give you the most advanced look behind your websites visitors. 100% a necessity for any website! **What do you dislike about Smartlook?** Smartlook takes time to get you video of user interactions. **Recommendations to others considering Smartlook:** Understanding how your users are behaving on your website is essential. Don't give a blind eye to user interaction. **What problems is Smartlook solving and how is that benefiting you?** I am realizing where my visitors are most and least active on my website. ### 4. Easy tools to understand website guest and improve their experience **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** July 17, 2019 **What do you like best about Smartlook?** I like heat map and scrolling map. I could understand, on which buttons and why people click. The best tools is recording every single visitor. We found, that some people are a bit lost and we improved their experience because of Smartlook. **What do you dislike about Smartlook?** Analyse the data is quite a timekiller. Everything else is fine. **What problems is Smartlook solving and how is that benefiting you?** Conversion problems - we have launched a new order process and people was lost a bit. Smartlook helped us understand why and we could solve it. ### 5. Simply Amazing! **Rating:** 5.0/5.0 stars **Reviewed by:** Leonardo A. | Simply Amazing!, Mid-Market (51-1000 emp.) **Reviewed Date:** July 24, 2019 **What do you like best about Smartlook?** SmartLook is simply the best online app to know everything about your users! **What do you dislike about Smartlook?** SmartLook is amazing, I really like everything **What problems is Smartlook solving and how is that benefiting you?** Now I can metrify any action of my users and improve my software with the SmartLook data. ### 6. SmartLook a glimpse into the future **Rating:** 5.0/5.0 stars **Reviewed by:** Julian D. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** May 16, 2019 **What do you like best about Smartlook?** A very helpful tool that allows my company to visualize my UX problems. **What do you dislike about Smartlook?** I do not like that it does not support cross domain iFrames visualization. I understand the security issue around this, but it could be handled with a simple domain verification or javascript postMessage. **Recommendations to others considering Smartlook:** None **What problems is Smartlook solving and how is that benefiting you?** We are solving our onboarding and general user experiences which allow us to sign up more customers and keep the ones we have happy. ### 7. Great and Intelligent Product **Rating:** 5.0/5.0 stars **Reviewed by:** Brandon E. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** May 30, 2019 **What do you like best about Smartlook?** The ability to watch a video of your users on your website is incredibly helpful for marketing. **What do you dislike about Smartlook?** There's nothing to dislike! I really like all the features. **Recommendations to others considering Smartlook:** Smartlook is a great product for even the simple feature of being able to see how your users interact and engage with your website. You can create heatmaps that show the most frequently clicked areas, indicating the highest level of engagements. I will definitely continue to use Smartlook and I strongly suggest it for all markets who want to learn more about their website users. **What problems is Smartlook solving and how is that benefiting you?** I'm able to see how my pages are used ### 8. For Website Owners - Must Have Tool!! **Rating:** 4.5/5.0 stars **Reviewed by:** Bhakti P. | Director - Finance & Administration , Small-Business (50 or fewer emp.) **Reviewed Date:** December 04, 2018 **What do you like best about Smartlook?** Have been using the Smartlook not for so long but very impressive results. It helped us understand many aspects including visitors behavior, section/ page wise interest, acts like a closed circuit camera on website, learning about bugs/ errors & helping us in quick fixing. Bonus is sharing part which eases our developers job with less head-ache to us. **What do you dislike about Smartlook?** Honestly nothing to dislike, anyone & everyone should be proud for using such a tool with less efforts for API integration, activation & as they say lights, camera, action... **Recommendations to others considering Smartlook:** A must have tool for everyone who owes a website, blog or anything in that matter..its like a non-stop watchdog. **What problems is Smartlook solving and how is that benefiting you?** We were looking for a tool which could help us capture the activity as happening LIVE on our website to understand how to improve ourselves to serve our customers more efficiently. Indeed got nothing less then what we asked for - Smartlook - the real-time solutions for all your online need as a developer, web marketer, website/ brand owner & everyone on internet by today. It is here to stay & be for a long while...keep us surprising with more service integration/ application in future. ### 9. The best website visitor tool **Rating:** 5.0/5.0 stars **Reviewed by:** Matt H. | Marketing Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** December 04, 2018 **What do you like best about Smartlook?** Its easy to use, and has helped me make a lot of tweaks to the website based on how visitors use the site. It is so good to see where users get stuck or confused and then ironing that out, and then seeing new users not get stuck in that area. It is has great colour coded icons on recordings so you can see when a customer has clicked which is useful. Also its handy having a filter feature so i can quickly see recordings of people who have added to cart. **What do you dislike about Smartlook?** honestly i can't think of anything. I guess if i had to ask for 1 thing it would be a little icon next to recordings on the main recording screen that tells me this recording has had an add to cart happen. But there is segmenting which is just 1 more click so its not a big deal. **Recommendations to others considering Smartlook:** Get it you will be very happy with the product **What problems is Smartlook solving and how is that benefiting you?** It has helped me make a lot of tweaks to the website based on how visitors use the site. It is so good to see where users get stuck or confused and then ironing that out, and then seeing new users not get stuck in that area. It also allows me to test new apps quickly on shopify because i can see pretty quickly how people are reacting to the app and if it is annoying them or if its a positive experience. Being able to see mouse movements too means you can literally see where peoples pain points are for example they are not sure which navigation menu is the right menu to click on - and you can see the mouse going back and forth between the two before they eventually decide on one. Little things like this just make it a wonderful app ### 10. We used GA, now also try to integrate Smartlook **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** November 20, 2019 **What do you like best about Smartlook?** Well.. I liked recording what clients do and skip inactivity **What do you dislike about Smartlook?** The free access lasted 2 days so in reality it left very very small experience for trying it. It is unclear what is it a session. **What problems is Smartlook solving and how is that benefiting you?** UX.. What and how users use the page, to see what is not used at all ### 11. Very good viiew **Rating:** 5.0/5.0 stars **Reviewed by:** Michel M. | Administrator, Small-Business (50 or fewer emp.) **Reviewed Date:** July 17, 2019 **What do you like best about Smartlook?** I like it the most that you can very easely install the program. Besides that it works like a charm. You can litteraly see everything your costumers are doing on your website. For me it is definitely way of discovering how my costumers are interacting with my website and were to improve my site with filters etc. **What do you dislike about Smartlook?** not much realy. The most things give a very good insight. **What problems is Smartlook solving and how is that benefiting you?** Better insights in constumer usage of the webiste ### 12. smartlook is the best app for user monitoring **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2019 **What do you like best about Smartlook?** monitoring users improved my site a lot. and smartlook made it perfectly easy. the videos and making heat maps on pages are my favorite. events are shown in video and it's quit helpful **What do you dislike about Smartlook?** that is bad that I should block my own ip address i think owners ip should be block as soon as they become the owner. **Recommendations to others considering Smartlook:** just thanks **What problems is Smartlook solving and how is that benefiting you?** I had no idea why user left so soon and didn't even notice some features smartlook helped a lot ### 13. Works like magic **Rating:** 5.0/5.0 stars **Reviewed by:** Dennise M. | Mrs, Small-Business (50 or fewer emp.) **Reviewed Date:** July 31, 2019 **What do you like best about Smartlook?** The possibility to look how your users interact with your website is like magic, because you can see what are they seeing, and with that, improve your contents **What do you dislike about Smartlook?** The heat maps, I expected they will be interactive, but it's only a screenshot of the site. **What problems is Smartlook solving and how is that benefiting you?** Now I can see that some of my descriptions about shipping and handling are not so accurate, so, I can better them ### 14. Useful for initial feedback **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Writing and Editing | Small-Business (50 or fewer emp.) **Reviewed Date:** September 10, 2019 **What do you like best about Smartlook?** It's so helpful understanding how people use your product. **What do you dislike about Smartlook?** It's not the easiest to quickly review many recordings. **What problems is Smartlook solving and how is that benefiting you?** We use it to get early feedback on products and designs. Quantitative analytics aren't enough - seeing screen replays uncover all sorts of oddities, particularly around sign up. ### 15. Easy to implement and easy to use but worst re-pricing **Rating:** 3.0/5.0 stars **Reviewed by:** Gianluca G. | Marketing Technology Expert, Internet, Small-Business (50 or fewer emp.) **Reviewed Date:** May 10, 2019 **What do you like best about Smartlook?** Smartlook is the best reply and analytics tool I ever used. It's an intuitive tools to track your users movements on the site. **What do you dislike about Smartlook?** Unfortunately, their re-pricing wasn't very practice, because they limit much more the free account, by limiting the visitors recording to lower number. **Recommendations to others considering Smartlook:** Take care of pricing, there are many other best tool with a lower price. **What problems is Smartlook solving and how is that benefiting you?** I easily improved the UX and UI of my websites **Official Response from Jan Machek:** > Hi Gianluca, thanks for your review. We've changed our pricing after the launch of the new version of Smartlook last year. The new version now allows advanced event tracking and funnel analysis thanks to the always-on recording. That's the main difference between us and other session replay tools and the reason for the higher price. More data tracked simply means more storage costs. However, the always-on recording functionality allows for a complete view of users behavior on your website that other tools are missing. Kind regards, Jan smartlook.com ### 16. Brilliant for monitoring **Rating:** 4.5/5.0 stars **Reviewed by:** Abdul B. | Marketing Manager, Apparel & Fashion, Small-Business (50 or fewer emp.) **Reviewed Date:** July 30, 2019 **What do you like best about Smartlook?** The smartlook really helps me a loot in monitoring my website , now i can easily see what my visitor is doing in my website and i manage my website according to what my visitor need **What do you dislike about Smartlook?** They are going good but their free version has very limited space they must give extra space for free version **What problems is Smartlook solving and how is that benefiting you?** It helps me in making my website visitor compatible ### 17. One of the best tools for knowing your customer **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** July 15, 2019 **What do you like best about Smartlook?** Smartlook got all the features you must have to understand the problems with our product and see if our adjustments are improving the experience or not **What do you dislike about Smartlook?** There are few things that we dislike, but not be able to make pools and feedback pop ups are some things that we missed **Recommendations to others considering Smartlook:** Is a very complete solution if you don`t need a lot and can`t afford fullstory **What problems is Smartlook solving and how is that benefiting you?** Most of the problems we are solving are to know if there are any problem in our website, if the flow we make is happen the way we create, and to see if there is any improving that we can make to boost our metrics ### 18. Easy to set-up and find actionable insights **Rating:** 3.5/5.0 stars **Reviewed by:** Jacob M. | Product Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2019 **What do you like best about Smartlook?** User profiling and collective sessions. Event triggering based on inline elements. View recordings of drop offs/churn. Integrations. **What do you dislike about Smartlook?** Maybe some way to contact users and generate feedback within the application. **Recommendations to others considering Smartlook:** Smartlook is good for people who want to build user profiles and understand the explicit uses of their product and compare them to more overall snapshots of trends. **What problems is Smartlook solving and how is that benefiting you?** UX / UI problems in our web-app and marketing website. Identifying features being poorly utilised or common errors. ### 19. An excellent tool for visualizing and understanding the journey of internet users! **Rating:** 4.0/5.0 stars **Reviewed by:** Marc A. | Administrateur, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2019 **What do you like best about Smartlook?** A simple and efficient interface that is particularly easy to access **What do you dislike about Smartlook?** Ok... maybe the need to get 1000 visits before being able to benefit from a Heatmap **What problems is Smartlook solving and how is that benefiting you?** Why don't our internet users convert? Smartlook offers me relentless feedback! ### 20. Best way to understand what your users are expecting from your page **Rating:** 5.0/5.0 stars **Reviewed by:** Fernando C. | Development Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** March 12, 2019 **What do you like best about Smartlook?** Recordings really help us understanding our user journey on our page, where we are losing user's interest, what they are expecting from an image or a button. This help us add more functionality to our pages and know where to add them. This makes you always want to improve your site. **What do you dislike about Smartlook?** A bit pricy to have power package and record all events. I wish it was cheaper. It seams a bit limited without the full plan. **Recommendations to others considering Smartlook:** Start using it now, specially the recordings. It's the best way to understand your users and what they expect from your site. **What problems is Smartlook solving and how is that benefiting you?** We can identify specific user/device problems and fix them before any complain. User expectations are never what we expect them to be and with Smartlook we can see that clearly. ### 21. Smartlook **Rating:** 5.0/5.0 stars **Reviewed by:** Balint V. | BSBA, Small-Business (50 or fewer emp.) **Reviewed Date:** February 22, 2019 **What do you like best about Smartlook?** That its userfriendly and easy to use. It shows you detaily what user see and do on your page. That could describe your future steps in improving you page. **What do you dislike about Smartlook?** That its a bit expensive for smaller companies. Maybe more acees groups will solve this in the future. **What problems is Smartlook solving and how is that benefiting you?** Well it definitely tells you what you need to improve on your page. When you implement a campaign on a subordinate page you can quick and easily analyze the users reaction to that page, that moves you forward on additional inovations that fits to them and kepp them on your page. ### 22. Valuable and easy to operate tool **Rating:** 5.0/5.0 stars **Reviewed by:** marek s. | Small-Business (50 or fewer emp.) **Reviewed Date:** July 24, 2019 **What do you like best about Smartlook?** Smartlook help me to identify and understand an UX issues n order to create a better experiences for my visitors **What do you dislike about Smartlook?** maybe it is somewhere, but i did not saw it. A guide for a beginners to show them how to use all features of tools and what to look for would be good **What problems is Smartlook solving and how is that benefiting you?** bad setup of checkout page ### 23. Perfect for startupp business **Rating:** 5.0/5.0 stars **Reviewed by:** Klara M. | Ing., Small-Business (50 or fewer emp.) **Reviewed Date:** August 19, 2019 **What do you like best about Smartlook?** the app is very eye-catchy, it's definitely clearly arranged and very user-friendly **What do you dislike about Smartlook?** cant think of anything at this point of usage **What problems is Smartlook solving and how is that benefiting you?** starting a new app, so looking for the visitors behavior, how clear is the app for visitors and why do they leave the page ### 24. My New Favorite UX Tool! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** August 14, 2019 **What do you like best about Smartlook?** The number of tools and metrics that measure all kinds of User engagements and behaviours. **What do you dislike about Smartlook?** There are almost too many tools so figuring out how best to use the app is a bit tricky at first. **What problems is Smartlook solving and how is that benefiting you?** What to put CTAs, how clickable to make our LPs. ### 25. My experience with smarlook was great so far **Rating:** 4.5/5.0 stars **Reviewed by:** Tilen B. | CTO, Small-Business (50 or fewer emp.) **Reviewed Date:** June 12, 2019 **What do you like best about Smartlook?** I really like the customization on the dashboard. And making funnels with Smartlook are just great. **What do you dislike about Smartlook?** For now I dislike the price, because I have free option on google analytics with google tag manager. **What problems is Smartlook solving and how is that benefiting you?** I want to implement funnels. ### 26. A great tool for a better website **Rating:** 4.5/5.0 stars **Reviewed by:** Simon M. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** June 10, 2019 **What do you like best about Smartlook?** Heatmaps are an extremely useful way to find out where people are engaging with your website and how they navigate. **What do you dislike about Smartlook?** Some of the playbacks can be a bit misleading at times when dealing with dynamically loading webpages, but nothing major. **What problems is Smartlook solving and how is that benefiting you?** Finding out how our users move through our site and when/where they either engage further or disengage is extremely useful. Can lead to some surprising revelations about where there are issues that you never thought about! ### 27. Smartlook is superb. **Rating:** 5.0/5.0 stars **Reviewed by:** Fakhre A. | Owner of the blog, Small-Business (50 or fewer emp.) **Reviewed Date:** July 17, 2019 **What do you like best about Smartlook?** I like the interface of the smartlook. It is very easy to use. Excellent platform! **What do you dislike about Smartlook?** I liked everything, nothing is bad, everything is perfect! **Recommendations to others considering Smartlook:** Smartlook is excellent and nothing needs to be improved. **What problems is Smartlook solving and how is that benefiting you?** I can check what is the issue in my website and where is the issue. Actually, I can check the visitor behavior towards my website. ### 28. Smartloook offered me special things to upgrade my ux. That was pretty awesome. **Rating:** 5.0/5.0 stars **Reviewed by:** Farzam T. | CTO, Small-Business (50 or fewer emp.) **Reviewed Date:** June 13, 2019 **What do you like best about Smartlook?** Heat maps and user activity records that shows if users are attracted or not and how they coop with site. **What do you dislike about Smartlook?** Actually site pop ups are totally annoying. **What problems is Smartlook solving and how is that benefiting you?** User interaction problem is some how is solved by smartlook. ### 29. A fantastic tool any website owner should be familiar with. **Rating:** 5.0/5.0 stars **Reviewed by:** Ziv S. | CMO, Small-Business (50 or fewer emp.) **Reviewed Date:** May 31, 2019 **What do you like best about Smartlook?** The ability to watch EXACTLY how visitors on my website behave - is unbelievably useful. I can safely say it took my website to the next level. **What do you dislike about Smartlook?** I haven't found any downsides to using Smartlook just yet. **Recommendations to others considering Smartlook:** Fully understand how to use every single feature of Smartlook **What problems is Smartlook solving and how is that benefiting you?** Smartlook allows me to fully understand the structure of my website - I can easily tell which content or pages on my website need to be fixed, changed or sometimes even completely removed. ### 30. Amazing Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** July 24, 2019 **What do you like best about Smartlook?** The heatmaps are the best feature for me! It shows me how my customers are moving through **What do you dislike about Smartlook?** Dont really have one, i havent used the platform for that long. So far so good **What problems is Smartlook solving and how is that benefiting you?** Im solving design problems in our software. Where people act so we can take actions and improve the user interface. ### 31. We are more than happy to have such a powerful tool as Smartlook. **Rating:** 4.5/5.0 stars **Reviewed by:** Titas M. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** August 15, 2019 **What do you like best about Smartlook?** We found screen recordings to be very useful. It helped us to increase our conversion rate. **What do you dislike about Smartlook?** We didn't spend enough time to explore all the functions that Smartlook can offer, so I can't answer this question. **What problems is Smartlook solving and how is that benefiting you?** Improving user experience, optimizing customer journey ### 32. Great and easy to use website visitor tool **Rating:** 5.0/5.0 stars **Reviewed by:** Pavel H. | Head Of Marketing Department, Mid-Market (51-1000 emp.) **Reviewed Date:** March 01, 2019 **What do you like best about Smartlook?** Very easy to use and deploy to your website. We are just getting to know each other but so far very helpful. And also great customer support - they helped us to set up dashboard. **What do you dislike about Smartlook?** I was a little bit confused about other product Smartsupp. I did not understand how those 2 applications (Smartsupp and Smatlook) are connected. **What problems is Smartlook solving and how is that benefiting you?** We launched e-shop with not sufficient user testing - Smartlook helped us to understand visitor behavior and issues so we could solve UX problems almost in real time. ### 33. They say a picture is worth 1000 words! Video is even BETTER!!! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.) **Reviewed Date:** June 20, 2019 **What do you like best about Smartlook?** You get to REALLY see what your users are doing. **What do you dislike about Smartlook?** It's a fairly new kid on the block so they don't have too many features but they are working on the roadmap and seems the team/company is hungry! **Recommendations to others considering Smartlook:** Try it out, it was an easy integration and works well with Unity projects which is our primary use case. **What problems is Smartlook solving and how is that benefiting you?** FTUE, first session experience, user flows, friction areas, play behavior. ### 34. Awesome for UX optimisations **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Legal Services | Small-Business (50 or fewer emp.) **Reviewed Date:** June 12, 2019 **What do you like best about Smartlook?** It is very easy to setup the tool. The dashboard is easy to use. **What do you dislike about Smartlook?** It takes some time till the recording is available. It won't work properly on not publicly accessible sites. **What problems is Smartlook solving and how is that benefiting you?** UX optimisations ### 35. The best recording software in the market **Rating:** 5.0/5.0 stars **Reviewed by:** Giuseppe C. | Excellent , Small-Business (50 or fewer emp.) **Reviewed Date:** May 16, 2019 **What do you like best about Smartlook?** Everything works fine, I can see referrals and the recording is very clean ad useful **What do you dislike about Smartlook?** Nothing, it's all good. Maybe the possibility to see more than 10 live visitors but for the free plan it's good **What problems is Smartlook solving and how is that benefiting you?** I can see if my store is responsive for all devices ### 36. Great analysis tool **Rating:** 5.0/5.0 stars **Reviewed by:** Jeferson S. | Junior Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** June 28, 2019 **What do you like best about Smartlook?** It's just a incredible tool. Through this platform I was able to do an accurate analysis and I and my team managed to endorse the behavior of a good part of the users and we discovered how to improve our website more and more. **What do you dislike about Smartlook?** I wish I had an option to filter the recordings by duration **What problems is Smartlook solving and how is that benefiting you?** More conversions, better analysis, etc. **Official Response from Jan Machek:** > Hi Jeferson, thank you very much for your review. You can actually filter recordings by duration. Check out this screenshot to see where to find the option in the "Create filter" sidebar: http://prntscr.com/of5cl2 ### 37. A very good tool **Rating:** 5.0/5.0 stars **Reviewed by:** Javier M. | Javier Marinosa, Small-Business (50 or fewer emp.) **Reviewed Date:** May 09, 2019 **What do you like best about Smartlook?** It´s very interesting to see how the customers interact with the website. Integrate this tool in the web is very easy and you dont have to pro user to do it **What do you dislike about Smartlook?** It should have a better app for the movile device **What problems is Smartlook solving and how is that benefiting you?** I'am trying to increase the conversion rate ### 38. The perfect tool to understand your customers **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Consumer Electronics | Small-Business (50 or fewer emp.) **Reviewed Date:** May 09, 2019 **What do you like best about Smartlook?** With smartlook it is very easy to create the hitmaps of a specific page and to understand exactly where users click more. This is very useful for understanding what is wrong with your website. **What do you dislike about Smartlook?** Unfortunately, the free version has several limits, which is why we are considering moving to the paid version. **What problems is Smartlook solving and how is that benefiting you?** With smartlook we realized that users were more interested in the products of a certain brand that was more visible than others. This allowed us to carry out a more accurate sales strategy. ### 39. Very satisfying, the service is simple, efficient and really well placed in terms of price **Rating:** 4.5/5.0 stars **Reviewed by:** 🚗 Nicolas P. | Ceo, Small-Business (50 or fewer emp.) **Reviewed Date:** May 16, 2019 **What do you like best about Smartlook?** Very satisfying, the service is simple, efficient and really well placed in terms of price **What do you dislike about Smartlook?** Honestly nothing ! The prices are really well placed and the service very satisfactory **What problems is Smartlook solving and how is that benefiting you?** This allows me to better understand the users' intentions and thus improve the user experience ### 40. Smartlook is a Great Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Daniel L. | CEO/Founder, Education Management, Small-Business (50 or fewer emp.) **Reviewed Date:** February 17, 2019 **What do you like best about Smartlook?** Smartlook's interface is very easy and user friendly. Whenever I have a question of usage, there are explainer videos or support FAQs that makes it work for me. **What do you dislike about Smartlook?** How to analyze the Heatmaps is not always clear to me. But, their explainer videos help. **Recommendations to others considering Smartlook:** I think Smartlook is a great product. Try it. **What problems is Smartlook solving and how is that benefiting you?** This is a fantastic tool to keep track of your potential customers and leads. Smartlook can show you what they are doing on your site and where they click. I keep track every day. ### 41. A window into your website traffic! **Rating:** 5.0/5.0 stars **Reviewed by:** Heather L. | Mental Health Blogger, Small-Business (50 or fewer emp.) **Reviewed Date:** February 14, 2019 **What do you like best about Smartlook?** I like that I can see how my users are navigating around my website, the places they are most interested in visiting, and how long they are staying on the pages. It gives me a birds eye view of what's happening on your website at any given moment. **What do you dislike about Smartlook?** I honestly can't think of anything I dislike about Smartlook because it's such an innovative concept. The first time I saw my users hopping around my website, it felt a bit strange to watch but also gave me a great idea of what they were looking for when they came to check out my resource on the web. **What problems is Smartlook solving and how is that benefiting you?** Deciding which website pages to keep or alter in order to create a better flow for my users. ### 42. Simple yet powerful analytics tool for your mobile app **Rating:** 4.5/5.0 stars **Reviewed by:** Alon G. | General Manager - EMEA, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** May 29, 2019 **What do you like best about Smartlook?** Ease of use, easy to do business with, meet session reply requirements **What do you dislike about Smartlook?** To be honest, Nothing until now but we're only at the beginning **What problems is Smartlook solving and how is that benefiting you?** Surface qualitative patterns of our mobile app usage, not only quantitative ### 43. Brilliant software very reliable **Rating:** 5.0/5.0 stars **Reviewed by:** Marcus I. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 14, 2019 **What do you like best about Smartlook?** I like the fact that you can. Specifications see what the users flow is like, how they are interacting with the website and what stop points they are hitting because of bad UX. It then enables me to correct those flows and reinitiate again. **What do you dislike about Smartlook?** Ideally a mobile phone version of the website would be great, but I do understand how complicated that can be. **What problems is Smartlook solving and how is that benefiting you?** I am solving how users flow and how some bad UX prevents that user from getting to the stage of contact submission. ### 44. a great way to know what actually happens **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** September 05, 2019 **What do you like best about Smartlook?** It´s easy to install (Google tag manager), I like how organizes information, how plays, stop and changing speed of videos, skip inactivities is a useful option.. **What do you dislike about Smartlook?** may you show how user ends his visit, closing navigator, changing to another website, wich website? I can´t see that, isn´t it? **What problems is Smartlook solving and how is that benefiting you?** Non spanish users don'f find how select diferent languages, I realise this. ### 45. Smart tool for smart marketer **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Program Development | Small-Business (50 or fewer emp.) **Reviewed Date:** August 19, 2019 **What do you like best about Smartlook?** very useful for understanding conversion processes and the user's purchasing process **What do you dislike about Smartlook?** nothing special. it is not too limited in the free version **What problems is Smartlook solving and how is that benefiting you?** Understand how the user browses the site ### 46. This tool is amazing!! **Rating:** 5.0/5.0 stars **Reviewed by:** Joel L. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** December 07, 2018 **What do you like best about Smartlook?** I love that I can see the flow of a user's visit on our site. It gives us an idea of what calls to action are working or not and has helped us improve our site tremendously. **What do you dislike about Smartlook?** not much. This is a pretty comprehensive tool and I don't have anything negative to say about it. It's hard to say anything bad about something that works so well! **What problems is Smartlook solving and how is that benefiting you?** When we redesigned our website, we had no way of measuring metrics and knowing if our layout was keeping visitors engaged. By having the ability to view where people are looking, it allowed us to strategically modify our site to keep visitors longer. It has been a huge help. ### 47. Data you won't get with analyics **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** August 15, 2019 **What do you like best about Smartlook?** The best are the journeys of my visitors throught the webshop. You can experience how they navigate and stop their journey. **What do you dislike about Smartlook?** Will be nice to exclude your own ip-address **Recommendations to others considering Smartlook:** Use it if you want to know more about your visitor. **What problems is Smartlook solving and how is that benefiting you?** Visitors clicking on text because they think the words 'shipping costs' is a link to a shipping costs page. I made one after I saw their click. ### 48. Smartlook will be good to our quantitative product analytics **Rating:** 3.0/5.0 stars **Reviewed by:** Murat A. | Founder & CEO, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** August 13, 2019 **What do you like best about Smartlook?** Actually seeing what user does, especially when it comes to purchase optimization **What do you dislike about Smartlook?** Business Model is hard to get, the pricing doesn't make any sense for custom packagae **What problems is Smartlook solving and how is that benefiting you?** Enriched behavioral analytics ### 49. It is a fantastic tool to analize users behavior **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** June 07, 2019 **What do you like best about Smartlook?** The easy way to watch how users navegate and the easy way to use and configurate this tool. The apareance is very friendly and you dont need guides or tutorials tu use it. It is very clear and easy to use it **What do you dislike about Smartlook?** Nothing at all! This tool is incredibly amazing and helps me a lot analyzing my website. I can not say anything that I do not like until this moment. I used before other similar tools and I did not like them **What problems is Smartlook solving and how is that benefiting you?** Now I can know where the visitors of my website abandoned so I can improve this area ### 50. Very useful for improving the user experience. **Rating:** 5.0/5.0 stars **Reviewed by:** Jose N. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 19, 2019 **What do you like best about Smartlook?** It seems to me an essential tool to understand the reader's experience on your website. And to fix and improve the texts, links, and photos... And the advertising. **What do you dislike about Smartlook?** Nothing at the moment. I am using the trial version and it is very useful. **What problems is Smartlook solving and how is that benefiting you?** Photos that weren't loading well because of the CDN I had. Text that was too long and made them disappear. Empty tags, well positioned on Google, but without content. Very useful for now. ## Smartlook Discussions - [Is there any reason why smartlook would not record some portions of the user session?](https://www.g2.com/discussions/is-there-any-reason-why-smartlook-would-not-record-some-portions-of-the-user-session) - 1 comment, 1 upvote - [What's the best approach for using smart look for mobile app optimisation ?](https://www.g2.com/discussions/what-s-the-best-approach-for-using-smart-look-for-mobile-app-optimisation) - 1 comment, 1 upvote - [Is there a "how to use this app in a class that shows you step by step using our own data?"](https://www.g2.com/discussions/25308-is-there-a-how-to-use-this-app-in-a-class-that-shows-you-step-by-step-using-our-own-data) - 1 comment, 1 upvote - [How do I assign events to be observed and logged?](https://www.g2.com/discussions/15100-how-do-i-assign-events-to-be-observed-and-logged) - 1 comment, 1 upvote - [How can I exclude myself from the recordings?](https://www.g2.com/discussions/14356-how-can-i-exclude-myself-from-the-recordings) - 2 comments, 1 upvote - [View Smartlook pricing details and edition comparison](https://www.g2.com/products/smartlook/reviews?page=81§ion=pricing&secure%5Bexpires_at%5D=2026-07-18+04%3A55%3A06+-0500&secure%5Bsession_id%5D=19dbab41-c17e-4d6f-82e0-8c8f0aea93c0&secure%5Btoken%5D=856a40859f27dd267acf821f6931932fb353216227b5c4295ede8c173c6f7c2d&format=llm_user) ## Smartlook Features **Metrics** - Sessions - Digital Analytics - Engagement - Entry and Exit Pages - Standard Event Tracking - Custom Event Tracking - Retention - Return - Conversions - Funnels **User Identification** - User Segmentation - Geolocation **User Behavior** - Click Tracking - Mouse Movement - Frustration Tracking **Product Analytics** - User-Level Analytics - Segmentation - Funnels - Alerts - Multi-Product Analytics - Integrations **Agentic AI - Heatmap Tools** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Decision Making **Reporting** - Real-Time Reporting - Trending - Retroactive Reporting - Segmentation - Mobile Reporting - Unification Across Devices - Custom Reports and Dashboards **Analysis** - Conversion Opportunities - Side-By-Side Analysis - Mobile Device Analysis - Data Quantification - Webpage Element Analysis **Tracking & Reporting** - Custom Event Tracking - Real-Time Insights - Attribution - Dashboard - User Path Tracking - User Activity History **A/B Testing ** - Error and Bug Tracking - Split URL Testing - Data Analysis - Notes **Agentic AI - Product Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Other** - User Data - Site Search Reporting - Campaign Tracking - E-Commerce - Administration Alerts **Metrics** - Engagement - Exit Tracking - Retention - Return - Conversions **Reporting** - Heat Maps - Session Replays - Monitoring - Data Segmentation **Visitor Information** - User Identification - Search Box **Behavioral Analytics - Product Analytics** - Multi-Product Analytics - User level Analytics - Account level Analytics - Segmentation - Funnels **Agentic AI - Session Replay** - Cross-system Integration **Agentic AI - Digital Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance - Decision Making **Platform Infrastructure - Product Analytics** - Cross System integrations - Alerts - Integrations **AI driven optimization - Product Analytics** - User scoring - Adaptive learning - Automated insights - Autonomous task execution **Administration** - API / Integrations - QA Testing - Performance and Reliability **Reporting** - Segmentation - Reports and Dashboards **Personalization** - Standard Targeting - Custom Targeting - Data Segmentation **Administration** - API / Integrations - Performance and Reliability ## Top Smartlook Alternatives - [Fullstory](https://www.g2.com/products/fullstory/reviews) - 4.5/5.0 (1,032 reviews) - [Glassbox](https://www.g2.com/products/glassbox/reviews) - 4.9/5.0 (788 reviews) - [Contentsquare](https://www.g2.com/products/contentsquare/reviews) - 4.6/5.0 (630 reviews)