Skyword360
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Skyword360
By Skyword
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4.3 out of 5 stars
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Skyword360 Reviews & Product Details - Page 8

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Skyword360 Overview

Editedit
What is Skyword360?

The Skyword360 platform puts content at the core of all marketing activities. Skyword360 is designed to ensure all cross-channel planning, content creation, and activation aligns with an enterprise's overall content strategy and marketing goals. With this content-centric approach, marketing leaders are empowered to create unique and aligned customer experiences that differentiate their brands and drive measurable results. Skyword360 provides tools for all of the essential elements of content operations: strategy, planning, creation, collection, activation, personalization, and optimization. With an international freelance community from over 46 countries and the ability to translate the platform into 14 languages, content operations can be seamlessly executed at scale.

Skyword360 Details
Discussions
Skyword360 Community
Languages Supported
German, English, French, Italian, Japanese, Korean, Dutch, Portuguese, Russian, Spanish, Swedish, Turkish, Chinese (Simplified)
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Product Description

Skyword360 powers a connected, content-centric approach to differentiating your brand and creating exceptional customer experiences.

How do you position yourself against your competitors?

Skyword360 is the only platform that combines enterprise-wide visibility with original content creation and tools for ongoing optimization. When coupled with Skyword's services and community of thousands of vetted freelance creatives, Skyword360 empowers enterprises to create exceptional customer experiences at scale. While Skyword provides powerful content operations tools, it also places a heavy emphasis on the emotional aspects of story-driven marketing. We are in an age where people are blocking interruptive marketing techniques and, at the same time, consuming great content and stories at record rates. Today's top companies use Skyword's software, freelance community, and services to create and activate original content that engages, converts, and supports a loyal audience. When the time is right, they turn to Skyword for the framework to storify their content. With Skyword, brands stop wasting valuable resources on what doesn't work, and instead drive revenue, margin, and brand loyalty by creating experiences people love.

Seller Details
Seller
Skyword
Year Founded
2010
HQ Location
Boston, MA
Twitter
@Skyword
7,508 Twitter followers
LinkedIn® Page
www.linkedin.com
209 employees on LinkedIn®
Ruben S.
RS
Overview Provided by:
Ruben Sanchez
Senior Director of Growth Marketing at Skyword | The Content Company

Recent Skyword360 Reviews

Cat D.
CD
Cat D.Small-Business (50 or fewer emp.)
5.0 out of 5
"Great opportunities to engage with national brands"
Skyword's editorial team is full of top notch professionals who are thoughtful and friendly. The platform makes it simple to accept and submit assi...
Read more
Davina v.
DV
Davina v.Small-Business (50 or fewer emp.)
5.0 out of 5
"Fantastic agency who has their stuff together"
I've worked with several content marketing agencies over the past eight years, and Skyword is, by far, the best. They pay well, provide feedback on...
Read more
Ewa J.
J
Ewa J.Enterprise (> 1000 emp.)
5.0 out of 5
"An amazing platform, Find the words that suit your business."
Skyword360 is a content delivery solution with a freelancer database of more than 46 countries. It is designed to create a cross-channel content cr...
Read more
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This seller hasn't added their security information yet. Let them know that you'd like them to add it.
0 people requested security information

Skyword360 Media

Skyword360 Demo - Skyword Digital Asset Manager
With Skyword360’s digital asset management capabilities, marketers have a central location to store and manage all of their content to increase efficiencies when finding and sharing assets internally.
Skyword360 Demo - Skyword Enterprise Planner
Skyword360 provides a place to see and understand how teams are executing against their content strategy, where bottlenecks or content gaps exist, and where resources should be allocated accordingly.
Skyword360 Demo - Skyword Enterprise Dashboard
Skyword360 empowers marketers to measure and share the performance of all of their content through configurable dashboards, email performance snapshots, as well as robust reporting and analytics.
Skyword360 Demo - Skyword Content Strategy
Skyword360 provides one location to create strategy, document it, and communicate it in a way that is clear and easily accessible to teams across the enterprise. Documenting personas and buying stages allows marketers to then tag and easily track content that has been created for each.
Skyword360 Demo - Original Content Creation
In Skyword360, marketers can configure content templates, leverage SEO tools for content optimization, and assign workflows to seamlessly create or review content.
Skyword360 Demo - Skyword Community
Skyword360 houses a community of thousands of vetted freelancers from more than 46 countries.
Answer a few questions to help the Skyword360 community
Have you used Skyword360 before?
Yes

Video Reviews

Review by Brandy S.
Skyword360 review by Brandy S.
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197 Skyword360 Reviews

4.3 out of 5
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197 Skyword360 Reviews
4.3 out of 5
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Overall Review Sentiment for Skyword360Question

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Catie M.
CM
Lead Web Content Manager
Banking
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Skyword360?

I like the people and team that we work with and the talented work they provided on quick timelines. They are also dependable and easy to work with. Review collected by and hosted on G2.com.

What do you dislike about Skyword360?

The platform interface could be improved. Review collected by and hosted on G2.com.

Recommendations to others considering Skyword360:

I would recommend Skyword to companies or individuals who are interested in expanding or building their content marketing library and platform. They have a wide range of writers who will meet almost any industry need. Review collected by and hosted on G2.com.

What problems is Skyword360 solving and how is that benefiting you?

We are using Skyword to create thought leadership lifestyle content for our financial services company in order to build trust with our clients. Review collected by and hosted on G2.com.

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Stephanie T.
ST
Marketing Coordinator
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Skyword360?

You can customize graphs to what you are specifcially looking for. Review collected by and hosted on G2.com.

What do you dislike about Skyword360?

That sometimes there are differences in numbers based on the way they calculate engagement. Review collected by and hosted on G2.com.

Recommendations to others considering Skyword360:

Find out what exactly what your looking for in numbers from competitors. Get familiar with the way they pull numbers. Review collected by and hosted on G2.com.

What problems is Skyword360 solving and how is that benefiting you?

What content works for our target audiences. Review collected by and hosted on G2.com.

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Logan J.
LJ
Business Development Associate
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Skyword360?

I live and die by the TrackMaven's actionable insights and data. Their reports are thorough and easy to digest, and my account team is truly the reason I renew. They are responsive. It's worth it for the customer service honestly. Review collected by and hosted on G2.com.

What do you dislike about Skyword360?

Like all business software, long contracts and high costs. Review collected by and hosted on G2.com.

Recommendations to others considering Skyword360:

Do it, but be sure to drive a hard bargain on price. They are a startup and want users. Review collected by and hosted on G2.com.

What problems is Skyword360 solving and how is that benefiting you?

We use it for insight into content performance for us and competitors across all key channels - including social media, blogs, email, earned media, web ads, Twitter, and SEO. Review collected by and hosted on G2.com.

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Verified User in Computer Software
UC
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Skyword360?

I enjoy being able to see what content my competition is producing on their blogs and how followers are reacting on social media. The interactions feature is a great tool to see how many people are "touching" your content. Review collected by and hosted on G2.com.

What do you dislike about Skyword360?

It can be quite hard to learn how to use the software and takes a bit of time to learn. However, the support team was great. Review collected by and hosted on G2.com.

What problems is Skyword360 solving and how is that benefiting you?

We’ve used TrackMaven to identify short and long term opportunities across nearly every social platform. The insight it gives is invaluable and they deliver on their promist. Review collected by and hosted on G2.com.

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Verified User in Telecommunications
UT
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Skyword360?

Skyword’s CMS Is awesome. Easy to use and access. It makes filing simple. Also offers easy to use photo library. One of the best CMS I’ve used. Review collected by and hosted on G2.com.

What do you dislike about Skyword360?

Sometimes there is a lull in the workload. Would like to have more opportunities. Review collected by and hosted on G2.com.

What problems is Skyword360 solving and how is that benefiting you?

The editors are easy to work with. I have been able to expand my work portfolio meaningfully as a result of my content creation for Skyword clients. Review collected by and hosted on G2.com.

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Verified User in Outsourcing/Offshoring
UO
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Skyword360?

Very robust tool and active support team to make sure you are getting the most out of your subscription. Review collected by and hosted on G2.com.

What do you dislike about Skyword360?

Too much to manage on our team when we spread it across multiple people. Review collected by and hosted on G2.com.

Recommendations to others considering Skyword360:

Make sure you have a dedicated team or person for this tool. The insights are powerful but it can't be glanced at a few times a week. Someone needs to live in this tool to get the most out of it. A social team can really benefit from its insights and features. Review collected by and hosted on G2.com.

What problems is Skyword360 solving and how is that benefiting you?

Basically a PI for your competitors Review collected by and hosted on G2.com.

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Caroline E.
CE
Georgia Explorer
Government Administration
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Skyword360?

I have worked with them for a variety of clients Review collected by and hosted on G2.com.

What do you dislike about Skyword360?

There's a learning curve to the software Review collected by and hosted on G2.com.

What problems is Skyword360 solving and how is that benefiting you?

It makes it easier to find work without pitching each individual company. Review collected by and hosted on G2.com.

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Verified User in Writing and Editing
UW
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Skyword360?

The quality of the clients as well as of the editing. I feel that the work is highly valuable to readers and to the clients. Review collected by and hosted on G2.com.

What do you dislike about Skyword360?

I can't think of anything I dislike. The company is very well run. Review collected by and hosted on G2.com.

What problems is Skyword360 solving and how is that benefiting you?

Skyword is a great platform for freelancers because it helps connect you to brands who need writers. This saves me time with my own marketing efforts. Review collected by and hosted on G2.com.

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Verified User in Internet
II
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Skyword360?

Skyword makes work as low-impact as possible, and puts a priority on communication with writers. Writers are given freedom to pursue topics in the way they think will be best. Review collected by and hosted on G2.com.

What do you dislike about Skyword360?

Time to payment and time to publication can lag due to lengthy approval times from both Skyword and most clients. Review collected by and hosted on G2.com.

What problems is Skyword360 solving and how is that benefiting you?

Writing for business professionals to help them manage their HR issues. Review collected by and hosted on G2.com.

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Verified User in Computer Software
IC
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Skyword360?

UI was strong. Support was responsive. Could monitor competition. Review collected by and hosted on G2.com.

What do you dislike about Skyword360?

The platform didn’t take paid social into account. Data it provided was misleading. Review collected by and hosted on G2.com.

Recommendations to others considering Skyword360:

Do your homework, I didn’t find it worth the expense. Review collected by and hosted on G2.com.

What problems is Skyword360 solving and how is that benefiting you?

What content was getting traction on social networks. Review collected by and hosted on G2.com.

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