# Top 10 ServiceNow Customer Service Management Alternatives & Competitors
**Average Rating:** 4.4/5
**Total Number of Reviews:** 482
Explore the best alternatives to ServiceNow Customer Service Management for users who need new software features or want to try different solutions. Customer Service Automation Software is a widely used technology, and many people are seeking time saving, secure software solutions with mobile user support, automated response, and sla management. Other important factors to consider when researching alternatives to ServiceNow Customer Service Management include user experience and user interface. The best overall ServiceNow Customer Service Management alternative is Agentforce Service (formerly Salesforce Service Cloud). Other similar apps like ServiceNow Customer Service Management are Zendesk for Customer Service, Freshdesk, HubSpot Service Hub, and Zoho Desk. ServiceNow Customer Service Management alternatives can be found in [Customer Service Automation Software](https://www.g2.com/categories/customer-service-automation) but may also be in [Help Desk Software](https://www.g2.com/categories/help-desk) or [AI Customer Support Agents Software](https://www.g2.com/categories/ai-customer-support-agents).


## Best Paid & Free Alternatives to ServiceNow Customer Service Management
  - [Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/products/agentforce-service-formerly-salesforce-service-cloud/reviews)
  - [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews)
  - [Freshdesk](https://www.g2.com/products/freshdesk/reviews)
  - [HubSpot Service Hub](https://www.g2.com/products/hubspot-service-hub/reviews)
  - [Zoho Desk](https://www.g2.com/products/zoho-desk/reviews)
  - [Fin](https://www.g2.com/products/fin/reviews)
  - [Sprinklr Service](https://www.g2.com/products/sprinklr-service/reviews)
  - [Gladly](https://www.g2.com/products/gladly/reviews)
  - [Genesys Cloud CX](https://www.g2.com/products/genesys-cloud-cx/reviews)
  - [Kustomer](https://www.g2.com/products/kustomer/reviews)

## Top 10 Alternatives to ServiceNow Customer Service Management Recently Reviewed By G2 Community
Browse options below. Based on reviewer data, you can see how ServiceNow Customer Service Management stacks up to the competition, check reviews from current & previous users in industries like Information Technology and Services, Computer Software, and Computer & Network Security, and find the best product for your business.


  ### 1. [Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/products/agentforce-service-formerly-salesforce-service-cloud/reviews)
By Salesforce
**Average Rating:** 4.4/5
**Total Reviews:** 7,358
Deliver excellent customer service with a 360-degree view of your customers, an enterprise grade knowledge base, agent productivity tools, service contracts & entitlements, and analytics for complete visibility all on the Salesforce Platform.


Reviewers say compared to ServiceNow Customer Service Management, Agentforce Service (formerly Salesforce Service Cloud) is:
- Slower to reach roi
- Easier to do business with
Categories in common with ServiceNow Customer Service Management: [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [Customer Service Automation](https://www.g2.com/categories/customer-service-automation), [Conversational Support](https://www.g2.com/categories/conversational-support), [Social Customer Service](https://www.g2.com/categories/social-customer-service), [Live Chat](https://www.g2.com/categories/live-chat)

**Compare:** [ServiceNow Customer Service Management vs Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-servicenow-customer-service-management)
**Compare Agentforce Service (formerly Salesforce Service Cloud) with other alternatives:**
- [Agentforce Service (formerly Salesforce Service Cloud) vs Zendesk for Customer Service](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-zendesk-for-customer-service)
- [Agentforce Service (formerly Salesforce Service Cloud) vs Freshdesk](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-freshdesk)
- [Agentforce Service (formerly Salesforce Service Cloud) vs HubSpot Service Hub](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-hubspot-service-hub)
- [Agentforce Service (formerly Salesforce Service Cloud) vs Zoho Desk](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-zoho-desk)
- [Agentforce Service (formerly Salesforce Service Cloud) vs Fin](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-fin)
- [Agentforce Service (formerly Salesforce Service Cloud) vs Sprinklr Service](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-sprinklr-service)
- [Agentforce Service (formerly Salesforce Service Cloud) vs Gladly](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-gladly)
- [Agentforce Service (formerly Salesforce Service Cloud) vs Genesys Cloud CX](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-genesys-cloud-cx)
- [Agentforce Service (formerly Salesforce Service Cloud) vs Kustomer](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-kustomer)

  ### 2. [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews)
By Zendesk
**Average Rating:** 4.3/5
**Total Reviews:** 7,003
Zendesk for Customer Service is an AI-powered service solution that’s easy to set up, use, and scale. It offers out-of-the-box functionality that’s simple to modify, helping businesses move faster. Leveraging AI built on billions of CX interactions, Zendesk enhances the entire service experience—from self-service to agents and admins—improving efficiency at scale. Zendesk equips agents with tools, insights, and context to deliver personalized service across all channels, including social messaging, phone, and email. It unifies personalized conversations, omnichannel case management, AI workflows, automation, and a Marketplace of 1800+ apps under one platform. Zendesk QA uses AI to evaluate and improve agent performance, while Workforce Management optimizes scheduling and productivity to ensure readiness during peak times. The solution is easy to implement and adjust without needing IT or developers. Zendesk’s mission is to simplify business complexity and enable meaningful customer connections for companies of all sizes. Serving 130K+ global brands in 30+ languages, Zendesk is headquartered in San Francisco with offices worldwide.


Reviewers say compared to ServiceNow Customer Service Management, Zendesk for Customer Service is:
- Slower to reach roi
- More usable
Categories in common with ServiceNow Customer Service Management: [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [Customer Service Automation](https://www.g2.com/categories/customer-service-automation), [Conversational Support](https://www.g2.com/categories/conversational-support), [Social Customer Service](https://www.g2.com/categories/social-customer-service), [Live Chat](https://www.g2.com/categories/live-chat)

**Compare:** [ServiceNow Customer Service Management vs Zendesk for Customer Service](https://www.g2.com/compare/servicenow-customer-service-management-vs-zendesk-for-customer-service)
**Compare Zendesk for Customer Service with other alternatives:**
- [Zendesk for Customer Service vs Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-zendesk-for-customer-service)
- [Zendesk for Customer Service vs Freshdesk](https://www.g2.com/compare/freshdesk-vs-zendesk-for-customer-service)
- [Zendesk for Customer Service vs HubSpot Service Hub](https://www.g2.com/compare/hubspot-service-hub-vs-zendesk-for-customer-service)
- [Zendesk for Customer Service vs Zoho Desk](https://www.g2.com/compare/zendesk-for-customer-service-vs-zoho-desk)
- [Zendesk for Customer Service vs Fin](https://www.g2.com/compare/fin-vs-zendesk-for-customer-service)
- [Zendesk for Customer Service vs Sprinklr Service](https://www.g2.com/compare/sprinklr-service-vs-zendesk-for-customer-service)
- [Zendesk for Customer Service vs Gladly](https://www.g2.com/compare/gladly-vs-zendesk-for-customer-service)
- [Zendesk for Customer Service vs Genesys Cloud CX](https://www.g2.com/compare/genesys-cloud-cx-vs-zendesk-for-customer-service)
- [Zendesk for Customer Service vs Kustomer](https://www.g2.com/compare/kustomer-vs-zendesk-for-customer-service)

  ### 3. [Freshdesk](https://www.g2.com/products/freshdesk/reviews)
By Freshworks
**Average Rating:** 4.4/5
**Total Reviews:** 3,752
Freshdesk is a cloud-based helpdesk software that streamlines customer conversations across multiple channels including email & phone. It enables faster collaboration with your support team for quick responses to your customer. With 150+ integrations, we make it simple for businesses to provide superior customer support. We are trusted by 100,000+ companies across different industries.


Reviewers say compared to ServiceNow Customer Service Management, Freshdesk is:
- Easier to set up
- More usable
- Easier to admin
Categories in common with ServiceNow Customer Service Management: [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [Conversational Support](https://www.g2.com/categories/conversational-support), [Social Customer Service](https://www.g2.com/categories/social-customer-service), [Live Chat](https://www.g2.com/categories/live-chat), [Help Desk](https://www.g2.com/categories/help-desk)

**Compare:** [ServiceNow Customer Service Management vs Freshdesk](https://www.g2.com/compare/freshdesk-vs-servicenow-customer-service-management)
**Compare Freshdesk with other alternatives:**
- [Freshdesk vs Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-freshdesk)
- [Freshdesk vs Zendesk for Customer Service](https://www.g2.com/compare/freshdesk-vs-zendesk-for-customer-service)
- [Freshdesk vs HubSpot Service Hub](https://www.g2.com/compare/freshdesk-vs-hubspot-service-hub)
- [Freshdesk vs Zoho Desk](https://www.g2.com/compare/freshdesk-vs-zoho-desk)
- [Freshdesk vs Fin](https://www.g2.com/compare/fin-vs-freshdesk)
- [Freshdesk vs Sprinklr Service](https://www.g2.com/compare/freshdesk-vs-sprinklr-service)
- [Freshdesk vs Gladly](https://www.g2.com/compare/freshdesk-vs-gladly)
- [Freshdesk vs Genesys Cloud CX](https://www.g2.com/compare/freshdesk-vs-genesys-cloud-cx)
- [Freshdesk vs Kustomer](https://www.g2.com/compare/freshdesk-vs-kustomer)

  ### 4. [HubSpot Service Hub](https://www.g2.com/products/hubspot-service-hub/reviews)
By HubSpot
**Average Rating:** 4.4/5
**Total Reviews:** 2,917
Deliver personalized support at scale with Breeze customer agent and an AI-powered knowledge base that work together to identify content gaps and enhance self-service. Boost CSAT with proactive tools like health scores and usage analytics that drive adoption. HubSpot Smart CRM powers everything, giving your customer-facing teams unified data and immediate insights without complex setup.


Reviewers say compared to ServiceNow Customer Service Management, HubSpot Service Hub is:
- Slower to reach roi
- Better at support
- Easier to do business with
Categories in common with ServiceNow Customer Service Management: [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [Conversational Support](https://www.g2.com/categories/conversational-support), [Live Chat](https://www.g2.com/categories/live-chat), [Help Desk](https://www.g2.com/categories/help-desk), [Customer Self-Service](https://www.g2.com/categories/customer-self-service)

**Compare:** [ServiceNow Customer Service Management vs HubSpot Service Hub](https://www.g2.com/compare/hubspot-service-hub-vs-servicenow-customer-service-management)
**Compare HubSpot Service Hub with other alternatives:**
- [HubSpot Service Hub vs Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-hubspot-service-hub)
- [HubSpot Service Hub vs Zendesk for Customer Service](https://www.g2.com/compare/hubspot-service-hub-vs-zendesk-for-customer-service)
- [HubSpot Service Hub vs Freshdesk](https://www.g2.com/compare/freshdesk-vs-hubspot-service-hub)
- [HubSpot Service Hub vs Zoho Desk](https://www.g2.com/compare/hubspot-service-hub-vs-zoho-desk)
- [HubSpot Service Hub vs Fin](https://www.g2.com/compare/fin-vs-hubspot-service-hub)
- [HubSpot Service Hub vs Sprinklr Service](https://www.g2.com/compare/hubspot-service-hub-vs-sprinklr-service)
- [HubSpot Service Hub vs Gladly](https://www.g2.com/compare/gladly-vs-hubspot-service-hub)
- [HubSpot Service Hub vs Genesys Cloud CX](https://www.g2.com/compare/genesys-cloud-cx-vs-hubspot-service-hub)
- [HubSpot Service Hub vs Kustomer](https://www.g2.com/compare/hubspot-service-hub-vs-kustomer)

  ### 5. [Zoho Desk](https://www.g2.com/products/zoho-desk/reviews)
By Zoho
**Average Rating:** 4.4/5
**Total Reviews:** 7,803
Zoho Desk pulls in all your customer interactions from across multiple channels into a single, clean interface. You can then seamlessly continue these conversations and help customers easily.


Reviewers say compared to ServiceNow Customer Service Management, Zoho Desk is:
- Easier to set up
- More usable
- Better at meeting requirements
Categories in common with ServiceNow Customer Service Management: [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [Social Customer Service](https://www.g2.com/categories/social-customer-service), [Live Chat](https://www.g2.com/categories/live-chat), [Help Desk](https://www.g2.com/categories/help-desk), [Customer Self-Service](https://www.g2.com/categories/customer-self-service)

**Compare:** [ServiceNow Customer Service Management vs Zoho Desk](https://www.g2.com/compare/servicenow-customer-service-management-vs-zoho-desk)
**Compare Zoho Desk with other alternatives:**
- [Zoho Desk vs Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-zoho-desk)
- [Zoho Desk vs Zendesk for Customer Service](https://www.g2.com/compare/zendesk-for-customer-service-vs-zoho-desk)
- [Zoho Desk vs Freshdesk](https://www.g2.com/compare/freshdesk-vs-zoho-desk)
- [Zoho Desk vs HubSpot Service Hub](https://www.g2.com/compare/hubspot-service-hub-vs-zoho-desk)
- [Zoho Desk vs Fin](https://www.g2.com/compare/fin-vs-zoho-desk)
- [Zoho Desk vs Sprinklr Service](https://www.g2.com/compare/sprinklr-service-vs-zoho-desk)
- [Zoho Desk vs Gladly](https://www.g2.com/compare/gladly-vs-zoho-desk)
- [Zoho Desk vs Genesys Cloud CX](https://www.g2.com/compare/genesys-cloud-cx-vs-zoho-desk)
- [Zoho Desk vs Kustomer](https://www.g2.com/compare/kustomer-vs-zoho-desk)

  ### 6. [Fin](https://www.g2.com/products/fin/reviews)
By Intercom, Inc.
**Average Rating:** 4.5/5
**Total Reviews:** 3,890
Fin’s AI Agent System gives you complete control with four core capabilities, analyze, train, test, and deploy, all in one easy-to-use workspace. It’s designed to fine-tune quality and drive continuous performance improvement. No code required. Train: Teach Fin with your knowledge, data, policies, and tone of voice. It delivers accurate, consistent answers and handles complex tasks in more than 45 languages. Test: Use real customer questions to check answer quality. Simulate different audiences and refine sources and settings so Fin always reflects your brand and policies. Deploy: Launch Fin across email, voice, live chat, social, and more. It can answer, triage, and collaborate with your team to provide a consistent experience everywhere. Analyze: Monitor and optimize Fin’s performance across AI and human service. Spot issues, fill content gaps, and improve service quality with AI-powered suggestions.


Reviewers say compared to ServiceNow Customer Service Management, Fin is:
- More usable
- Easier to set up
- Easier to do business with
Categories in common with ServiceNow Customer Service Management: [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [Customer Service Automation](https://www.g2.com/categories/customer-service-automation), [Conversational Support](https://www.g2.com/categories/conversational-support), [Social Customer Service](https://www.g2.com/categories/social-customer-service), [Live Chat](https://www.g2.com/categories/live-chat)

**Compare:** [ServiceNow Customer Service Management vs Fin](https://www.g2.com/compare/fin-vs-servicenow-customer-service-management)
**Compare Fin with other alternatives:**
- [Fin vs Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-fin)
- [Fin vs Zendesk for Customer Service](https://www.g2.com/compare/fin-vs-zendesk-for-customer-service)
- [Fin vs Freshdesk](https://www.g2.com/compare/fin-vs-freshdesk)
- [Fin vs HubSpot Service Hub](https://www.g2.com/compare/fin-vs-hubspot-service-hub)
- [Fin vs Zoho Desk](https://www.g2.com/compare/fin-vs-zoho-desk)
- [Fin vs Sprinklr Service](https://www.g2.com/compare/fin-vs-sprinklr-service)
- [Fin vs Gladly](https://www.g2.com/compare/fin-vs-gladly)
- [Fin vs Genesys Cloud CX](https://www.g2.com/compare/fin-vs-genesys-cloud-cx)
- [Fin vs Kustomer](https://www.g2.com/compare/fin-vs-kustomer)

  ### 7. [Sprinklr Service](https://www.g2.com/products/sprinklr-service/reviews)
By Sprinklr
**Average Rating:** 4.3/5
**Total Reviews:** 753
Sprinklr Service is a cloud-native unified customer service platform powered by AI that enables seamless customer & agent experience across 30+ digital, social and voice channels, and delivers real-time actionable & scalable insights – eliminating the need for any other point solution.


Reviewers say compared to ServiceNow Customer Service Management, Sprinklr Service is:
- Easier to do business with
- More expensive
Categories in common with ServiceNow Customer Service Management: [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [Social Customer Service](https://www.g2.com/categories/social-customer-service), [Live Chat](https://www.g2.com/categories/live-chat), [Help Desk](https://www.g2.com/categories/help-desk), [Contact Center Workforce](https://www.g2.com/categories/contact-center-workforce)

**Compare:** [ServiceNow Customer Service Management vs Sprinklr Service](https://www.g2.com/compare/servicenow-customer-service-management-vs-sprinklr-service)
**Compare Sprinklr Service with other alternatives:**
- [Sprinklr Service vs Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-sprinklr-service)
- [Sprinklr Service vs Zendesk for Customer Service](https://www.g2.com/compare/sprinklr-service-vs-zendesk-for-customer-service)
- [Sprinklr Service vs Freshdesk](https://www.g2.com/compare/freshdesk-vs-sprinklr-service)
- [Sprinklr Service vs HubSpot Service Hub](https://www.g2.com/compare/hubspot-service-hub-vs-sprinklr-service)
- [Sprinklr Service vs Zoho Desk](https://www.g2.com/compare/sprinklr-service-vs-zoho-desk)
- [Sprinklr Service vs Fin](https://www.g2.com/compare/fin-vs-sprinklr-service)
- [Sprinklr Service vs Gladly](https://www.g2.com/compare/gladly-vs-sprinklr-service)
- [Sprinklr Service vs Genesys Cloud CX](https://www.g2.com/compare/genesys-cloud-cx-vs-sprinklr-service)
- [Sprinklr Service vs Kustomer](https://www.g2.com/compare/kustomer-vs-sprinklr-service)

  ### 8. [Gladly](https://www.g2.com/products/gladly/reviews)
By Gladly
**Average Rating:** 4.7/5
**Total Reviews:** 1,113
Uniquely powered by Customer AI, Gladly is the only CX platform putting customers—not tickets—at the center of every conversation. Trusted by customer-centric brands like Crate & Barrel and Ulta Beauty, Gladly delivers radically efficient and personal experiences. Built for B2C leaders who refuse to compromise, Gladly ensures every conversation is uniquely tailored, emotionally intelligent, and effortlessly scalable. Our Customer AI maintains a single, continuous conversation across channels, balancing technology and human connection. Learn more at gladly.ai.


Reviewers say compared to ServiceNow Customer Service Management, Gladly is:
- Easier to set up
- Slower to reach roi
- Easier to do business with
Categories in common with ServiceNow Customer Service Management: [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [Customer Service Automation](https://www.g2.com/categories/customer-service-automation), [Conversational Support](https://www.g2.com/categories/conversational-support), [Social Customer Service](https://www.g2.com/categories/social-customer-service), [Live Chat](https://www.g2.com/categories/live-chat)

**Compare:** [ServiceNow Customer Service Management vs Gladly](https://www.g2.com/compare/gladly-vs-servicenow-customer-service-management)
**Compare Gladly with other alternatives:**
- [Gladly vs Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-gladly)
- [Gladly vs Zendesk for Customer Service](https://www.g2.com/compare/gladly-vs-zendesk-for-customer-service)
- [Gladly vs Freshdesk](https://www.g2.com/compare/freshdesk-vs-gladly)
- [Gladly vs HubSpot Service Hub](https://www.g2.com/compare/gladly-vs-hubspot-service-hub)
- [Gladly vs Zoho Desk](https://www.g2.com/compare/gladly-vs-zoho-desk)
- [Gladly vs Fin](https://www.g2.com/compare/fin-vs-gladly)
- [Gladly vs Sprinklr Service](https://www.g2.com/compare/gladly-vs-sprinklr-service)
- [Gladly vs Genesys Cloud CX](https://www.g2.com/compare/genesys-cloud-cx-vs-gladly)
- [Gladly vs Kustomer](https://www.g2.com/compare/gladly-vs-kustomer)

  ### 9. [Genesys Cloud CX](https://www.g2.com/products/genesys-cloud-cx/reviews)
By Genesys
**Average Rating:** 4.4/5
**Total Reviews:** 1,558
The Genesys Cloud CX™ platform is trusted by thousands of small, medium and large enterprises and recognized across the globe as an industry-leading cloud call center software and customer experience (CX) platform. No matter where the customer conversation starts or ends, Genesys Cloud CX transforms your customer experience. It connects insights across teams, tools and interactions so you have the data to address customers problems with ease. Meet your customers anywhere, anytime, on any channel, with a suite of digital channels.


Reviewers say compared to ServiceNow Customer Service Management, Genesys Cloud CX is:
- Slower to reach roi
- More usable
- Easier to set up
Categories in common with ServiceNow Customer Service Management: [Customer Service Automation](https://www.g2.com/categories/customer-service-automation), [Social Customer Service](https://www.g2.com/categories/social-customer-service), [Live Chat](https://www.g2.com/categories/live-chat), [Contact Center Workforce](https://www.g2.com/categories/contact-center-workforce), [Contact Center](https://www.g2.com/categories/contact-center)

**Compare:** [ServiceNow Customer Service Management vs Genesys Cloud CX](https://www.g2.com/compare/genesys-cloud-cx-vs-servicenow-customer-service-management)
**Compare Genesys Cloud CX with other alternatives:**
- [Genesys Cloud CX vs Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-genesys-cloud-cx)
- [Genesys Cloud CX vs Zendesk for Customer Service](https://www.g2.com/compare/genesys-cloud-cx-vs-zendesk-for-customer-service)
- [Genesys Cloud CX vs Freshdesk](https://www.g2.com/compare/freshdesk-vs-genesys-cloud-cx)
- [Genesys Cloud CX vs HubSpot Service Hub](https://www.g2.com/compare/genesys-cloud-cx-vs-hubspot-service-hub)
- [Genesys Cloud CX vs Zoho Desk](https://www.g2.com/compare/genesys-cloud-cx-vs-zoho-desk)
- [Genesys Cloud CX vs Fin](https://www.g2.com/compare/fin-vs-genesys-cloud-cx)
- [Genesys Cloud CX vs Sprinklr Service](https://www.g2.com/compare/genesys-cloud-cx-vs-sprinklr-service)
- [Genesys Cloud CX vs Gladly](https://www.g2.com/compare/genesys-cloud-cx-vs-gladly)
- [Genesys Cloud CX vs Kustomer](https://www.g2.com/compare/genesys-cloud-cx-vs-kustomer)

  ### 10. [Kustomer](https://www.g2.com/products/kustomer/reviews)
By Kustomer
**Average Rating:** 4.4/5
**Total Reviews:** 562
Kustomer is a CRM designed for customer experience that focuses on customers, not tickets, enabling companies to know everything about every customer.


Reviewers say compared to ServiceNow Customer Service Management, Kustomer is:
- Slower to reach roi
- Easier to set up
- Better at support
Categories in common with ServiceNow Customer Service Management: [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [Conversational Support](https://www.g2.com/categories/conversational-support), [Social Customer Service](https://www.g2.com/categories/social-customer-service), [Live Chat](https://www.g2.com/categories/live-chat), [Help Desk](https://www.g2.com/categories/help-desk)

**Compare:** [ServiceNow Customer Service Management vs Kustomer](https://www.g2.com/compare/kustomer-vs-servicenow-customer-service-management)
**Compare Kustomer with other alternatives:**
- [Kustomer vs Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/compare/agentforce-service-formerly-salesforce-service-cloud-vs-kustomer)
- [Kustomer vs Zendesk for Customer Service](https://www.g2.com/compare/kustomer-vs-zendesk-for-customer-service)
- [Kustomer vs Freshdesk](https://www.g2.com/compare/freshdesk-vs-kustomer)
- [Kustomer vs HubSpot Service Hub](https://www.g2.com/compare/hubspot-service-hub-vs-kustomer)
- [Kustomer vs Zoho Desk](https://www.g2.com/compare/kustomer-vs-zoho-desk)
- [Kustomer vs Fin](https://www.g2.com/compare/fin-vs-kustomer)
- [Kustomer vs Sprinklr Service](https://www.g2.com/compare/kustomer-vs-sprinklr-service)
- [Kustomer vs Gladly](https://www.g2.com/compare/gladly-vs-kustomer)
- [Kustomer vs Genesys Cloud CX](https://www.g2.com/compare/genesys-cloud-cx-vs-kustomer)


---
## ServiceNow Customer Service Management Alternatives FAQs

### What are the best alternatives to ServiceNow Customer Service...?

The best alternatives to ServiceNow Customer Service Management include [Agentforce Service](https://www.g2.com/products/agentforce-service-formerly-salesforce-service-cloud/reviews) (4.4/5 stars, 7,341 reviews), [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews) (4.3/5 stars, 6,949 reviews), [Freshdesk](https://www.g2.com/products/freshdesk/reviews) (4.4/5 stars, 3,750 reviews), [Service Hub](https://www.g2.com/products/hubspot-service-hub/reviews) (4.4/5 stars, 2,914 reviews), [Zoho Desk](https://www.g2.com/products/zoho-desk/reviews) (4.4/5 stars, 7,638 reviews), [Fin](https://www.g2.com/products/fin/reviews) (4.5/5 stars, 3,855 reviews), [Sprinklr Service](https://www.g2.com/products/sprinklr-service/reviews) (4.3/5 stars, 739 reviews), [Gladly](https://www.g2.com/products/gladly/reviews) (4.7/5 stars, 1,112 reviews), [Genesys Cloud CX](https://www.g2.com/products/genesys-cloud-cx/reviews) (4.4/5 stars, 1,550 reviews), and [Kustomer](https://www.g2.com/products/kustomer/reviews) (4.4/5 stars, 555 reviews). These alternatives offer a range of features including AI-powered automation, omnichannel support, ease of setup, and better usability scores.



### Which Customer Service Automation tools do reviewers recommend instead of ServiceNow Customer Service...?

Reviewers recommend [Agentforce Service](https://www.g2.com/products/agentforce-service-formerly-salesforce-service-cloud/reviews) for its AI-driven autonomous case handling, seamless Salesforce ecosystem integration, and strong automation capabilities that improve agent productivity. [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews) is favored for its intuitive interface, robust automation, and extensive app marketplace. [Freshdesk](https://www.g2.com/products/freshdesk/reviews) is praised for its user-friendly UI, powerful automation, and omnichannel support. [Fin](https://www.g2.com/products/fin/reviews) is highlighted for its superior AI agent performance, ease of configuration, and ability to resolve a high percentage of queries autonomously. [Gladly](https://www.g2.com/products/gladly/reviews) is recommended for its customer-centric conversation model and AI-powered agent assistance. [Kustomer](https://www.g2.com/products/kustomer/reviews) is noted for its unified customer timeline, AI automation, and ease of use. These tools consistently outperform ServiceNow in ease of setup, usability, and AI capabilities according to G2 user reviews.



### How does ServiceNow Customer Service... compare to Agentforce Service...?

According to G2 data, both [ServiceNow Customer Service Management](https://www.g2.com/products/servicenow-customer-service-management/reviews) and [Agentforce Service](https://www.g2.com/products/agentforce-service-formerly-salesforce-service-cloud/reviews) hold an equal average rating of 4.4 out of 5, with ServiceNow having 430 reviews and Agentforce Service having 7,341 reviews, indicating a broader user base for Agentforce Service. Dimension scores show ServiceNow leads slightly in "better at meeting requirements" (8.7 vs 8.6), "more usable" (8.5 vs 8.4), "easier to admin" (8.4 vs 8.2), and "better at support" (8.4 vs 8.3) by margins of 0.1 to 0.2 points, while Agentforce Service leads in "easier to do business with" by 0.2 points (8.7 vs 8.5). Both products tie in "easier to set up" at 7.9. User sentiment highlights that ServiceNow is praised for ease of use (41 mentions), features (33), case management (32), efficiency (27), and automation (19), while Agentforce Service has significantly higher mentions in ease of use (1,259), features (1,102), case management (1,097), efficiency (973), and automation (545), reflecting its larger user base and extensive feature set. Both platforms have complexity and learning curve as common cons, with Agentforce Service having higher mentions of complexity (697) and learning curve (583) compared to ServiceNow's 22 and 19 respectively. Agentforce Service uniquely offers features such as AI-driven autonomous agents and omnichannel integration, which are not mentioned for ServiceNow. Overall, ServiceNow is favored for slightly better usability and support, while Agentforce Service excels in scale, automation, and integration capabilities according to G2 data.



### What features do alternatives offer that ServiceNow Customer Service... does not?

ServiceNow Customer Service Management lacks some advanced AI-driven autonomous case handling and conversational AI capabilities that competitors like Agentforce Service and Fin provide natively. It also has limited multilingual support for all EU languages and less intuitive, less streamlined user interfaces compared to alternatives such as Gladly and Zendesk. Additionally, ServiceNow's customization and setup complexity is higher, with a steeper learning curve and longer implementation times than many alternatives.



### Why do users choose Agentforce Service... over ServiceNow Customer Service...?

Users choose [Agentforce Service](https://www.g2.com/products/agentforce-service-formerly-salesforce-service-cloud/reviews) over ServiceNow Customer Service Management primarily for its extensive automation and AI capabilities, which significantly reduce manual work and improve response times. Agentforce Service's integration with the broader Salesforce ecosystem, including Data Cloud and Einstein AI, provides a unified 360-degree customer view and advanced workflow automation, enabling faster, more personalized support. Its omnichannel support consolidates customer interactions across chat, email, phone, social media, and messaging platforms into a single interface, enhancing agent productivity. The platform's scalability and customization options allow enterprises to tailor workflows to complex business needs, supporting growth and operational efficiency. Additionally, Agentforce Service offers strong reporting and dashboard tools that help leadership track service performance and customer trends more effectively. Despite a steeper learning curve and higher implementation costs, users appreciate the long-term value and ROI from improved operational efficiency and customer satisfaction. The AI-driven autonomous agents that perform routine tasks independently and proactive IoT integrations that detect and resolve issues before customers notice are standout features influencing user preference. These factors, combined with a large active user base and continuous innovation, make Agentforce Service a preferred choice for organizations seeking a deeply integrated, scalable, and AI-powered customer service platform according to G2 data.




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